CVRdatabase
Menu

Reklameland A/S

Public limited companyCVR 33241658HasselagerActive

Reklameland A/S is a public limited company, based in Hasselager, active in wholesale of luggage and leather goods, founded in 2010. Net profit rose 96% from 2024 to 2025, ending at DKK 1.2m. Profit has grown three years in a row. With 21 employees, the company is about 5 times larger than the industry median.

Follow
PDF reportCompare

Key figures · financial year 2025

Gross profitDKK 9.2m+36.8% vs. 2024
Net profitDKK 1.2m+96.1% vs. 2024
EquityDKK 3.8m+44.3% vs. 2024
Employees21latest month from CVR

What has changed

calculated from recorded figures and dates

Financials: 2025 against 2024

  • Gross profit rose 37% (2024 → 2025), to DKK 9.2m.
  • Net profit rose 96% (2024 → 2025), to DKK 1.2m.
  • Equity rose 44% (2024 → 2025), to DKK 3.8m.

Employees

  • 3 more employees than a year earlier: 21 (08/2026) against 18 (08/2025).

Management and owners, last 24 months

  • Stepped down: Fredrika Yvonne Torsdotter Eriksson (board member, 16/12/2025).

Registrations, last 24 months

  • 01/01/2025: Industry changed to Wholesale of luggage and leather goods (464930)

Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.

Financial statements

Financial years 2020–2025 · amounts in DKK thousand

Equity and net profit

DKK 0DKK 500kDKK 1mDKK 1.5mDKK 2mDKK 2.5mDKK 3mDKK 3.5mDKK 4m202020212022202320242025
EquityNet profit
Financial figures for Reklameland A/S
202020212022202320242025Change
Revenuenot statednot statednot statednot statednot statednot stated–
Gross profit3,8413,9934,3835,0856,6949,157+36.8%
Operating profit (EBIT)1022111371081,0341,763+70.5%
Profit before tax2321688227611,486+95.3%
Net profit1816969255871,151+96.1%
Total assets4,0384,8414,6104,6667,4868,945+19.5%
Equity1,7511,9201,9892,0142,6013,752+44.3%
Liabilities2,1892,8412,5712,5854,7775,104+6.9%
Cash and cash equivalents48049943081116405+248.3%
Average number of employees99891213+8.3%

Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.

Download the figures as CSV · free with an account, amounts in whole DKK

DKK 0DKK 2mDKK 4mDKK 6mDKK 8mDKK 10m202020212022202320242025
Gross profitMedian, the industry (73 companies)

Signals from the financial statements

calculated from the 2025 figures

  • Profit for five years in a row

    Net result has been positive in 2021–2025.

    How is this calculated?

    Net result is positive in the five latest annual reports in a row.

The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.

Annual reports

6 financial years
Annual reports for Reklameland A/S
Financial yearPeriodPublishedFigures forDocuments
202501/01/2025 – 31/12/202502/03/2026The companyPDF not statedXBRL
202401/01/2024 – 31/12/202426/02/2025The companyPDFXBRL
202301/01/2023 – 31/12/202303/04/2024The companyPDFXBRL
202201/01/2022 – 31/12/202214/04/2023The companyPDFXBRL
202101/01/2021 – 31/12/202114/06/2022The companyPDFXBRL
202001/01/2020 – 31/12/202014/03/2021The companyPDFXBRL

The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.

Employees

monthly figures from CVR
051015202509/2310/2311/2312/2301/2402/2403/2404/2405/2406/2407/2408/2409/2410/2411/2412/2401/2502/2503/2504/2505/2506/2507/2508/2509/2510/2511/2512/2501/2602/2603/2604/2605/2606/2607/2608/26
Employees

Position in the industry

73 companies in the database

Comparison with the other companies in wholesale of luggage and leather goods based on the latest financial year.

Gross profitDKK 9.2mNo. 24 of 73
Better than 68% of the companies in the industry
EquityDKK 3.8mNo. 39 of 73
Better than 47% of the companies in the industry
Number of employees21No. 18 of 73
Better than 76% of the companies in the industry

Industry median: gross profit DKK 3m, net profit DKK 374k, equity DKK 4m, 4 employees.

DKK 211kDKK 1.4mDKK 9.7mDKK 65.7mDKK 235.5mHere
Distribution of gross profit for 67 companies in the industry (latest financial year, logarithmic scale). Amber bar: where this company sits.

Compared with similar companies

size, age and company form
Rank among similar companies
GroupGross profitEquity
Companies with 20–49 employees9,922 companies in the comparison
No. 6,079of 9,892
Better than 39%
No. 5,346of 9,922
Better than 46%
Companies that are between 15 and 29 years old24,910 companies in the comparison
No. 6,390of 24,791
Better than 74%
No. 11,172of 24,909
Better than 55%
All companies of type A/S18,025 companies in the comparison
No. 9,383of 17,786
Better than 47%
No. 12,576of 18,024
Better than 30%

The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.

Compare with the industry

Wholesale of luggage and leather goods
Gross profit
  1. Reklameland A/SDKK 9.2m
  2. Søstrene Grenes Import A/SDKK 445.8m
  3. Ferm Living ApSDKK 139m
Net profit
  1. Reklameland A/SDKK 1.2m
  2. Søstrene Grenes Import A/SDKK 8.7m
  3. Ferm Living ApSDKK 53.3m
Equity
  1. Reklameland A/SDKK 3.8m
  2. Søstrene Grenes Import A/SDKK 381.1m
  3. Ferm Living ApSDKK 180m
Employees
  1. Reklameland A/S21
  2. Søstrene Grenes Import A/S593
  3. Ferm Living ApS98

Latest financial year per company. Choose up to three companies from the largest in the industry.

Owners and group

from the Public Ownership Register
Owners
  • Badgeland Holding ApS100%
Reklameland A/S

Management

6 active registrations

Executive management

Executive management at Reklameland A/S
NameRoleAppointed
Thomas Schmidt HansenCEO23/02/2015
Rasmus Nyerup HansenDirector22/03/2024

Board of directors

Board of directors at Reklameland A/S
NameRoleAppointed
Morten Gregers JohansenChair of the board04/02/2020
Thomas Schmidt HansenBoard member18/03/2020
Tue Svalholm BeckDeputy chair22/03/2024
Rasmus Nyerup HansenBoard member22/03/2024
Founders
Badgeland Holding ApS
Former management (7)
Former management at Reklameland A/S
NameRoleAppointedResigned
Rasmus Nyerup HansenDirector30/09/201016/03/2020
Thomas Schmidt HansenDirector30/09/201022/02/2015
Karina Grosen BoldsenBoard member04/02/202025/09/2023
Rasmus Nyerup HansenBoard member04/02/202015/03/2020
Rasmus Nyerup HansenDeputy chair16/03/202021/03/2024
Tue Svalholm BeckBoard member01/12/202321/03/2024
Fredrika Yvonne Torsdotter ErikssonBoard member22/03/202416/12/2025

Signing rule: Selskabet tegnes af en direktør.

Address and production units

1 active production units

Teglbækvej 6
8361 Hasselager

Aarhus Municipality · Postcode 8361

Production units
Production unitAddressEmployeesP number
REKLAMELAND A/STeglbækvej 6, 8361 Hasselager211016359501

Purpose

Selskabets formål er produktion, salg og markedsføring af badges og visuel kommunikationsmarkedsførings materialer samt anden efter direktionens skøn hermed beslægtet virksomhed.

The purpose is quoted from the register in Danish.

Changes year by year

35 registered events
20261 changeaccounts 1
  • Annual report for 2025 published
20253 changesmanagement 1 · accounts 1 · industry 1
  • Fredrika Yvonne Torsdotter Eriksson stepped down as board member
  • Annual report for 2024 published
  • Industry changed to Wholesale of luggage and leather goods (464930)
20248 changesaccounts 1 · management 6 · name 1
  • Annual report for 2023 published
  • Rasmus Nyerup Hansen appointed board member
  • Fredrika Yvonne Torsdotter Eriksson appointed board member
  • Tue Svalholm Beck appointed deputy chair
  • Rasmus Nyerup Hansen appointed director
  • Tue Svalholm Beck stepped down as board member
  • Rasmus Nyerup Hansen stepped down as deputy chair
  • Name changed from BADGELAND A/S to REKLAMELAND A/S
20233 changesmanagement 2 · accounts 1
  • Tue Svalholm Beck appointed board member
  • Karina Grosen Boldsen stepped down as board member
  • Annual report for 2022 published
20221 changeaccounts 1
  • Annual report for 2021 published
20211 changeaccounts 1
  • Annual report for 2020 published
20209 changesmanagement 7 · name 1 · capital 1
  • Thomas Schmidt Hansen appointed board member
  • Rasmus Nyerup Hansen appointed deputy chair
  • Rasmus Nyerup Hansen stepped down as director
  • Rasmus Nyerup Hansen stepped down as board member
  • Name changed from BADGELAND ApS to BADGELAND A/S
  • Share capital changed from 80,000 DKK to 400,000 DKK
  • Rasmus Nyerup Hansen appointed board member
  • Morten Gregers Johansen appointed chair of the board
  • Karina Grosen Boldsen appointed board member
20181 changeaddress 1
  • Moved to Teglbækvej 6, 8361 Hasselager
20152 changesmanagement 2
  • Thomas Schmidt Hansen appointed ceo
  • Thomas Schmidt Hansen stepped down as director
20131 changeaddress 1
  • Moved to Valhalvej 4, 8230 Åbyhøj
20105 changesindustry 1 · founded 1 · management 2 · ownership 1
  • Industry changed to Other printing (181200)
  • Registered as BADGELAND ApS
  • Thomas Schmidt Hansen appointed director
  • Rasmus Nyerup Hansen appointed director
  • BADGELAND HOLDING ApS registered as owner (100%)

Related companies

Same industry in Aarhus

See all →

Same people in management

Source and updates

The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.

View in CVRReport a correction