Pro-ren A/S
Public limited companyCVR 30069935HolbækActive
Pro-ren A/S is a public limited company, based in Holbæk, active in manufacture of perfumes, shampoo, toothpaste and similar, founded in 2006. Net profit rose 9% from 2024 to 2025, ending at DKK 6.2m. Profit has grown three years in a row. With 21 employees, the company is about 5 times larger than the industry median.
Key figures · financial year 2025
What has changed
calculated from recorded figures and datesFinancials: 2025 against 2024
- Gross profit rose 11% (2024 → 2025), to DKK 14.3m.
- Net profit rose 9% (2024 → 2025), to DKK 6.2m.
- Equity fell 16% (2024 → 2025), to DKK 20m.
Employees
- 3 more employees than a year earlier: 21 (08/2026) against 18 (08/2025).
Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.
Financial statements
Financial years 2020–2025 · amounts in DKK thousandEquity and net profit
| 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | Change | |
|---|---|---|---|---|---|---|---|
| Revenue | not stated | not stated | not stated | not stated | not stated | not stated | – |
| Gross profit | 19,800 | 10,962 | 5,999 | 11,185 | 12,846 | 14,251 | +10.9% |
| Operating profit (EBIT) | 11,364 | 5,508 | 1,843 | 6,292 | 6,927 | 7,478 | +7.9% |
| Profit before tax | 10,935 | 5,240 | 1,736 | 6,267 | 7,270 | 7,936 | +9.2% |
| Net profit | 8,526 | 4,086 | 1,353 | 4,889 | 5,670 | 6,190 | +9.2% |
| Total assets | 31,370 | 20,954 | 20,972 | 23,873 | 29,147 | 37,071 | +27.2% |
| Equity | 11,966 | 14,852 | 15,205 | 20,094 | 23,765 | 19,955 | −16% |
| Liabilities | 19,275 | 6,002 | 5,696 | 3,715 | 5,370 | 17,112 | +218.7% |
| Cash and cash equivalents | 1,704 | 1,044 | 2,044 | 1,182 | 2,551 | 4,628 | +81.4% |
| Average number of employees | 22 | 18 | 15 | 14 | 16 | 18 | +12.5% |
Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.
Download the figures as CSV · free with an account, amounts in whole DKK
Signals from the financial statements
calculated from the 2025 figuresProfit for five years in a row
Net result has been positive in 2021–2025.
How is this calculated?
Net result is positive in the five latest annual reports in a row.
The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.
Annual reports
6 financial years| Financial year | Period | Published | Figures for | Documents |
|---|---|---|---|---|
| 2025 | 01/01/2025 – 31/12/2025 | 13/07/2026 | The company | PDF not statedXBRL |
| 2024 | 01/01/2024 – 31/12/2024 | 16/07/2025 | The company | PDFXBRL |
| 2023 | 01/01/2023 – 31/12/2023 | 16/07/2024 | The company | PDFXBRL |
| 2022 | 01/01/2022 – 31/12/2022 | 17/07/2023 | The company | PDFXBRL |
| 2021 | 01/01/2021 – 31/12/2021 | 14/07/2022 | The company | PDFXBRL |
| 2020 | 01/01/2020 – 31/12/2020 | 31/07/2021 | The company | PDFXBRL |
The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.
Employees
monthly figures from CVRPosition in the industry
35 companies in the databaseComparison with the other companies in manufacture of perfumes, shampoo, toothpaste and similar based on the latest financial year.
Industry median: gross profit DKK 4.7m, net profit DKK 1m, equity DKK 3.3m, 4 employees.
Compared with similar companies
size, age and company form| Group | Gross profit | Equity |
|---|---|---|
| Companies with 20–49 employees9,922 companies in the comparison | No. 4,378of 9,892 Better than 56% | No. 1,749of 9,922 Better than 82% |
| Companies that are between 15 and 29 years old24,910 companies in the comparison | No. 4,518of 24,791 Better than 82% | No. 4,443of 24,909 Better than 82% |
| All companies of type A/S18,025 companies in the comparison | No. 7,415of 17,786 Better than 58% | No. 6,180of 18,024 Better than 66% |
The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.
Compare with the industry
Manufacture of perfumes, shampoo, toothpaste and similar- Pro-ren A/SDKK 14.3m
- Derma Pharm A/SDKK 122.1m
- Riemann A/SDKK 104.8m
- Pro-ren A/SDKK 6.2m
- Derma Pharm A/SDKK 28.5m
- Riemann A/SDKK 37.1m
- Pro-ren A/SDKK 20m
- Derma Pharm A/SDKK 78.1m
- Riemann A/SDKK 66.5m
- Pro-ren A/S21
- Derma Pharm A/S138
- Riemann A/S63
Latest financial year per company. Choose up to three companies from the largest in the industry.
Owners and group
from the Public Ownership Register- AH Group A/S66.67%
- PP Hansen Holding ApS10%
- SB Hansen Holding ApS10%
- Mads H. Holding ApS10%
Management
4 active registrationsExecutive management
| Name | Role | Appointed |
|---|---|---|
| Henrik Hansen | CEO | 01/05/2017 |
Board of directors
| Name | Role | Appointed |
|---|---|---|
| Henrik Hansen | Board member | 30/04/2017 |
| Stine Brenda Hansen | Board member | 05/07/2018 |
| Peter Pele Hansen | Board member | 13/07/2022 |
Former management (11)
| Name | Role | Appointed | Resigned |
|---|---|---|---|
| Jørgen Lorenzo Petersen | Board member | 22/11/2006 | 07/10/2013 |
| Jørgen Lorenzo Petersen | Director | 22/11/2006 | 19/01/2012 |
| Jens Jacob Dühr | Board member | 22/11/2006 | 25/08/2008 |
| Børge Christian Pedersen | Board member | 25/08/2008 | 29/06/2018 |
| Lars Skovhus Kjær | CEO | 19/01/2012 | 28/02/2013 |
| Børge Christian Pedersen | Director | 28/02/2013 | 30/04/2017 |
| Henrik Hansen | Board member | 07/10/2013 | 13/11/2016 |
| Benny Schwartz | Board member | 07/10/2013 | 16/11/2016 |
| Henrik Hansen | Chair of the board | 14/11/2016 | 29/04/2017 |
| Annelise Hansen | Board member | 08/02/2017 | 29/04/2017 |
| Annelise Hansen | Chair of the board | 30/04/2017 | 05/11/2021 |
Signing rule: Selskabet tegnes af en direktør i forening med et bestyrelsesmedlem eller af to bestyrelsesmedlemmer i forening.
Address and production units
1 active production unitsSpringstrup 7
4300 Holbæk
Holbæk Municipality · Postcode 4300
Other companies at the address (3)
- Dbr Rengøring A/SGeneral cleaning of buildings
- danPlast ApSManufacture of plastic packing goods
- DanskNet A/SOther telecommunications activities
| Production unit | Address | Employees | P number |
|---|---|---|---|
| PRO-REN A/S | Springstrup 7, 4300 Holbæk | 21 | 1012786367 |
Purpose
Selskabets formål er at drive handel og fabrikation samt hermed beslægtet virksomhed.
The purpose is quoted from the register in Danish.
Changes year by year
47 registered events20261 changeaccounts 1
- AccountsAnnual report for 2025 published
20251 changeaccounts 1
- AccountsAnnual report for 2024 published
20241 changeaccounts 1
- AccountsAnnual report for 2023 published
20231 changeaccounts 1
- AccountsAnnual report for 2022 published
20222 changesaccounts 1 · management 1
- AccountsAnnual report for 2021 published
- ManagementPeter Pele Hansen appointed board member
20212 changesmanagement 1 · accounts 1
- ManagementAnnelise Hansen stepped down as chair of the board
- AccountsAnnual report for 2020 published
20204 changesownership 4
- OwnershipPP Hansen Holding ApS registered as owner (10%)
- OwnershipSB Hansen Holding ApS registered as owner (10%)
- OwnershipMads H. Holding ApS registered as owner (10%)
- OwnershipBØRGE PEDERSEN HOLDING ApS is no longer registered as owner
20191 changeindustry 1
- IndustryIndustry changed to Manufacture of perfumes, shampoo, toothpaste and similar (204200)
20182 changesmanagement 2
- ManagementStine Brenda Hansen appointed board member
- ManagementBørge Christian Pedersen stepped down as board member
20177 changesmanagement 7
- ManagementHenrik Hansen appointed ceo
- ManagementHenrik Hansen appointed board member
- ManagementAnnelise Hansen appointed chair of the board
- ManagementBørge Christian Pedersen stepped down as director
- ManagementAnnelise Hansen stepped down as board member
- ManagementHenrik Hansen stepped down as chair of the board
- ManagementAnnelise Hansen appointed board member
20164 changescapital 1 · management 3
- CapitalShare capital changed from 700,000 DKK to 700,004 DKK
- ManagementBenny Schwartz stepped down as board member
- ManagementHenrik Hansen appointed chair of the board
- ManagementHenrik Hansen stepped down as board member
20143 changescapital 1 · ownership 2
- CapitalShare capital changed from 500,000 DKK to 700,000 DKK
- OwnershipBØRGE PEDERSEN HOLDING ApS registered as owner (25%)
- OwnershipAH Group A/S registered as owner (66.67%)
20135 changesmanagement 5
- ManagementBenny Schwartz appointed board member
- ManagementHenrik Hansen appointed board member
- ManagementJørgen Lorenzo Petersen stepped down as board member
- ManagementBørge Christian Pedersen appointed director
- ManagementLars Skovhus Kjær stepped down as ceo
20122 changesmanagement 2
- ManagementLars Skovhus Kjær appointed ceo
- ManagementJørgen Lorenzo Petersen stepped down as director
20091 changeaddress 1
- AddressMoved to Springstrup 7, 4300 Holbæk
20083 changesmanagement 2 · industry 1
- ManagementBørge Christian Pedersen appointed board member
- ManagementJens Jacob Dühr stepped down as board member
- IndustryIndustry changed to Manufacture of soap, detergents, cleaning and polishing preparations (204100)
20071 changeaddress 1
- AddressMoved to Borupvej 20, 4300 Holbæk
20066 changesname 1 · industry 1 · founded 1 · management 3
- NameName changed from NY PRO-REN A/S to PRO-REN A/S
- IndustryIndustry changed to Sæbe- og vaskemiddelfabrikker (245110)
- FoundedRegistered as NY PRO-REN A/S
- ManagementJørgen Lorenzo Petersen appointed board member
- ManagementJens Jacob Dühr appointed board member
- ManagementJørgen Lorenzo Petersen appointed director
Related companies
Same people in management
- Io Interactive A/Svia Benny Schwartz
- Dbr Rengøring A/Svia Annelise Hansen
- Epta Refrigeration Denmark A/Svia Benny Schwartz
- Chr. Olesen A/Svia Benny Schwartz
- Nordisk Film Distribution A/Svia Benny Schwartz
- Focus Lighting A/Svia Benny Schwartz
Largest in the industry
- Derma Pharm A/SDKK 122.1m
- Riemann A/SDKK 104.8m
- Pharma-trade A/SDKK 89.9m
- Persano Group A/SDKK 89m
- KiiltoClean A/SDKK 64.6m
- Australian Bodycare Continental 2012 ApSDKK 59.6m
Source and updates
The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026.