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Poul Stig Briller A/S

Public limited companyCVR 10123089København KActive

Poul Stig Briller A/S is a public limited company, based in København K, active in optician activities, founded in 1986. After a loss in 2024, the company made a profit of DKK 742k in 2025. With 13 employees, the company is about 3 times larger than the industry median. Equity grew to DKK 4.2m in 2025.

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Key figures · financial year 2025

Gross profitDKK 8.8m+28% vs. 2024
Net profitDKK 742k+619% vs. 2024
EquityDKK 4.2m+21.4% vs. 2024
Employees13latest month from CVR

What has changed

calculated from recorded figures and dates

Financials: 2025 against 2024

  • Gross profit rose 28% (2024 → 2025), to DKK 8.8m.
  • Net profit went from a loss of DKK 143k to a profit of DKK 742k (2024 → 2025).
  • Equity rose 21% (2024 → 2025), to DKK 4.2m.

Employees

  • 1 more employees than a year earlier: 13 (08/2026) against 12 (08/2025).

Management and owners, last 24 months

  • New in management: Morten Axel (board member, 14/04/2026), Morten Axel (ceo, 14/04/2026) and Michelle Dalum (director, 14/04/2026) (+2).
  • Stepped down: Morten Axel (chair of the board, 13/04/2026), Charlotte Palm Axel (board member, 14/04/2026) and Charlotte Palm Axel (ceo, 14/04/2026) (+2).
  • New owners registered: Iconic Holdco ApS (14/04/2026).
  • No longer registered as owner: MC Axel Holding ApS (14/04/2026).

Registrations, last 24 months

  • 01/01/2025: Industry changed to Optician activities (477410)

Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.

Financial statements

Financial years 2020–2025 · amounts in DKK thousand

Equity and net profit

−DKK 2m−DKK 1mDKK 0DKK 1mDKK 2mDKK 3mDKK 4mDKK 5m202020212022202320242025
EquityNet profit
Financial figures for Poul Stig Briller A/S
202020212022202320242025Change
Revenuenot statednot statednot statednot statednot statednot stated–
Gross profit7,2347,8566,6876,3066,8388,753+28%
Operating profit (EBIT)–2,0571,190−2,09515882+5,648.9%
Profit before tax6972,0721,203−2,068−149928+721.7%
Net profit5121,592918−1,625−143742+619%
Total assets10,70712,4249,2889,4977,7956,863−12%
Equity2,7274,3195,2383,6123,4694,211+21.4%
Liabilities–7,9833,9925,8844,3262,647−38.8%
Cash and cash equivalents379251366116449+287.9%
Average number of employees9111312912+33.3%

Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.

Download the figures as CSV · free with an account, amounts in whole DKK

DKK 0DKK 2mDKK 4mDKK 6mDKK 8m202020212022202320242025
Gross profitMedian, the industry (313 companies)

Annual reports

6 financial years
Annual reports for Poul Stig Briller A/S
Financial yearPeriodPublishedFigures forDocuments
202501/01/2025 – 31/12/202522/02/2026The companyPDF not statedXBRL
202401/01/2024 – 31/12/202418/06/2025The companyPDFXBRL
202301/01/2023 – 31/12/202309/07/2024The companyPDFXBRL
202201/01/2022 – 31/12/202230/06/2023The companyPDFXBRL
202101/01/2021 – 31/12/202127/05/2022The companyPDFXBRL
202001/01/2020 – 31/12/202014/06/2021The companyPDFXBRL

The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.

Employees

monthly figures from CVR
024681012141609/2310/2311/2312/2301/2402/2403/2404/2405/2406/2407/2408/2409/2410/2411/2412/2401/2502/2503/2504/2505/2506/2507/2508/2509/2510/2511/2512/2501/2602/2603/2604/2605/2606/2607/2608/26
Employees

Position in the industry

313 companies in the database

Comparison with the other companies in optician activities based on the latest financial year.

Gross profitDKK 8.8mNo. 33 of 312
Better than 90% of the companies in the industry
EquityDKK 4.2mNo. 22 of 313
Better than 93% of the companies in the industry
Number of employees13No. 12 of 313
Better than 96% of the companies in the industry

Industry median: gross profit DKK 3.1m, net profit DKK 478k, equity DKK 1.1m, 4 employees.

DKK 100kDKK 807kDKK 6.5mDKK 52.6mDKK 211.7mHere
Distribution of gross profit for 312 companies in the industry (latest financial year, logarithmic scale). Amber bar: where this company sits.

Compared with similar companies

size, age and company form
Rank among similar companies
GroupGross profitEquity
Companies with fewer than 20 employees69,967 companies in the comparison
No. 6,015of 69,742
Better than 91%
No. 15,817of 69,964
Better than 77%
Same industry and fewer than 20 employees294 companies in the comparison
No. 17of 294
Better than 95%
No. 17of 294
Better than 95%
Companies that are at least 30 years old10,276 companies in the comparison
No. 4,438of 10,152
Better than 56%
No. 6,530of 10,275
Better than 36%
All companies of type A/S18,025 companies in the comparison
No. 9,578of 17,786
Better than 46%
No. 12,159of 18,024
Better than 33%

The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.

Compare with the industry

Optician activities
Gross profit
  1. Poul Stig Briller A/SDKK 8.8m
  2. Synsam Group Denmark A/SDKK 424.7m
  3. F.a. Thiele A/SDKK 212.5m
Net profit
  1. Poul Stig Briller A/SDKK 742k
  2. Synsam Group Denmark A/S−DKK 17.2m
  3. F.a. Thiele A/SDKK 4.3m
Equity
  1. Poul Stig Briller A/SDKK 4.2m
  2. Synsam Group Denmark A/SDKK 798.2m
  3. F.a. Thiele A/SDKK 58.7m
Employees
  1. Poul Stig Briller A/S13
  2. Synsam Group Denmark A/S675
  3. F.a. Thiele A/S306

Latest financial year per company. Choose up to three companies from the largest in the industry.

Owners and group

from the Public Ownership Register
Owners
  • Iconic Holdco ApS100%
Poul Stig Briller A/S

Management

5 active registrations

Executive management

Executive management at Poul Stig Briller A/S
NameRoleAppointed
Morten AxelCEO14/04/2026
Michelle DalumDirector14/04/2026

Board of directors

Board of directors at Poul Stig Briller A/S
NameRoleAppointed
Morten AxelBoard member14/04/2026
Niels Rensen OnkenhoutChair of the board14/04/2026
Willem Eduard du PonBoard member14/04/2026
Founders
Thor Stadil
Former management (12)
Former management at Poul Stig Briller A/S
NameRoleAppointedResigned
Thor StadilBoard member17/02/198630/10/2005
Poul Graabek StigBoard member17/02/198630/10/2005
Poul Graabek StigDirector17/02/198608/05/1990
Gitte StigBoard member17/02/198630/10/2005
Gitte StigDirector17/02/198630/10/2005
Morten Graabek StigBoard member17/02/198630/10/2005
Morten AxelChair of the board30/10/200513/04/2026
Charlotte Palm AxelBoard member30/10/200514/04/2026
Charlotte Palm AxelCEO30/10/200514/04/2026
Charlotte FrydendallBoard member30/10/200521/11/2019
Sofie Amalie Palm AxelBoard member21/11/201914/04/2026
Anna Louise Palm AxelBoard member21/11/201914/04/2026

Signing rule: Selskabet tegnes af to direktører i forening, af en direktør i forening med et bestyrelsesmedlem eller af to bestyrelsesmedlemmer i forening.

Address and production units

1 active production units

Østergade 24
1100 København K

København Municipality · Postcode 1100

Other companies at the address (3)

Production units
Production unitAddressEmployeesP number
POUL STIG BRILLER A/SØstergade 24, 1100 København K131000021741

Purpose

Selskabets formål er at drive handel, fabrikation og anden dermed i forbindelse stående virksomhed

The purpose is quoted from the register in Danish.

Changes year by year

44 registered events
202613 changesmanagement 10 · ownership 2 · accounts 1
  • Morten Axel appointed board member
  • Willem Eduard du Pon appointed board member
  • Michelle Dalum appointed director
  • Niels Rensen Onkenhout appointed chair of the board
  • Morten Axel appointed ceo
  • Sofie Amalie Palm Axel stepped down as board member
  • Anna Louise Palm Axel stepped down as board member
  • Charlotte Palm Axel stepped down as ceo
  • Charlotte Palm Axel stepped down as board member
  • Iconic Holdco ApS registered as owner (100%)
  • MC AXEL HOLDING ApS is no longer registered as owner
  • Morten Axel stepped down as chair of the board
  • Annual report for 2025 published
20252 changesaccounts 1 · industry 1
  • Annual report for 2024 published
  • Industry changed to Optician activities (477410)
20241 changeaccounts 1
  • Annual report for 2023 published
20231 changeaccounts 1
  • Annual report for 2022 published
20221 changeaccounts 1
  • Annual report for 2021 published
20211 changeaccounts 1
  • Annual report for 2020 published
20193 changesmanagement 3
  • Sofie Amalie Palm Axel appointed board member
  • Anna Louise Palm Axel appointed board member
  • Charlotte Frydendall stepped down as board member
200511 changesownership 2 · management 9
  • Charlotte Palm Axel registered as owner (50%)
  • Charlotte Palm Axel is no longer registered as owner
  • Charlotte Palm Axel appointed ceo
  • Morten Axel appointed chair of the board
  • Charlotte Palm Axel appointed board member
  • Charlotte Frydendall appointed board member
  • Thor Stadil stepped down as board member
  • Morten Graabek Stig stepped down as board member
  • Gitte Stig stepped down as director
  • Gitte Stig stepped down as board member
  • Poul Graabek Stig stepped down as board member
20031 changeownership 1
  • MC AXEL HOLDING ApS registered as owner (100%)
19961 changecapital 1
  • Share capital changed from 300,000 DKK to 500,000 DKK
19902 changescapital 1 · management 1
  • Share capital changed from 80,000 DKK to 300,000 DKK
  • Poul Graabek Stig stepped down as director
19867 changesfounded 1 · management 6
  • Registered as POUL STIG BRILLER A/S
  • Thor Stadil appointed board member
  • Morten Graabek Stig appointed board member
  • Gitte Stig appointed director
  • Gitte Stig appointed board member
  • Poul Graabek Stig appointed director
  • Poul Graabek Stig appointed board member

Related companies

Same industry in København

See all →

Same people in management

Source and updates

The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.

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