Players 1st ApS

Private limited companyCVR 34694222Aarhus CActive

Players 1st ApS is a private limited company, based in Aarhus C, active in business and other management consultancy activities, founded in 2012. The company made a loss in both 2024 and 2025, most recently DKK 1.4m. With 8 employees, the company is about 4 times larger than the industry median. Gross profit is higher than that of 87% of the companies in the industry in the database.

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Key figures · financial year 2025

Gross profitDKK 9.6m+16.4% vs. 2024
Net profit−DKK 1.4m+50.5% vs. 2024
EquityDKK 9.7m−12.8% vs. 2024
Employees8latest month from CVR

What has changed

calculated from recorded figures and dates

Financials: 2025 against 2024

  • Gross profit rose 16% (2024 → 2025), to DKK 9.6m.
  • The loss got smaller: from DKK 2.9m to DKK 1.4m (2024 → 2025).
  • Equity fell 13% (2024 → 2025), to DKK 9.7m.

Employees

  • 1 fewer employees than a year earlier: 8 (08/2026) against 9 (08/2025).

Management and owners, last 24 months

  • Stepped down: Mads Bach Christensen (board member, 30/04/2025).

Registrations, last 24 months

  • 08/08/2025: Moved to Paradisgade 4C, 8000 Aarhus C
  • 01/01/2025: Industry changed to Business and other management consultancy activities (702000)

Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.

Financial statements

Financial years 2020–2025 · amounts in DKK thousand

Equity and net profit

−DKK 4m−DKK 2mDKK 0DKK 2mDKK 4mDKK 6mDKK 8mDKK 10mDKK 12mDKK 14m202020212022202320242025
EquityNet profit
Financial figures for Players 1st ApS
202020212022202320242025Change
Revenuenot statednot statednot statednot statednot statednot stated–
Gross profit4,0954,2438,3838,6188,2579,612+16.4%
Operating profit (EBIT)745864714277−3,496−760+78.3%
Profit before tax18850851668−3,624−1,818+49.8%
Net profit35557343730−2,873−1,423+50.5%
Total assets12,44813,20314,66820,91123,17222,926−1.1%
Equity8112,4984,21514,02311,1499,726−12.8%
Liabilities10,2969,4289,0985,49511,38112,955+13.8%
Cash and cash equivalents18220141,055129−29.4%
Average number of employees6667138−38.5%

Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.

Download the figures as CSV · free with an account, amounts in whole DKK

DKK 0DKK 2mDKK 4mDKK 6mDKK 8mDKK 10m202020212022202320242025
Gross profitMedian, the industry (2,370 companies)

Signals from the financial statements

calculated from the 2025 figures
  • Loss for 2 years in a row

    Net result has been negative in 2024–2025.

    How is this calculated?

    Net result is negative in the two or more latest annual reports in a row.

  • Fewer employees

    The number of employees fell 38% from 13 in 2024 to 8 in 2025.

    How is this calculated?

    The number of employees according to the annual report has fallen by at least 25%, and was at least 10 the year before.

The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.

Annual reports

6 financial years
Annual reports for Players 1st ApS
Financial yearPeriodPublishedFigures forDocuments
202501/01/2025 – 31/12/202503/07/2026The companyPDF not statedXBRL
202401/01/2024 – 31/12/202410/07/2025The companyPDFXBRL
202301/01/2023 – 31/12/202324/06/2024The companyPDFXBRL
202201/01/2022 – 31/12/202203/07/2023The companyPDFXBRL
202101/01/2021 – 31/12/202104/07/2022The companyPDFXBRL
202001/01/2020 – 31/12/202014/06/2021The companyPDFXBRL

The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.

Employees

monthly figures from CVR
02468101214161809/2310/2311/2312/2301/2402/2403/2404/2405/2406/2407/2408/2409/2410/2411/2412/2401/2502/2503/2504/2505/2506/2507/2508/2509/2510/2511/2512/2501/2602/2603/2604/2605/2606/2607/2608/26
Employees

Position in the industry

2,370 companies in the database

Comparison with the other companies in business and other management consultancy activities based on the latest financial year.

Gross profitDKK 9.6mNo. 308 of 2,358
Better than 87% of the companies in the industry
EquityDKK 9.7mNo. 414 of 2,369
Better than 83% of the companies in the industry
Number of employees8No. 315 of 2,370
Better than 87% of the companies in the industry

Industry median: gross profit DKK 1.3m, net profit DKK 170k, equity DKK 974k, 2 employees.

DKK 100kDKK 1.6mDKK 26.5mDKK 431.1mDKK 2.8bnHere
Distribution of gross profit for 2,031 companies in the industry (latest financial year, logarithmic scale). Amber bar: where this company sits.

Compared with similar companies

size, age and company form
Rank among similar companies
GroupGross profitEquity
Companies with fewer than 20 employees69,967 companies in the comparison
No. 5,146of 69,742
Better than 93%
No. 9,239of 69,964
Better than 87%
Same industry and fewer than 20 employees2,220 companies in the comparison
No. 190of 2,210
Better than 91%
No. 356of 2,219
Better than 84%
Companies that are between 5 and 14 years old33,688 companies in the comparison
No. 4,574of 33,588
Better than 86%
No. 3,822of 33,687
Better than 89%
All companies of type ApS66,508 companies in the comparison
No. 6,420of 66,379
Better than 90%
No. 7,034of 66,505
Better than 89%

The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.

Compare with the industry

Business and other management consultancy activities
Gross profit
  1. Players 1st ApSDKK 9.6m
  2. COWI Holding A/SDKK 7bn
  3. Accenture A/SDKK 1.1bn
Net profit
  1. Players 1st ApS−DKK 1.4m
  2. COWI Holding A/SDKK 374m
  3. Accenture A/SDKK 116.1m
Equity
  1. Players 1st ApSDKK 9.7m
  2. COWI Holding A/SDKK 2bn
  3. Accenture A/SDKK 642m
Employees
  1. Players 1st ApS8
  2. COWI Holding A/S12
  3. Accenture A/S977

Latest financial year per company. Choose up to three companies from the largest in the industry.

Owners and group

from the Public Ownership Register
Owners
  • Glia Invest ApS20%
  • Jabupo Invest ApS20%
  • Match Invest ApS5%
  • Vexum II ApS5%
  • Scale Capital Fund III K/S15%
Players 1st ApS

Management

6 active registrations

Executive management

Executive management at Players 1st ApS
NameRoleAppointed
Jacob Buksted PoulsenDirector15/12/2012
Morten BisgaardCEO15/12/2012

Board of directors

Board of directors at Players 1st ApS
NameRoleAppointed
Morten BisgaardBoard member16/03/2017
Christian Øllgaard FærgemannBoard member25/02/2021
Jacob Buksted PoulsenChair of the board12/07/2022
Joachim ScheldeBoard member21/08/2023
Founders
Allan Asp Poulsen, Jkr Holding ApS
Former management (11)
Former management at Players 1st ApS
NameRoleAppointedResigned
John KristensenBoard member30/08/201210/01/2014
Allan Asp PoulsenBoard member30/08/201215/12/2012
Allan Asp PoulsenDirector30/08/201215/12/2012
Torben Frigaard RasmussenBoard member16/03/201701/02/2021
Mads Bach ChristensenChair of the board16/03/201717/06/2018
Jacob Buksted PoulsenBoard member16/03/201711/07/2022
Mads Bach ChristensenBoard member18/06/201830/04/2025
Poul BærentsenChair of the board18/06/201811/11/2019
Kasper LyhrBoard member13/12/201814/05/2020
Kasper LyhrChair of the board15/05/202012/07/2022
Daniel Glassow LaursenBoard member10/05/202209/08/2024

Signing rule: Selskabet tegnes af to direktører i forening, af en direktør i forening med et bestyrelsesmedlem eller af den samlede bestyrelse.

Address and production units

1 active production units

Paradisgade 4C
8000 Aarhus C

Aarhus Municipality · Postcode 8000

Other companies at the address (1)

Production units
Production unitAddressEmployeesP number
Players 1st ApSParadisgade 4C, 8000 Aarhus C81017891347

Purpose

Selskabets formål er at yde konsulentbistand og rådgivning relateret til resultatoptimering, samt direkte eller indirekte at drive anden virksomhed, der efter direktionens skøn er forbundet dermed.

The purpose is quoted from the register in Danish.

Changes year by year

77 registered events
20261 changeaccounts 1
  • Annual report for 2025 published
20254 changesaddress 1 · accounts 1 · management 1 · industry 1
  • Moved to Paradisgade 4C, 8000 Aarhus C
  • Annual report for 2024 published
  • Mads Bach Christensen stepped down as board member
  • Industry changed to Business and other management consultancy activities (702000)
20243 changesmanagement 1 · accounts 1 · address 1
  • Daniel Glassow Laursen stepped down as board member
  • Annual report for 2023 published
  • Moved to Jens Baggesens Vej 47, 8200 Aarhus N
20235 changescapital 1 · management 1 · ownership 2 · accounts 1
  • Share capital changed from 156,488 DKK to 190,839 DKK
  • Joachim Schelde appointed board member
  • Scale Capital Fund III K/S registered as owner (15%)
  • Rasmus Thulstrup Holding ApS is no longer registered as owner
  • Annual report for 2022 published
20227 changescapital 1 · ownership 1 · management 4 · accounts 1
  • Share capital changed from 146,977 DKK to 156,488 DKK
  • Rasmus Thulstrup Holding ApS registered as owner (5%)
  • Jacob Buksted Poulsen appointed chair of the board
  • Kasper Lyhr stepped down as chair of the board
  • Jacob Buksted Poulsen stepped down as board member
  • Annual report for 2021 published
  • Daniel Glassow Laursen appointed board member
20217 changesaccounts 1 · capital 2 · management 2 · ownership 2
  • Annual report for 2020 published
  • Share capital changed from 142,654 DKK to 146,977 DKK
  • Share capital changed from 128,176 DKK to 142,654 DKK
  • Christian Øllgaard Færgemann appointed board member
  • Vexum II ApS registered as owner (5%)
  • Rasmus Thulstrup Holding ApS is no longer registered as owner
  • Torben Frigaard Rasmussen stepped down as board member
20206 changescapital 2 · ownership 2 · management 2
  • Share capital changed from 125,050 DKK to 128,176 DKK
  • Rasmus Thulstrup Holding ApS registered as owner (5%)
  • Kasper Lyhr appointed chair of the board
  • Kasper Lyhr stepped down as board member
  • Share capital changed from 117,906 DKK to 125,050 DKK
  • Mads Bach Christensen is no longer registered as owner
20191 changemanagement 1
  • Poul Bærentsen stepped down as chair of the board
201811 changesmanagement 4 · capital 2 · ownership 4 · address 1
  • Kasper Lyhr appointed board member
  • Share capital changed from 102,971 DKK to 117,906 DKK
  • Poul Bærentsen appointed chair of the board
  • Mads Bach Christensen appointed board member
  • Mads Bach Christensen registered as owner (5%)
  • Match Invest ApS registered as owner (5%)
  • K60 Invest ApS is no longer registered as owner
  • Anne Buksted is no longer registered as owner
  • Mads Bach Christensen stepped down as chair of the board
  • Share capital changed from 100,598 DKK to 102,971 DKK
  • Moved to Stadion Allé 70, 8000 Aarhus C
20178 changesname 1 · capital 1 · management 4 · ownership 2
  • Name changed from RAW MILK ApS to Players 1st ApS
  • Share capital changed from 96,373 DKK to 100,598 DKK
  • Morten Bisgaard appointed board member
  • Torben Frigaard Rasmussen appointed board member
  • Jacob Buksted Poulsen appointed board member
  • Mads Bach Christensen appointed chair of the board
  • K60 Invest ApS registered as owner (5%)
  • JKR HOLDING ApS is no longer registered as owner
20164 changescapital 2 · ownership 2
  • Share capital changed from 83,334 DKK to 96,373 DKK
  • Anne Buksted registered as owner (5%)
  • JKR HOLDING ApS registered as owner (5%)
  • Share capital changed from 81,633 DKK to 83,334 DKK
20156 changescapital 1 · ownership 4 · address 1
  • Share capital changed from 80,000 DKK to 81,633 DKK
  • GLIA INVEST ApS registered as owner (20%)
  • JABUPO INVEST ApS registered as owner (20%)
  • JABUPO INVEST ApS is no longer registered as owner
  • GLIA INVEST ApS is no longer registered as owner
  • Moved to Søndergade 66B, 3. th, 8000 Aarhus C
20143 changesownership 1 · address 1 · management 1
  • JABUPO INVEST ApS registered as owner (50%)
  • Moved to Søndergade 68B, 3. th, 8000 Aarhus C
  • John Kristensen stepped down as board member
20133 changesownership 1 · address 1 · name 1
  • GLIA INVEST ApS registered as owner (50%)
  • Moved to Borggade 1, 8000 Aarhus C
  • Name changed from ANPARTSSELSKABET AF 1. SEPTEMBER 2012 to RAW MILK ApS
20128 changesmanagement 7 · founded 1
  • Jacob Buksted Poulsen appointed director
  • Morten Bisgaard appointed ceo
  • Allan Asp Poulsen stepped down as director
  • Allan Asp Poulsen stepped down as board member
  • Registered as ANPARTSSELSKABET AF 1. SEPTEMBER 2012
  • John Kristensen appointed board member
  • Allan Asp Poulsen appointed director
  • Allan Asp Poulsen appointed board member

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Same people in management

Source and updates

The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.

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