CVRdatabase
Menu

Palmira ApS

Private limited companyCVR 44816342SønderborgActive

Palmira ApS is a private limited company, based in Sønderborg, active in wholesale of clothing, founded in 2024. After a loss in 2024, the company made a profit of DKK 44,210 in 2025. The company is new and has been registered for 2 years. Equity grew to DKK 52,585 in 2025.

Follow
PDF reportCompare

Key figures · financial year 2025

Gross profitDKK 66,274+286.2% vs. 2024
Net profitDKK 44,210+239.8% vs. 2024
EquityDKK 52,585+527.9% vs. 2024
Employees2latest month from CVR

What has changed

calculated from recorded figures and dates

Financials: 2025 against 2024

  • Net profit went from a loss of DKK 31,625 to a profit of DKK 44,210 (2024 → 2025).
  • Equity rose 528% (2024 → 2025), to DKK 52,585.

Management and owners, last 24 months

  • Stepped down: Frederik Braasch (director, 13/04/2026).
  • New owners registered: Mathias Julian Saf Vest (10/04/2026), Mathias Julian Saf Vest (01/11/2024) and Frederik Braasch (01/11/2024).
  • No longer registered as owner: Mathias Julian Saf Vest (31/10/2024), Frederik Braasch (31/10/2024) and Mmmmj ApS (01/11/2024) (+2).

Registrations, last 24 months

  • 15/09/2025: Moved to Ellegårdvej 36, 6400 Sønderborg
  • 07/11/2024: Moved to Johanne Hansens Vej 9, Vollerup, 6400 Sønderborg

Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.

Financial statements

Financial years 2024–2025 · amounts in DKK thousand

Equity and net profit

−DKK 40,000−DKK 20,000DKK 0DKK 20,000DKK 40,000DKK 60,00020242025
EquityNet profit
Financial figures for Palmira ApS
20242025Change
Revenuenot statednot stated–
Gross profit−3666+286.2%
Operating profit (EBIT)–59–
Profit before tax−4057+244.1%
Net profit−3244+239.8%
Total assets13103+671.3%
Equity853+527.9%
Liabilities551+910.2%
Cash and cash equivalents352+1,393.4%
Average number of employees01–

Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.

Download the figures as CSV · free with an account, amounts in whole DKK

−DKK 500kDKK 0DKK 500kDKK 1mDKK 1.5mDKK 2mDKK 2.5mDKK 3mDKK 3.5mDKK 4m20242025
Gross profitMedian, the industry (356 companies)

Annual reports

2 financial years
Annual reports for Palmira ApS
Financial yearPeriodPublishedFigures forDocuments
202501/01/2025 – 31/12/202528/05/2026The companyPDF not statedXBRL
202407/05/2024 – 31/12/202401/07/2025The companyPDF not statedXBRL

The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.

Employees

monthly figures from CVR
0112211/2512/2501/2602/2603/2607/26
Employees

Position in the industry

356 companies in the database

Comparison with the other companies in wholesale of clothing based on the latest financial year.

Gross profitDKK 66,274No. 327 of 356
Better than 8% of the companies in the industry
EquityDKK 52,585No. 296 of 356
Better than 17% of the companies in the industry
Number of employees2No. 300 of 356
Better than 16% of the companies in the industry

Industry median: gross profit DKK 3.9m, net profit DKK 258k, equity DKK 3.4m, 5 employees.

DKK 100kDKK 1.3mDKK 17.2mDKK 224.7mDKK 1.2bn
Distribution of gross profit for 331 companies in the industry (latest financial year, logarithmic scale). Amber bar: where this company sits.

Compared with similar companies

size, age and company form
Rank among similar companies
GroupGross profitEquity
Companies with fewer than 20 employees69,967 companies in the comparison
No. 61,593of 69,742
Better than 12%
No. 57,239of 69,964
Better than 18%
Same industry and fewer than 20 employees258 companies in the comparison
No. 230of 258
Better than 11%
No. 204of 258
Better than 21%
Companies that are founded within the last five years16,662 companies in the comparison
No. 14,597of 16,614
Better than 12%
No. 11,366of 16,661
Better than 32%
All companies of type ApS66,508 companies in the comparison
No. 59,214of 66,379
Better than 11%
No. 53,483of 66,505
Better than 20%

The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.

Compare with the industry

Wholesale of clothing
Gross profit
  1. Palmira ApSDKK 66,274
  2. DK Company A/SDKK 2.9bn
  3. Sports Connection ApSDKK 439.2m
Net profit
  1. Palmira ApSDKK 44,210
  2. DK Company A/SDKK 309.3m
  3. Sports Connection ApSDKK 315.1m
Equity
  1. Palmira ApSDKK 52,585
  2. DK Company A/SDKK 1.3bn
  3. Sports Connection ApSDKK 620.5m
Employees
  1. Palmira ApS2
  2. DK Company A/S467
  3. Sports Connection ApS76

Latest financial year per company. Choose up to three companies from the largest in the industry.

Owners and group

from the Public Ownership Register
Owners
  • Mathias Julian Saf Vest100%
Palmira ApS

Management

1 active registrations

Executive management

Executive management at Palmira ApS
NameRoleAppointed
Mathias Julian Saf VestDirector07/05/2024
Founders
Mathias Julian Saf Vest, Mmmmj ApS
Former management (2)
Former management at Palmira ApS
NameRoleAppointedResigned
Mads JacobsenDirector07/05/202423/09/2024
Frederik BraaschDirector23/09/202413/04/2026

Signing rule: Selskabet tegnes af direktionen i forening

Address and production units

1 active production units

Ellegårdvej 36
6400 Sønderborg

Sønderborg Municipality · Postcode 6400

Other companies at the address (8)

Production units
Production unitAddressEmployeesP number
PALMIRA ApSEllegårdvej 36, 6400 Sønderborg31030337332

Purpose

Selskabets formål er at drive handel med profilbeklædning og promotionartikler samt dermed beslægtet virksomhed.

The purpose is quoted from the register in Danish.

Changes year by year

26 registered events
20265 changesaccounts 1 · management 1 · ownership 3
  • Annual report for 2025 published
  • Frederik Braasch stepped down as director
  • Mathias Julian Saf Vest registered as owner (100%)
  • Frederik Braasch is no longer registered as owner
  • Mathias Julian Saf Vest is no longer registered as owner
20252 changesaddress 1 · accounts 1
  • Moved to Ellegårdvej 36, 6400 Sønderborg
  • Annual report for 2024 published
202419 changesaddress 2 · ownership 12 · management 4 · founded 1
  • Moved to Johanne Hansens Vej 9, Vollerup, 6400 Sønderborg
  • Frederik Braasch registered as owner (50%)
  • Mathias Julian Saf Vest registered as owner (50%)
  • MMMMJ ApS is no longer registered as owner
  • Mathias Julian Saf Vest is no longer registered as owner
  • Frederik Braasch is no longer registered as owner
  • Frederik Braasch appointed director
  • Mads Jacobsen stepped down as director
  • MMMMJ ApS registered as owner (20%)
  • Mathias Julian Saf Vest registered as owner (33.33%)
  • Frederik Braasch registered as owner (33.33%)
  • Mathias Julian Saf Vest is no longer registered as owner
  • MMMMJ ApS is no longer registered as owner
  • Moved to Mommarkvej 5, Vollerup, 6400 Sønderborg
  • Registered as PALMIRA ApS
  • Mads Jacobsen appointed director
  • Mathias Julian Saf Vest appointed director
  • Mathias Julian Saf Vest registered as owner (50%)
  • MMMMJ ApS registered as owner (50%)

Related companies

Same industry in Sønderborg

See all →

Same people in management

Largest in the industry

See all →

Source and updates

The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.

View in CVRReport a correction