Naturaleza ApS
Private limited companyCVR 40794948Nørre NebelActive
Naturaleza ApS is a private limited company, based in Nørre Nebel, active in other retail sale of new goods in specialised stores, founded in 2019. Net profit fell 38% from 2024 to 2025, ending at DKK 82,748. Equity grew to DKK 308k in 2025.
Key figures · financial year 2025
What has changed
calculated from recorded figures and datesFinancials: 2025 against 2024
- Gross profit rose 39% (2024 → 2025), to DKK 524k.
- Net profit fell 38% (2024 → 2025), to DKK 82,748.
- Equity rose 37% (2024 → 2025), to DKK 308k.
Employees
- 1 more employees than a year earlier: 3 (07/2026) against 2 (07/2025).
Registrations, last 24 months
- 01/01/2025: Industry changed to Other retail sale of new goods in specialised stores (477800)
Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.
Financial statements
Financial years 2020–2025 · amounts in DKK thousandEquity and net profit
| 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | Change | |
|---|---|---|---|---|---|---|---|
| Revenue | not stated | not stated | not stated | not stated | not stated | not stated | – |
| Gross profit | −85 | −104 | −18 | 246 | 377 | 524 | +38.9% |
| Operating profit (EBIT) | −85 | −104 | −23 | 138 | 152 | 111 | −27% |
| Profit before tax | −90 | −109 | −28 | 125 | 142 | 106 | −25.2% |
| Net profit | −70 | −86 | −71 | 125 | 133 | 83 | −37.8% |
| Total assets | 194 | 155 | 357 | 545 | 714 | 745 | +4.4% |
| Equity | 50 | 39 | −32 | 92 | 225 | 308 | +36.7% |
| Liabilities | 144 | 116 | 389 | 453 | 480 | 432 | −10.1% |
| Cash and cash equivalents | 8 | 15 | 0 | – | 33 | 21 | −37.3% |
| Average number of employees | – | – | – | – | 1 | 1 | 0% |
Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.
Download the figures as CSV · free with an account, amounts in whole DKK
Annual reports
6 financial years| Financial year | Period | Published | Figures for | Documents |
|---|---|---|---|---|
| 2025 | 01/07/2024 – 30/06/2025 | 12/12/2025 | The company | PDF not statedXBRL |
| 2024 | 01/07/2023 – 30/06/2024 | 12/11/2024 | The company | PDFXBRL |
| 2023 | 01/07/2022 – 30/06/2023 | 21/12/2023 | The company | PDFXBRL |
| 2022 | 01/07/2021 – 30/06/2022 | 22/12/2022 | The company | PDFXBRL |
| 2021 | 01/07/2020 – 30/06/2021 | 07/12/2021 | The company | PDFXBRL |
| 2020 | 18/09/2019 – 30/06/2020 | 08/12/2020 | The company | PDFXBRL |
The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.
Employees
monthly figures from CVRPosition in the industry
372 companies in the databaseComparison with the other companies in other retail sale of new goods in specialised stores based on the latest financial year.
Industry median: gross profit DKK 1.2m, net profit DKK 65,694, equity DKK 662k, 2 employees.
Compared with similar companies
size, age and company form| Group | Gross profit | Equity |
|---|---|---|
| Companies with fewer than 20 employees69,967 companies in the comparison | No. 53,819of 69,742 Better than 23% | No. 47,033of 69,964 Better than 33% |
| Same industry and fewer than 20 employees339 companies in the comparison | No. 233of 339 Better than 31% | No. 210of 339 Better than 38% |
| Companies that are between 5 and 14 years old33,688 companies in the comparison | No. 27,425of 33,588 Better than 18% | No. 22,351of 33,687 Better than 34% |
| All companies of type ApS66,508 companies in the comparison | No. 51,788of 66,379 Better than 22% | No. 43,000of 66,505 Better than 35% |
The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.
Compare with the industry
Other retail sale of new goods in specialised stores- Naturaleza ApSDKK 524k
- Zebra A/SDKK 3.2bn
- Hilmer Denmark ApSDKK 104.7m
- Naturaleza ApSDKK 82,748
- Zebra A/S−DKK 265.1m
- Hilmer Denmark ApSDKK 2m
- Naturaleza ApSDKK 308k
- Zebra A/S−DKK 295.9m
- Hilmer Denmark ApSDKK 6.1m
- Naturaleza ApS3
- Zebra A/S714
- Hilmer Denmark ApS593
Latest financial year per company. Choose up to three companies from the largest in the industry.
Owners and group
from the Public Ownership Register- Frederiksmose Holding ApS100%
Management
1 active registrationsExecutive management
| Name | Role | Appointed |
|---|---|---|
| Lone Frederiksmose | CEO | 18/09/2019 |
- Founders
- Frederiksmose Holding ApS
Signing rule: Selskabet tegnes af en direktør.
Address and production units
1 active production unitsTobjergevej 10
6830 Nørre Nebel
| Production unit | Address | Employees | P number |
|---|---|---|---|
| Naturaleza ApS | Bredgade 35, 6830 Nørre Nebel | 3 | 1025047407 |
Purpose
Selskabets formål er at drift af net-butik med salg af handelsvarer samt hermed beslægtet virksomhed.
The purpose is quoted from the register in Danish.
Changes year by year
10 registered events20252 changesaccounts 1 · industry 1
- AccountsAnnual report for 2025 published
- IndustryIndustry changed to Other retail sale of new goods in specialised stores (477800)
20241 changeaccounts 1
- AccountsAnnual report for 2024 published
20231 changeaccounts 1
- AccountsAnnual report for 2023 published
20221 changeaccounts 1
- AccountsAnnual report for 2022 published
20211 changeaccounts 1
- AccountsAnnual report for 2021 published
20201 changeaccounts 1
- AccountsAnnual report for 2020 published
20193 changesfounded 1 · management 1 · ownership 1
- FoundedRegistered as Naturaleza ApS
- ManagementLone Frederiksmose appointed ceo
- OwnershipFREDERIKSMOSE HOLDING ApS registered as owner (100%)
Related companies
Same industry in Varde
- Den Lille Ravbutik ApS21 employees
- Blåvand Brugskunst A/S11 employees
- W-service ApS4 employees
Largest in the industry
- Zebra A/SDKK 3.2bn
- Hilmer Denmark ApSDKK 104.7m
- Bahne Sørensen A/SDKK 98.8m
- Danske Stenhuggerier A/SDKK 87.3m
- Sinful ApSDKK 73.2m
- Dollarstore ApSDKK 52.3m
Source and updates
The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.