Missmartins ApS

Private limited companyCVR 34713588HobroActive

Missmartins ApS is a private limited company, based in Hobro, active in retail sale of pets and pet supplies, founded in 2012. The company made a loss in both 2024 and 2025, most recently DKK 14,583.

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Key figures · financial year 2025

Gross profitDKK 54,767+247.3% vs. 2024
Net profit−DKK 14,583+84.2% vs. 2024
EquityDKK 213k−6.4% vs. 2024
Employees2latest month from CVR

What has changed

calculated from recorded figures and dates

Financials: 2025 against 2024

  • The loss got smaller: from DKK 92,481 to DKK 14,583 (2024 → 2025).
  • Equity fell 6% (2024 → 2025), to DKK 213k.

Registrations, last 24 months

  • 01/01/2025: Industry changed to Retail sale of pets and pet supplies (477620)

Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.

Financial statements

Financial years 2020–2025 · amounts in DKK thousand

Equity and net profit

−DKK 1m−DKK 500kDKK 0DKK 500kDKK 1mDKK 1.5m202020212022202320242025
EquityNet profit
Financial figures for Missmartins ApS
202020212022202320242025Change
Revenuenot statednot statednot statednot statednot statednot stated–
Gross profit1,9502,23066829−3755+247.3%
Operating profit (EBIT)873951−631−823−95−18+81%
Profit before tax858931−640−838−119−19+84.2%
Net profit667724−500−654−92−15+84.2%
Total assets3,3173,2421,462347307221−28%
Equity1,6671,724500−154228213−6.4%
Liabilities1,6511,519962501797−90.8%
Cash and cash equivalents2,2772,2712310–0–
Average number of employees3332110%

Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.

Download the figures as CSV · free with an account, amounts in whole DKK

−DKK 500kDKK 0DKK 500kDKK 1mDKK 1.5mDKK 2m202020212022202320242025
Gross profitMedian, the industry (79 companies)

Signals from the financial statements

calculated from the 2025 figures
  • Loss for 4 years in a row

    Net result has been negative in 2022–2025.

    How is this calculated?

    Net result is negative in the two or more latest annual reports in a row.

The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.

Annual reports

6 financial years
Annual reports for Missmartins ApS
Financial yearPeriodPublishedFigures forDocuments
202501/01/2025 – 31/12/202509/06/2026The companyPDF not statedXBRL
202401/01/2024 – 31/12/202402/06/2025The companyPDFXBRL
202301/01/2023 – 31/12/202316/04/2024The companyPDFXBRL
202201/01/2022 – 31/12/202230/03/2023The companyPDFXBRL
202101/01/2021 – 31/12/202113/04/2022The companyPDFXBRL
202001/01/2020 – 31/12/202009/03/2021The companyPDFXBRL

The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.

Employees

monthly figures from CVR
012345605/2206/2207/2208/2209/2210/2211/2212/2201/2302/2303/2304/2305/2306/2307/2308/2309/2310/2311/2312/2301/2402/2403/2404/2405/2406/2407/2408/2409/2410/2411/2412/2401/2502/2503/2504/25
Employees

Position in the industry

79 companies in the database

Comparison with the other companies in retail sale of pets and pet supplies based on the latest financial year.

Gross profitDKK 54,767No. 67 of 78
Better than 14% of the companies in the industry
EquityDKK 213kNo. 41 of 79
Better than 49% of the companies in the industry
Number of employees2No. 52 of 79
Better than 35% of the companies in the industry

Industry median: gross profit DKK 773k, net profit DKK 22,847, equity DKK 266k, 3 employees.

DKK 100kDKK 727kDKK 5.3mDKK 38.5mDKK 144.4m
Distribution of gross profit for 69 companies in the industry (latest financial year, logarithmic scale). Amber bar: where this company sits.

Compared with similar companies

size, age and company form
Rank among similar companies
GroupGross profitEquity
Companies with fewer than 20 employees69,967 companies in the comparison
No. 61,763of 69,742
Better than 11%
No. 50,073of 69,964
Better than 28%
Same industry and fewer than 20 employees77 companies in the comparison
No. 65of 76
Better than 15%
No. 39of 77
Better than 50%
Companies that are between 5 and 14 years old33,688 companies in the comparison
No. 30,587of 33,588
Better than 9%
No. 23,874of 33,687
Better than 29%
All companies of type ApS66,508 companies in the comparison
No. 59,377of 66,379
Better than 11%
No. 46,130of 66,505
Better than 31%

The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.

Compare with the industry

Retail sale of pets and pet supplies
Gross profit
  1. Missmartins ApSDKK 54,767
  2. Maxi Zoo Denmark A/SDKK 279.7m
  3. CBM Trading ApSDKK 11.5m
Net profit
  1. Missmartins ApS−DKK 14,583
  2. Maxi Zoo Denmark A/SDKK 35.3m
  3. CBM Trading ApSDKK 1.3m
Equity
  1. Missmartins ApSDKK 213k
  2. Maxi Zoo Denmark A/SDKK 504.4m
  3. CBM Trading ApSDKK 12.5m
Employees
  1. Missmartins ApS2
  2. Maxi Zoo Denmark A/S796
  3. CBM Trading ApS24

Latest financial year per company. Choose up to three companies from the largest in the industry.

Owners and group

from the Public Ownership Register
Owners
  • Stine Vestergaard Holding ApS100%
Missmartins ApS

Management

1 active registrations

Executive management

Executive management at Missmartins ApS
NameRoleAppointed
Stine Lund VestergaardCEO01/10/2012
Founders
Stine Lund Vestergaard
Former management (3)
Former management at Missmartins ApS
NameRoleAppointedResigned
Kresten VestergaardDeputy chair01/10/201210/07/2023
Stine Lund VestergaardBoard member01/10/201210/07/2023
Rico Østergaard Holmgård NielsenChair of the board01/10/201210/07/2023

Signing rule: Selskabet tegnes af én direktør.

Address and production units

1 active production units

Snehøjvej 11
9500 Hobro

Mariagerfjord Municipality · Postcode 9500

Production units
Production unitAddressEmployeesP number
MISSMARTINS ApSSnehøjvej 11, 9500 Hobro21017966967

Purpose

Selskabets formål er at drive virksomhed med handel og service, samt enhver i forbindelse hermed stående virksomhed.

The purpose is quoted from the register in Danish.

Changes year by year

27 registered events
20261 changeaccounts 1
  • Annual report for 2025 published
20252 changesaccounts 1 · industry 1
  • Annual report for 2024 published
  • Industry changed to Retail sale of pets and pet supplies (477620)
20241 changeaccounts 1
  • Annual report for 2023 published
20237 changesname 1 · capital 1 · management 3 · accounts 1 · address 1
  • Name changed from MISSMARTINS A/S to MISSMARTINS ApS
  • Share capital changed from 555,556 DKK to 40,000 DKK
  • Kresten Vestergaard stepped down as deputy chair
  • Stine Lund Vestergaard stepped down as board member
  • Rico Østergaard Holmgård Nielsen stepped down as chair of the board
  • Annual report for 2022 published
  • Moved to Snehøjvej 11, 9500 Hobro
20221 changeaccounts 1
  • Annual report for 2021 published
20211 changeaccounts 1
  • Annual report for 2020 published
20181 changeownership 1
  • KL21 ApS is no longer registered as owner
20166 changescapital 1 · ownership 5
  • Share capital changed from 500,000 DKK to 555,556 DKK
  • KL21 ApS registered as owner (10%)
  • Stine Vestergaard Holding ApS registered as owner (100%)
  • Stine Vestergaard Holding ApS is no longer registered as owner
  • Stine Vestergaard Holding ApS registered as owner (100%)
  • Stine Lund Vestergaard is no longer registered as owner
20141 changeindustry 1
  • Industry changed to Detailhandel med andre varer i.a.n. via internet (479119)
20126 changesfounded 1 · management 4 · ownership 1
  • Registered as MISSMARTINS A/S
  • Kresten Vestergaard appointed deputy chair
  • Stine Lund Vestergaard appointed board member
  • Rico Østergaard Holmgård Nielsen appointed chair of the board
  • Stine Lund Vestergaard appointed ceo
  • Stine Lund Vestergaard registered as owner (100%)

Related companies

Same people in management

Largest in the industry

See all →

Source and updates

The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.

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