Mercatus A/S

Public limited companyCVR 41271272GrenaaActive

Mercatus A/S is a public limited company, based in Grenaa, active in planning and design of advertising campaigns, founded in 2020. The company went from a profit in 2025 to a loss of DKK 197k in 2026. With 10 employees, the company is about 3 times larger than the industry median. Equity fell to DKK 403k in 2026.

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Key figures · financial year 2026

Gross profitDKK 2.3m−17.4% vs. 2025
Net profit−DKK 197k−311.2% vs. 2025
EquityDKK 403k−41.9% vs. 2025
Employees10latest month from CVR

What has changed

calculated from recorded figures and dates

Financials: 2026 against 2025

  • Gross profit fell 17% (2025 → 2026), to DKK 2.3m.
  • Net profit went from a profit of DKK 93,476 to a loss of DKK 197k (2025 → 2026).
  • Equity fell 42% (2025 → 2026), to DKK 403k.

Employees

  • 1 more employees than a year earlier: 10 (07/2026) against 9 (07/2025).

Management and owners, last 24 months

  • New in management: Ulrik Trend Mogensen (board member, 11/09/2025) and Louis Feilberg Ebler (chair of the board, 01/10/2026).
  • Stepped down: Jens Sandberg Nikolajsen (board member, 11/09/2025), Lars Chalmer Rasmussen (board member, 11/09/2025) and Peter Christian Bühlmann Jensen (chair of the board, 01/10/2026).
  • New owners registered: Palle Mikkelsen Holding ApS (01/07/2025), Simone Tipsmark Holding ApS (01/07/2025) and Palle Mikkelsen Holding ApS (18/12/2024) (+1).
  • No longer registered as owner: Palle Mikkelsen Holding ApS (17/12/2024), Chalmer Consult ApS (18/12/2024) and Jens Sandberg Nikolajsen Holding ApS (18/12/2024) (+3).

Registrations, last 24 months

  • 25/08/2026: Moved to Kannikegade 10, 1. tv, 8500 Grenaa
  • 01/01/2025: Industry changed to Planning and design of advertising campaigns (731110)

Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.

Financial statements

Financial years 2025–2026 · amounts in DKK thousand

Equity and net profit

−DKK 200kDKK 0DKK 200kDKK 400kDKK 600k20252026
EquityNet profit
Financial figures for Mercatus A/S
20252026Change
Revenuenot statednot stated–
Gross profit2,7442,267−17.4%
Operating profit (EBIT)122−209−271%
Profit before tax121−227−288.2%
Net profit93−197−311.2%
Total assets1,6021,175−26.6%
Equity693403−41.9%
Cash and cash equivalents584202−65.4%
Average number of employees660%

Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2025, 2026: smaller companies may omit it, and we do not derive it from other figures.

Download the figures as CSV · free with an account, amounts in whole DKK

DKK 0DKK 500kDKK 1mDKK 1.5mDKK 2mDKK 2.5m20252026
Gross profitMedian, the industry (716 companies)

Signals from the financial statements

calculated from the 2026 figures
  • Equity fell sharply

    Equity fell 42% from 2025 to 2026 (DKK 693k to DKK 403k).

    How is this calculated?

    Equity has fallen by at least 30% from the previous annual report, and it was positive the year before.

The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.

Annual reports

2 financial years
Annual reports for Mercatus A/S
Financial yearPeriodPublishedFigures forDocuments
202601/07/2025 – 30/06/202608/10/2026The companyPDF not statedXBRL
202501/07/2024 – 30/06/202512/09/2025The companyPDF not statedXBRL

The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.

Employees

monthly figures from CVR
02468101208/2309/2310/2311/2312/2301/2402/2403/2404/2405/2406/2407/2408/2409/2410/2411/2412/2401/2502/2503/2504/2505/2506/2507/2508/2509/2510/2511/2512/2501/2602/2603/2604/2605/2606/2607/26
Employees

Position in the industry

716 companies in the database

Comparison with the other companies in planning and design of advertising campaigns based on the latest financial year.

Gross profitDKK 2.3mNo. 342 of 715
Better than 52% of the companies in the industry
EquityDKK 403kNo. 413 of 716
Better than 42% of the companies in the industry
Number of employees10No. 201 of 716
Better than 72% of the companies in the industry

Industry median: gross profit DKK 2.1m, net profit DKK 163k, equity DKK 649k, 3 employees.

DKK 100kDKK 840kDKK 7.1mDKK 59.2mDKK 244.8mHere
Distribution of gross profit for 685 companies in the industry (latest financial year, logarithmic scale). Amber bar: where this company sits.

Compared with similar companies

size, age and company form
Rank among similar companies
GroupGross profitEquity
Companies with fewer than 20 employees69,967 companies in the comparison
No. 28,331of 69,742
Better than 59%
No. 44,437of 69,964
Better than 36%
Same industry and fewer than 20 employees634 companies in the comparison
No. 263of 633
Better than 59%
No. 340of 634
Better than 46%
Companies that are between 5 and 14 years old33,688 companies in the comparison
No. 15,712of 33,588
Better than 53%
No. 21,057of 33,687
Better than 37%
All companies of type A/S18,025 companies in the comparison
No. 14,385of 17,786
Better than 19%
No. 16,807of 18,024
Better than 7%

The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.

Compare with the industry

Planning and design of advertising campaigns
Gross profit
  1. Mercatus A/SDKK 2.3m
  2. WPP Enterprise Solutions MAP A/SDKK 497.5m
  3. Omnicom Media Group A/SDKK 196.3m
Net profit
  1. Mercatus A/S−DKK 197k
  2. WPP Enterprise Solutions MAP A/SDKK 175.1m
  3. Omnicom Media Group A/SDKK 28.6m
Equity
  1. Mercatus A/SDKK 403k
  2. WPP Enterprise Solutions MAP A/SDKK 163.9m
  3. Omnicom Media Group A/SDKK 143m

Latest financial year per company. Choose up to three companies from the largest in the industry.

Owners and group

from the Public Ownership Register
Owners
  • Palle Mikkelsen Holding ApS50%
  • Simone Tipsmark Holding ApS33.33%
Mercatus A/S

Management

5 active registrations

Executive management

Executive management at Mercatus A/S
NameRoleAppointed
Palle Brasholt MikkelsenDirector04/10/2023

Board of directors

Board of directors at Mercatus A/S
NameRoleAppointed
Palle Brasholt MikkelsenBoard member01/04/2020
Simone Vind Tipsmark PoulsenBoard member04/10/2023
Ulrik Trend MogensenBoard member11/09/2025
Louis Feilberg EblerChair of the board01/10/2026
Founders
Chalmer Consult ApS, Jens Sandberg Nikolajsen Holding ApS, Palle Mikkelsen Holding ApS
Former management (5)
Former management at Mercatus A/S
NameRoleAppointedResigned
Niels Peder OpstrupChair of the board01/04/202016/09/2021
Jens Sandberg NikolajsenBoard member01/04/202011/09/2025
Lars Chalmer RasmussenDirector01/04/202004/10/2023
Lars Chalmer RasmussenBoard member01/04/202011/09/2025
Peter Christian Bühlmann JensenChair of the board16/09/202101/10/2026

Signing rule: Selskabet tegnes af bestyrelsens formand i forening med et bestyrelsesmedlem eller af en direktør i forening med et bestyrelsesmedlem.

Address and production units

1 active production units

Kannikegade 10
8500 Grenaa

Norddjurs Municipality · Postcode 8500

Production units
Production unitAddressEmployeesP number
Mercatus A/SKannikegade 10, 1. tv, 8500 Grenaa101025707644

Purpose

Selskabets formål er at drive virksomhed indenfor kommunikationsbranchen samt aktiviteter, der naturligt knytter sig hertil, tillige med finansiering i forbindelse hermed.

The purpose is quoted from the register in Danish.

Changes year by year

39 registered events
20264 changesaccounts 1 · management 2 · address 1
  • Annual report for 2026 published
  • Louis Feilberg Ebler appointed chair of the board
  • Peter Christian Bühlmann Jensen stepped down as chair of the board
  • Moved to Kannikegade 10, 1. tv, 8500 Grenaa
20259 changesaccounts 1 · management 3 · ownership 4 · industry 1
  • Annual report for 2025 published
  • Ulrik Trend Mogensen appointed board member
  • Jens Sandberg Nikolajsen stepped down as board member
  • Lars Chalmer Rasmussen stepped down as board member
  • Palle Mikkelsen Holding ApS registered as owner (50%)
  • Simone Tipsmark Holding ApS registered as owner (33.33%)
  • Simone Tipsmark Holding ApS is no longer registered as owner
  • Palle Mikkelsen Holding ApS is no longer registered as owner
  • Industry changed to Planning and design of advertising campaigns (731110)
20246 changesownership 6
  • Simone Tipsmark Holding ApS registered as owner (33.33%)
  • Palle Mikkelsen Holding ApS registered as owner (50%)
  • Chalmer Consult ApS is no longer registered as owner
  • Jens Sandberg Nikolajsen Holding ApS is no longer registered as owner
  • Simone Tipsmark Holding ApS is no longer registered as owner
  • Palle Mikkelsen Holding ApS is no longer registered as owner
20239 changesmanagement 3 · address 1 · ownership 5
  • Palle Brasholt Mikkelsen appointed director
  • Simone Vind Tipsmark Poulsen appointed board member
  • Lars Chalmer Rasmussen stepped down as director
  • Moved to Færgevej 1, 8500 Grenaa
  • Simone Tipsmark Holding ApS registered as owner (10%)
  • Chalmer Consult ApS registered as owner (25%)
  • Jens Sandberg Nikolajsen Holding ApS registered as owner (25%)
  • Chalmer Consult ApS is no longer registered as owner
  • Jens Sandberg Nikolajsen Holding ApS is no longer registered as owner
20212 changesmanagement 2
  • Peter Christian Bühlmann Jensen appointed chair of the board
  • Niels Peder Opstrup stepped down as chair of the board
20209 changesfounded 1 · management 5 · ownership 3
  • Registered as Mercatus A/S
  • Palle Brasholt Mikkelsen appointed board member
  • Jens Sandberg Nikolajsen appointed board member
  • Lars Chalmer Rasmussen appointed director
  • Lars Chalmer Rasmussen appointed board member
  • Niels Peder Opstrup appointed chair of the board
  • Chalmer Consult ApS registered as owner (33.33%)
  • Palle Mikkelsen Holding ApS registered as owner (33.33%)
  • Jens Sandberg Nikolajsen Holding ApS registered as owner (33.33%)

Related companies

Same industry in Norddjurs

See all →

Same people in management

Source and updates

The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026.

View in CVRReport a correction