JustFace ApS
Private limited companyCVR 41878584HedenstedActive
JustFace ApS is a private limited company, based in Hedensted, active in computer programming activities, founded in 2020. The company made a loss in both 2024 and 2025, most recently DKK 7.3m. Equity fell to DKK 541k in 2025. 7 people are registered in the company's management and ownership.
Key figures · financial year 2025
What has changed
calculated from recorded figures and datesFinancials: 2025 against 2024
- The loss grew: from DKK 5.1m to DKK 7.3m (2024 → 2025).
- Equity fell 86% (2024 → 2025), to DKK 541k.
Employees
- 2 more employees than a year earlier: 11 (07/2026) against 9 (07/2025).
Management and owners, last 24 months
- New in management: Poul Henrik Nielsen (board member, 30/06/2025), Michael Stanley Pedersen (chair of the board, 07/08/2025) and Lars Skou (ceo, 07/08/2025) (+4).
- Stepped down: Lars Skou (chair of the board, 06/08/2025), Pernille Simmelkiær Larsen (director, 12/06/2025) and Jesper Kjærskov Pedersen (director, 07/08/2025) (+1).
Registrations, last 24 months
- 12/06/2025: Moved to Mimersvej 1, 8722 Hedensted
- 27/03/2025: Moved to Odinsvej 21, 8722 Hedensted
Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.
Financial statements
Financial years 2021–2025 · amounts in DKK thousandEquity and net profit
| 2021 | 2022 | 2023 | 2024 | 2025 | Change | |
|---|---|---|---|---|---|---|
| Revenue | not stated | not stated | not stated | not stated | not stated | – |
| Gross profit | −551 | 455 | 153 | −178 | −159 | +10.5% |
| Operating profit (EBIT) | −620 | −2,540 | −3,928 | −5,204 | −8,127 | −56.2% |
| Profit before tax | −623 | −2,544 | −4,078 | −5,180 | −8,140 | −57.1% |
| Net profit | −486 | −1,985 | −3,527 | −5,105 | −7,326 | −43.5% |
| Total assets | 2,163 | 3,894 | 6,603 | 8,761 | 9,463 | +8% |
| Equity | −446 | 2,599 | −928 | 3,867 | 541 | −86% |
| Liabilities | 2,453 | 788 | 7,023 | 4,894 | 8,921 | +82.3% |
| Cash and cash equivalents | 87 | 4 | 19 | 201 | 2 | −99.1% |
| Average number of employees | 1 | 5 | 6 | 7 | 8 | +14.3% |
Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.
Download the figures as CSV · free with an account, amounts in whole DKK
Signals from the financial statements
calculated from the 2025 figuresLoss for 5 years in a row
Net result has been negative in 2021–2025.
How is this calculated?
Net result is negative in the two or more latest annual reports in a row.
Equity fell sharply
Equity fell 86% from 2024 to 2025 (DKK 3.9m to DKK 541k).
How is this calculated?
Equity has fallen by at least 30% from the previous annual report, and it was positive the year before.
Low equity ratio
Equity makes up 6% of total assets in 2025.
How is this calculated?
Equity ÷ total assets is below 10% in the latest annual report. Banks, insurers and some industries naturally have a low ratio.
The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.
Annual reports
5 financial years| Financial year | Period | Published | Figures for | Documents |
|---|---|---|---|---|
| 2025 | 01/01/2025 – 31/12/2025 | 11/07/2026 | The company | PDF not statedXBRL |
| 2024 | 01/01/2024 – 31/12/2024 | 01/07/2025 | The company | PDFXBRL |
| 2023 | 01/01/2023 – 31/12/2023 | 28/06/2024 | The company | PDFXBRL |
| 2022 | 01/01/2022 – 31/12/2022 | 30/06/2023 | The company | PDFXBRL |
| 2021 | 23/11/2020 – 31/12/2021 | 19/05/2022 | The company | PDFXBRL |
The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.
Employees
monthly figures from CVRPosition in the industry
1,661 companies in the databaseComparison with the other companies in computer programming activities based on the latest financial year.
Industry median: gross profit DKK 2.6m, net profit DKK 93,491, equity DKK 1m, 4 employees.
Compared with similar companies
size, age and company form| Group | Gross profit | Equity |
|---|---|---|
| Companies with fewer than 20 employees69,967 companies in the comparison | No. 66,589of 69,742 Better than 5% | No. 41,233of 69,964 Better than 41% |
| Same industry and fewer than 20 employees1,365 companies in the comparison | No. 1,277of 1,363 Better than 6% | No. 719of 1,365 Better than 47% |
| Companies that are between 5 and 14 years old33,688 companies in the comparison | No. 32,433of 33,588 Better than 3% | No. 19,404of 33,687 Better than 42% |
| All companies of type ApS66,508 companies in the comparison | No. 63,862of 66,379 Better than 4% | No. 37,147of 66,505 Better than 44% |
The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.
Compare with the industry
Computer programming activities- JustFace ApS−DKK 159k
- Stibo Systems A/SDKK 916.6m
- Trackunit ApSDKK 897.1m
- JustFace ApS−DKK 7.3m
- Stibo Systems A/SDKK 155.9m
- Trackunit ApSDKK 206.3m
- JustFace ApSDKK 541k
- Stibo Systems A/SDKK 309.7m
- Trackunit ApSDKK 1.7bn
- JustFace ApS11
- Stibo Systems A/S201
- Trackunit ApS249
Latest financial year per company. Choose up to three companies from the largest in the industry.
Owners and group
from the Public Ownership Register- JustFace Holding ApS100%
Management
7 active registrationsExecutive management
| Name | Role | Appointed |
|---|---|---|
| Lars Skou | CEO | 07/08/2025 |
Board of directors
| Name | Role | Appointed |
|---|---|---|
| Robert Jensen | Board member | 23/11/2020 |
| Peter Skou | Board member | 23/11/2020 |
| Poul Henrik Nielsen | Board member | 30/06/2025 |
| Michael Stanley Pedersen | Chair of the board | 07/08/2025 |
| Lars Skou | Deputy chair | 07/08/2025 |
| Martin Strandbygaard | Board member | 19/02/2026 |
- Founders
- JustFace Holding ApS
Former management (6)
| Name | Role | Appointed | Resigned |
|---|---|---|---|
| Heinz Launa | Director | 23/11/2020 | 14/01/2022 |
| Lars Skou | Chair of the board | 23/11/2020 | 06/08/2025 |
| Pernille Simmelkiær Larsen | Director | 14/01/2022 | 12/06/2025 |
| Casper Bondo Henningsen | Board member | 13/06/2023 | 31/10/2023 |
| Jesper Kjærskov Pedersen | Director | 12/06/2025 | 07/08/2025 |
| Michael Stanley Pedersen | Board member | 30/06/2025 | 06/08/2025 |
Signing rule: Selskabet tegnes af formanden alene eller af direktøren i forening med et bestyrelsesmedlem.
Address and production units
1 active production unitsMimersvej 1
8722 Hedensted
Hedensted Municipality · Postcode 8722
Other companies at the address (2)
- Caldic Ingredients Denmark A/SWholesale of other food
- Caldic Denmark A/SWholesale of pharmaceutical goods and nursing supplies
| Production unit | Address | Employees | P number |
|---|---|---|---|
| JustFace ApS | Mimersvej 1, 8722 Hedensted | 11 | 1026507851 |
Purpose
Selskabets formål er at drive virksomhed med salg af adgangssystemer til primært fitnesscentre samt anden efter bestyrelsens skøn dermed i forbindelse stående virksomhed.
The purpose is quoted from the register in Danish.
Changes year by year
33 registered events20262 changesaccounts 1 · management 1
- AccountsAnnual report for 2025 published
- ManagementMartin Strandbygaard appointed board member
202513 changesmanagement 10 · accounts 1 · address 2
- ManagementMichael Stanley Pedersen appointed chair of the board
- ManagementLars Skou appointed ceo
- ManagementLars Skou appointed deputy chair
- ManagementJesper Kjærskov Pedersen stepped down as director
- ManagementMichael Stanley Pedersen stepped down as board member
- ManagementLars Skou stepped down as chair of the board
- AccountsAnnual report for 2024 published
- ManagementPoul Henrik Nielsen appointed board member
- ManagementMichael Stanley Pedersen appointed board member
- AddressMoved to Mimersvej 1, 8722 Hedensted
- ManagementJesper Kjærskov Pedersen appointed director
- ManagementPernille Simmelkiær Larsen stepped down as director
- AddressMoved to Odinsvej 21, 8722 Hedensted
20241 changeaccounts 1
- AccountsAnnual report for 2023 published
20234 changesmanagement 2 · accounts 1 · address 1
- ManagementCasper Bondo Henningsen stepped down as board member
- AccountsAnnual report for 2022 published
- ManagementCasper Bondo Henningsen appointed board member
- AddressMoved to Odinsvej 21, 8722 Hedensted
20225 changesaccounts 1 · name 1 · capital 1 · management 2
- AccountsAnnual report for 2021 published
- NameName changed from JustFace Fitness ApS to JustFace ApS
- CapitalShare capital changed from 40,000 DKK to 70,000 DKK
- ManagementPernille Simmelkiær Larsen appointed director
- ManagementHeinz Launa stepped down as director
20212 changesaddress 2
- AddressMoved to Odinsvej 23, 8722 Hedensted
- AddressMoved to Odinsvej 23, 8722 Hedensted
20206 changesfounded 1 · management 4 · ownership 1
- FoundedRegistered as JustFace Fitness ApS
- ManagementRobert Jensen appointed board member
- ManagementLars Skou appointed chair of the board
- ManagementHeinz Launa appointed director
- ManagementPeter Skou appointed board member
- OwnershipJustFace Holding ApS registered as owner (100%)
Related companies
Same industry in Hedensted
- Miralix A/S52 employees
- Agrosoft A/S25 employees
- MyPallet IT ApS7 employees
- Nanolink ApS5 employees
- MPS-Support ApS4 employees
- Slanke App ApS3 employees
Same people in management
- VB Alliancen A/Svia Lars Skou
- Kosan Gas A/Svia Heinz Launa
- GetWhy A/Svia Casper Bondo Henningsen
- Orchestra A/Svia Pernille Simmelkiær Larsen
- Darize A/Svia Pernille Simmelkiær Larsen
- Lido Sundhed ApSvia Lars Skou
Largest in the industry
- Stibo Systems A/SDKK 916.6m
- Trackunit ApSDKK 897.1m
- twoday Danmark A/SDKK 672.1m
- SAS Institute A/SDKK 544.2m
- Dalux ApSDKK 505m
- Fellowmind Denmark A/SDKK 480m
Source and updates
The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026.