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HL Display Danmark A/S

Public limited companyCVR 42760919HerlevActive

HL Display Danmark A/S is a public limited company, based in Herlev, active in non-specialised wholesale trade, founded in 1975. Net profit fell 96% from 2024 to 2025, ending at DKK 3.1m. With 26 employees, the company is about 7 times larger than the industry median. Equity fell to DKK 6.1m in 2025.

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Key figures · financial year 2025

Gross profitDKK 25m−80.8% vs. 2024
Net profitDKK 3.1m−96.3% vs. 2024
EquityDKK 6.1m−93.5% vs. 2024
Employees26latest month from CVR

What has changed

calculated from recorded figures and dates

Financials: 2025 against 2024

  • Gross profit fell 81% (2024 → 2025), to DKK 25m.
  • Net profit fell 96% (2024 → 2025), to DKK 3.1m.
  • Equity fell 94% (2024 → 2025), to DKK 6.1m.

Employees

  • 2 fewer employees than a year earlier: 26 (07/2026) against 28 (07/2025).

Management and owners, last 24 months

  • New in management: Torbjörn Ulf Erik Magnusson (chair of the board, 18/03/2026), Ann-Britt Margareta Karlsson (board member, 23/09/2026) and Erik Madsen (board member, 18/03/2026).
  • Stepped down: Henrik Boesen (board member, 18/03/2026), Björn Borgman (chair of the board, 18/03/2026) and Erik Madsen (board member, 23/09/2026).

Registrations, last 24 months

  • 01/09/2025: Share capital changed from 990,000 DKK to 400,000 DKK
  • 01/09/2025: Moved to Vasekær 12, 2730 Herlev
  • 01/09/2025: Name changed from PR TRADING-FLEKOTA A/S to HL Display Danmark A/S

Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.

Financial statements

Financial years 2020–2025 · amounts in DKK thousand

Equity and net profit

DKK 0DKK 20mDKK 40mDKK 60mDKK 80mDKK 100m202020212022202320242025
EquityNet profit
Financial figures for HL Display Danmark A/S
202020212022202320242025Change
Revenuenot statednot statednot statednot statednot statednot stated–
Gross profit34,41840,07549,39953,481130,00324,951−80.8%
Operating profit (EBIT)10,57213,33220,06024,739106,0564,110−96.1%
Profit before tax10,38113,38519,96624,461105,6654,112−96.1%
Net profit8,04610,55315,44619,02782,3023,083−96.3%
Total assets46,65757,95066,81364,815132,8528,794−93.4%
Equity16,52121,67426,62035,34794,6486,141−93.5%
Liabilities30,00436,18140,01729,41538,0592,653−93%
Cash and cash equivalents4,9425927,54621,7062,5375,918+133.2%
Average number of employees394042423429−14.7%

Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.

Download the figures as CSV · free with an account, amounts in whole DKK

DKK 0DKK 20mDKK 40mDKK 60mDKK 80mDKK 100mDKK 120mDKK 140m202020212022202320242025
Gross profitMedian, the industry (348 companies)

Signals from the financial statements

calculated from the 2025 figures

  • Equity fell sharply

    Equity fell 94% from 2024 to 2025 (DKK 94.6m to DKK 6.1m).

    How is this calculated?

    Equity has fallen by at least 30% from the previous annual report, and it was positive the year before.

  • Profit for five years in a row

    Net result has been positive in 2021–2025.

    How is this calculated?

    Net result is positive in the five latest annual reports in a row.

The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.

Annual reports

6 financial years
Annual reports for HL Display Danmark A/S
Financial yearPeriodPublishedFigures forDocuments
202501/01/2025 – 31/12/202512/02/2026The companyPDF not statedXBRL
202401/01/2024 – 31/12/202414/02/2025The companyPDFXBRL
202301/01/2023 – 31/12/202306/05/2024The companyPDFXBRL
202201/01/2022 – 31/12/202202/05/2023The companyPDFXBRL
202101/01/2021 – 31/12/202105/05/2022The companyPDFXBRL
202001/01/2020 – 31/12/202020/04/2021The companyPDFXBRL

The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.

Employees

monthly figures from CVR
0102030405008/2309/2310/2311/2312/2301/2402/2403/2404/2405/2406/2407/2408/2409/2410/2411/2412/2401/2502/2503/2504/2505/2506/2507/2508/2509/2510/2511/2512/2501/2602/2603/2604/2605/2606/2607/26
Employees

Position in the industry

348 companies in the database

Comparison with the other companies in non-specialised wholesale trade based on the latest financial year.

Gross profitDKK 25mNo. 35 of 348
Better than 90% of the companies in the industry
EquityDKK 6.1mNo. 115 of 348
Better than 67% of the companies in the industry
Number of employees26No. 28 of 348
Better than 92% of the companies in the industry

Industry median: gross profit DKK 3.2m, net profit DKK 391k, equity DKK 2.6m, 4 employees.

DKK 100kDKK 1.3mDKK 15.7mDKK 197.6mDKK 1.1bnHere
Distribution of gross profit for 323 companies in the industry (latest financial year, logarithmic scale). Amber bar: where this company sits.

Compared with similar companies

size, age and company form
Rank among similar companies
GroupGross profitEquity
Companies with 20–49 employees9,922 companies in the comparison
No. 1,948of 9,892
Better than 80%
No. 4,233of 9,922
Better than 57%
Same industry and 20–49 employees31 companies in the comparison
No. 11of 31
Better than 67%
No. 21of 31
Better than 33%
Companies that are at least 30 years old10,276 companies in the comparison
No. 2,421of 10,152
Better than 76%
No. 5,763of 10,275
Better than 44%
All companies of type A/S18,025 companies in the comparison
No. 5,031of 17,786
Better than 72%
No. 10,679of 18,024
Better than 41%

The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.

Compare with the industry

Non-specialised wholesale trade
Gross profit
  1. HL Display Danmark A/SDKK 25m
  2. Solar A/SDKK 2.5bn
  3. Wrist Ship Supply A/SDKK 1.6bn
Net profit
  1. HL Display Danmark A/SDKK 3.1m
  2. Solar A/SDKK 74m
  3. Wrist Ship Supply A/S−DKK 181.6m
Equity
  1. HL Display Danmark A/SDKK 6.1m
  2. Solar A/SDKK 2bn
  3. Wrist Ship Supply A/SDKK 634m
Employees
  1. HL Display Danmark A/S26
  2. Solar A/S856
  3. Wrist Ship Supply A/S253

Latest financial year per company. Choose up to three companies from the largest in the industry.

Owners and group

from the Public Ownership Register
Owners
  • HL Display AB100%
HL Display Danmark A/S

Management

4 active registrations

Executive management

Executive management at HL Display Danmark A/S
NameRoleAppointed
Anders LautmannDirector01/03/2024

Board of directors

Board of directors at HL Display Danmark A/S
NameRoleAppointed
Anders LautmannBoard member01/03/2024
Torbjörn Ulf Erik MagnussonChair of the board18/03/2026
Ann-Britt Margareta KarlssonBoard member23/09/2026
Former management (27)
Former management at HL Display Danmark A/S
NameRoleAppointedResigned
Torben Christian LydolphBoard member08/12/197519/12/2005
Lena ReithBoard member08/12/197501/03/2024
Lena ReithDirector08/12/197501/11/2007
Kersti Birgit RasmussenBoard member08/12/197513/01/1993
Nicolas ReithBoard member08/12/197530/09/2020
Palle RasmussenBoard member08/12/197513/01/1993
Palle RasmussenDirector08/12/197507/11/1996
Carsten RasmussenBoard member08/12/197503/05/1990
Peter Gerlach-HansenBoard member20/05/199811/03/1999
Thomas LunauChair of the board28/05/200428/05/2008
Hans Henrik SkjødtBoard member19/12/200528/05/2008
Nicolas ReithCEO01/11/200701/10/2020
Stig Bøgh KarlsenBoard member28/05/200829/01/2009
Kristian Kornerup JensenBoard member28/05/200829/01/2009
Robert Gert JensenBoard member29/01/200901/03/2024
Ole Elm ChristiansenBoard member07/03/201828/08/2020
Henrik Kragh MøllerBoard member07/03/201804/12/2020
Niels Sigurd WegenerBoard member07/03/201801/03/2024
Michael KjærBoard member28/08/202016/06/2022
Ole Elm ChristiansenCEO01/10/202007/06/2022
Nicolas ReithChair of the board01/10/202016/06/2022
Nicolas ReithCEO09/06/202201/03/2024
Michael KjærChair of the board17/06/202201/03/2024
Nicolas ReithBoard member17/06/202201/03/2024
Henrik BoesenBoard member01/03/202418/03/2026
Björn BorgmanChair of the board01/03/202418/03/2026
Erik MadsenBoard member18/03/202623/09/2026

Signing rule: Selskabet tegnes af bestyrelsesformanden i forening med et bestyrelsesmedlem, af bestyrelsesformanden i forening med en direktør eller af den samlede bestyrelse.

Address and production units

1 active production units

Vasekær 12
2730 Herlev

Herlev Municipality · Postcode 2730

Other companies at the address (8)

Production units
Production unitAddressEmployeesP number
HL Display Danmark A/SVasekær 12, 2730 Herlev261001830595

Purpose

Selskabets formål er at tilbyde service inden for salg og markedsføring samt anden efter bestyrelsens skøn dermed beslægtet virksomhed.

The purpose is quoted from the register in Danish.

Changes year by year

82 registered events
20267 changesmanagement 6 · accounts 1
  • Ann-Britt Margareta Karlsson appointed board member
  • Erik Madsen stepped down as board member
  • Torbjörn Ulf Erik Magnusson appointed chair of the board
  • Erik Madsen appointed board member
  • Björn Borgman stepped down as chair of the board
  • Henrik Boesen stepped down as board member
  • Annual report for 2025 published
20254 changesname 1 · address 1 · capital 1 · accounts 1
  • Name changed from PR TRADING-FLEKOTA A/S to HL Display Danmark A/S
  • Moved to Vasekær 12, 2730 Herlev
  • Share capital changed from 990,000 DKK to 400,000 DKK
  • Annual report for 2024 published
202413 changesaccounts 1 · management 10 · ownership 2
  • Annual report for 2023 published
  • Björn Borgman appointed chair of the board
  • Anders Lautmann appointed director
  • Henrik Boesen appointed board member
  • Anders Lautmann appointed board member
  • Michael Kjær stepped down as chair of the board
  • Nicolas Reith stepped down as board member
  • Nicolas Reith stepped down as ceo
  • Niels Sigurd Wegener stepped down as board member
  • Robert Gert Jensen stepped down as board member
  • Lena Reith stepped down as board member
  • HL Display AB registered as owner (100%)
  • N. REITH HOLDING ApS is no longer registered as owner
20231 changeaccounts 1
  • Annual report for 2022 published
20227 changesmanagement 6 · accounts 1
  • Michael Kjær appointed chair of the board
  • Nicolas Reith appointed board member
  • Nicolas Reith stepped down as chair of the board
  • Michael Kjær stepped down as board member
  • Nicolas Reith appointed ceo
  • Ole Elm Christiansen stepped down as ceo
  • Annual report for 2021 published
20211 changeaccounts 1
  • Annual report for 2020 published
20207 changesmanagement 7
  • Henrik Kragh Møller stepped down as board member
  • Ole Elm Christiansen appointed ceo
  • Nicolas Reith appointed chair of the board
  • Nicolas Reith stepped down as ceo
  • Nicolas Reith stepped down as board member
  • Michael Kjær appointed board member
  • Ole Elm Christiansen stepped down as board member
20191 changeaddress 1
  • Moved to Måløv Værkstedsby 1, 2760 Måløv
20183 changesmanagement 3
  • Ole Elm Christiansen appointed board member
  • Henrik Kragh Møller appointed board member
  • Niels Sigurd Wegener appointed board member
20101 changeindustry 1
  • Industry changed to Non-specialised wholesale trade (469000)
20093 changesmanagement 3
  • Robert Gert Jensen appointed board member
  • Stig Bøgh Karlsen stepped down as board member
  • Kristian Kornerup Jensen stepped down as board member
20086 changesmanagement 4 · industry 2
  • Stig Bøgh Karlsen appointed board member
  • Kristian Kornerup Jensen appointed board member
  • Hans Henrik Skjødt stepped down as board member
  • Thomas Lunau stepped down as chair of the board
  • Industry changed to Fremstilling af andre plastprodukter (222900)
  • Industry changed to Fremstilling af kontor- og butiksmøbler (310100)
20074 changesownership 1 · management 2 · address 1
  • N. REITH HOLDING ApS registered as owner (100%)
  • Nicolas Reith appointed ceo
  • Lena Reith stepped down as director
  • Moved to Rugmarken 36, 3520 Farum
20053 changescapital 1 · management 2
  • Share capital changed from 500,000 DKK to 990,000 DKK
  • Hans Henrik Skjødt appointed board member
  • Torben Christian Lydolph stepped down as board member
20041 changemanagement 1
  • Thomas Lunau appointed chair of the board
19992 changesaddress 1 · management 1
  • Moved to Rugmarken 36, 3520 Farum
  • Peter Gerlach-Hansen stepped down as board member
19981 changemanagement 1
  • Peter Gerlach-Hansen appointed board member
19961 changemanagement 1
  • Palle Rasmussen stepped down as director
19933 changescapital 1 · management 2
  • Share capital changed from 300,000 DKK to 500,000 DKK
  • Palle Rasmussen stepped down as board member
  • Kersti Birgit Rasmussen stepped down as board member
19903 changesname 1 · management 1 · merger 1
  • Name changed from PALLE RASMUSSEN INVEST A/S to PR TRADING-FLEKOTA A/S
  • Carsten Rasmussen stepped down as board member
  • Merger registered in CVR
19871 changename 1
  • Name changed from PALLE RASMUSSEN TRADING ApS to PALLE RASMUSSEN INVEST A/S
19759 changesfounded 1 · management 8
  • Registered as PALLE RASMUSSEN TRADING ApS
  • Lena Reith appointed director
  • Torben Christian Lydolph appointed board member
  • Lena Reith appointed board member
  • Carsten Rasmussen appointed board member
  • Palle Rasmussen appointed director
  • Palle Rasmussen appointed board member
  • Nicolas Reith appointed board member
  • Kersti Birgit Rasmussen appointed board member

Related companies

Same industry in Herlev

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Same people in management

Largest in the industry

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Source and updates

The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.

View in CVRReport a correction