HI Drinks ApS
Private limited companyCVR 45271358FrederiksbergActive
HI Drinks ApS is a private limited company, based in Frederiksberg, active in manufacture of soft drinks; production of bottled waters, founded in 2024. The company is new and has been registered for 2 years. The latest net result (2025) was a loss of DKK 1.6m. 7 other companies in the database are registered at the same address.
Key figures · financial year 2025
What has changed
calculated from recorded figures and datesManagement and owners, last 24 months
- New in management: Brian Lund Mollerup (chair of the board, 13/12/2024), Martin Lund Mollerup (director, 13/12/2024) and Martin Lund Mollerup (board member, 13/12/2024) (+2).
- Stepped down: Jesse Ruben Roy Persoon (board member, 02/05/2025).
- New owners registered: Gini Invest ApS (02/05/2025), Niwi Investments ApS (02/05/2025) and Ca Best A/S (01/07/2026) (+8).
- No longer registered as owner: Jesse Ruben Roy Persoon (01/05/2025), Ca Best A/S (01/05/2025) and Gini Invest ApS (01/05/2025) (+4).
Registrations, last 24 months
- 01/07/2026: Share capital changed from 63,493 DKK to 65,300 DKK
- 16/09/2025: Share capital changed from 57,144 DKK to 63,493 DKK
- 02/05/2025: Share capital changed from 40,000 DKK to 57,144 DKK
- 01/01/2025: Industry changed to Manufacture of soft drinks; production of bottled waters (110700)
Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.
Financial statements
Financial years 2025–2025 · amounts in DKK thousand| 2025 | Change | |
|---|---|---|
| Revenue | not stated | – |
| Gross profit | −1,278 | – |
| Operating profit (EBIT) | −1,575 | – |
| Profit before tax | −1,575 | – |
| Net profit | −1,575 | – |
| Total assets | 2,621 | – |
| Equity | 965 | – |
| Liabilities | 1,656 | – |
| Cash and cash equivalents | 2,111 | – |
| Average number of employees | 1 | – |
Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2025: smaller companies may omit it, and we do not derive it from other figures.
Download the figures as CSV · free with an account, amounts in whole DKK
Annual reports
1 financial years| Financial year | Period | Published | Figures for | Documents |
|---|---|---|---|---|
| 2025 | 13/12/2024 – 31/12/2025 | 03/03/2026 | The company | PDF not statedXBRL |
The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.
Employees
monthly figures from CVRPosition in the industry
24 companies in the databaseComparison with the other companies in manufacture of soft drinks; production of bottled waters based on the latest financial year.
Industry median: gross profit DKK 2.3m, net profit −DKK 452k, equity DKK 1.6m, 7 employees.
Compared with similar companies
size, age and company form| Group | Gross profit | Equity |
|---|---|---|
| Companies with fewer than 20 employees69,967 companies in the comparison | No. 68,924of 69,742 Better than 1% | No. 34,175of 69,964 Better than 51% |
| Same industry and fewer than 20 employees16 companies in the comparison | No. 14of 16 Better than 13% | No. 6of 16 Better than 67% |
| Companies that are founded within the last five years16,662 companies in the comparison | No. 16,339of 16,614 Better than 2% | No. 4,007of 16,661 Better than 76% |
| All companies of type ApS66,508 companies in the comparison | No. 65,737of 66,379 Better than 1% | No. 30,031of 66,505 Better than 55% |
The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.
Compare with the industry
Manufacture of soft drinks; production of bottled waters- HI Drinks ApS−DKK 1.3m
- Royal Unibrew A/SDKK 6.8bn
- Harboes Bryggeri A/SDKK 362.2m
- HI Drinks ApS−DKK 1.6m
- Royal Unibrew A/SDKK 1.6bn
- Harboes Bryggeri A/SDKK 27m
- HI Drinks ApSDKK 965k
- Royal Unibrew A/SDKK 6.7bn
- Harboes Bryggeri A/SDKK 787.1m
- HI Drinks ApS4
- Royal Unibrew A/S1,570
- Harboes Bryggeri A/S286
Latest financial year per company. Choose up to three companies from the largest in the industry.
Owners and group
from the Public Ownership Register- Gini Invest ApS33.33%
- Niwi Investments ApS10%
- Ca Best A/S20%
- HI Drinks ApS10%
Subsidiaries are shown only if they are in the database.
Management
4 active registrationsExecutive management
| Name | Role | Appointed |
|---|---|---|
| Martin Lund Mollerup | Director | 13/12/2024 |
Board of directors
| Name | Role | Appointed |
|---|---|---|
| Brian Lund Mollerup | Chair of the board | 13/12/2024 |
| Martin Lund Mollerup | Board member | 13/12/2024 |
| Niels Høgholt | Board member | 02/05/2025 |
- Founders
- Jesse Ruben Roy Persoon, Ca Best A/S, Gini Invest ApS
Former management (1)
| Name | Role | Appointed | Resigned |
|---|---|---|---|
| Jesse Ruben Roy Persoon | Board member | 13/12/2024 | 02/05/2025 |
Signing rule: Selskabet tegnes af en direktør og bestyrelsesformanden i forening eller af bestyrelsesformanden alene.
Address and production units
1 active production unitsFalkoner Alle 1
2000 Frederiksberg
Frederiksberg Municipality · Postcode 2000
Other companies at the address (7)
- Colours By Cph ApSWholesale of books, paper and stationery
- Escalate ApSPlanning and design of advertising campaigns
- Weentertain ApSOther professional, scientific and technical activities n.e.c.
- Avanticon ApSComputer consultancy and computer facilities management
- Bloch & Buus ApSActivities of employment placement agencies
| Production unit | Address | Employees | P number |
|---|---|---|---|
| HI Drinks ApS | Falkoner Alle 1, 3, 2000 Frederiksberg | 4 | 1030912744 |
Purpose
Selskabets formål er at udvikle og producere energidrikke og drive de relaterede aktiviteter inden for branding og marketing, køb/salg af produkter samt at drive konsulentvirksomhed og dermed beslægtet virksomhed.
The purpose is quoted from the register in Danish.
Changes year by year
30 registered events20267 changescapital 1 · ownership 5 · accounts 1
- CapitalShare capital changed from 63,493 DKK to 65,300 DKK
- OwnershipHI Drinks ApS registered as owner (10%)
- OwnershipCA BEST A/S registered as owner (20%)
- OwnershipJP Ventures ApS is no longer registered as owner
- OwnershipKUNTKES HOLDING ApS is no longer registered as owner
- OwnershipCA BEST A/S is no longer registered as owner
- AccountsAnnual report for 2025 published
202515 changesownership 10 · capital 2 · management 2 · industry 1
- OwnershipJP Ventures ApS registered as owner (5%)
- OwnershipJesse Ruben Roy Persoon is no longer registered as owner
- CapitalShare capital changed from 57,144 DKK to 63,493 DKK
- OwnershipKUNTKES HOLDING ApS registered as owner (10%)
- CapitalShare capital changed from 40,000 DKK to 57,144 DKK
- ManagementNiels Høgholt appointed board member
- ManagementJesse Ruben Roy Persoon stepped down as board member
- OwnershipGini Invest ApS registered as owner (33.33%)
- OwnershipJesse Ruben Roy Persoon registered as owner (5%)
- OwnershipCA BEST A/S registered as owner (15%)
- OwnershipNIWI INVESTMENTS ApS registered as owner (10%)
- OwnershipJesse Ruben Roy Persoon is no longer registered as owner
- OwnershipCA BEST A/S is no longer registered as owner
- OwnershipGini Invest ApS is no longer registered as owner
- IndustryIndustry changed to Manufacture of soft drinks; production of bottled waters (110700)
20248 changesfounded 1 · management 4 · ownership 3
- FoundedRegistered as HI Drinks ApS
- ManagementJesse Ruben Roy Persoon appointed board member
- ManagementBrian Lund Mollerup appointed chair of the board
- ManagementMartin Lund Mollerup appointed director
- ManagementMartin Lund Mollerup appointed board member
- OwnershipJesse Ruben Roy Persoon registered as owner (10%)
- OwnershipCA BEST A/S registered as owner (10%)
- OwnershipGini Invest ApS registered as owner (66.67%)
Related companies
Same people in management
- Dagrofa Logistik a/svia Brian Lund Mollerup
- Derma Pharm A/Svia Brian Lund Mollerup
- Rsd A/Svia Brian Lund Mollerup
- Movato ApSvia Brian Lund Mollerup
- Legro Gartneri A/Svia Brian Lund Mollerup
- København Håndbold A/Svia Brian Lund Mollerup
Largest in the industry
- Royal Unibrew A/SDKK 6.8bn
- Harboes Bryggeri A/SDKK 362.2m
- Aqua D'or Mineral Water A/SDKK 142.2m
- Carlsberg Supply Company Danmark A/SDKK 117.9m
- Grønvang Food ApSDKK 98.6m
- Danish Bottling Company A/SDKK 33m
Source and updates
The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026.