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Freehand Coffee Company A/S

Public limited companyCVR 29527768Odense MActive

Freehand Coffee Company A/S is a public limited company, based in Odense M, active in wholesale of other machinery and equipment, founded in 2006. Net profit fell 22% from 2024 to 2025, ending at DKK 5m. With 48 employees, the company is about 8 times larger than the industry median. Equity grew to DKK 23.7m in 2025.

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Key figures · financial year 2025

Gross profitDKK 35.1m+1.9% vs. 2024
Net profitDKK 5m−22.4% vs. 2024
EquityDKK 23.7m+26.9% vs. 2024
Employees48latest month from CVR

What has changed

calculated from recorded figures and dates

Financials: 2025 against 2024

  • Gross profit rose 2% (2024 → 2025), to DKK 35.1m.
  • Net profit fell 22% (2024 → 2025), to DKK 5m.
  • Equity rose 27% (2024 → 2025), to DKK 23.7m.

Employees

  • 2 fewer employees than a year earlier: 48 (08/2026) against 50 (08/2025).

Management and owners, last 24 months

  • New in management: Karl Anne Hermans (chair of the board, 28/11/2025).
  • Stepped down: Frans Van Tilborg (chair of the board, 28/11/2025).

Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.

Financial statements

Financial years 2020–2025 · amounts in DKK thousand

Equity and net profit

−DKK 5mDKK 0DKK 5mDKK 10mDKK 15mDKK 20mDKK 25m202020212022202320242025
EquityNet profit
Financial figures for Freehand Coffee Company A/S
202020212022202320242025Change
Revenuenot statednot statednot statednot statednot statednot stated–
Gross profit26,76625,27527,62331,83734,39735,064+1.9%
Operating profit (EBIT)4,6364,5742,7605,5227,0435,512−21.7%
Profit before tax4,2044,3582,2164,7726,3744,894−23.2%
Net profit4,2044,9383,3886,4056,4785,026−22.4%
Total assets39,18448,47839,62942,98547,68561,226+28.4%
Equity−2,5292,4095,79612,20118,67923,705+26.9%
Liabilities41,71446,06933,83330,78529,00737,522+29.4%
Cash and cash equivalents4,0801,9572,8981,5626,3686,652+4.5%
Average number of employees413846454447+6.8%

Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.

Download the figures as CSV · free with an account, amounts in whole DKK

DKK 0DKK 5mDKK 10mDKK 15mDKK 20mDKK 25mDKK 30mDKK 35m202020212022202320242025
Gross profitMedian, the industry (1,000 companies)

Signals from the financial statements

calculated from the 2025 figures

  • Profit for five years in a row

    Net result has been positive in 2021–2025.

    How is this calculated?

    Net result is positive in the five latest annual reports in a row.

The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.

Annual reports

6 financial years
Annual reports for Freehand Coffee Company A/S
Financial yearPeriodPublishedFigures forDocuments
202501/01/2025 – 31/12/202517/06/2026The companyPDF not statedXBRL
202401/01/2024 – 31/12/202427/05/2025The companyPDFXBRL
202301/01/2023 – 31/12/202322/06/2024The companyPDFXBRL
202201/01/2022 – 31/12/202218/06/2023The companyPDFXBRL
202101/01/2021 – 31/12/202114/03/2022The companyPDFXBRL
202001/01/2020 – 31/12/202016/06/2021The companyPDFXBRL

The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.

Employees

monthly figures from CVR
0102030405009/2310/2311/2312/2301/2402/2403/2404/2405/2406/2407/2408/2409/2410/2411/2412/2401/2502/2503/2504/2505/2506/2507/2508/2509/2510/2511/2512/2501/2602/2603/2604/2605/2606/2607/2608/26
Employees

Position in the industry

1,000 companies in the database

Comparison with the other companies in wholesale of other machinery and equipment based on the latest financial year.

Gross profitDKK 35.1mNo. 121 of 1,000
Better than 88% of the companies in the industry
EquityDKK 23.7mNo. 194 of 1,000
Better than 81% of the companies in the industry
Number of employees48No. 81 of 1,000
Better than 92% of the companies in the industry

Industry median: gross profit DKK 6m, net profit DKK 772k, equity DKK 4.8m, 6 employees.

DKK 100kDKK 961kDKK 9.2mDKK 88.8mDKK 401.7mHere
Distribution of gross profit for 957 companies in the industry (latest financial year, logarithmic scale). Amber bar: where this company sits.

Compared with similar companies

size, age and company form
Rank among similar companies
GroupGross profitEquity
Companies with 20–49 employees9,922 companies in the comparison
No. 972of 9,892
Better than 90%
No. 1,500of 9,922
Better than 85%
Same industry and 20–49 employees159 companies in the comparison
No. 46of 159
Better than 72%
No. 77of 159
Better than 52%
Companies that are between 15 and 29 years old24,910 companies in the comparison
No. 2,043of 24,791
Better than 92%
No. 3,989of 24,909
Better than 84%
All companies of type A/S18,025 companies in the comparison
No. 3,908of 17,786
Better than 78%
No. 5,627of 18,024
Better than 69%

The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.

Compare with the industry

Wholesale of other machinery and equipment
Gross profit
  1. Freehand Coffee Company A/SDKK 35.1m
  2. HydraSpecma A/SDKK 854.1m
  3. Sanovo Technology A/SDKK 779.2m
Net profit
  1. Freehand Coffee Company A/SDKK 5m
  2. HydraSpecma A/SDKK 142.1m
  3. Sanovo Technology A/SDKK 204.2m
Equity
  1. Freehand Coffee Company A/SDKK 23.7m
  2. HydraSpecma A/SDKK 1.2bn
  3. Sanovo Technology A/SDKK 592.3m
Employees
  1. Freehand Coffee Company A/S48
  2. HydraSpecma A/S365
  3. Sanovo Technology A/S216

Latest financial year per company. Choose up to three companies from the largest in the industry.

Owners and group

from the Public Ownership Register
Owners
  • MS Coffee Holding ApS5%
  • Miko Koffie NV66.67%
Freehand Coffee Company A/S

Management

6 active registrations

Executive management

Executive management at Freehand Coffee Company A/S
NameRoleAppointed
Michael SchiedelCEO06/07/2018

Board of directors

Board of directors at Freehand Coffee Company A/S
NameRoleAppointed
Michael SchiedelBoard member06/07/2018
Philip WoutersBoard member06/07/2018
Stijn Julia F MichielsenBoard member29/04/2024
Anje Paula R VermeerschBoard member29/04/2024
Karl Anne HermansChair of the board28/11/2025
Founders
Scm-holding ApS
Former management (23)
Former management at Freehand Coffee Company A/S
NameRoleAppointedResigned
Lars JensenBoard member20/04/200615/03/2014
Stig Grau RasmussenBoard member20/04/200627/04/2006
Stig Grau RasmussenDirector20/04/200625/09/2013
Jan Rosholm SørensenBoard member27/04/200615/03/2014
Jan Rosholm SørensenDirector27/04/200625/09/2013
Martijn Vincent van den HazenkampChair of the board27/04/200623/12/2008
Cornelis Henricus Marie MartensChair of the board23/12/200815/03/2014
Oliver SeidelBoard member23/12/200815/03/2014
Adrianus Johannes Margretha Jozepha Maria MaasCEO25/09/201315/03/2014
Cornelius Henricus Marie MartensChief financial officer25/09/201315/03/2014
Adrianus Johannes Margretha Jozepha Maria MaasBoard member15/03/201416/01/2015
Michel Antoon Victor BeerkensChair of the board15/03/201416/01/2015
Willem Jan van Den BergBoard member15/03/201416/01/2015
Willem Jan van Den BergCEO15/03/201416/01/2015
Kim Michael NybergCEO16/01/201512/02/2018
Karsten PedersenBoard member16/01/201511/02/2018
Constantijn Johannes Michiel de VriesDeputy chair16/01/201501/12/2016
Wouter FijnautChair of the board16/01/201506/07/2018
Koen MertensDeputy chair01/12/201611/02/2018
Karsten PedersenDeputy chair12/02/201806/07/2018
Koen MertensBoard member12/02/201806/07/2018
Koen MertensCEO12/02/201806/07/2018
Frans Van TilborgChair of the board06/07/201828/11/2025

Signing rule: Selskabet tegnes af to medlemmer af bestyrelsen i forening eller af den samlede bestyrelse.

Address and production units

2 active production units

Klokkestøbervej 3
5230 Odense M

Odense Municipality · Postcode 5230

Other companies at the address (1)

Production units
Production unitAddressEmployeesP number
Freehand Coffee Company A/SKlokkestøbervej 3, 5230 Odense M241012244548
Freehand Coffee Company A/SHørskætten 18, 2630 Taastrup231021149612

Purpose

Selskabets formål er at drive virksomhed med salg og servicering af maskiner, herunder særligt automater og betalingskortsystemer, samt anden hermed forbundet virksomhed

The purpose is quoted from the register in Danish.

Changes year by year

83 registered events
20261 changeaccounts 1
  • Annual report for 2025 published
20253 changesmanagement 2 · accounts 1
  • Karl Anne Hermans appointed chair of the board
  • Frans Van Tilborg stepped down as chair of the board
  • Annual report for 2024 published
20244 changesaccounts 1 · ownership 1 · management 2
  • Annual report for 2023 published
  • Capulus Est Vita ApS is no longer registered as owner
  • Anje Paula R Vermeersch appointed board member
  • Stijn Julia F Michielsen appointed board member
20231 changeaccounts 1
  • Annual report for 2022 published
20221 changeaccounts 1
  • Annual report for 2021 published
20213 changesmerger 1 · accounts 1 · address 1
  • Merger registered in CVR
  • Annual report for 2020 published
  • Moved to Klokkestøbervej 3, 5230 Odense M
20191 changename 1
  • Name changed from MAAS A/S to Freehand Coffee Company A/S
201823 changesaddress 1 · capital 2 · ownership 6 · management 14
  • Moved to Svovlhatten 3, Tornbjerg, 5220 Odense SØ
  • Share capital changed from 600,000 DKK to 800,000 DKK
  • Capulus Est Vita ApS registered as owner (15%)
  • MS Coffee Holding ApS registered as owner (5%)
  • Miko Koffie NV registered as owner (66.67%)
  • Miko Koffie NV is no longer registered as owner
  • Share capital changed from 550,000 DKK to 600,000 DKK
  • Frans Van Tilborg appointed chair of the board
  • Philip Wouters appointed board member
  • Michael Schiedel appointed ceo
  • Michael Schiedel appointed board member
  • Karsten Pedersen stepped down as deputy chair
  • Koen Mertens stepped down as ceo
  • Koen Mertens stepped down as board member
  • Wouter Fijnaut stepped down as chair of the board
  • Miko Koffie NV registered as owner (100%)
  • Maas International Europe B.V. is no longer registered as owner
  • Karsten Pedersen appointed deputy chair
  • Koen Mertens appointed ceo
  • Koen Mertens appointed board member
  • Kim Michael Nyberg stepped down as ceo
  • Koen Mertens stepped down as deputy chair
  • Karsten Pedersen stepped down as board member
20163 changesmanagement 2 · name 1
  • Koen Mertens appointed deputy chair
  • Constantijn Johannes Michiel de Vries stepped down as deputy chair
  • Name changed from MAAS INTERNATIONAL A/S to MAAS A/S
20159 changesaddress 1 · management 8
  • Moved to Svovlhatten 3, Tornbjerg, 5220 Odense SØ
  • Kim Michael Nyberg appointed ceo
  • Karsten Pedersen appointed board member
  • Constantijn Johannes Michiel de Vries appointed deputy chair
  • Wouter Fijnaut appointed chair of the board
  • Willem Jan van Den Berg stepped down as ceo
  • Willem Jan van Den Berg stepped down as board member
  • Michel Antoon Victor Beerkens stepped down as chair of the board
  • Adrianus Johannes Margretha Jozepha Maria Maas stepped down as board member
201413 changescapital 1 · ownership 1 · name 1 · management 10
  • Share capital changed from 500,000 DKK to 550,000 DKK
  • Maas International Europe B.V. registered as owner (100%)
  • Name changed from SCM-VENDING A/S to MAAS INTERNATIONAL A/S
  • Willem Jan van Den Berg appointed ceo
  • Willem Jan van Den Berg appointed board member
  • Michel Antoon Victor Beerkens appointed chair of the board
  • Adrianus Johannes Margretha Jozepha Maria Maas appointed board member
  • Adrianus Johannes Margretha Jozepha Maria Maas stepped down as ceo
  • Cornelius Henricus Marie Martens stepped down as chief financial officer
  • Oliver Seidel stepped down as board member
  • Cornelis Henricus Marie Martens stepped down as chair of the board
  • Jan Rosholm Sørensen stepped down as board member
  • Lars Jensen stepped down as board member
20134 changesmanagement 4
  • Adrianus Johannes Margretha Jozepha Maria Maas appointed ceo
  • Cornelius Henricus Marie Martens appointed chief financial officer
  • Jan Rosholm Sørensen stepped down as director
  • Stig Grau Rasmussen stepped down as director
20092 changesaddress 1 · name 1
  • Moved to Blækhatten 33D, 3, Tornbjerg, 5220 Odense SØ
  • Name changed from SCM-VENDING ApS to SCM-VENDING A/S
20086 changescapital 1 · management 3 · address 1 · industry 1
  • Share capital changed from 250,000 DKK to 500,000 DKK
  • Oliver Seidel appointed board member
  • Cornelis Henricus Marie Martens appointed chair of the board
  • Martijn Vincent van den Hazenkamp stepped down as chair of the board
  • Moved to Agerhatten 27A, 3, Tornbjerg, 5220 Odense SØ
  • Industry changed to Engroshandel med andre maskiner og andet udstyr (466900)
20069 changescapital 1 · management 7 · founded 1
  • Share capital changed from 125,000 DKK to 250,000 DKK
  • Jan Rosholm Sørensen appointed board member
  • Martijn Vincent van den Hazenkamp appointed chair of the board
  • Jan Rosholm Sørensen appointed director
  • Stig Grau Rasmussen stepped down as board member
  • Registered as SCM-VENDING ApS
  • Stig Grau Rasmussen appointed board member
  • Stig Grau Rasmussen appointed director
  • Lars Jensen appointed board member

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Same people in management

Source and updates

The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.

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