Flowers ApS
Private limited companyCVR 43220969København ØActive
Flowers ApS is a private limited company, based in København Ø, active in retail sale of flowers and plants, founded in 2022. Net profit rose 152% from 2024 to 2025, ending at DKK 124k. Profit has grown three years in a row. Operations are spread over 3 production units in 3 towns.
Key figures · financial year 2025
What has changed
calculated from recorded figures and datesFinancials: 2025 against 2024
- Gross profit rose 147% (2024 → 2025), to DKK 1.1m.
- Net profit rose 152% (2024 → 2025), to DKK 124k.
- Equity rose 245% (2024 → 2025), to DKK 175k.
Employees
- 21 more employees than a year earlier: 30 (07/2026) against 9 (07/2025).
Management and owners, last 24 months
- New owners registered: Flups Holding ApS (14/04/2025).
- No longer registered as owner: Anna Sophie Conradsen Rütt (14/04/2025).
Registrations, last 24 months
- 22/04/2026: Moved to Østerbrogade 108, 2100 København Ø
- 30/12/2025: Name changed from FLHB ApS to Flowers ApS
- 01/01/2025: Industry changed to Retail sale of flowers and plants (477610)
Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.
Financial statements
Financial years 2022–2025 · amounts in DKK thousandEquity and net profit
| 2022 | 2023 | 2024 | 2025 | Change | |
|---|---|---|---|---|---|
| Revenue | not stated | not stated | not stated | not stated | – |
| Gross profit | −15 | 46 | 457 | 1,129 | +147% |
| Operating profit (EBIT) | −80 | 46 | 52 | 159 | +205.5% |
| Profit before tax | −80 | 42 | 52 | 159 | +203.6% |
| Net profit | −80 | 42 | 49 | 124 | +151.8% |
| Total assets | 94 | 50 | 253 | 668 | +164.3% |
| Equity | −40 | 1 | 51 | 175 | +244.9% |
| Liabilities | 134 | 49 | 202 | 493 | +144.1% |
| Cash and cash equivalents | 40 | 6 | 162 | 401 | +148.2% |
| Average number of employees | – | – | 1 | 3 | +200% |
Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.
Download the figures as CSV · free with an account, amounts in whole DKK
Annual reports
4 financial years| Financial year | Period | Published | Figures for | Documents |
|---|---|---|---|---|
| 2025 | 01/01/2025 – 31/12/2025 | 25/06/2026 | The company | PDF not statedXBRL |
| 2024 | 01/01/2024 – 31/12/2024 | 08/05/2025 | The company | PDFXBRL |
| 2023 | 01/01/2023 – 31/12/2023 | 21/02/2024 | The company | PDF not statedXBRL |
| 2022 | 22/04/2022 – 31/12/2022 | 25/04/2023 | The company | PDFXBRL |
The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.
Employees
monthly figures from CVRPosition in the industry
214 companies in the databaseComparison with the other companies in retail sale of flowers and plants based on the latest financial year.
Industry median: gross profit DKK 1.5m, net profit DKK 56,066, equity DKK 274k, 3 employees.
Compared with similar companies
size, age and company form| Group | Gross profit | Equity |
|---|---|---|
| Companies with 20–49 employees9,922 companies in the comparison | No. 9,421of 9,892 Better than 5% | No. 8,733of 9,922 Better than 12% |
| Same industry and 20–49 employees28 companies in the comparison | No. 28of 28 Better than 0% | No. 26of 28 Better than 7% |
| Companies that are founded within the last five years16,662 companies in the comparison | No. 8,506of 16,614 Better than 49% | No. 8,890of 16,661 Better than 47% |
| All companies of type ApS66,508 companies in the comparison | No. 40,984of 66,379 Better than 38% | No. 47,624of 66,505 Better than 28% |
The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.
Compare with the industry
Retail sale of flowers and plants- Flowers ApSDKK 1.1m
- Plantorama A/SDKK 180.7m
- Interflora Danmark A/SDKK 55.5m
- Flowers ApSDKK 124k
- Plantorama A/SDKK 6.5m
- Interflora Danmark A/SDKK 25.1m
- Flowers ApSDKK 175k
- Plantorama A/SDKK 62.7m
- Interflora Danmark A/SDKK 39.3m
- Flowers ApS30
- Plantorama A/S780
- Interflora Danmark A/S36
Latest financial year per company. Choose up to three companies from the largest in the industry.
Owners and group
from the Public Ownership Register- Ambjørner Holding ApS33.33%
- Oscar Rütt Holding ApS15%
- van Overeem Investment A/S33.33%
- Flups Holding ApS15%
Management
1 active registrationsExecutive management
| Name | Role | Appointed |
|---|---|---|
| Aksel Blomgren Ambjørner | CEO | 22/04/2022 |
- Founders
- Ricky Jannik van Overeem, Laura Balling Guldbrandsen, Ambjørner Holding ApS, Oscar Rütt Holding ApS
Signing rule: Virksomheden tegnes af en direktør.
Address and production units
3 active production unitsØsterbrogade 108
2100 København Ø
København Municipality · Postcode 2100
Other companies at the address (2)
- MF Øst ApSRetail sale of flowers and plants
- Koldby Optik, Østerbrogade 108 ApSOptician activities
| Production unit | Address | Employees | P number |
|---|---|---|---|
| Flowers ApS | Østerbrogade 108, 2100 København Ø | 15 | 1031647661 |
| Flowers ApS | Amagerbrogade 63, st. 1, 2300 København S | 8 | 1030353680 |
| Flowers | Strandvejen 147, st. 1, 2900 Hellerup | 6 | 1032435439 |
Purpose
Selskabets formål er at drive handelsvirksomhed, samt at yde konsulentassistance og rådgivning og hermed beslægtet virksomhed.
The purpose is quoted from the register in Danish.
Changes year by year
32 registered events20262 changesaccounts 1 · address 1
- AccountsAnnual report for 2025 published
- AddressMoved to Østerbrogade 108, 2100 København Ø
20255 changesname 1 · accounts 1 · ownership 2 · industry 1
- NameName changed from FLHB ApS to Flowers ApS
- AccountsAnnual report for 2024 published
- OwnershipFlups Holding ApS registered as owner (15%)
- OwnershipAnna Sophie Conradsen Rütt is no longer registered as owner
- IndustryIndustry changed to Retail sale of flowers and plants (477610)
202414 changesownership 12 · name 1 · accounts 1
- OwnershipAnna Sophie Conradsen Rütt registered as owner (15%)
- Ownershipvan Overeem Investment A/S registered as owner (33.33%)
- OwnershipOscar Rütt Holding ApS registered as owner (15%)
- OwnershipAMBJØRNER HOLDING ApS registered as owner (33.33%)
- OwnershipOscar Rütt Holding ApS is no longer registered as owner
- OwnershipAnna Sophie Conradsen Rütt is no longer registered as owner
- Ownershipvan Overeem Investment A/S is no longer registered as owner
- OwnershipAMBJØRNER HOLDING ApS is no longer registered as owner
- OwnershipLaura Balling Guldbrandsen is no longer registered as owner
- NameName changed from Strædet Blomster ApS to FLHB ApS
- OwnershipOscar Rütt Holding ApS registered as owner (10%)
- OwnershipAnna Sophie Conradsen Rütt registered as owner (10%)
- OwnershipOscar Rütt Holding ApS is no longer registered as owner
- AccountsAnnual report for 2023 published
20233 changesaddress 2 · accounts 1
- AddressMoved to Naverland 34, 1, 2600 Glostrup
- AddressMoved to Pilestræde 28A, 1112 København K
- AccountsAnnual report for 2022 published
20228 changesownership 6 · founded 1 · management 1
- Ownershipvan Overeem Investment A/S registered as owner (25%)
- OwnershipRicky Jannik van Overeem is no longer registered as owner
- FoundedRegistered as Strædet Blomster ApS
- ManagementAksel Blomgren Ambjørner appointed ceo
- OwnershipRicky Jannik van Overeem registered as owner (25%)
- OwnershipOscar Rütt Holding ApS registered as owner (25%)
- OwnershipAMBJØRNER HOLDING ApS registered as owner (25%)
- OwnershipLaura Balling Guldbrandsen registered as owner (25%)
Related companies
Same industry in København
- MF Øst ApS40 employees
- Flowering APS27 employees
- Grønne Hjem Valby ApS17 employees
- Bristol Blomster ApS16 employees
- UGblomst ApS11 employees
- Havero ApS10 employees
Same people in management
- Freetrailer Danmark ApSvia Aksel Blomgren Ambjørner
- MF Øst ApSvia Aksel Blomgren Ambjørner
- Den Bornholmske Spritfabrik ApSvia Aksel Blomgren Ambjørner
- ARO Import ApSvia Aksel Blomgren Ambjørner
- Morrow International ApSvia Laura Balling Guldbrandsen
- Ambjørner Holding ApSvia Aksel Blomgren Ambjørner
Largest in the industry
- Plantorama A/SDKK 180.7m
- Interflora Danmark A/SDKK 55.5m
- Jespers Planteskole, Holstebro A/SDKK 51.5m
- Gamst Blomster ApSDKK 38.8m
- Bødkeriet A/SDKK 21.6m
- Ancher's Havecenter ApSDKK 19.3m
Source and updates
The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.