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Fairytell ApS

Private limited companyCVR 38505505København VActive

Fairytell ApS is a private limited company, based in København V, active in book publishing, founded in 2017. Equity was negative at the end of 2025 (−DKK 663k). Net profit fell 88% from 2024 to 2025, ending at DKK 29,590.

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Key figures · financial year 2025

Gross profitDKK 29,223+111.5% vs. 2024
Net profitDKK 29,590−88.4% vs. 2024
Equity−DKK 663k+4.3% vs. 2024
Employees5latest month from CVR

What has changed

calculated from recorded figures and dates

Financials: 2025 against 2024

  • Net profit fell 88% (2024 → 2025), to DKK 29,590.

Employees

  • 1 fewer employees than a year earlier: 5 (09/2021) against 6 (09/2020).

Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.

Financial statements

Financial years 2020–2025 · amounts in DKK thousand

Equity and net profit

−DKK 4m−DKK 3m−DKK 2m−DKK 1mDKK 0DKK 1mDKK 2mDKK 3m202020212022202320242025
EquityNet profit
Financial figures for Fairytell ApS
202020212022202320242025Change
Revenuenot statednot statednot statednot statednot statednot stated–
Gross profit−3773,97215−31−25329+111.5%
Operating profit (EBIT)–2,979−14––––
Profit before tax−2,5642,972−18−35−25230+111.7%
Net profit−2,1202,623−437−3525630−88.4%
Total assets1,46376589300614694+13.1%
Equity−3,137−476−913−948−693−663+4.3%
Liabilities4,6001,2411,002–1,3061,357+3.9%
Cash and cash equivalents37662250219534369−30.9%
Average number of employees420000–

Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.

Download the figures as CSV · free with an account, amounts in whole DKK

−DKK 1mDKK 0DKK 1mDKK 2mDKK 3mDKK 4m202020212022202320242025
Gross profitMedian, the industry (104 companies)

Signals from the financial statements

calculated from the 2025 figures

  • Negative equity

    Equity was −DKK 663k at the end of 2025.

    How is this calculated?

    Equity in the latest annual report is below zero.

The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.

Annual reports

6 financial years
Annual reports for Fairytell ApS
Financial yearPeriodPublishedFigures forDocuments
202501/01/2025 – 31/12/202529/06/2026The companyPDF not statedXBRL
202401/01/2024 – 31/12/202404/07/2025The companyPDF not statedXBRL
202301/01/2023 – 31/12/202328/06/2024The companyPDF not statedXBRL
202201/01/2022 – 31/12/202219/07/2023The companyPDFXBRL
202101/01/2021 – 31/12/202108/08/2022The companyPDFXBRL
202001/01/2020 – 31/12/202008/07/2021The companyPDFXBRL

The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.

Employees

monthly figures from CVR
0246810/1911/1912/1901/2002/2003/2004/2005/2006/2007/2008/2009/2010/2011/2012/2001/2102/2103/2104/2105/2106/2108/2109/21
Employees

Position in the industry

104 companies in the database

Comparison with the other companies in book publishing based on the latest financial year.

Gross profitDKK 29,223No. 95 of 104
Better than 9% of the companies in the industry
Equity−DKK 663kNo. 97 of 104
Better than 7% of the companies in the industry
Number of employees5No. 96 of 104
Better than 8% of the companies in the industry

Industry median: gross profit DKK 1.6m, net profit DKK 91,836, equity DKK 1.4m, 3 employees.

DKK 100kDKK 772kDKK 6mDKK 46.1mDKK 179.9m
Distribution of gross profit for 97 companies in the industry (latest financial year, logarithmic scale). Amber bar: where this company sits.

Compared with similar companies

size, age and company form
Rank among similar companies
GroupGross profitEquity
Companies with fewer than 20 employees69,967 companies in the comparison
No. 62,184of 69,742
Better than 11%
No. 66,361of 69,964
Better than 5%
Same industry and fewer than 20 employees92 companies in the comparison
No. 84of 92
Better than 9%
No. 85of 92
Better than 8%
Companies that are between 5 and 14 years old33,688 companies in the comparison
No. 30,749of 33,588
Better than 8%
No. 31,438of 33,687
Better than 7%
All companies of type ApS66,508 companies in the comparison
No. 59,774of 66,379
Better than 10%
No. 62,838of 66,505
Better than 6%

The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.

Compare with the industry

Book publishing
Gross profit
  1. Fairytell ApSDKK 29,223
  2. Gyldendal A/SDKK 355.7m
  3. Lindhardt og Ringhof Forlag A/SDKK 316.1m
Net profit
  1. Fairytell ApSDKK 29,590
  2. Gyldendal A/SDKK 40.8m
  3. Lindhardt og Ringhof Forlag A/SDKK 13.1m
Equity
  1. Fairytell ApS−DKK 663k
  2. Gyldendal A/SDKK 402.9m
  3. Lindhardt og Ringhof Forlag A/SDKK 216.2m
Employees
  1. Fairytell ApS5
  2. Gyldendal A/S427
  3. Lindhardt og Ringhof Forlag A/S321

Latest financial year per company. Choose up to three companies from the largest in the industry.

Owners and group

from the Public Ownership Register
Owners
Fairytell ApS

Management

1 active registrations

Executive management

Executive management at Fairytell ApS
NameRoleAppointed
Morten Qvist StrungeDirector11/06/2021
Founders
Consultia ApS, Inspire Media 2017 ApS
Former management (1)
Former management at Fairytell ApS
NameRoleAppointedResigned
Henriette Høj GharibDirector20/03/201711/06/2021

Signing rule: Selskabet tegnes af direktøren.

Address and production units

1 active production units

Gasværksvej 16
1656 København V

København Municipality · Postcode 1656

Other companies at the address (2)

  • Podimo ApSRadio broadcasting and distribution of audio recordings
  • Podads ApSPatent agencies and marketing-related services
Production units
Production unitAddressEmployeesP number
Fairytell ApSGasværksvej 16, 1656 København V51022290580

Purpose

Selskabets formål er at udbyde e-bøger med tekst og lyd, herunder i abonnementsform, og hermed beslægtet virksomhed.

The purpose is quoted from the register in Danish.

Changes year by year

28 registered events
20261 changeaccounts 1
  • Annual report for 2025 published
20251 changeaccounts 1
  • Annual report for 2024 published
20241 changeaccounts 1
  • Annual report for 2023 published
20231 changeaccounts 1
  • Annual report for 2022 published
20221 changeaccounts 1
  • Annual report for 2021 published
202110 changesname 1 · capital 1 · accounts 1 · address 2 · management 2 · ownership 3
  • Name changed from Fairytell IVS to Fairytell ApS
  • Share capital changed from 1,450 DKK to 40,000 DKK
  • Annual report for 2020 published
  • Moved to Gasværksvej 16, 1656 København V
  • Morten Qvist Strunge appointed director
  • Henriette Høj Gharib stepped down as director
  • Podimo ApS registered as owner (100%)
  • CONSULTIA ApS is no longer registered as owner
  • Inspire Media 2017 ApS is no longer registered as owner
  • Moved to Prisholmvej 56, 2500 Valby
20192 changesaddress 2
  • Moved to Høffdingsvej 34, 2500 Valby
  • Moved to Høffdingsvej 34, 2500 Valby
201711 changescapital 1 · ownership 6 · address 2 · founded 1 · management 1
  • Share capital changed from 1,000 DKK to 1,450 DKK
  • CONSULTIA ApS registered as owner (50%)
  • Inspire Media 2017 ApS registered as owner (50%)
  • CONSULTIA ApS is no longer registered as owner
  • Inspire Media 2017 ApS is no longer registered as owner
  • Moved to Blåmejsevej 9, 8464 Galten
  • Moved to Høffdingsvej 34, 2500 Valby
  • Registered as Fairytell IVS
  • Henriette Høj Gharib appointed director
  • CONSULTIA ApS registered as owner (25%)
  • Inspire Media 2017 ApS registered as owner (66.67%)

Related companies

Same people in management

Largest in the industry

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Source and updates

The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.

View in CVRReport a correction