Emprove Media ApS
Private limited companyCVR 44126648SorøActive
Emprove Media ApS is a private limited company, based in Sorø, active in planning and design of advertising campaigns, founded in 2023. Equity was negative at the end of 2025 (−DKK 70,990). The company made a loss in both 2024 and 2025, most recently DKK 72,697.
Key figures · financial year 2025
What has changed
calculated from recorded figures and datesFinancials: 2025 against 2024
- Gross profit rose 19% (2024 → 2025), to DKK 1.3m.
- The loss got smaller: from DKK 78,907 to DKK 72,697 (2024 → 2025).
- Equity turned negative: −DKK 70,990 (2024 → 2025).
Registrations, last 24 months
- 01/01/2025: Industry changed to Planning and design of advertising campaigns (731110)
Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.
Financial statements
Financial years 2023–2025 · amounts in DKK thousandEquity and net profit
| 2023 | 2024 | 2025 | Change | |
|---|---|---|---|---|
| Revenue | not stated | not stated | not stated | – |
| Gross profit | 269 | 1,074 | 1,277 | +18.9% |
| Operating profit (EBIT) | – | – | −65 | – |
| Profit before tax | 53 | −96 | −79 | +17.3% |
| Net profit | 41 | −79 | −73 | +7.9% |
| Total assets | 276 | 168 | 445 | +164.7% |
| Equity | 81 | 2 | −71 | −4,258.8% |
| Liabilities | 196 | 166 | 516 | +210.1% |
| Cash and cash equivalents | 181 | 104 | 121 | +17.2% |
| Average number of employees | 2 | 2 | 2 | 0% |
Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.
Download the figures as CSV · free with an account, amounts in whole DKK
Signals from the financial statements
calculated from the 2025 figuresNegative equity
Equity was −DKK 70,990 at the end of 2025.
How is this calculated?
Equity in the latest annual report is below zero.
Loss for 2 years in a row
Net result has been negative in 2024–2025.
How is this calculated?
Net result is negative in the two or more latest annual reports in a row.
The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.
Annual reports
3 financial years| Financial year | Period | Published | Figures for | Documents |
|---|---|---|---|---|
| 2025 | 01/01/2025 – 31/12/2025 | 03/02/2026 | The company | PDF not statedXBRL |
| 2024 | 01/01/2024 – 31/12/2024 | 27/01/2025 | The company | PDFXBRL |
| 2023 | 13/06/2023 – 31/12/2023 | 02/02/2024 | The company | PDFXBRL |
The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.
Employees
monthly figures from CVRPosition in the industry
716 companies in the databaseComparison with the other companies in planning and design of advertising campaigns based on the latest financial year.
Industry median: gross profit DKK 2.1m, net profit DKK 163k, equity DKK 649k, 3 employees.
Compared with similar companies
size, age and company form| Group | Gross profit | Equity |
|---|---|---|
| Companies with fewer than 20 employees69,967 companies in the comparison | No. 40,139of 69,742 Better than 42% | No. 61,815of 69,964 Better than 12% |
| Same industry and fewer than 20 employees634 companies in the comparison | No. 373of 633 Better than 41% | No. 568of 634 Better than 10% |
| Companies that are founded within the last five years16,662 companies in the comparison | No. 7,911of 16,614 Better than 52% | No. 13,790of 16,661 Better than 17% |
| All companies of type ApS66,508 companies in the comparison | No. 38,688of 66,379 Better than 42% | No. 58,154of 66,505 Better than 13% |
The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.
Compare with the industry
Planning and design of advertising campaigns- Emprove Media ApSDKK 1.3m
- WPP Enterprise Solutions MAP A/SDKK 497.5m
- Omnicom Media Group A/SDKK 196.3m
- Emprove Media ApS−DKK 72,697
- WPP Enterprise Solutions MAP A/SDKK 175.1m
- Omnicom Media Group A/SDKK 28.6m
- Emprove Media ApS−DKK 70,990
- WPP Enterprise Solutions MAP A/SDKK 163.9m
- Omnicom Media Group A/SDKK 143m
- Emprove Media ApS2
- WPP Enterprise Solutions MAP A/S497
- Omnicom Media Group A/S76
Latest financial year per company. Choose up to three companies from the largest in the industry.
Owners and group
from the Public Ownership Register- Mads Hansen50%
- Joachim Adler Lunddal Pehrson50%
Management
2 active registrationsExecutive management
| Name | Role | Appointed |
|---|---|---|
| Mads Hansen | Director | 13/06/2023 |
| Joachim Adler Lunddal Pehrson | Director | 13/06/2023 |
- Founders
- Mads Hansen, Joachim Adler Lunddal Pehrson
Signing rule: Selskabet tegnes af en direktør.
Address and production units
1 active production unitsØstergade 8B
4180 Sorø
| Production unit | Address | Employees | P number |
|---|---|---|---|
| Emprove Media ApS | Østergade 8B, 1. th, 4180 Sorø | 2 | 1029406924 |
Purpose
Selskabets formål er at udøve virksomhed med handel og service samt aktiviteter i tilknytning hertil.
The purpose is quoted from the register in Danish.
Changes year by year
10 registered events20261 changeaccounts 1
- AccountsAnnual report for 2025 published
20252 changesaccounts 1 · industry 1
- AccountsAnnual report for 2024 published
- IndustryIndustry changed to Planning and design of advertising campaigns (731110)
20241 changeaccounts 1
- AccountsAnnual report for 2023 published
20236 changesaddress 1 · founded 1 · management 2 · ownership 2
- AddressMoved to Østergade 8B, 1. th, 4180 Sorø
- FoundedRegistered as Emprove Media ApS
- ManagementMads Hansen appointed director
- ManagementJoachim Adler Lunddal Pehrson appointed director
- OwnershipMads Hansen registered as owner (50%)
- OwnershipJoachim Adler Lunddal Pehrson registered as owner (50%)
Related companies
Same industry in Sorø
- Nisted Bruun Reklamebureau A/S6 employees
- MEDICE Nordic Denmark ApS5 employees
- +vonbülow.co ApS4 employees
Largest in the industry
- WPP Enterprise Solutions MAP A/SDKK 497.5m
- Omnicom Media Group A/SDKK 196.3m
- Kunde & Co. A/SDKK 96.5m
- Obsidian Digital A/SDKK 90.4m
- Grey Danmark A/SDKK 85.6m
- Storm Group ApSDKK 81.1m
Source and updates
The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.