color stories ApS
Private limited companyCVR 41674830Aarhus CActive
color stories ApS is a private limited company, based in Aarhus C, active in retail sale of paint and wallpaper, founded in 2020. The company went from a profit in 2024 to a loss of DKK 137k in 2025. Equity fell to DKK 426k in 2025.
Key figures · financial year 2025
What has changed
calculated from recorded figures and datesFinancials: 2025 against 2024
- Gross profit fell 43% (2024 → 2025), to DKK 330k.
- Net profit went from a profit of DKK 156k to a loss of DKK 137k (2024 → 2025).
- Equity fell 24% (2024 → 2025), to DKK 426k.
Employees
- 1 more employees than a year earlier: 3 (07/2026) against 2 (07/2025).
Management and owners, last 24 months
- Stepped down: Sussie Frank Rask (board member, 10/04/2025) and Rasmus Rask (board member, 31/03/2025).
- New owners registered: Cornerstone Capital A/S (10/04/2025).
- No longer registered as owner: Cornerstone Capital A/S (09/04/2025) and Playground Consulting ApS (10/04/2025).
Registrations, last 24 months
- 13/03/2025: Moved to Viborgvej 21, 8000 Aarhus C
- 01/01/2025: Industry changed to Retail sale of paint and wallpaper (475210)
Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.
Financial statements
Financial years 2021–2025 · amounts in DKK thousandEquity and net profit
| 2021 | 2022 | 2023 | 2024 | 2025 | Change | |
|---|---|---|---|---|---|---|
| Revenue | not stated | not stated | not stated | not stated | not stated | – |
| Gross profit | −111 | −42 | −90 | 576 | 330 | −42.7% |
| Operating profit (EBIT) | −129 | −255 | −640 | 187 | −166 | −189% |
| Profit before tax | −130 | −260 | −644 | 169 | −176 | −203.9% |
| Net profit | −130 | −260 | −444 | 156 | −137 | −187.8% |
| Total assets | 2 | 963 | 1,187 | 1,401 | 1,198 | −14.5% |
| Equity | −90 | 850 | 407 | 563 | 426 | −24.3% |
| Liabilities | 92 | 112 | 777 | 835 | 769 | −7.9% |
| Cash and cash equivalents | – | 930 | 300 | 118 | 296 | +151.5% |
| Average number of employees | – | 1 | 2 | 1 | 1 | 0% |
Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.
Download the figures as CSV · free with an account, amounts in whole DKK
Annual reports
5 financial years| Financial year | Period | Published | Figures for | Documents |
|---|---|---|---|---|
| 2025 | 01/10/2024 – 30/09/2025 | 01/12/2025 | The company | PDF not statedXBRL |
| 2024 | 01/10/2023 – 30/09/2024 | 06/01/2025 | The company | PDFXBRL |
| 2023 | 01/10/2022 – 30/09/2023 | 21/12/2023 | The company | PDFXBRL |
| 2022 | 01/10/2021 – 30/09/2022 | 20/12/2022 | The company | PDFXBRL |
| 2021 | 11/09/2020 – 30/09/2021 | 14/12/2021 | The company | PDFXBRL |
The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.
Employees
monthly figures from CVRPosition in the industry
53 companies in the databaseComparison with the other companies in retail sale of paint and wallpaper based on the latest financial year.
Industry median: gross profit DKK 1.8m, net profit DKK 156k, equity DKK 998k, 3 employees.
Compared with similar companies
size, age and company form| Group | Gross profit | Equity |
|---|---|---|
| Companies with fewer than 20 employees69,967 companies in the comparison | No. 57,220of 69,742 Better than 18% | No. 43,844of 69,964 Better than 37% |
| Same industry and fewer than 20 employees49 companies in the comparison | No. 45of 49 Better than 8% | No. 35of 49 Better than 29% |
| Companies that are between 5 and 14 years old33,688 companies in the comparison | No. 28,852of 33,588 Better than 14% | No. 20,765of 33,687 Better than 38% |
| All companies of type ApS66,508 companies in the comparison | No. 55,048of 66,379 Better than 17% | No. 39,755of 66,505 Better than 40% |
The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.
Compare with the industry
Retail sale of paint and wallpaper- color stories ApSDKK 330k
- Flügger Denmark A/SDKK 327.8m
- C.m. Mikkelsen ApSDKK 33.4m
- color stories ApS−DKK 137k
- Flügger Denmark A/SDKK 15.9m
- C.m. Mikkelsen ApSDKK 1.9m
- color stories ApSDKK 426k
- Flügger Denmark A/SDKK 216.9m
- C.m. Mikkelsen ApSDKK 9.8m
- color stories ApS3
- Flügger Denmark A/S360
- C.m. Mikkelsen ApS79
Latest financial year per company. Choose up to three companies from the largest in the industry.
Owners and group
from the Public Ownership Register- Cornerstone Capital A/S100%
Management
4 active registrationsExecutive management
| Name | Role | Appointed |
|---|---|---|
| Frederik Poulsen | CEO | 09/07/2021 |
Board of directors
| Name | Role | Appointed |
|---|---|---|
| Finn Poulsen | Chair of the board | 25/05/2022 |
| Frederik Poulsen | Board member | 25/05/2022 |
| Camilla Larsen | Board member | 25/05/2022 |
- Founders
- Birger Midtgaard, 0810 ApS
Former management (4)
| Name | Role | Appointed | Resigned |
|---|---|---|---|
| Eva Pank Nordestgaard | Director | 11/09/2020 | 28/05/2021 |
| Birger Midtgaard | Director | 28/05/2021 | 09/07/2021 |
| Sussie Frank Rask | Board member | 25/05/2022 | 10/04/2025 |
| Rasmus Rask | Board member | 25/05/2022 | 31/03/2025 |
Signing rule: Selskabet tegnes af den samlede direktion.
Address and production units
1 active production unitsViborgvej 21
8000 Aarhus C
| Production unit | Address | Employees | P number |
|---|---|---|---|
| color stories ApS | Viborgvej 21, 8000 Aarhus C | 3 | 1026258630 |
Purpose
Selskabets formål er at drive handel af maling og andre hermed beslægtede aktiviteter.
The purpose is quoted from the register in Danish.
Changes year by year
34 registered events20259 changesaccounts 2 · management 2 · ownership 3 · address 1 · industry 1
- AccountsAnnual report for 2025 published
- ManagementSussie Frank Rask stepped down as board member
- OwnershipCornerstone Capital A/S registered as owner (100%)
- OwnershipPlayground Consulting ApS is no longer registered as owner
- OwnershipCornerstone Capital A/S is no longer registered as owner
- ManagementRasmus Rask stepped down as board member
- AddressMoved to Viborgvej 21, 8000 Aarhus C
- AccountsAnnual report for 2024 published
- IndustryIndustry changed to Retail sale of paint and wallpaper (475210)
20232 changesaccounts 1 · address 1
- AccountsAnnual report for 2023 published
- AddressMoved to Rolighedsvej 36G, 1, 8240 Risskov
20228 changesaccounts 1 · capital 1 · management 5 · ownership 1
- AccountsAnnual report for 2022 published
- CapitalShare capital changed from 50,000 DKK to 200,000 DKK
- ManagementFinn Poulsen appointed chair of the board
- ManagementCamilla Larsen appointed board member
- ManagementSussie Frank Rask appointed board member
- ManagementRasmus Rask appointed board member
- ManagementFrederik Poulsen appointed board member
- OwnershipPlayground Consulting ApS registered as owner (20%)
202111 changesaccounts 1 · capital 1 · address 2 · management 4 · ownership 3
- AccountsAnnual report for 2021 published
- CapitalShare capital changed from 40,000 DKK to 50,000 DKK
- AddressMoved to Tousvej 54, 8230 Åbyhøj
- ManagementFrederik Poulsen appointed ceo
- ManagementBirger Midtgaard stepped down as director
- OwnershipCornerstone Capital A/S registered as owner (66.67%)
- OwnershipBirger Midtgaard is no longer registered as owner
- AddressMoved to Kousgaards Plads 1, 11. 3, 7400 Herning
- ManagementBirger Midtgaard appointed director
- ManagementEva Pank Nordestgaard stepped down as director
- Ownership0810 ApS is no longer registered as owner
20204 changesfounded 1 · management 1 · ownership 2
- FoundedRegistered as color stories ApS
- ManagementEva Pank Nordestgaard appointed director
- OwnershipBirger Midtgaard registered as owner (100%)
- Ownership0810 ApS registered as owner (33.33%)
Related companies
Same people in management
- Bestseller A/Svia Finn Poulsen
- Only Stores Denmark A/Svia Finn Poulsen
- Basic & More A/Svia Rasmus Rask
- Vila A/Svia Finn Poulsen
- Casual Dining A/Svia Finn Poulsen
- Plaza Ure & Smykker A/Svia Rasmus Rask
Largest in the industry
- Flügger Denmark A/SDKK 327.8m
- C.m. Mikkelsen ApSDKK 33.4m
- Røverkøb A/SDKK 25.8m
- DecoFarver ApSDKK 8.7m
- Dinesen & Dinesen ApSDKK 6.5m
- Søren Christiansen & Co. Farve A/SDKK 6m
Source and updates
The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026.