BrandLabs ApS
Private limited companyCVR 37994391StenløseActive
BrandLabs ApS is a private limited company, based in Stenløse, active in other retail sale of new goods in specialised stores, founded in 2016. After a loss in 2024, the company made a profit of DKK 65,353 in 2025.
Key figures · financial year 2025
What has changed
calculated from recorded figures and datesFinancials: 2025 against 2024
- Gross profit rose 13,624% (2024 → 2025), to DKK 1.3m.
- Net profit went from a loss of DKK 90,316 to a profit of DKK 65,353 (2024 → 2025).
- Equity turned positive again: DKK 13,539 (2024 → 2025).
Employees
- 1 fewer employees than a year earlier: 4 (07/2026) against 5 (07/2025).
Registrations, last 24 months
- 01/01/2025: Industry changed to Other retail sale of new goods in specialised stores (477800)
Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.
Financial statements
Financial years 2020–2025 · amounts in DKK thousandEquity and net profit
| 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | Change | |
|---|---|---|---|---|---|---|---|
| Revenue | not stated | not stated | not stated | not stated | not stated | not stated | – |
| Gross profit | −3 | −1 | 17 | 41 | 9 | 1,270 | +13,623.6% |
| Operating profit (EBIT) | – | −1 | 17 | 41 | −81 | 99 | +222.4% |
| Profit before tax | −5 | −1 | 17 | 36 | −88 | 91 | +203.6% |
| Net profit | −5 | −1 | 17 | 36 | −90 | 65 | +172.4% |
| Total assets | 13 | 13 | 75 | 230 | 162 | 701 | +333.3% |
| Equity | −14 | −15 | 2 | 39 | −52 | 14 | +126.1% |
| Liabilities | – | 28 | 73 | 191 | 214 | 685 | +220.5% |
| Cash and cash equivalents | 0 | 0 | 22 | 8 | 2 | 52 | +2,125% |
| Average number of employees | 0 | – | – | – | 1 | 3 | +200% |
Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.
Download the figures as CSV · free with an account, amounts in whole DKK
Signals from the financial statements
calculated from the 2025 figuresLow equity ratio
Equity makes up 2% of total assets in 2025.
How is this calculated?
Equity ÷ total assets is below 10% in the latest annual report. Banks, insurers and some industries naturally have a low ratio.
The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.
Annual reports
6 financial years| Financial year | Period | Published | Figures for | Documents |
|---|---|---|---|---|
| 2025 | 01/07/2024 – 30/06/2025 | 12/01/2026 | The company | PDF not statedXBRL |
| 2024 | 01/07/2023 – 30/06/2024 | 02/01/2025 | The company | PDFXBRL |
| 2023 | 01/07/2022 – 30/06/2023 | 29/01/2024 | The company | PDFXBRL |
| 2022 | 01/07/2021 – 30/06/2022 | 29/01/2023 | The company | PDFXBRL |
| 2021 | 01/07/2020 – 30/06/2021 | 06/01/2022 | The company | PDFXBRL |
| 2020 | 01/07/2019 – 30/06/2020 | 11/12/2020 | The company | PDFXBRL |
The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.
Employees
monthly figures from CVRPosition in the industry
372 companies in the databaseComparison with the other companies in other retail sale of new goods in specialised stores based on the latest financial year.
Industry median: gross profit DKK 1.2m, net profit DKK 65,694, equity DKK 662k, 2 employees.
Compared with similar companies
size, age and company form| Group | Gross profit | Equity |
|---|---|---|
| Companies with fewer than 20 employees69,967 companies in the comparison | No. 40,259of 69,742 Better than 42% | No. 59,363of 69,964 Better than 15% |
| Same industry and fewer than 20 employees339 companies in the comparison | No. 137of 339 Better than 60% | No. 279of 339 Better than 18% |
| Companies that are between 5 and 14 years old33,688 companies in the comparison | No. 21,218of 33,588 Better than 37% | No. 28,071of 33,687 Better than 17% |
| All companies of type ApS66,508 companies in the comparison | No. 38,802of 66,379 Better than 42% | No. 55,660of 66,505 Better than 16% |
The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.
Compare with the industry
Other retail sale of new goods in specialised stores- BrandLabs ApSDKK 1.3m
- Zebra A/SDKK 3.2bn
- Hilmer Denmark ApSDKK 104.7m
- BrandLabs ApSDKK 65,353
- Zebra A/S−DKK 265.1m
- Hilmer Denmark ApSDKK 2m
- BrandLabs ApSDKK 13,539
- Zebra A/S−DKK 295.9m
- Hilmer Denmark ApSDKK 6.1m
- BrandLabs ApS4
- Zebra A/S714
- Hilmer Denmark ApS593
Latest financial year per company. Choose up to three companies from the largest in the industry.
Owners and group
from the Public Ownership Register- Caroline Blæsbjerg Mogensen100%
Management
1 active registrationsExecutive management
| Name | Role | Appointed |
|---|---|---|
| Caroline Blæsbjerg Mogensen | Director | 01/09/2016 |
- Founders
- Caroline Blæsbjerg Mogensen, Junioor Holding ApS
Signing rule: Virksomheden tegnes af direktøren
Address and production units
1 active production unitsFrydensbergvej 31
3660 Stenløse
| Production unit | Address | Employees | P number |
|---|---|---|---|
| BrandLabs ApS | Frydensbergvej 31, 3660 Stenløse | 4 | 1021734388 |
Purpose
Virksomhedes formål er at sælge økocertificeret tøj og børnetøj, primært med print eller broderi
The purpose is quoted from the register in Danish.
Changes year by year
18 registered events20261 changeaccounts 1
- AccountsAnnual report for 2025 published
20252 changesaccounts 1 · industry 1
- AccountsAnnual report for 2024 published
- IndustryIndustry changed to Other retail sale of new goods in specialised stores (477800)
20245 changesaddress 1 · ownership 3 · accounts 1
- AddressMoved to Frydensbergvej 31, 3660 Stenløse
- OwnershipCaroline Blæsbjerg Mogensen registered as owner (100%)
- OwnershipJunioor Holding ApS is no longer registered as owner
- OwnershipCaroline Blæsbjerg Mogensen is no longer registered as owner
- AccountsAnnual report for 2023 published
20231 changeaccounts 1
- AccountsAnnual report for 2022 published
20224 changesaddress 1 · industry 1 · name 1 · accounts 1
- AddressMoved to Damgårdsvej 15, 3660 Stenløse
- IndustryIndustry changed to Forhandlere af gaveartikler og brugskunst (477830)
- NameName changed from Kid'O ApS to BrandLabs ApS
- AccountsAnnual report for 2021 published
20201 changeaccounts 1
- AccountsAnnual report for 2020 published
20164 changesfounded 1 · management 1 · ownership 2
- FoundedRegistered as Kid'O ApS
- ManagementCaroline Blæsbjerg Mogensen appointed director
- OwnershipCaroline Blæsbjerg Mogensen registered as owner (50%)
- OwnershipJunioor Holding ApS registered as owner (50%)
Related companies
Largest in the industry
- Zebra A/SDKK 3.2bn
- Hilmer Denmark ApSDKK 104.7m
- Bahne Sørensen A/SDKK 98.8m
- Danske Stenhuggerier A/SDKK 87.3m
- Sinful ApSDKK 73.2m
- Dollarstore ApSDKK 52.3m
Source and updates
The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026.