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Bella Beauty ApS

Private limited companyCVR 18475782BrøndbyActive

Bella Beauty ApS is a private limited company, based in Brøndby, active in wholesale of perfume and cosmetics, founded in 1995. Equity was negative at the end of 2025 (−DKK 27,263). The company made a loss in both 2024 and 2025, most recently DKK 280k.

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Key figures · financial year 2025

Gross profitDKK 1.1m−20.2% vs. 2024
Net profit−DKK 280k+40.8% vs. 2024
Equity−DKK 27,263−110.8% vs. 2024
Employees4latest month from CVR

What has changed

calculated from recorded figures and dates

Financials: 2025 against 2024

  • Gross profit fell 20% (2024 → 2025), to DKK 1.1m.
  • The loss got smaller: from DKK 473k to DKK 280k (2024 → 2025).
  • Equity turned negative: −DKK 27,263 (2024 → 2025).

Employees

  • 1 fewer employees than a year earlier: 4 (08/2026) against 5 (08/2025).

Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.

Financial statements

Financial years 2020–2025 · amounts in DKK thousand

Equity and net profit

−DKK 1m−DKK 500kDKK 0DKK 500kDKK 1mDKK 1.5m202020212022202320242025
EquityNet profit
Financial figures for Bella Beauty ApS
202020212022202320242025Change
Revenuenot statednot statednot statednot statednot statednot stated–
Gross profit3,9222,6872,1121,9731,4081,124−20.2%
Operating profit (EBIT)85121−637−135−342−233+31.7%
Profit before tax65104−689−183−320−280+12.5%
Net profit4873−573−152−473−280+40.8%
Total assets3,7073,2962,5042,3251,7961,811+0.8%
Equity1,6951,565877726253−27−110.8%
Liabilities2,0031,7051,6261,5991,5441,838+19%
Cash and cash equivalents1,075540403313541575+6.3%
Average number of employees7664440%

Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.

Download the figures as CSV · free with an account, amounts in whole DKK

DKK 0DKK 1mDKK 2mDKK 3mDKK 4m202020212022202320242025
Gross profitMedian, the industry (126 companies)

Signals from the financial statements

calculated from the 2025 figures

  • Negative equity

    Equity was −DKK 27,263 at the end of 2025.

    How is this calculated?

    Equity in the latest annual report is below zero.

  • Loss for 4 years in a row

    Net result has been negative in 2022–2025.

    How is this calculated?

    Net result is negative in the two or more latest annual reports in a row.

The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.

Annual reports

6 financial years
Annual reports for Bella Beauty ApS
Financial yearPeriodPublishedFigures forDocuments
202501/01/2025 – 31/12/202501/07/2026The companyPDF not statedXBRL
202401/01/2024 – 31/12/202414/07/2025The companyPDFXBRL
202301/01/2023 – 31/12/202330/06/2024The companyPDFXBRL
202201/01/2022 – 31/12/202203/07/2023The companyPDFXBRL
202101/01/2021 – 31/12/202123/06/2022The companyPDFXBRL
202001/01/2020 – 31/12/202002/07/2021The companyPDFXBRL

The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.

Employees

monthly figures from CVR
012345609/2310/2311/2312/2301/2402/2403/2404/2405/2406/2407/2408/2409/2410/2411/2412/2401/2502/2503/2504/2505/2506/2507/2508/2509/2510/2511/2512/2501/2602/2603/2604/2605/2606/2607/2608/26
Employees

Position in the industry

126 companies in the database

Comparison with the other companies in wholesale of perfume and cosmetics based on the latest financial year.

Gross profitDKK 1.1mNo. 100 of 126
Better than 21% of the companies in the industry
Equity−DKK 27,263No. 107 of 126
Better than 15% of the companies in the industry
Number of employees4No. 71 of 126
Better than 44% of the companies in the industry

Industry median: gross profit DKK 3.4m, net profit DKK 191k, equity DKK 2.6m, 6 employees.

DKK 100kDKK 1.1mDKK 12.2mDKK 134.3mDKK 665.5mHere
Distribution of gross profit for 117 companies in the industry (latest financial year, logarithmic scale). Amber bar: where this company sits.

Compared with similar companies

size, age and company form
Rank among similar companies
GroupGross profitEquity
Companies with fewer than 20 employees69,967 companies in the comparison
No. 42,648of 69,742
Better than 39%
No. 60,834of 69,964
Better than 13%
Same industry and fewer than 20 employees98 companies in the comparison
No. 72of 98
Better than 27%
No. 79of 98
Better than 20%
Companies that are at least 30 years old10,276 companies in the comparison
No. 8,086of 10,152
Better than 20%
No. 9,896of 10,275
Better than 4%
All companies of type ApS66,508 companies in the comparison
No. 41,068of 66,379
Better than 38%
No. 57,150of 66,505
Better than 14%

The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.

Compare with the industry

Wholesale of perfume and cosmetics
Gross profit
  1. Bella Beauty ApSDKK 1.1m
  2. L'oréal Danmark A/SDKK 1.5bn
  3. Estee Lauder Cosmetics A/SDKK 311.8m
Net profit
  1. Bella Beauty ApS−DKK 280k
  2. L'oréal Danmark A/SDKK 635.6m
  3. Estee Lauder Cosmetics A/SDKK 113.1m
Equity
  1. Bella Beauty ApS−DKK 27,263
  2. L'oréal Danmark A/SDKK 897.7m
  3. Estee Lauder Cosmetics A/SDKK 673.6m
Employees
  1. Bella Beauty ApS4
  2. L'oréal Danmark A/S660
  3. Estee Lauder Cosmetics A/S171

Latest financial year per company. Choose up to three companies from the largest in the industry.

Owners and group

from the Public Ownership Register
Owners
  • Jim Groser Holding ApS100%
Bella Beauty ApS

Management

2 active registrations

Executive management

Executive management at Bella Beauty ApS
NameRoleAppointed
Jim GroserDirector18/09/2024

Board of directors

Board of directors at Bella Beauty ApS
NameRoleAppointed
Jim GroserChair of the board21/03/2024
Founders
Jim Groser
Former management (2)
Former management at Bella Beauty ApS
NameRoleAppointedResigned
Jim GroserDirector28/03/199521/03/2024
Ditte Simone JunckerCEO21/03/202418/09/2024

Signing rule: Selskabet tegnes af direktøren sammen med et medlem af bestyrelsen eller af den samlede bestyrelse

Address and production units

1 active production units

Kornmarksvej 6
2605 Brøndby

Brøndby Municipality · Postcode 2605

Production units
Production unitAddressEmployeesP number
BELLA BEAUTY ApSKornmarksvej 6, st, 2605 Brøndby41003452893

Purpose

Selskabets formål er finansieringsvirksomhed i øvrigt, at drive multimediebaseret virksomhed samt at beskæftige sig med udvikling, produktion, markedsføring og salg af handelsvarer.

The purpose is quoted from the register in Danish.

Changes year by year

28 registered events
20261 changeaccounts 1
  • Annual report for 2025 published
20251 changeaccounts 1
  • Annual report for 2024 published
20247 changesmanagement 5 · accounts 1 · industry 1
  • Jim Groser appointed director
  • Ditte Simone Juncker stepped down as ceo
  • Annual report for 2023 published
  • Industry changed to Wholesale of perfume and cosmetics (464500)
  • Ditte Simone Juncker appointed ceo
  • Jim Groser appointed chair of the board
  • Jim Groser stepped down as director
20231 changeaccounts 1
  • Annual report for 2022 published
20221 changeaccounts 1
  • Annual report for 2021 published
20213 changesaccounts 1 · ownership 2
  • Annual report for 2020 published
  • Jim Groser Holding ApS registered as owner (100%)
  • Jim Groser is no longer registered as owner
20191 changeaddress 1
  • Moved to Kornmarksvej 6, st, 2605 Brøndby
20181 changeaddress 1
  • Moved to Vejlesvinget 5G, 2665 Vallensbæk Strand
20121 changeaddress 1
  • Moved to Vejlesvinget 5, 2665 Vallensbæk Strand
20112 changesstatus 2
  • Status changed to active
  • Status changed to under compulsory dissolution
20091 changename 1
  • Name changed from IDE HOLDING ApS to BELLA BEAUTY ApS
20081 changeindustry 1
  • Industry changed to Activities of financial head offices (701020)
20061 changeaddress 1
  • Moved to Holmesøvej 3, 2660 Brøndby Strand
20051 changeaddress 1
  • Moved to Gammel Køge Landevej 641C, 2660 Brøndby Strand
20002 changesaddress 2
  • Moved to Gl. Køge Landevej 641C, 2660 Brøndby Strand
  • Moved to Gammel Køge Landevej 641C,
19953 changesfounded 1 · management 1 · ownership 1
  • Registered as IDE HOLDING ApS
  • Jim Groser appointed director
  • Jim Groser registered as owner (100%)

Related companies

Same industry in Brøndby

See all →

Same people in management

Source and updates

The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.

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