Bella Ballou ApS

Private limited companyCVR 29326436HolteActive

Bella Ballou ApS is a private limited company, based in Holte, active in wholesale of clothing, founded in 2006. Equity was negative at the end of 2026 (−DKK 1.8m). The company made a loss in both 2025 and 2026, most recently DKK 191k.

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Key figures · financial year 2026

Gross profitDKK 1.2m+4.5% vs. 2025
Net profit−DKK 191k+30.5% vs. 2025
Equity−DKK 1.8m−11.8% vs. 2025
Employees4latest month from CVR

What has changed

calculated from recorded figures and dates

Financials: 2026 against 2025

  • Gross profit rose 4% (2025 → 2026), to DKK 1.2m.
  • The loss got smaller: from DKK 275k to DKK 191k (2025 → 2026).

Employees

  • 1 fewer employees than a year earlier: 4 (08/2026) against 5 (08/2025).

Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.

Financial statements

Financial years 2021–2026 · amounts in DKK thousand

Equity and net profit

−DKK 2m−DKK 1.8m−DKK 1.6m−DKK 1.4m−DKK 1.2m−DKK 1m−DKK 800k−DKK 600k−DKK 400k−DKK 200kDKK 0202120222023202420252026
EquityNet profit
Financial figures for Bella Ballou ApS
202120222023202420252026Change
Revenuenot statednot statednot statednot statednot statednot stated–
Gross profit1,2251,2391,2621,2121,1081,158+4.5%
Operating profit (EBIT)1502568956−53−23+56%
Profit before tax49224−89−275−191+30.5%
Net profit38218−232−275−191+30.5%
Total assets3,8104,4672,9882,8832,8772,876−0%
Equity4950−1,109−1,341−1,616−1,808−11.8%
Liabilities3,7614,4174,0964,2244,4934,684+4.2%
Cash and cash equivalents174179287645+16.1%
Average number of employees–222220%

Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2021, 2022, 2023, 2024, 2025, 2026: smaller companies may omit it, and we do not derive it from other figures.

Download the figures as CSV · free with an account, amounts in whole DKK

DKK 0DKK 1mDKK 2mDKK 3mDKK 4mDKK 5m202120222023202420252026
Gross profitMedian, the industry (356 companies)

Signals from the financial statements

calculated from the 2026 figures
  • Negative equity

    Equity was −DKK 1.8m at the end of 2026.

    How is this calculated?

    Equity in the latest annual report is below zero.

  • Loss for 3 years in a row

    Net result has been negative in 2024–2026.

    How is this calculated?

    Net result is negative in the two or more latest annual reports in a row.

The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.

Annual reports

6 financial years
Annual reports for Bella Ballou ApS
Financial yearPeriodPublishedFigures forDocuments
202601/05/2025 – 30/04/202623/09/2026The companyPDF not statedXBRL
202501/05/2024 – 30/04/202523/10/2025The companyPDF not statedXBRL
202401/05/2023 – 30/04/202414/11/2024The companyPDFXBRL
202301/05/2022 – 30/04/202307/11/2023The companyPDFXBRL
202201/05/2021 – 30/04/202222/08/2022The companyPDFXBRL
202101/05/2020 – 30/04/202101/10/2021The companyPDFXBRL

The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.

Employees

monthly figures from CVR
01234509/2310/2311/2312/2301/2402/2403/2404/2405/2406/2407/2408/2409/2410/2411/2412/2401/2502/2503/2504/2505/2506/2507/2508/2509/2510/2511/2512/2501/2602/2603/2604/2605/2606/2607/2608/26
Employees

Position in the industry

356 companies in the database

Comparison with the other companies in wholesale of clothing based on the latest financial year.

Gross profitDKK 1.2mNo. 256 of 356
Better than 28% of the companies in the industry
Equity−DKK 1.8mNo. 327 of 356
Better than 8% of the companies in the industry
Number of employees4No. 249 of 356
Better than 30% of the companies in the industry

Industry median: gross profit DKK 3.9m, net profit DKK 258k, equity DKK 3.4m, 5 employees.

DKK 100kDKK 1.3mDKK 17.2mDKK 224.7mDKK 1.2bnHere
Distribution of gross profit for 331 companies in the industry (latest financial year, logarithmic scale). Amber bar: where this company sits.

Compared with similar companies

size, age and company form
Rank among similar companies
GroupGross profitEquity
Companies with fewer than 20 employees69,967 companies in the comparison
No. 42,091of 69,742
Better than 40%
No. 68,114of 69,964
Better than 3%
Same industry and fewer than 20 employees258 companies in the comparison
No. 159of 258
Better than 39%
No. 235of 258
Better than 9%
Companies that are between 15 and 29 years old24,910 companies in the comparison
No. 18,378of 24,791
Better than 26%
No. 24,421of 24,909
Better than 2%
All companies of type ApS66,508 companies in the comparison
No. 40,526of 66,379
Better than 39%
No. 64,647of 66,505
Better than 3%

The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.

Compare with the industry

Wholesale of clothing
Gross profit
  1. Bella Ballou ApSDKK 1.2m
  2. DK Company A/SDKK 2.9bn
  3. Sports Connection ApSDKK 439.2m
Net profit
  1. Bella Ballou ApS−DKK 191k
  2. DK Company A/SDKK 309.3m
  3. Sports Connection ApSDKK 315.1m
Equity
  1. Bella Ballou ApS−DKK 1.8m
  2. DK Company A/SDKK 1.3bn
  3. Sports Connection ApSDKK 620.5m
Employees
  1. Bella Ballou ApS4
  2. DK Company A/S467
  3. Sports Connection ApS76

Latest financial year per company. Choose up to three companies from the largest in the industry.

Owners and group

from the Public Ownership Register
Owners
  • Steentoft Holding af 2008 ApS33.33%
  • Joso Invest ApS25%
  • Grønlund Holding af 2018 ApS20%
  • Gram Capital ApS15%
Bella Ballou ApS

Management

6 active registrations

Executive management

Executive management at Bella Ballou ApS
NameRoleAppointed
Pia GrønlundDirector01/11/2018
Tina SteentoftCEO01/11/2018

Board of directors

Board of directors at Bella Ballou ApS
NameRoleAppointed
Thomas Ryge MikkelsenChair of the board27/10/2015
Tina SteentoftBoard member27/10/2015
Pia GrønlundBoard member06/08/2018
René GramDeputy chair23/04/2019
Founders
CFQ Holding af 2015 ApS, Steentoft Holding af 2008 ApS
Former management (7)
Former management at Bella Ballou ApS
NameRoleAppointedResigned
Tina SteentoftBoard member08/02/200615/06/2009
Tina SteentoftDirector08/02/200631/10/2018
Eirik DahlbergBoard member08/02/200630/05/2008
Jacob AtzenBoard member08/02/200615/06/2009
Charlotte Fog QvotrupBoard member08/02/200615/06/2009
Charlotte Fog QvotrupDirector08/02/200631/10/2018
Charlotte Fog QvotrupBoard member27/10/201523/04/2019

Signing rule: Selskabet tegnes af to direktører i forening.

Address and production units

2 active production units

Skovlytoften 1
2840 Holte

Rudersdal Municipality · Postcode 2840

Production units
Production unitAddressEmployeesP number
BELLA BALLOU ApSSkovlytoften 1, Øverød, 2840 Holte21012032168
Bella Ballou ApS Sales OfficeGersonsvej 1, 2900 Hellerup21022437131

Purpose

Selskabets formål er udvikling, produktion, import og salg af tekstil og relaterede produkter.

The purpose is quoted from the register in Danish.

Changes year by year

55 registered events
20261 changeaccounts 1
  • Annual report for 2026 published
20251 changeaccounts 1
  • Annual report for 2025 published
20241 changeaccounts 1
  • Annual report for 2024 published
20231 changeaccounts 1
  • Annual report for 2023 published
20221 changeaccounts 1
  • Annual report for 2022 published
20211 changeaccounts 1
  • Annual report for 2021 published
20197 changesmanagement 2 · ownership 4 · address 1
  • René Gram appointed deputy chair
  • Charlotte Fog Qvotrup stepped down as board member
  • GRAM CAPITAL ApS registered as owner (15%)
  • BELLA BALLOU ApS is no longer registered as owner
  • BELLA BALLOU ApS registered as owner (15%)
  • CFQ Holding af 2015 ApS is no longer registered as owner
  • Moved to Skovlytoften 1, Øverød, 2840 Holte
201812 changesaddress 3 · management 5 · capital 1 · ownership 3
  • Moved to Ove Jensens Alle 35F, 8700 Horsens
  • Tina Steentoft appointed ceo
  • Pia Grønlund appointed director
  • Tina Steentoft stepped down as director
  • Charlotte Fog Qvotrup stepped down as director
  • Moved to Ove Jensens Alle 35F, 8700 Horsens
  • Moved to Ove Jensens Alle 35F, 8700 Horsens
  • Share capital changed from 166,667 DKK to 178,572 DKK
  • Pia Grønlund appointed board member
  • CFQ Holding af 2015 ApS registered as owner (15%)
  • Grønlund Holding af 2018 ApS registered as owner (20%)
  • CFQ Holding af 2015 ApS is no longer registered as owner
20171 changeindustry 1
  • Industry changed to Wholesale of clothing (464210)
20161 changeaddress 1
  • Moved to Ove Jensens Alle 35F, 8700 Horsens
20159 changesownership 5 · capital 1 · management 3
  • JOSO INVEST ApS registered as owner (25%)
  • STEENTOFT HOLDING AF 2008 ApS registered as owner (33.33%)
  • CFQ Holding af 2015 ApS registered as owner (33.33%)
  • Share capital changed from 125,000 DKK to 166,667 DKK
  • Charlotte Fog Qvotrup appointed board member
  • Thomas Ryge Mikkelsen appointed chair of the board
  • Tina Steentoft appointed board member
  • CFQ Holding af 2015 ApS is no longer registered as owner
  • STEENTOFT HOLDING AF 2008 ApS is no longer registered as owner
20142 changesaddress 1 · name 1
  • Moved to Grønlandsvej 9, r, 8700 Horsens
  • Name changed from CATD ASIA ApS to BELLA BALLOU ApS
20131 changeaddress 1
  • Moved to Ove Jensens Alle 35, 8700 Horsens
20121 changeaddress 1
  • Moved to Rugbjergvej 103, Stavtrup, 8260 Viby J
20093 changesmanagement 3
  • Charlotte Fog Qvotrup stepped down as board member
  • Jacob Atzen stepped down as board member
  • Tina Steentoft stepped down as board member
20083 changesmanagement 1 · address 1 · industry 1
  • Eirik Dahlberg stepped down as board member
  • Moved to Grønnegade 77B, 2, 8000 Aarhus C
  • Industry changed to Fremstilling af anden yderbeklædning (141300)
20069 changesfounded 1 · management 6 · ownership 2
  • Registered as CATD ASIA ApS
  • Eirik Dahlberg appointed board member
  • Tina Steentoft appointed director
  • Charlotte Fog Qvotrup appointed board member
  • Jacob Atzen appointed board member
  • Charlotte Fog Qvotrup appointed director
  • Tina Steentoft appointed board member
  • CFQ Holding af 2015 ApS registered as owner (50%)
  • STEENTOFT HOLDING AF 2008 ApS registered as owner (50%)

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Source and updates

The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026.

View in CVRReport a correction