BabyGear.dk ApS
Private limited companyCVR 44182769KastrupActive
BabyGear.dk ApS is a private limited company, based in Kastrup, active in retail sale of baby and children's clothing, founded in 2023. Equity was negative at the end of 2025 (−DKK 274k). The company made a loss in both 2024 and 2025, most recently DKK 646k.
Key figures · financial year 2025
What has changed
calculated from recorded figures and datesFinancials: 2025 against 2024
- Gross profit rose 63% (2024 → 2025), to DKK 1.1m.
- The loss grew: from DKK 65,342 to DKK 646k (2024 → 2025).
- Equity turned negative: −DKK 274k (2024 → 2025).
Registrations, last 24 months
- 27/02/2025: Moved to Smedekærvej 33, 2770 Kastrup
- 01/01/2025: Industry changed to Retail sale of baby and children's clothing (477120)
Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.
Financial statements
Financial years 2023–2025 · amounts in DKK thousandEquity and net profit
| 2023 | 2024 | 2025 | Change | |
|---|---|---|---|---|
| Revenue | not stated | not stated | not stated | – |
| Gross profit | 639 | 651 | 1,059 | +62.6% |
| Operating profit (EBIT) | 28 | −45 | −602 | −1,231.2% |
| Profit before tax | 28 | −65 | −646 | −888.3% |
| Net profit | 37 | −65 | −646 | −888.3% |
| Total assets | 5,634 | 4,722 | 4,540 | −3.8% |
| Equity | 437 | 371 | −274 | −173.9% |
| Liabilities | 5,197 | 4,350 | 4,815 | +10.7% |
| Cash and cash equivalents | 548 | 856 | 834 | −2.6% |
| Average number of employees | 1 | 1 | 3 | +200% |
Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.
Download the figures as CSV · free with an account, amounts in whole DKK
Signals from the financial statements
calculated from the 2025 figuresNegative equity
Equity was −DKK 274k at the end of 2025.
How is this calculated?
Equity in the latest annual report is below zero.
Loss for 2 years in a row
Net result has been negative in 2024–2025.
How is this calculated?
Net result is negative in the two or more latest annual reports in a row.
The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.
Annual reports
3 financial years| Financial year | Period | Published | Figures for | Documents |
|---|---|---|---|---|
| 2025 | 01/01/2025 – 31/12/2025 | 30/06/2026 | The company | PDF not statedXBRL |
| 2024 | 01/01/2024 – 31/12/2024 | 18/06/2025 | The company | PDFXBRL |
| 2023 | 01/01/2023 – 31/12/2023 | 04/07/2024 | The company | PDFXBRL |
The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.
Employees
monthly figures from CVRPosition in the industry
70 companies in the databaseComparison with the other companies in retail sale of baby and children's clothing based on the latest financial year.
Industry median: gross profit DKK 1.1m, net profit DKK 91,258, equity DKK 665k, 3 employees.
Compared with similar companies
size, age and company form| Group | Gross profit | Equity |
|---|---|---|
| Companies with fewer than 20 employees69,967 companies in the comparison | No. 43,751of 69,742 Better than 37% | No. 64,383of 69,964 Better than 8% |
| Same industry and fewer than 20 employees58 companies in the comparison | No. 26of 58 Better than 56% | No. 52of 58 Better than 11% |
| Companies that are founded within the last five years16,662 companies in the comparison | No. 8,813of 16,614 Better than 47% | No. 14,861of 16,661 Better than 11% |
| All companies of type ApS66,508 companies in the comparison | No. 42,126of 66,379 Better than 37% | No. 60,787of 66,505 Better than 9% |
The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.
Compare with the industry
Retail sale of baby and children's clothing- BabyGear.dk ApSDKK 1.1m
- Babysam A/SDKK 160m
- Kids-World ApSDKK 62.7m
- BabyGear.dk ApS−DKK 646k
- Babysam A/SDKK 15.9m
- Kids-World ApSDKK 17.9m
- BabyGear.dk ApS−DKK 274k
- Babysam A/SDKK 74.4m
- Kids-World ApSDKK 129.6m
- BabyGear.dk ApS5
- Babysam A/S538
- Kids-World ApS125
Latest financial year per company. Choose up to three companies from the largest in the industry.
Owners and group
from the Public Ownership Register- Brejning Invest ApS100%
Management
1 active registrationsExecutive management
| Name | Role | Appointed |
|---|---|---|
| Jesper Brejning | Director | 30/06/2023 |
- Founders
- Jesper Brejning
Signing rule: Selskabet tegnes af 1 direktør.
Address and production units
1 active production unitsSmedekærvej 33
2770 Kastrup
Tårnby Municipality · Postcode 2770
Other companies at the address (1)
- Urba Play ApSWholesale of wood, construction materials and sanitary equipment
| Production unit | Address | Employees | P number |
|---|---|---|---|
| BabyGear.dk ApS | Smedekærvej 33, 2770 Kastrup | 5 | 1029478275 |
Purpose
Selskabets formål er at internethandel med babyudstyr og børnetøj og anden dermed beslægtet virksomhed.
The purpose is quoted from the register in Danish.
Changes year by year
11 registered events20261 changeaccounts 1
- AccountsAnnual report for 2025 published
20253 changesaccounts 1 · address 1 · industry 1
- AccountsAnnual report for 2024 published
- AddressMoved to Smedekærvej 33, 2770 Kastrup
- IndustryIndustry changed to Retail sale of baby and children's clothing (477120)
20242 changescapital 1 · accounts 1
- CapitalShare capital changed from 400,000 DKK to 40,000 DKK
- AccountsAnnual report for 2023 published
20235 changesfounded 1 · management 1 · ownership 3
- FoundedRegistered as BabyGear.dk ApS
- ManagementJesper Brejning appointed director
- OwnershipJesper Brejning registered as owner (100%)
- OwnershipJesper Brejning is no longer registered as owner
- OwnershipBrejning Invest ApS registered as owner (100%)
Related companies
Largest in the industry
- Babysam A/SDKK 160m
- Kids-World ApSDKK 62.7m
- Molo A/SDKK 52.2m
- Luksusbaby A/SDKK 35.9m
- Moonboon International ApSDKK 18m
- Good Vibes Group ApSDKK 16.7m
Source and updates
The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.