Will&Agency ApS
Private limited companyCVR 39391791København KActive
Will&Agency ApS is a private limited company, based in København K, active in business and other management consultancy activities, founded in 2018. Net profit rose 4824% from 2024 to 2025, ending at DKK 1.1m. With 21 employees, the company is about 11 times larger than the industry median. Equity grew to DKK 2.1m in 2025.
Key figures · financial year 2025
What has changed
calculated from recorded figures and datesFinancials: 2025 against 2024
- Gross profit rose 19% (2024 → 2025), to DKK 10m.
- Net profit rose 4,824% (2024 → 2025), to DKK 1.1m.
- Equity rose 106% (2024 → 2025), to DKK 2.1m.
Employees
- 5 more employees than a year earlier: 21 (07/2026) against 16 (07/2025).
Management and owners, last 24 months
- New in management: Niels Christian Alberg Nielsen (director, 31/01/2025) and Jesper Thomsen (director, 31/01/2025).
- Stepped down: Lars Tversted (director, 31/01/2025).
Registrations, last 24 months
- 01/03/2026: Moved to Dronningensgade 66, 1, 1420 København K
- 01/01/2025: Industry changed to Business and other management consultancy activities (702000)
Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.
Financial statements
Financial years 2020–2025 · amounts in DKK thousandEquity and net profit
| 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | Change | |
|---|---|---|---|---|---|---|---|
| Revenue | not stated | not stated | not stated | not stated | not stated | not stated | – |
| Gross profit | 3,573 | 3,377 | 4,793 | 9,970 | 8,352 | 9,975 | +19.4% |
| Operating profit (EBIT) | 245 | −798 | 617 | 2,773 | 131 | 1,456 | +1,013.3% |
| Profit before tax | 214 | −813 | 583 | 2,660 | 60 | 1,410 | +2,259.8% |
| Net profit | 153 | −641 | 426 | 1,998 | 22 | 1,087 | +4,824.2% |
| Total assets | 2,236 | 1,754 | 3,339 | 4,155 | 5,489 | 5,614 | +2.3% |
| Equity | 311 | −330 | 96 | 2,093 | 1,028 | 2,115 | +105.7% |
| Liabilities | 1,925 | 2,085 | 3,244 | 2,062 | 4,461 | 3,493 | −21.7% |
| Cash and cash equivalents | 2,073 | 915 | 1,297 | 1,261 | 4,102 | 3,795 | −7.5% |
| Average number of employees | 5 | 5 | 6 | 16 | 15 | 18 | +20% |
Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.
Download the figures as CSV · free with an account, amounts in whole DKK
Annual reports
6 financial years| Financial year | Period | Published | Figures for | Documents |
|---|---|---|---|---|
| 2025 | 01/01/2025 – 31/12/2025 | 17/03/2026 | The company | PDF not statedXBRL |
| 2024 | 01/01/2024 – 31/12/2024 | 09/07/2025 | The company | PDFXBRL |
| 2023 | 01/01/2023 – 31/12/2023 | 14/06/2024 | The company | PDFXBRL |
| 2022 | 01/01/2022 – 31/12/2022 | 08/06/2023 | The company | PDFXBRL |
| 2021 | 01/01/2021 – 31/12/2021 | 20/06/2022 | The company | PDFXBRL |
| 2020 | 01/01/2020 – 31/12/2020 | 25/04/2021 | The company | PDFXBRL |
The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.
Employees
monthly figures from CVRPosition in the industry
2,370 companies in the databaseComparison with the other companies in business and other management consultancy activities based on the latest financial year.
Industry median: gross profit DKK 1.3m, net profit DKK 170k, equity DKK 974k, 2 employees.
Compared with similar companies
size, age and company form| Group | Gross profit | Equity |
|---|---|---|
| Companies with 20–49 employees9,922 companies in the comparison | No. 5,780of 9,892 Better than 42% | No. 6,439of 9,922 Better than 35% |
| Same industry and 20–49 employees107 companies in the comparison | No. 81of 107 Better than 25% | No. 77of 107 Better than 28% |
| Companies that are between 5 and 14 years old33,688 companies in the comparison | No. 4,389of 33,588 Better than 87% | No. 10,483of 33,687 Better than 69% |
| All companies of type ApS66,508 companies in the comparison | No. 6,121of 66,379 Better than 91% | No. 19,818of 66,505 Better than 70% |
The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.
Compare with the industry
Business and other management consultancy activities- Will&Agency ApSDKK 10m
- COWI Holding A/SDKK 7bn
- Accenture A/SDKK 1.1bn
- Will&Agency ApSDKK 1.1m
- COWI Holding A/SDKK 374m
- Accenture A/SDKK 116.1m
- Will&Agency ApSDKK 2.1m
- COWI Holding A/SDKK 2bn
- Accenture A/SDKK 642m
- Will&Agency ApS21
- COWI Holding A/S12
- Accenture A/S977
Latest financial year per company. Choose up to three companies from the largest in the industry.
Owners and group
from the Public Ownership Register- Lars Tversted ApS25%
- Eodm Holding ApS25%
- NCA Holding af 2018 ApS25%
- Rikke Flodin ApS5%
Management
2 active registrationsExecutive management
| Name | Role | Appointed |
|---|---|---|
| Niels Christian Alberg Nielsen | Director | 31/01/2025 |
| Jesper Thomsen | Director | 31/01/2025 |
- Founders
- Eodm Holding ApS
Former management (3)
| Name | Role | Appointed | Resigned |
|---|---|---|---|
| Niels Christian Alberg Nielsen | Director | 01/03/2018 | 29/09/2020 |
| Jesper Thomsen | Director | 01/03/2018 | 29/09/2020 |
| Lars Tversted | Director | 29/09/2020 | 31/01/2025 |
Signing rule: Selskabet tegnes af to direktører i forening.
Address and production units
1 active production unitsDronningensgade 66
1420 København K
| Production unit | Address | Employees | P number |
|---|---|---|---|
| Will&Agency ApS | Dronningensgade 66, 1, 1420 København K | 21 | 1023413937 |
Purpose
Selskabets formål er strategisk rådgivning og dermed beslægtet virksomhed.
The purpose is quoted from the register in Danish.
Changes year by year
35 registered events20262 changesaccounts 1 · address 1
- AccountsAnnual report for 2025 published
- AddressMoved to Dronningensgade 66, 1, 1420 København K
20255 changesaccounts 1 · management 3 · industry 1
- AccountsAnnual report for 2024 published
- ManagementNiels Christian Alberg Nielsen appointed director
- ManagementJesper Thomsen appointed director
- ManagementLars Tversted stepped down as director
- IndustryIndustry changed to Business and other management consultancy activities (702000)
20241 changeaccounts 1
- AccountsAnnual report for 2023 published
20232 changesaccounts 1 · address 1
- AccountsAnnual report for 2022 published
- AddressMoved to Gammel Kongevej 3E, 1, 1610 København V
20229 changesaddress 1 · ownership 7 · accounts 1
- AddressMoved to Borgergade 24B, 2, 1300 København K
- OwnershipNCA Holding af 2018 ApS registered as owner (25%)
- OwnershipLARS TVERSTED ApS registered as owner (25%)
- OwnershipEODM HOLDING ApS registered as owner (25%)
- OwnershipRikke Flodin ApS registered as owner (5%)
- OwnershipNCA Holding af 2018 ApS is no longer registered as owner
- OwnershipLARS TVERSTED ApS is no longer registered as owner
- OwnershipEODM HOLDING ApS is no longer registered as owner
- AccountsAnnual report for 2021 published
20211 changeaccounts 1
- AccountsAnnual report for 2020 published
20209 changesmanagement 3 · ownership 5 · address 1
- ManagementLars Tversted appointed director
- ManagementNiels Christian Alberg Nielsen stepped down as director
- ManagementJesper Thomsen stepped down as director
- OwnershipNCA Holding af 2018 ApS registered as owner (33.33%)
- OwnershipLARS TVERSTED ApS registered as owner (33.33%)
- OwnershipEODM HOLDING ApS registered as owner (33.33%)
- OwnershipNCA Holding af 2018 ApS is no longer registered as owner
- OwnershipEODM HOLDING ApS is no longer registered as owner
- AddressMoved to Borgergade 24B, 2, 1300 København K
20191 changeaddress 1
- AddressMoved to Rosenvængets Allé 11, 2100 København Ø
20185 changesownership 2 · founded 1 · management 2
- OwnershipNCA Holding af 2018 ApS registered as owner (50%)
- FoundedRegistered as Will&Agency ApS
- ManagementNiels Christian Alberg Nielsen appointed director
- ManagementJesper Thomsen appointed director
- OwnershipEODM HOLDING ApS registered as owner (50%)
Related companies
Same industry in København
- Accenture A/S977 employees
- Gts Nordic ApS582 employees
- Copenhagen Infrastructure Partners P/S353 employees
- Rambøll Management Consulting A/S352 employees
- Remote Technology ApS326 employees
- BioCirc Group ApS235 employees
Same people in management
- Spring CC A/Svia Lars Tversted
- Designit Denmark A/Svia Lars Tversted
Largest in the industry
- COWI Holding A/SDKK 7bn
- Accenture A/SDKK 1.1bn
- Gts Nordic ApSDKK 968.5m
- CODAN Companies ApSDKK 877.7m
- Ferrosan Medical Devices Group A/SDKK 799.1m
- Stibo Complete Group A/SDKK 613.9m
Source and updates
The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.