Supersellers ApS

Private limited companyCVR 19944107VejleActive

Supersellers ApS is a private limited company, based in Vejle, active in wholesale of other machinery and equipment, founded in 1997. Net profit fell 26% from 2024 to 2025, ending at DKK 4.6m. Equity fell to DKK 6.7m in 2025.

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Key figures · financial year 2025

Gross profitDKK 11.2m−15.3% vs. 2024
Net profitDKK 4.6m−26.1% vs. 2024
EquityDKK 6.7m−17.1% vs. 2024
Employees12latest month from CVR

What has changed

calculated from recorded figures and dates

Financials: 2025 against 2024

  • Gross profit fell 15% (2024 → 2025), to DKK 11.2m.
  • Net profit fell 26% (2024 → 2025), to DKK 4.6m.
  • Equity fell 17% (2024 → 2025), to DKK 6.7m.

Management and owners, last 24 months

  • No longer registered as owner: Søren Bruun (25/03/2025), Silke Bruun Svendsen (04/11/2024) and Mille Bruun Svendsen (04/11/2024).

Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.

Financial statements

Financial years 2020–2025 · amounts in DKK thousand

Equity and net profit

DKK 0DKK 2mDKK 4mDKK 6mDKK 8m202020212022202320242025
EquityNet profit
Financial figures for Supersellers ApS
202020212022202320242025Change
Revenuenot statednot statednot statednot statednot statednot stated–
Gross profit11,20711,37312,28413,61313,16311,153−15.3%
Operating profit (EBIT)6,6516,7097,0497,9518,0075,911−26.2%
Profit before tax6,6406,7147,0387,8948,0175,921−26.1%
Net profit5,1805,2365,4896,1576,2534,618−26.1%
Total assets12,0349,97614,12312,16112,57710,490−16.6%
Equity5,9305,6665,6556,8128,0656,684−17.1%
Liabilities6,1044,3108,4685,1384,4113,806−13.7%
Cash and cash equivalents2,352235412151,732964−44.3%
Average number of employees1111121211110%

Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.

Download the figures as CSV · free with an account, amounts in whole DKK

DKK 0DKK 2mDKK 4mDKK 6mDKK 8mDKK 10mDKK 12mDKK 14m202020212022202320242025
Gross profitMedian, the industry (1,000 companies)

Signals from the financial statements

calculated from the 2025 figures
  • Profit for five years in a row

    Net result has been positive in 2021–2025.

    How is this calculated?

    Net result is positive in the five latest annual reports in a row.

The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.

Annual reports

6 financial years
Annual reports for Supersellers ApS
Financial yearPeriodPublishedFigures forDocuments
202501/01/2025 – 31/12/202525/06/2026The companyPDF not statedXBRL
202401/01/2024 – 31/12/202419/06/2025The companyPDFXBRL
202301/01/2023 – 31/12/202326/06/2024The companyPDFXBRL
202201/01/2022 – 31/12/202226/06/2023The companyPDFXBRL
202101/01/2021 – 31/12/202123/06/2022The companyPDFXBRL
202001/01/2020 – 31/12/202030/06/2021The companyPDFXBRL

The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.

Employees

monthly figures from CVR
0246810121409/2310/2311/2312/2301/2402/2403/2404/2405/2406/2407/2408/2409/2410/2411/2412/2401/2502/2503/2504/2505/2506/2507/2508/2509/2510/2511/2512/2501/2602/2603/2604/2605/2606/2607/2608/26
Employees

Position in the industry

1,000 companies in the database

Comparison with the other companies in wholesale of other machinery and equipment based on the latest financial year.

Gross profitDKK 11.2mNo. 338 of 1,000
Better than 66% of the companies in the industry
EquityDKK 6.7mNo. 431 of 1,000
Better than 57% of the companies in the industry
Number of employees12No. 336 of 1,000
Better than 66% of the companies in the industry

Industry median: gross profit DKK 6m, net profit DKK 772k, equity DKK 4.8m, 6 employees.

DKK 100kDKK 961kDKK 9.2mDKK 88.8mDKK 401.7mHere
Distribution of gross profit for 957 companies in the industry (latest financial year, logarithmic scale). Amber bar: where this company sits.

Compared with similar companies

size, age and company form
Rank among similar companies
GroupGross profitEquity
Companies with fewer than 20 employees69,967 companies in the comparison
No. 3,984of 69,742
Better than 94%
No. 11,795of 69,964
Better than 83%
Same industry and fewer than 20 employees769 companies in the comparison
No. 118of 769
Better than 85%
No. 228of 769
Better than 70%
Companies that are between 15 and 29 years old24,910 companies in the comparison
No. 5,478of 24,791
Better than 78%
No. 8,370of 24,909
Better than 66%
All companies of type ApS66,508 companies in the comparison
No. 5,303of 66,379
Better than 92%
No. 9,172of 66,505
Better than 86%

The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.

Compare with the industry

Wholesale of other machinery and equipment
Gross profit
  1. Supersellers ApSDKK 11.2m
  2. HydraSpecma A/SDKK 854.1m
  3. Sanovo Technology A/SDKK 779.2m
Net profit
  1. Supersellers ApSDKK 4.6m
  2. HydraSpecma A/SDKK 142.1m
  3. Sanovo Technology A/SDKK 204.2m
Equity
  1. Supersellers ApSDKK 6.7m
  2. HydraSpecma A/SDKK 1.2bn
  3. Sanovo Technology A/SDKK 592.3m
Employees
  1. Supersellers ApS12
  2. HydraSpecma A/S365
  3. Sanovo Technology A/S216

Latest financial year per company. Choose up to three companies from the largest in the industry.

Owners and group

from the Public Ownership Register
Owners
  • Developer ApS66.67%
  • Simifar ApS20%
Supersellers ApS

Management

2 active registrations

Executive management

Executive management at Supersellers ApS
NameRoleAppointed
Søren BruunDirector13/11/2014

Board of directors

Board of directors at Supersellers ApS
NameRoleAppointed
Søren BruunBoard member13/11/2014
Founders
Preben Bang Henriksen. Aalborg ApS
Former management (13)
Former management at Supersellers ApS
NameRoleAppointedResigned
Preben Bang HenriksenDirector01/02/199727/06/1997
Poul Erik JakobsenBoard member13/01/199924/02/2000
John Hardy BredvigBoard member13/01/199913/01/2000
Knud Erik Nørregaard KnudsenBoard member13/01/200001/03/2007
Jørgen BruhnBoard member24/02/200001/08/2002
Søren Birger ChristiansenBoard member01/12/200205/10/2004
Jesper BuchBoard member05/10/200404/01/2006
Patrick HermanChair of the board18/09/200724/11/2008
John William EdwardsBoard member11/10/200704/01/2012
Niels Christian Hellmund JensenCEO02/04/200801/07/2014
Jacques Tarek GhandourChair of the board24/11/200813/11/2014
Dominique Francois Paul MounierCEO01/07/201403/09/2014
Irene Marin TorioCEO03/09/201413/11/2014

Signing rule: Selskabet tegnes af (i) bestyrelsesformanden alene, af (ii) en direktør sammen med et bestyrelsesmedlem eller af (iii) den samlede bestyrelse.

Address and production units

1 active production units

Vidtskue Vej 12
7100 Vejle

Vejle Municipality · Postcode 7100

Production units
Production unitAddressEmployeesP number
SUPERSELLERS ApSVidtskue Vej 12, 7100 Vejle121004137953

Purpose

Selskabets formål er at drive handel, investering og dermed beslægtet virksomhed

The purpose is quoted from the register in Danish.

Changes year by year

48 registered events
20261 changeaccounts 1
  • Annual report for 2025 published
20252 changesaccounts 1 · ownership 1
  • Annual report for 2024 published
  • Søren Bruun is no longer registered as owner
20243 changesownership 2 · accounts 1
  • Silke Bruun Svendsen is no longer registered as owner
  • Mille Bruun Svendsen is no longer registered as owner
  • Annual report for 2023 published
20231 changeaccounts 1
  • Annual report for 2022 published
20221 changeaccounts 1
  • Annual report for 2021 published
20211 changeaccounts 1
  • Annual report for 2020 published
201413 changesmanagement 8 · ownership 5
  • Søren Bruun appointed board member
  • Søren Bruun appointed director
  • Irene Marin Torio stepped down as ceo
  • Jacques Tarek Ghandour stepped down as chair of the board
  • Søren Bruun registered as owner (66.67%)
  • Silke Bruun Svendsen registered as owner (20%)
  • Mille Bruun Svendsen registered as owner (20%)
  • DEVELOPER ApS registered as owner (66.67%)
  • SIMIFAR ApS registered as owner (20%)
  • Irene Marin Torio appointed ceo
  • Dominique Francois Paul Mounier stepped down as ceo
  • Dominique Francois Paul Mounier appointed ceo
  • Niels Christian Hellmund Jensen stepped down as ceo
20121 changemanagement 1
  • John William Edwards stepped down as board member
20084 changesmanagement 3 · industry 1
  • Jacques Tarek Ghandour appointed chair of the board
  • Patrick Herman stepped down as chair of the board
  • Niels Christian Hellmund Jensen appointed ceo
  • Industry changed to Engroshandel med andre maskiner og andet udstyr (466900)
20074 changesmanagement 3 · address 1
  • John William Edwards appointed board member
  • Patrick Herman appointed chair of the board
  • Knud Erik Nørregaard Knudsen stepped down as board member
  • Moved to Vidtskue Vej 12, 7100 Vejle
20061 changemanagement 1
  • Jesper Buch stepped down as board member
20042 changesmanagement 2
  • Jesper Buch appointed board member
  • Søren Birger Christiansen stepped down as board member
20022 changesmanagement 2
  • Søren Birger Christiansen appointed board member
  • Jørgen Bruhn stepped down as board member
20006 changesname 1 · address 1 · management 4
  • Name changed from BEST BUY ENGROS ApS to SUPERSELLERS ApS
  • Moved to Vidtskue Vej 12, 7100 Vejle
  • Jørgen Bruhn appointed board member
  • Poul Erik Jakobsen stepped down as board member
  • Knud Erik Nørregaard Knudsen appointed board member
  • John Hardy Bredvig stepped down as board member
19992 changesmanagement 2
  • John Hardy Bredvig appointed board member
  • Poul Erik Jakobsen appointed board member
19974 changesname 1 · management 2 · founded 1
  • Name changed from PBH 25.318 ApS to BEST BUY ENGROS ApS
  • Preben Bang Henriksen stepped down as director
  • Registered as PBH 25.318 ApS
  • Preben Bang Henriksen appointed director

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Same people in management

Source and updates

The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026.

View in CVRReport a correction