Stupid A/S

Public limited companyCVR 28676530Odense CActive

Stupid A/S is a public limited company, based in Odense C, active in graphic design and visual communication, founded in 2006. Net profit rose 76% from 2024 to 2025, ending at DKK 1.3m. With 20 employees, the company is about 7 times larger than the industry median. Gross profit is higher than that of 90% of the companies in the industry in the database.

PDF report Compare

Key figures · financial year 2025

Gross profitDKK 11.5m−7.4% vs. 2024

Net profitDKK 1.3m+76% vs. 2024

EquityDKK 2.9m−6.7% vs. 2024

Employees20latest month from CVR

What has changed

calculated from recorded figures and dates

Financials: 2025 against 2024

Gross profit fell 7% (2024 → 2025), to DKK 11.5m.
Net profit rose 76% (2024 → 2025), to DKK 1.3m.
Equity fell 7% (2024 → 2025), to DKK 2.9m.

Employees

3 more employees than a year earlier: 20 (08/2026) against 17 (08/2025).

Registrations, last 24 months

01/01/2025: Industry changed to Graphic design and visual communication (741200)

Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.

Financial statements

Financial years 2020–2025 · amounts in DKK thousand

Equity and net profit

EquityNet profit

Financial figures for Stupid A/S
	2020	2021	2022	2023	2024	2025	Change
Revenue	not stated	not stated	not stated	not stated	not stated	not stated	–
Gross profit	8,768	11,700	18,815	16,693	12,448	11,525	−7.4%
Operating profit (EBIT)	1,184	2,542	6,462	2,401	461	1,643	+256.3%
Profit before tax	1,211	2,536	6,628	2,395	947	1,660	+75.3%
Net profit	938	1,977	5,166	1,864	734	1,293	+76%
Total assets	4,754	7,265	9,839	7,432	5,592	4,551	−18.6%
Equity	2,158	3,135	6,301	2,965	3,099	2,892	−6.7%
Liabilities	2,516	4,130	3,538	4,467	2,492	1,659	−33.4%
Cash and cash equivalents	1,639	2,598	4,751	2,279	2,011	1,879	−6.6%
Average number of employees	–	–	–	–	20	17	−15%

Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.

Download the figures as CSV · free with an account, amounts in whole DKK

Compare with the industry (188 companies)

Gross profitMedian, the industry (188 companies)

Signals from the financial statements

calculated from the 2025 figures

Profit for five years in a row
Net result has been positive in 2021–2025.
How is this calculated?
Net result is positive in the five latest annual reports in a row.

The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.

Annual reports

6 financial years

Annual reports for Stupid A/S
Financial year	Period	Published	Figures for	Documents
2025	01/10/2024 – 30/09/2025	10/12/2025	The company	PDF not statedXBRL
2024	01/10/2023 – 30/09/2024	02/12/2024	The company	PDF XBRL
2023	01/10/2022 – 30/09/2023	11/12/2023	The company	PDF XBRL
2022	01/10/2021 – 30/09/2022	05/12/2022	The company	PDF XBRL
2021	01/10/2020 – 30/09/2021	15/12/2021	The company	PDF XBRL
2020	01/10/2019 – 30/09/2020	17/12/2020	The company	PDF XBRL

The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.

Employees

monthly figures from CVR

Employees

Position in the industry

188 companies in the database

Comparison with the other companies in graphic design and visual communication based on the latest financial year.

Gross profitDKK 11.5mNo. 19 of 188

Better than 90% of the companies in the industry

EquityDKK 2.9mNo. 40 of 187

Better than 79% of the companies in the industry

Number of employees20No. 12 of 188

Better than 94% of the companies in the industry

Industry median: gross profit DKK 2.1m, net profit DKK 108k, equity DKK 663k, 3 employees.

Distribution of gross profit for 181 companies in the industry (latest financial year, logarithmic scale). Amber bar: where this company sits.

Compared with similar companies

size, age and company form

Rank among similar companies
Group	Gross profit	Equity
Companies with 20–49 employees9,922 companies in the comparison	No. 5,253of 9,892 Better than 47%	No. 5,855of 9,922 Better than 41%
Companies that are between 15 and 29 years old24,910 companies in the comparison	No. 5,345of 24,791 Better than 78%	No. 12,548of 24,909 Better than 50%
All companies of type A/S18,025 companies in the comparison	No. 8,351of 17,786 Better than 53%	No. 13,451of 18,024 Better than 25%

The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.

Compare with the industry

Graphic design and visual communication

Gross profit

Stupid A/SDKK 11.5m
Manyone A/SDKK 177m
Kühl & Han ApSDKK 53.3m

Net profit

Stupid A/SDKK 1.3m
Manyone A/S−DKK 37.3m
Kühl & Han ApSDKK 33.2m

Equity

Stupid A/SDKK 2.9m
Manyone A/SDKK 20.6m
Kühl & Han ApSDKK 33.2m

Employees

Stupid A/S20
Manyone A/S15
Kühl & Han ApS18

Latest financial year per company. Choose up to three companies from the largest in the industry.

Owners and group

from the Public Ownership Register

Owners

Gjøde Holding ApS50%
V.m. Group Holding ApS20%
Lars Grarup Holding ApS20%

Stupid A/S

Management

4 active registrations

Executive management

Executive management at Stupid A/S
Name	Role	Appointed
Lars Grarup	Director	01/06/2017

Board of directors

Board of directors at Stupid A/S
Name	Role	Appointed
Christian Vejersøe Mogensen	Board member	29/01/2014
Daniel Gjøde	Chair of the board	23/05/2014
Lars Grarup	Board member	10/03/2016

Auditor: Pricewaterhousecoopers Statsautoriseret Revisionspartnerselskab
Founders: Gjøde Holding ApS

Former management (4)

Former management at Stupid A/S
Name	Role	Appointed	Resigned
Daniel Gjøde	Director	15/12/2006	23/05/2014
Bjarne Christensen	Board member	23/05/2014	08/09/2016
Bjarne Christensen	Director	23/05/2014	08/09/2016
Christian Vejersøe Mogensen	Director	08/09/2016	01/06/2017

Signing rule: Selskabet tegnes af en direktør alene eller af den samlede bestyrelse

Address and production units

2 active production units

Brandts Passage 15
5000 Odense C

Odense Municipality · Postcode 5000

Other companies at the address (1)

Connie ApSComputer consultancy and computer facilities management

Production units
Production unit	Address	Industry	Employees	P number
Stupid Studio	Brandts Passage 15, 2. 20, 5000 Odense C	Graphic design and visual communication	5	1012860419
Stupid Studio	Carl Jacobsens Vej 16C, 2, 2500 Valby	Graphic design and visual communication	1	1019061317

Purpose

Selskabets formål er at drive virksomhed med grafisk design, reklame, og anden rådgivningsvirksomhed, samt dermed beslægtet virksomhed samt i sin virksomhed og drift at have en væsentlig positiv indvirkning på samfundet og miljøet som helhed

The purpose is quoted from the register in Danish.

Changes year by year

51 registered events

112014

02015

72016

22017

12018

02019

62020

92021

52022

32023

12024

22025

20252 changesaccounts 1 · industry 1

10/12AccountsAnnual report for 2025 published
01/01IndustryIndustry changed to Graphic design and visual communication (741200)

20241 changeaccounts 1

02/12AccountsAnnual report for 2024 published

20233 changesaccounts 1 · ownership 2

11/12AccountsAnnual report for 2023 published
22/02OwnershipLars Grarup Holding ApS registered as owner (20%)
21/02OwnershipLars Grarup Holding ApS is no longer registered as owner

20225 changesaccounts 1 · ownership 4

05/12AccountsAnnual report for 2022 published
10/01OwnershipV.M. GROUP HOLDING ApS registered as owner (20%)
10/01OwnershipGJØDE HOLDING ApS registered as owner (50%)
09/01OwnershipGJØDE HOLDING ApS is no longer registered as owner
09/01OwnershipV.M. GROUP HOLDING ApS is no longer registered as owner

20219 changesaccounts 1 · ownership 8

15/12AccountsAnnual report for 2021 published
16/06OwnershipLars Grarup Holding ApS registered as owner (15%)
16/06OwnershipLars Grarup is no longer registered as owner
05/02OwnershipLars Grarup registered as owner (10%)
05/02OwnershipGJØDE HOLDING ApS registered as owner (66.67%)
05/02OwnershipV.M. GROUP HOLDING ApS registered as owner (15%)
04/02OwnershipLars Grarup is no longer registered as owner
04/02OwnershipGJØDE HOLDING ApS is no longer registered as owner
04/02OwnershipV.M. GROUP HOLDING ApS is no longer registered as owner

20206 changesaccounts 1 · ownership 5

17/12AccountsAnnual report for 2020 published
04/01OwnershipLars Grarup registered as owner (10%)
04/01OwnershipGJØDE HOLDING ApS registered as owner (66.67%)
04/01OwnershipV.M. GROUP HOLDING ApS registered as owner (10%)
03/01OwnershipGJØDE HOLDING ApS is no longer registered as owner
03/01OwnershipV.M. GROUP HOLDING ApS is no longer registered as owner

20181 changeaddress 1

25/10AddressMoved to Brandts Passage 15, 2. 20, 5000 Odense C

20172 changesmanagement 2

01/06ManagementLars Grarup appointed director
01/06ManagementChristian Vejersøe Mogensen stepped down as director

20167 changesownership 3 · management 4

30/09OwnershipGJØDE HOLDING ApS registered as owner (90%)
29/09OwnershipGJØDE HOLDING ApS is no longer registered as owner
29/09OwnershipARNII HOLDING ApS is no longer registered as owner
08/09ManagementChristian Vejersøe Mogensen appointed director
08/09ManagementBjarne Christensen stepped down as board member
08/09ManagementBjarne Christensen stepped down as director
10/03ManagementLars Grarup appointed board member

201411 changesownership 3 · address 1 · management 5 · name 1 · capital 1

01/10OwnershipV.M. GROUP HOLDING ApS registered as owner (10%)
01/10OwnershipGJØDE HOLDING ApS registered as owner (50%)
02/07AddressMoved to Brandts Passage 15, 2, 5000 Odense C
23/05ManagementBjarne Christensen appointed board member
23/05ManagementBjarne Christensen appointed director
23/05ManagementDaniel Gjøde appointed chair of the board
23/05ManagementDaniel Gjøde stepped down as director
01/05OwnershipARNII HOLDING ApS registered as owner (25%)
29/01NameName changed from STUPID ApS to STUPID A/S
29/01CapitalShare capital changed from 125,000 DKK to 500,000 DKK
29/01ManagementChristian Vejersøe Mogensen appointed board member

20111 changeaddress 1

04/05AddressMoved to Ryttergade 12, st. tv, 5000 Odense C

20081 changeindustry 1

01/01IndustryIndustry changed to Kommunikationsdesign og grafisk design (741020)

20062 changesfounded 1 · management 1

15/12FoundedRegistered as STUPID ApS
15/12ManagementDaniel Gjøde appointed director

Related companies

Same industry in Odense

Outhouse ApS13 employees
Brandboard ApS10 employees
We Nordic Label Studios ApS8 employees
Mega Fairs ApS8 employees
Grafisk Produktion Odense ApS4 employees
Wacky Studio ApS2 employees

See all →

Same people in management

Cibicom A/Svia Lars Grarup
Nelles Coffee & Wine A/Svia Daniel Gjøde
Connie ApSvia Daniel Gjøde

Largest in the industry

See all →

Source and updates

The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.

View in CVR Report a correction