Strands Blomster ApS
Private limited companyCVR 37320021BjertActive
Strands Blomster ApS is a private limited company, based in Bjert, active in retail sale of flowers and plants, founded in 2015. The company made a loss in both 2024 and 2025, most recently DKK 1,404.
Key figures · financial year 2025
What has changed
calculated from recorded figures and datesFinancials: 2025 against 2024
- The loss got smaller: from DKK 88,697 to DKK 1,404 (2024 → 2025).
- Equity fell 2% (2024 → 2025), to DKK 83,715.
Registrations, last 24 months
- 01/01/2025: Industry changed to Retail sale of flowers and plants (477610)
Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.
Financial statements
Financial years 2020–2025 · amounts in DKK thousandEquity and net profit
| 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | Change | |
|---|---|---|---|---|---|---|---|
| Revenue | not stated | not stated | not stated | not stated | not stated | not stated | – |
| Gross profit | 529 | 583 | 591 | 448 | −48 | −2 | +95.8% |
| Operating profit (EBIT) | 68 | 52 | 32 | 43 | −86 | −2 | +97.7% |
| Profit before tax | 67 | 49 | 30 | 32 | −89 | −1 | +98.4% |
| Net profit | 62 | 38 | 23 | 25 | −89 | −1 | +98.4% |
| Total assets | 401 | 305 | 429 | 377 | 167 | 153 | −8.5% |
| Equity | 88 | 126 | 149 | 174 | 85 | 84 | −1.6% |
| Liabilities | 314 | 180 | 280 | 203 | 82 | 69 | −15.7% |
| Cash and cash equivalents | 232 | 74 | 75 | 85 | 29 | 18 | −38.4% |
| Average number of employees | 1 | 1 | 2 | – | 0 | 0 | – |
Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.
Download the figures as CSV · free with an account, amounts in whole DKK
Signals from the financial statements
calculated from the 2025 figuresLoss for 2 years in a row
Net result has been negative in 2024–2025.
How is this calculated?
Net result is negative in the two or more latest annual reports in a row.
The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.
Annual reports
6 financial years| Financial year | Period | Published | Figures for | Documents |
|---|---|---|---|---|
| 2025 | 01/01/2025 – 31/12/2025 | 19/06/2026 | The company | PDF not statedXBRL |
| 2024 | 01/01/2024 – 31/12/2024 | 11/06/2025 | The company | PDFXBRL |
| 2023 | 01/01/2023 – 31/12/2023 | 11/04/2024 | The company | PDF not statedXBRL |
| 2022 | 01/01/2022 – 31/12/2022 | 28/06/2023 | The company | PDFXBRL |
| 2021 | 01/01/2021 – 31/12/2021 | 30/06/2022 | The company | PDFXBRL |
| 2020 | 01/01/2020 – 31/12/2020 | 17/07/2021 | The company | PDFXBRL |
The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.
Employees
monthly figures from CVRPosition in the industry
214 companies in the databaseComparison with the other companies in retail sale of flowers and plants based on the latest financial year.
Industry median: gross profit DKK 1.5m, net profit DKK 56,066, equity DKK 274k, 3 employees.
Compared with similar companies
size, age and company form| Group | Gross profit | Equity |
|---|---|---|
| Companies with fewer than 20 employees69,967 companies in the comparison | No. 63,160of 69,742 Better than 9% | No. 55,606of 69,964 Better than 21% |
| Same industry and fewer than 20 employees182 companies in the comparison | No. 175of 182 Better than 4% | No. 118of 182 Better than 35% |
| Companies that are between 5 and 14 years old33,688 companies in the comparison | No. 31,172of 33,588 Better than 7% | No. 26,500of 33,687 Better than 21% |
| All companies of type ApS66,508 companies in the comparison | No. 60,709of 66,379 Better than 9% | No. 51,792of 66,505 Better than 22% |
The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.
Compare with the industry
Retail sale of flowers and plants- Strands Blomster ApS−DKK 2,017
- Plantorama A/SDKK 180.7m
- Interflora Danmark A/SDKK 55.5m
- Strands Blomster ApS−DKK 1,404
- Plantorama A/SDKK 6.5m
- Interflora Danmark A/SDKK 25.1m
- Strands Blomster ApSDKK 83,715
- Plantorama A/SDKK 62.7m
- Interflora Danmark A/SDKK 39.3m
- Strands Blomster ApS2
- Plantorama A/S780
- Interflora Danmark A/S36
Latest financial year per company. Choose up to three companies from the largest in the industry.
Owners and group
from the Public Ownership Register- Kenneth Petersen100%
Management
1 active registrationsExecutive management
| Name | Role | Appointed |
|---|---|---|
| Kenneth Petersen | Director | 01/01/2022 |
- Founders
- Martin Strand Jensen, Kenneth Petersen
Former management (1)
| Name | Role | Appointed | Resigned |
|---|---|---|---|
| Martin Strand Jensen | Director | 17/12/2015 | 31/12/2021 |
Signing rule: Selskabet tegnes af en direktør
Address and production units
1 active production unitsKjellerupvej 4
6091 Bjert
| Production unit | Address | Employees | P number |
|---|---|---|---|
| Strands Blomster ApS | Kjellerupvej 4, Binderup, 6091 Bjert | 2 | 1021001798 |
Purpose
Selskabets formål er at drive virksomhed i form af et have- og plantecenter samt enhver i forbindelse hermed stående virksomhed.
The purpose is quoted from the register in Danish.
Changes year by year
18 registered events20261 changeaccounts 1
- AccountsAnnual report for 2025 published
20252 changesaccounts 1 · industry 1
- AccountsAnnual report for 2024 published
- IndustryIndustry changed to Retail sale of flowers and plants (477610)
20241 changeaccounts 1
- AccountsAnnual report for 2023 published
20233 changesaccounts 1 · address 2
- AccountsAnnual report for 2022 published
- AddressMoved to Kjellerupvej 4, Binderup, 6091 Bjert
- AddressMoved to Kjellerupvej 4, Binderup, 6091 Bjert
20224 changesaccounts 1 · management 1 · ownership 2
- AccountsAnnual report for 2021 published
- ManagementKenneth Petersen appointed director
- OwnershipKenneth Petersen registered as owner (100%)
- OwnershipMartin Strand Jensen is no longer registered as owner
20213 changesmanagement 1 · ownership 1 · accounts 1
- ManagementMartin Strand Jensen stepped down as director
- OwnershipKenneth Petersen is no longer registered as owner
- AccountsAnnual report for 2020 published
20154 changesfounded 1 · management 1 · ownership 2
- FoundedRegistered as Strands Blomster ApS
- ManagementMartin Strand Jensen appointed director
- OwnershipMartin Strand Jensen registered as owner (50%)
- OwnershipKenneth Petersen registered as owner (50%)
Related companies
Same industry in Kolding
- Billigblomst Kolding ApS63 employees
- Anemonen Christiansfeld ApS7 employees
- Den Grønne Stue, Kolding ApS5 employees
Largest in the industry
- Plantorama A/SDKK 180.7m
- Interflora Danmark A/SDKK 55.5m
- Jespers Planteskole, Holstebro A/SDKK 51.5m
- Gamst Blomster ApSDKK 38.8m
- Bødkeriet A/SDKK 21.6m
- Ancher's Havecenter ApSDKK 19.3m
Source and updates
The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026.