Sports Store ApS
Private limited companyCVR 20076097BrønshøjActive
Sports Store ApS is a private limited company, based in Brønshøj, active in wholesale of bicycles, sports goods and pleasure boats, founded in 1997. Net profit fell 40% from 2024 to 2025, ending at DKK 158k. 6 people are registered in the company's management and ownership.
Key figures · financial year 2025
What has changed
calculated from recorded figures and datesFinancials: 2025 against 2024
- Gross profit fell 11% (2024 → 2025), to DKK 3m.
- Net profit fell 40% (2024 → 2025), to DKK 158k.
- Equity rose 13% (2024 → 2025), to DKK 1.4m.
Employees
- 3 fewer employees than a year earlier: 10 (08/2026) against 13 (08/2025).
Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.
Financial statements
Financial years 2020–2025 · amounts in DKK thousandEquity and net profit
| 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | Change | |
|---|---|---|---|---|---|---|---|
| Revenue | not stated | not stated | not stated | not stated | not stated | not stated | – |
| Gross profit | 2,249 | 2,601 | 3,145 | 3,116 | 3,369 | 2,988 | −11.3% |
| Operating profit (EBIT) | 169 | 257 | 231 | 352 | 484 | 547 | +13% |
| Profit before tax | 56 | 117 | 113 | 235 | 345 | 291 | −15.5% |
| Net profit | 42 | 89 | 83 | 179 | 264 | 158 | −40.2% |
| Total assets | 2,266 | 4,031 | 2,876 | 2,730 | 2,798 | 3,206 | +14.6% |
| Equity | 626 | 715 | 799 | 978 | 1,242 | 1,399 | +12.7% |
| Liabilities | 1,639 | 3,315 | 2,078 | 1,752 | 1,556 | 1,806 | +16% |
| Cash and cash equivalents | 10 | 23 | 63 | 6 | 3 | 12 | +392.1% |
| Average number of employees | 5 | 5 | 5 | 4 | 7 | 7 | 0% |
Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.
Download the figures as CSV · free with an account, amounts in whole DKK
Signals from the financial statements
calculated from the 2025 figuresProfit for five years in a row
Net result has been positive in 2021–2025.
How is this calculated?
Net result is positive in the five latest annual reports in a row.
The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.
Annual reports
6 financial years| Financial year | Period | Published | Figures for | Documents |
|---|---|---|---|---|
| 2025 | 01/01/2025 – 31/12/2025 | 29/06/2026 | The company | PDF not statedXBRL |
| 2024 | 01/01/2024 – 31/12/2024 | 25/06/2025 | The company | PDF not statedXBRL |
| 2023 | 01/01/2023 – 31/12/2023 | 25/06/2024 | The company | PDF not statedXBRL |
| 2022 | 01/01/2022 – 31/12/2022 | 29/06/2023 | The company | PDF not statedXBRL |
| 2021 | 01/01/2021 – 31/12/2021 | 20/06/2022 | The company | PDF not statedXBRL |
| 2020 | 01/01/2020 – 31/12/2020 | 27/06/2021 | The company | PDF not statedXBRL |
The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.
Employees
monthly figures from CVRPosition in the industry
140 companies in the databaseComparison with the other companies in wholesale of bicycles, sports goods and pleasure boats based on the latest financial year.
Industry median: gross profit DKK 3.8m, net profit DKK 329k, equity DKK 3.3m, 5 employees.
Compared with similar companies
size, age and company form| Group | Gross profit | Equity |
|---|---|---|
| Companies with fewer than 20 employees69,967 companies in the comparison | No. 22,700of 69,742 Better than 67% | No. 29,130of 69,964 Better than 58% |
| Same industry and fewer than 20 employees114 companies in the comparison | No. 50of 114 Better than 57% | No. 71of 114 Better than 38% |
| Companies that are between 15 and 29 years old24,910 companies in the comparison | No. 13,061of 24,791 Better than 47% | No. 16,454of 24,909 Better than 34% |
| All companies of type ApS66,508 companies in the comparison | No. 22,393of 66,379 Better than 66% | No. 25,075of 66,505 Better than 62% |
The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.
Compare with the industry
Wholesale of bicycles, sports goods and pleasure boats- Sports Store ApSDKK 3m
- Oase Outdoors ApSDKK 103.6m
- Fairpoint Outdoors A/SDKK 98.8m
- Sports Store ApSDKK 158k
- Oase Outdoors ApSDKK 18.5m
- Fairpoint Outdoors A/SDKK 13.4m
- Sports Store ApSDKK 1.4m
- Oase Outdoors ApSDKK 46.7m
- Fairpoint Outdoors A/SDKK 47.3m
- Sports Store ApS10
- Oase Outdoors ApS75
- Fairpoint Outdoors A/S76
Latest financial year per company. Choose up to three companies from the largest in the industry.
Owners and group
from the Public Ownership Register- Vikahest ApS50%
- Kbn 1 ApS50%
Management
5 active registrationsExecutive management
| Name | Role | Appointed |
|---|---|---|
| Steen Hartmann | Director | 30/04/2012 |
| Kasper Bilde Nielsen | Director | 30/04/2012 |
Board of directors
| Name | Role | Appointed |
|---|---|---|
| Steen Hartmann | Board member | 06/02/1997 |
| Kasper Bilde Nielsen | Board member | 30/04/2012 |
| Flemming Wewer | Board member | 02/06/2013 |
- Founders
- Steen Hartmann, Belinda Ierst Andersen, Finn Hartmann
Former management (4)
| Name | Role | Appointed | Resigned |
|---|---|---|---|
| Belinda Ierst Andersen | Chair of the board | 06/02/1997 | 30/06/1999 |
| Finn Hartmann | Board member | 06/02/1997 | 02/06/2013 |
| Christian David Taylor | Board member | 30/06/1999 | 01/10/2002 |
| Dan Bo Ravn | Board member | 01/10/2002 | 30/04/2012 |
Signing rule: Selskabet tegnes af enten et af bestyrelsens medlemmer eller af den samlede bestyrelse.
Address and production units
1 active production unitsFrederikssundsvej 171
2700 Brønshøj
København Municipality · Postcode 2700
Other companies at the address (1)
- Fh-tech ApSElectrical installation
| Production unit | Address | Employees | P number |
|---|---|---|---|
| SPORTS STORE APS | Frederikssundsvej 171, 2700 Brønshøj | 10 | 1004121032 |
Purpose
Selskabets formål er at drive handelsvirksomhed.
The purpose is quoted from the register in Danish.
Changes year by year
26 registered events20261 changeaccounts 1
- AccountsAnnual report for 2025 published
20251 changeaccounts 1
- AccountsAnnual report for 2024 published
20241 changeaccounts 1
- AccountsAnnual report for 2023 published
20231 changeaccounts 1
- AccountsAnnual report for 2022 published
20221 changeaccounts 1
- AccountsAnnual report for 2021 published
20211 changeaccounts 1
- AccountsAnnual report for 2020 published
20142 changesownership 2
- OwnershipVIKAHEST ApS registered as owner (50%)
- OwnershipKBN 1 ApS registered as owner (50%)
20132 changesmanagement 2
- ManagementFlemming Wewer appointed board member
- ManagementFinn Hartmann stepped down as board member
20124 changesmanagement 4
- ManagementKasper Bilde Nielsen appointed board member
- ManagementKasper Bilde Nielsen appointed director
- ManagementSteen Hartmann appointed director
- ManagementDan Bo Ravn stepped down as board member
20082 changesaddress 1 · industry 1
- AddressMoved to Frederikssundsvej 171, 2700 Brønshøj
- IndustryIndustry changed to Wholesale of bicycles, sports goods and pleasure boats (464910)
20051 changeindustry 1
- IndustryIndustry changed to Engroshandel med sportsartikler, campingudstyr og lystbåde (514735)
20022 changesmanagement 2
- ManagementDan Bo Ravn appointed board member
- ManagementChristian David Taylor stepped down as board member
19993 changesaddress 1 · management 2
- AddressMoved to Frederikssundsvej 233, 2700 Brønshøj
- ManagementChristian David Taylor appointed board member
- ManagementBelinda Ierst Andersen stepped down as chair of the board
19974 changesfounded 1 · management 3
- FoundedRegistered as SPORTS STORE ApS
- ManagementSteen Hartmann appointed board member
- ManagementFinn Hartmann appointed board member
- ManagementBelinda Ierst Andersen appointed chair of the board
Related companies
Same industry in København
- Vernon Sport ApS33 employees
- Fitnessform Equipment ApS13 employees
- Mate.bike International ApS12 employees
- Shred Supply ApS5 employees
- Chalmer Sport ApS2 employees
- Distance Denmark Aps2 employees
Same people in management
- SeeSafe ApSvia Iben Green Madsen
- Fh-tech ApSvia Flemming Wewer
- Græsted Film og Fjernsyn ApSvia Lars Jeppe Quist Andersen
- Browns ApSvia Iben Green Madsen
- Arne Jensen Automobiler A/Svia Iben Green Madsen
Largest in the industry
- Oase Outdoors ApSDKK 103.6m
- Fairpoint Outdoors A/SDKK 98.8m
- Select Sport A/SDKK 75.7m
- Outfit International A/SDKK 67.8m
- Abus Nordic A/SDKK 51.6m
- Svendsen Sport A/SDKK 50.7m
Source and updates
The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026.