Sport Direct Sønderborg ApS

Private limited companyCVR 39798050SønderborgActive

Sport Direct Sønderborg ApS is a private limited company, based in Sønderborg, active in wholesale of bicycles, sports goods and pleasure boats, founded in 2018. The latest net result (2025) was DKK 379k.

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Key figures · financial year 2025

Gross profitDKK 2.3m
Net profitDKK 379k
EquityDKK 705k
Employees5latest month from CVR

What has changed

calculated from recorded figures and dates

Employees

  • 1 more employees than a year earlier: 5 (07/2026) against 4 (07/2025).

Management and owners, last 24 months

  • Stepped down: Henrik Rohleder (board member, 06/02/2025).

Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.

Financial statements

Financial years 2025–2025 · amounts in DKK thousand
Financial figures for Sport Direct Sønderborg ApS
2025Change
Revenuenot stated–
Gross profit2,277–
Operating profit (EBIT)502–
Profit before tax488–
Net profit379–
Total assets2,583–
Equity705–
Liabilities1,800–
Cash and cash equivalents886–
Average number of employees3–

Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2025: smaller companies may omit it, and we do not derive it from other figures.

Download the figures as CSV · free with an account, amounts in whole DKK

Annual reports

1 financial years
Annual reports for Sport Direct Sønderborg ApS
Financial yearPeriodPublishedFigures forDocuments
202501/01/2025 – 31/12/202509/06/2026The companyPDF not statedXBRL

The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.

Employees

monthly figures from CVR
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Employees

Position in the industry

140 companies in the database

Comparison with the other companies in wholesale of bicycles, sports goods and pleasure boats based on the latest financial year.

Gross profitDKK 2.3mNo. 80 of 140
Better than 43% of the companies in the industry
EquityDKK 705kNo. 108 of 140
Better than 23% of the companies in the industry
Number of employees5No. 79 of 140
Better than 44% of the companies in the industry

Industry median: gross profit DKK 3.8m, net profit DKK 329k, equity DKK 3.3m, 5 employees.

DKK 100kDKK 567kDKK 3.2mDKK 18.3mDKK 58.1mHere
Distribution of gross profit for 137 companies in the industry (latest financial year, logarithmic scale). Amber bar: where this company sits.

Compared with similar companies

size, age and company form
Rank among similar companies
GroupGross profitEquity
Companies with fewer than 20 employees69,967 companies in the comparison
No. 28,238of 69,742
Better than 60%
No. 38,124of 69,964
Better than 46%
Same industry and fewer than 20 employees114 companies in the comparison
No. 55of 114
Better than 52%
No. 85of 114
Better than 26%
Companies that are between 5 and 14 years old33,688 companies in the comparison
No. 15,660of 33,588
Better than 53%
No. 17,774of 33,687
Better than 47%
All companies of type ApS66,508 companies in the comparison
No. 27,509of 66,379
Better than 59%
No. 33,994of 66,505
Better than 49%

The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.

Compare with the industry

Wholesale of bicycles, sports goods and pleasure boats
Gross profit
  1. Sport Direct Sønderborg ApSDKK 2.3m
  2. Oase Outdoors ApSDKK 103.6m
  3. Fairpoint Outdoors A/SDKK 98.8m
Net profit
  1. Sport Direct Sønderborg ApSDKK 379k
  2. Oase Outdoors ApSDKK 18.5m
  3. Fairpoint Outdoors A/SDKK 13.4m
Equity
  1. Sport Direct Sønderborg ApSDKK 705k
  2. Oase Outdoors ApSDKK 46.7m
  3. Fairpoint Outdoors A/SDKK 47.3m
Employees
  1. Sport Direct Sønderborg ApS5
  2. Oase Outdoors ApS75
  3. Fairpoint Outdoors A/S76

Latest financial year per company. Choose up to three companies from the largest in the industry.

Owners and group

from the Public Ownership Register
Owners
  • B - K Invest ApS90%
  • S&b ApS10%
Sport Direct Sønderborg ApS

Management

4 active registrations

Executive management

Executive management at Sport Direct Sønderborg ApS
NameRoleAppointed
Bruno Bank OlesenDirector20/03/2023

Board of directors

Board of directors at Sport Direct Sønderborg ApS
NameRoleAppointed
Kim Roued IwersenBoard member31/08/2021
Benjamin Schmidt HansenChair of the board31/08/2021
Bruno Bank OlesenBoard member31/08/2021
Founders
I-rb ApS
Former management (6)
Former management at Sport Direct Sønderborg ApS
NameRoleAppointedResigned
Frank WallerChair of the board20/08/201828/11/2019
Erik ThaysenDirector20/08/201831/08/2021
Erik ThaysenBoard member20/08/201828/06/2022
Steen Hjorth WrangDirector31/08/202120/03/2023
Steen Hjorth WrangBoard member31/08/202123/08/2023
Henrik RohlederBoard member28/06/202206/02/2025

Signing rule: Selskabet tegnes af en direktør.

Address and production units

1 active production units

Alsgade 54B
6400 Sønderborg

Sønderborg Municipality · Postcode 6400

Production units
Production unitAddressEmployeesP number
Sport Direct Sønderborg ApSAlsgade 54B, 6400 Sønderborg51023881132

Purpose

Selskabets formål er at udøve virksomhed med salg af sportsartikler og firmagaver business to business samt aktiviteter i tilknytning hertil.

The purpose is quoted from the register in Danish.

Changes year by year

43 registered events
20261 changeaccounts 1
  • Annual report for 2025 published
20251 changemanagement 1
  • Henrik Rohleder stepped down as board member
20244 changesownership 4
  • B - K INVEST ApS registered as owner (90%)
  • S&B ApS registered as owner (10%)
  • B - K INVEST ApS is no longer registered as owner
  • S&B ApS is no longer registered as owner
20233 changesmanagement 3
  • Steen Hjorth Wrang stepped down as board member
  • Bruno Bank Olesen appointed director
  • Steen Hjorth Wrang stepped down as director
20225 changesmanagement 2 · ownership 3
  • Henrik Rohleder appointed board member
  • Erik Thaysen stepped down as board member
  • B - K INVEST ApS registered as owner (66.67%)
  • SDL TØNDER ApS is no longer registered as owner
  • B - K INVEST ApS is no longer registered as owner
202121 changesaddress 1 · management 6 · ownership 14
  • Moved to Alsgade 54B, 6400 Sønderborg
  • Benjamin Schmidt Hansen appointed chair of the board
  • Bruno Bank Olesen appointed board member
  • Steen Hjorth Wrang appointed board member
  • Steen Hjorth Wrang appointed director
  • Kim Roued Iwersen appointed board member
  • Erik Thaysen stepped down as director
  • Benjamin Schmidt Hansen registered as owner (25%)
  • Benjamin Schmidt Hansen is no longer registered as owner
  • Erik Thaysen registered as owner (15%)
  • Erik Thaysen is no longer registered as owner
  • SDL TØNDER ApS registered as owner (25%)
  • B - K INVEST ApS registered as owner (50%)
  • S&B ApS registered as owner (20%)
  • Bruno Bank Olesen registered as owner (10%)
  • Bruno Bank Olesen is no longer registered as owner
  • Kim Roued Iwersen registered as owner (25%)
  • Kim Roued Iwersen is no longer registered as owner
  • Steen Hjorth Wrang registered as owner (10%)
  • Steen Hjorth Wrang is no longer registered as owner
  • SDL TØNDER ApS is no longer registered as owner
20193 changesmanagement 1 · ownership 2
  • Frank Waller stepped down as chair of the board
  • SDL TØNDER ApS registered as owner (100%)
  • I-RB ApS is no longer registered as owner
20185 changesfounded 1 · management 3 · ownership 1
  • Registered as Sport Direct Sønderborg ApS
  • Erik Thaysen appointed director
  • Frank Waller appointed chair of the board
  • Erik Thaysen appointed board member
  • I-RB ApS registered as owner (100%)

Related companies

Same people in management

Source and updates

The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.

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