Smash Agency ApS
Private limited companyCVR 40640193Aarhus CActive
Smash Agency ApS is a private limited company, based in Aarhus C, active in activities of employment placement agencies, founded in 2019. Net profit rose 7225% from 2024 to 2025, ending at DKK 90,458. Equity grew to DKK 147k in 2025.
Key figures · financial year 2025
What has changed
calculated from recorded figures and datesFinancials: 2025 against 2024
- Gross profit rose 1% (2024 → 2025), to DKK 3.5m.
- Net profit rose 7,225% (2024 → 2025), to DKK 90,458.
- Equity rose 161% (2024 → 2025), to DKK 147k.
Employees
- 54 fewer employees than a year earlier: 5 (07/2026) against 59 (07/2025).
Registrations, last 24 months
- 01/01/2025: Industry changed to Activities of employment placement agencies (781000)
Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.
Financial statements
Financial years 2020–2025 · amounts in DKK thousandEquity and net profit
| 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | Change | |
|---|---|---|---|---|---|---|---|
| Revenue | not stated | not stated | not stated | not stated | not stated | not stated | – |
| Gross profit | 505 | 1,112 | 2,650 | 3,354 | 3,464 | 3,499 | +1% |
| Operating profit (EBIT) | −126 | 19 | 34 | 181 | 97 | 170 | +74.1% |
| Profit before tax | −127 | 10 | 20 | 135 | 17 | 126 | +635.7% |
| Net profit | −100 | 7 | 13 | 95 | 1 | 90 | +7,224.5% |
| Total assets | 190 | 494 | 934 | 1,632 | 1,517 | 1,493 | −1.5% |
| Equity | −60 | −53 | −40 | 55 | 56 | 147 | +160.7% |
| Liabilities | 250 | 547 | 974 | 1,557 | 1,449 | 1,337 | −7.7% |
| Cash and cash equivalents | 39 | 99 | 114 | 7 | 1 | 46 | +6,293.8% |
| Average number of employees | 2 | 2 | 3 | 4 | 4 | 2 | −50% |
Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.
Download the figures as CSV · free with an account, amounts in whole DKK
Signals from the financial statements
calculated from the 2025 figuresLow equity ratio
Equity makes up 10% of total assets in 2025.
How is this calculated?
Equity ÷ total assets is below 10% in the latest annual report. Banks, insurers and some industries naturally have a low ratio.
Profit for five years in a row
Net result has been positive in 2021–2025.
How is this calculated?
Net result is positive in the five latest annual reports in a row.
The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.
Annual reports
6 financial years| Financial year | Period | Published | Figures for | Documents |
|---|---|---|---|---|
| 2025 | 01/07/2024 – 30/06/2025 | 17/12/2025 | The company | PDF not statedXBRL |
| 2024 | 01/07/2023 – 30/06/2024 | 28/10/2024 | The company | PDFXBRL |
| 2023 | 01/07/2022 – 30/06/2023 | 09/10/2023 | The company | PDFXBRL |
| 2022 | 01/07/2021 – 30/06/2022 | 12/09/2022 | The company | PDFXBRL |
| 2021 | 01/07/2020 – 30/06/2021 | 30/11/2021 | The company | PDFXBRL |
| 2020 | 02/07/2019 – 30/06/2020 | 10/12/2020 | The company | PDFXBRL |
The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.
Employees
monthly figures from CVRPosition in the industry
119 companies in the databaseComparison with the other companies in activities of employment placement agencies based on the latest financial year.
Industry median: gross profit DKK 3.3m, net profit DKK 110k, equity DKK 715k, 4 employees.
Compared with similar companies
size, age and company form| Group | Gross profit | Equity |
|---|---|---|
| Companies with fewer than 20 employees69,967 companies in the comparison | No. 19,625of 69,742 Better than 72% | No. 52,704of 69,964 Better than 25% |
| Same industry and fewer than 20 employees101 companies in the comparison | No. 40of 100 Better than 61% | No. 64of 101 Better than 37% |
| Companies that are between 5 and 14 years old33,688 companies in the comparison | No. 11,658of 33,588 Better than 65% | No. 25,136of 33,687 Better than 25% |
| All companies of type ApS66,508 companies in the comparison | No. 19,527of 66,379 Better than 71% | No. 48,825of 66,505 Better than 27% |
The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.
Compare with the industry
Activities of employment placement agencies- Smash Agency ApSDKK 3.5m
- Oradeo ApSDKK 79.8m
- Heidrick & Struggles A/SDKK 63.6m
- Smash Agency ApSDKK 90,458
- Oradeo ApSDKK 1.3m
- Heidrick & Struggles A/S−DKK 4.3m
- Smash Agency ApSDKK 147k
- Oradeo ApSDKK 10.8m
- Heidrick & Struggles A/SDKK 19.6m
- Smash Agency ApS5
- Oradeo ApS119
- Heidrick & Struggles A/S31
Latest financial year per company. Choose up to three companies from the largest in the industry.
Owners and group
from the Public Ownership Register- Anja Aarestrup Lund50%
- Louise Greve50%
Management
2 active registrationsExecutive management
| Name | Role | Appointed |
|---|---|---|
| Anja Aarestrup Lund | Director | 02/07/2019 |
| Louise Greve | Director | 02/07/2019 |
- Founders
- Anja Aarestrup Lund, Louise Greve
Signing rule: Virksomheden tegnes af 2 direktører
Address and production units
1 active production unitsÅboulevarden 66
8000 Aarhus C
| Production unit | Address | Employees | P number |
|---|---|---|---|
| Smash Agency ApS | Åboulevarden 66, 2, 8000 Aarhus C | 7 | 1024848937 |
Purpose
Virksomhedens formål er at drive et castingbureau.
The purpose is quoted from the register in Danish.
Changes year by year
13 registered events20252 changesaccounts 1 · industry 1
- AccountsAnnual report for 2025 published
- IndustryIndustry changed to Activities of employment placement agencies (781000)
20241 changeaccounts 1
- AccountsAnnual report for 2024 published
20231 changeaccounts 1
- AccountsAnnual report for 2023 published
20221 changeaccounts 1
- AccountsAnnual report for 2022 published
20212 changesaccounts 1 · address 1
- AccountsAnnual report for 2021 published
- AddressMoved to Åboulevarden 66, 2, 8000 Aarhus C
20201 changeaccounts 1
- AccountsAnnual report for 2020 published
20195 changesfounded 1 · management 2 · ownership 2
- FoundedRegistered as Smash Agency ApS
- ManagementAnja Aarestrup Lund appointed director
- ManagementLouise Greve appointed director
- OwnershipAnja Aarestrup Lund registered as owner (50%)
- OwnershipLouise Greve registered as owner (50%)
Related companies
Same industry in Aarhus
- Betterhands ApS18 employees
- Humantrust A/S15 employees
- ScandiMate ApS12 employees
- Boyden A/S8 employees
- Searcher ApS7 employees
- betterpeople A/S7 employees
Largest in the industry
- Oradeo ApSDKK 79.8m
- Heidrick & Struggles A/SDKK 63.6m
- Egon Zehnder P/SDKK 60.4m
- Spencer Stuart International P/SDKK 45.8m
- Mercuri Urval A/SDKK 34.1m
- Amrop P/SDKK 33.5m
Source and updates
The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.