Småfolk A/S
Public limited companyCVR 40453865HvidovreActive
Småfolk A/S is a public limited company, based in Hvidovre, active in industrial design and fashion design, founded in 2019. The company went from a profit in 2024 to a loss of DKK 1.9m in 2025. Equity grew to DKK 1.4m in 2025. 6 other companies in the database are registered at the same address.
Key figures · financial year 2025
What has changed
calculated from recorded figures and datesFinancials: 2025 against 2024
- Gross profit fell 155% (2024 → 2025), to −DKK 655k.
- Net profit went from a profit of DKK 11,610 to a loss of DKK 1.9m (2024 → 2025).
- Equity rose 364% (2024 → 2025), to DKK 1.4m.
Employees
- 1 fewer employees than a year earlier: 2 (07/2026) against 3 (07/2025).
Registrations, last 24 months
- 01/01/2025: Industry changed to Industrial design and fashion design (741100)
Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.
Financial statements
Financial years 2019–2025 · amounts in DKK thousandEquity and net profit
| 2019 | 2020 | 2021 | 2022 | 2024 | 2025 | Change | |
|---|---|---|---|---|---|---|---|
| Revenue | not stated | not stated | not stated | not stated | not stated | not stated | – |
| Gross profit | 5,007 | 2,464 | 2,863 | 674 | 1,187 | −655 | −155.2% |
| Operating profit (EBIT) | −2,693 | −974 | 18 | −3,139 | 24 | −2,417 | −10,271.7% |
| Profit before tax | −3,304 | −1,300 | −338 | −3,510 | 12 | −2,492 | −21,560.3% |
| Net profit | −2,594 | −1,018 | −620 | −3,510 | 12 | −1,933 | −16,749.2% |
| Total assets | 9,778 | 6,543 | 6,849 | 4,464 | 6,734 | 6,286 | −6.7% |
| Equity | 1,542 | 524 | −96 | −184 | 293 | 1,360 | +364.2% |
| Liabilities | 8,235 | 6,018 | 6,944 | 4,647 | 6,441 | 4,926 | −23.5% |
| Cash and cash equivalents | 364 | 336 | 1,173 | 64 | 1,175 | 513 | −56.3% |
| Average number of employees | – | 14 | 8 | 8 | 3 | 3 | 0% |
Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2019, 2020, 2021, 2022, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures. The register has no financial statements for 2023 (changed financial year or not filed).
Download the figures as CSV · free with an account, amounts in whole DKK
Annual reports
6 financial years| Financial year | Period | Published | Figures for | Documents |
|---|---|---|---|---|
| 2025 | 01/10/2024 – 30/09/2025 | 04/02/2026 | The company | PDF not statedXBRL |
| 2024 | 01/10/2023 – 30/09/2024 | 03/02/2025 | The company | PDFXBRL |
| 2022 | 01/01/2022 – 31/12/2022 | 29/02/2024 | The company | PDFXBRL |
| 2021 | 01/01/2021 – 31/12/2021 | 05/07/2022 | The company | PDFXBRL |
| 2020 | 01/01/2020 – 31/12/2020 | 24/06/2021 | The company | PDFXBRL |
| 2019 | 01/01/2019 – 31/12/2019 | 02/09/2020 | The company | PDFXBRL |
The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.
Employees
monthly figures from CVRPosition in the industry
226 companies in the databaseComparison with the other companies in industrial design and fashion design based on the latest financial year.
Industry median: gross profit DKK 1.7m, net profit DKK 142k, equity DKK 987k, 3 employees.
Compared with similar companies
size, age and company form| Group | Gross profit | Equity |
|---|---|---|
| Companies with fewer than 20 employees69,967 companies in the comparison | No. 68,385of 69,742 Better than 2% | No. 29,524of 69,964 Better than 58% |
| Same industry and fewer than 20 employees200 companies in the comparison | No. 192of 200 Better than 4% | No. 74of 200 Better than 63% |
| Companies that are between 5 and 14 years old33,688 companies in the comparison | No. 33,005of 33,588 Better than 2% | No. 13,360of 33,687 Better than 60% |
| All companies of type A/S18,025 companies in the comparison | No. 17,301of 17,786 Better than 3% | No. 15,417of 18,024 Better than 14% |
The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.
Compare with the industry
Industrial design and fashion design- Småfolk A/S−DKK 655k
- Muuto A/SDKK 309.3m
- Maileg ApSDKK 134.6m
- Småfolk A/S−DKK 1.9m
- Muuto A/SDKK 106.2m
- Maileg ApSDKK 93.6m
- Småfolk A/SDKK 1.4m
- Muuto A/SDKK 473.1m
- Maileg ApSDKK 182m
- Småfolk A/S2
- Muuto A/S140
- Maileg ApS37
Latest financial year per company. Choose up to three companies from the largest in the industry.
Owners and group
from the Public Ownership Register- Outwork ApS100%
Management
4 active registrationsExecutive management
| Name | Role | Appointed |
|---|---|---|
| Jesper Nygaard Ditlefsen | CEO | 01/02/2023 |
Board of directors
| Name | Role | Appointed |
|---|---|---|
| Jesper Nygaard Ditlefsen | Board member | 01/02/2023 |
| Claus Kristensen | Board member | 01/02/2023 |
| Steffan Nygaard Ditlefsen | Chair of the board | 01/02/2023 |
- Founders
- Tana Kretzschmer
Former management (7)
| Name | Role | Appointed | Resigned |
|---|---|---|---|
| Tana Kretzschmer | Chair of the board | 15/04/2019 | 01/07/2022 |
| Peter Cosmus Jensen | Board member | 15/04/2019 | 02/12/2019 |
| Mikkel Boye Hauger | Director | 15/04/2019 | 01/02/2023 |
| Mikkel Boye Hauger | Board member | 15/04/2019 | 01/02/2023 |
| Ulrik Hauger | Board member | 27/12/2019 | 02/07/2022 |
| Jesper Nygaard Ditlefsen | Chair of the board | 02/07/2022 | 31/01/2023 |
| Tana Kretzschmer | Board member | 02/07/2022 | 01/02/2023 |
Signing rule: Selskabet tegnes af 1 direktør eller 1 bestyrelsesformand i forening med 1 bestyrelsesmedlem.
Address and production units
2 active production unitsAvedøreholmen 46
2650 Hvidovre
Hvidovre Municipality · Postcode 2650
Other companies at the address (6)
- Schjøtt og Davidsen A/SOther specialised construction activities n.e.c.
- Feiber A/SWholesale of clothing
- Modul Transport A/SOther transportation support activities
- AP Køleservice ApSPlumbing, heat and air-conditioning installation
- IN-SITU Consult ApSEngineering consultancy in construction and civil engineering
| Production unit | Address | Employees | P number |
|---|---|---|---|
| Småfolk A/S | Avedøreholmen 46, 2650 Hvidovre | 4 | 1024627299 |
| Industrivej 59 | Industrivej 59, 4683 Rønnede | – | 1030853225 |
Purpose
Selskabets formål er design, produktion og salg af børnetøj og anden i forbindelse hermed stående virksomhed.
The purpose is quoted from the register in Danish.
Changes year by year
53 registered events20261 changeaccounts 1
- AccountsAnnual report for 2025 published
20252 changesaccounts 1 · industry 1
- AccountsAnnual report for 2024 published
- IndustryIndustry changed to Industrial design and fashion design (741100)
20247 changesownership 6 · accounts 1
- OwnershipOutwork ApS registered as owner (100%)
- OwnershipClaus Kristensen registered as owner (10%)
- OwnershipClaus Kristensen is no longer registered as owner
- OwnershipTana Kretzschmer is no longer registered as owner
- OwnershipTANA Holding ApS is no longer registered as owner
- OwnershipOutwork ApS is no longer registered as owner
- AccountsAnnual report for 2022 published
202317 changesownership 7 · address 1 · capital 1 · management 8
- OwnershipOutwork ApS registered as owner (33.33%)
- OwnershipFEIBER A/S is no longer registered as owner
- AddressMoved to Avedøreholmen 46, 2650 Hvidovre
- CapitalShare capital changed from 1,000,000 DKK to 1,100,000 DKK
- ManagementJesper Nygaard Ditlefsen appointed ceo
- ManagementSteffan Nygaard Ditlefsen appointed chair of the board
- ManagementClaus Kristensen appointed board member
- ManagementJesper Nygaard Ditlefsen appointed board member
- ManagementTana Kretzschmer stepped down as board member
- ManagementMikkel Boye Hauger stepped down as board member
- ManagementMikkel Boye Hauger stepped down as director
- OwnershipTana Kretzschmer registered as owner (15%)
- OwnershipFEIBER A/S registered as owner (33.33%)
- OwnershipTANA Holding ApS registered as owner (33.33%)
- ManagementJesper Nygaard Ditlefsen stepped down as chair of the board
- OwnershipFEIBER A/S is no longer registered as owner
- OwnershipTANA Holding ApS is no longer registered as owner
202214 changesaccounts 1 · capital 2 · management 4 · ownership 7
- AccountsAnnual report for 2021 published
- CapitalShare capital changed from 500,000 DKK to 1,000,000 DKK
- ManagementJesper Nygaard Ditlefsen appointed chair of the board
- ManagementTana Kretzschmer appointed board member
- ManagementUlrik Hauger stepped down as board member
- OwnershipFEIBER A/S registered as owner (50%)
- OwnershipTANA Holding ApS registered as owner (50%)
- OwnershipTana Kretzschmer is no longer registered as owner
- CapitalShare capital changed from 400,000 DKK to 500,000 DKK
- ManagementTana Kretzschmer stepped down as chair of the board
- OwnershipTana Kretzschmer registered as owner (20%)
- OwnershipTANA Holding ApS registered as owner (66.67%)
- OwnershipTANA Holding ApS is no longer registered as owner
- OwnershipTANA Holding ApS is no longer registered as owner
20213 changesaccounts 1 · ownership 2
- AccountsAnnual report for 2020 published
- OwnershipTANA Holding ApS registered as owner (100%)
- OwnershipTana Kretzschmer is no longer registered as owner
20201 changeaccounts 1
- AccountsAnnual report for 2019 published
20198 changesmanagement 6 · founded 1 · ownership 1
- ManagementUlrik Hauger appointed board member
- ManagementPeter Cosmus Jensen stepped down as board member
- FoundedRegistered as Småfolk A/S
- ManagementPeter Cosmus Jensen appointed board member
- ManagementMikkel Boye Hauger appointed board member
- ManagementMikkel Boye Hauger appointed director
- ManagementTana Kretzschmer appointed chair of the board
- OwnershipTana Kretzschmer registered as owner (100%)
Related companies
Same people in management
- Neo Coating A/Svia Jesper Nygaard Ditlefsen
- Feiber A/Svia Claus Kristensen
- Sidors ApSvia Jesper Nygaard Ditlefsen
Largest in the industry
- Muuto A/SDKK 309.3m
- Maileg ApSDKK 134.6m
- Vipp A/SDKK 73.4m
- Fusion ApSDKK 50.1m
- By ACRE ApsDKK 42.4m
- Arhoj ApSDKK 40.6m
Source and updates
The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.