Shop. ApS
Private limited companyCVR 34220581Frederiksberg CActive
Shop. ApS is a private limited company, based in Frederiksberg C, active in manufacture of outerwear, founded in 2012. Net profit rose 186% from 2024 to 2025, ending at DKK 133k. Equity grew to DKK 736k in 2025.
Key figures · financial year 2025
What has changed
calculated from recorded figures and datesFinancials: 2025 against 2024
- Gross profit rose 17% (2024 → 2025), to DKK 753k.
- Net profit rose 186% (2024 → 2025), to DKK 133k.
- Equity rose 22% (2024 → 2025), to DKK 736k.
Registrations, last 24 months
- 01/01/2025: Industry changed to Manufacture of outerwear (142100)
Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.
Financial statements
Financial years 2020–2025 · amounts in DKK thousandEquity and net profit
| 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | Change | |
|---|---|---|---|---|---|---|---|
| Revenue | 2,124 | not stated | not stated | not stated | not stated | not stated | – |
| Gross profit | 338 | 415 | 518 | 697 | 644 | 753 | +16.8% |
| Operating profit (EBIT) | 24 | 66 | 62 | 162 | 62 | 172 | +179.2% |
| Profit before tax | −31 | 16 | 16 | 149 | 63 | 172 | +175.1% |
| Net profit | −31 | 16 | 16 | 116 | 46 | 133 | +185.8% |
| Total assets | 1,990 | 2,129 | 1,916 | 2,159 | 2,069 | 1,989 | −3.9% |
| Equity | 408 | 424 | 440 | 556 | 603 | 736 | +22% |
| Liabilities | 1,581 | 1,705 | 1,476 | 1,603 | 1,467 | 1,253 | −14.6% |
| Cash and cash equivalents | 338 | 489 | 283 | 427 | 404 | 348 | −13.8% |
| Average number of employees | 1 | 1 | – | – | – | – | – |
Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.
Download the figures as CSV · free with an account, amounts in whole DKK
Signals from the financial statements
calculated from the 2025 figuresProfit for five years in a row
Net result has been positive in 2021–2025.
How is this calculated?
Net result is positive in the five latest annual reports in a row.
The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.
Annual reports
6 financial years| Financial year | Period | Published | Figures for | Documents |
|---|---|---|---|---|
| 2025 | 01/01/2025 – 31/12/2025 | 21/05/2026 | The company | PDF not statedXBRL |
| 2024 | 01/01/2024 – 31/12/2024 | 30/06/2025 | The company | PDF not statedXBRL |
| 2023 | 01/01/2023 – 31/12/2023 | 30/06/2024 | The company | PDF not statedXBRL |
| 2022 | 01/01/2022 – 31/12/2022 | 29/05/2023 | The company | PDF not statedXBRL |
| 2021 | 01/01/2021 – 31/12/2021 | 09/06/2022 | The company | PDF not statedXBRL |
| 2020 | 01/01/2020 – 31/12/2020 | 21/05/2021 | The company | PDF not statedXBRL |
The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.
Employees
monthly figures from CVRPosition in the industry
48 companies in the databaseComparison with the other companies in manufacture of outerwear based on the latest financial year.
Industry median: gross profit DKK 1m, net profit DKK 25,339, equity DKK 486k, 3 employees.
Compared with similar companies
size, age and company form| Group | Gross profit | Equity |
|---|---|---|
| Companies with fewer than 20 employees69,967 companies in the comparison | No. 49,443of 69,742 Better than 29% | No. 37,641of 69,964 Better than 46% |
| Same industry and fewer than 20 employees41 companies in the comparison | No. 22of 41 Better than 48% | No. 14of 41 Better than 68% |
| Companies that are between 5 and 14 years old33,688 companies in the comparison | No. 25,481of 33,588 Better than 24% | No. 17,520of 33,687 Better than 48% |
| All companies of type ApS66,508 companies in the comparison | No. 47,584of 66,379 Better than 28% | No. 33,496of 66,505 Better than 50% |
The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.
Compare with the industry
Manufacture of outerwear- Shop. ApSDKK 753k
- Bestseller A/SDKK 13.5bn
- Vila A/SDKK 272.7m
- Shop. ApSDKK 133k
- Bestseller A/SDKK 4.6bn
- Vila A/SDKK 199.1m
- Shop. ApSDKK 736k
- Bestseller A/SDKK 12.4bn
- Vila A/SDKK 655.4m
- Shop. ApS6
- Bestseller A/S2,808
- Vila A/S232
Latest financial year per company. Choose up to three companies from the largest in the industry.
Owners and group
from the Public Ownership Register- Melissa Molberg Pedersen50%
- Maja Louise Haahr Johansen50%
Management
2 active registrationsExecutive management
| Name | Role | Appointed |
|---|---|---|
| Maja Louise Haahr Johansen | Director | 01/02/2012 |
| Melissa Molberg Pedersen | Director | 01/02/2021 |
- Founders
- Mie Vorbjerg, Maja Louise Haahr Johansen, Stine Alslev, Isabella Molberg Pedersen
Signing rule: Selskabet tegnes af direktionen.
Address and production units
1 active production unitsVærnedamsvej 3A
1819 Frederiksberg C
| Production unit | Address | Employees | P number |
|---|---|---|---|
| SHOP. ApS | Værnedamsvej 3A, 1819 Frederiksberg C | 6 | 1017449733 |
Purpose
Selskabets primære formål er at designe, producere og markedsføre beklædning og hermed forbunden virksomhed fra egen butik.
The purpose is quoted from the register in Danish.
Changes year by year
16 registered events20261 changeaccounts 1
- AccountsAnnual report for 2025 published
20252 changesaccounts 1 · industry 1
- AccountsAnnual report for 2024 published
- IndustryIndustry changed to Manufacture of outerwear (142100)
20241 changeaccounts 1
- AccountsAnnual report for 2023 published
20231 changeaccounts 1
- AccountsAnnual report for 2022 published
20221 changeaccounts 1
- AccountsAnnual report for 2021 published
20215 changesaccounts 1 · management 1 · ownership 3
- AccountsAnnual report for 2020 published
- ManagementMelissa Molberg Pedersen appointed director
- OwnershipMaja Louise Haahr Johansen registered as owner (50%)
- OwnershipIsabella Molberg Pedersen is no longer registered as owner
- OwnershipMaja Louise Haahr Johansen is no longer registered as owner
20143 changesownership 3
- OwnershipMaja Louise Haahr Johansen registered as owner (33.33%)
- OwnershipIsabella Molberg Pedersen registered as owner (33.33%)
- OwnershipMelissa Molberg Pedersen registered as owner (50%)
20122 changesfounded 1 · management 1
- FoundedRegistered as SHOP. ApS
- ManagementMaja Louise Haahr Johansen appointed director
Related companies
Same industry in Frederiksberg
- FRB Skrædderi ApS9 employees
- CPH Embroidery ApS8 employees
- Needles and Threads ApS5 employees
- Jesper Høvring Dressmaker ApS3 employees
Same people in management
- Fünf ApSvia Maja Louise Haahr Johansen
Largest in the industry
- Bestseller A/SDKK 13.5bn
- Vila A/SDKK 272.7m
- Ganni A/SDKK 149.2m
- Btx Godske Group A/SDKK 100.2m
- Designbysi ApSDKK 33.4m
- Cecilie Bahnsen ApSDKK 19m
Source and updates
The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026.