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Seniorshop ApS

Private limited companyCVR 31373298HerlevActive

Seniorshop ApS is a private limited company, based in Herlev, active in other specialised wholesale n.e.c., founded in 2008. Net profit fell 5% from 2024 to 2025, ending at DKK 1.8m. With 24 employees, the company is about 6 times larger than the industry median. Gross profit is higher than that of 79% of the companies in the industry in the database.

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Key figures · financial year 2025

Gross profitDKK 10.4m+4.5% vs. 2024
Net profitDKK 1.8m−5.1% vs. 2024
EquityDKK 9.3m+9.1% vs. 2024
Employees24latest month from CVR

What has changed

calculated from recorded figures and dates

Financials: 2025 against 2024

  • Gross profit rose 5% (2024 → 2025), to DKK 10.4m.
  • Net profit fell 5% (2024 → 2025), to DKK 1.8m.
  • Equity rose 9% (2024 → 2025), to DKK 9.3m.

Employees

  • 2 more employees than a year earlier: 24 (08/2026) against 22 (08/2025).

Registrations, last 24 months

  • 01/01/2025: Industry changed to Other specialised wholesale n.e.c. (468900)

Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.

Financial statements

Financial years 2020–2025 · amounts in DKK thousand

Equity and net profit

DKK 0DKK 2mDKK 4mDKK 6mDKK 8mDKK 10m202020212022202320242025
EquityNet profit
Financial figures for Seniorshop ApS
202020212022202320242025Change
Revenuenot statednot statednot statednot statednot statednot stated–
Gross profit6,6908,1678,6639,5769,97510,428+4.5%
Operating profit (EBIT)1,4622,1802,0472,6922,3592,283−3.2%
Profit before tax1,6222,1602,0362,6902,4002,277−5.2%
Net profit1,2641,6811,5892,0931,8701,774−5.1%
Total assets8,0719,78710,53011,40212,32513,712+11.3%
Equity4,5855,6346,3837,6828,5029,275+9.1%
Liabilities3,4864,1534,1403,7133,8224,432+16%
Cash and cash equivalents3,4032,1263,2142,9912,1343,052+43.1%
Average number of employees1214161616160%

Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.

Download the figures as CSV · free with an account, amounts in whole DKK

DKK 0DKK 2mDKK 4mDKK 6mDKK 8mDKK 10m202020212022202320242025
Gross profitMedian, the industry (224 companies)

Signals from the financial statements

calculated from the 2025 figures

  • Profit for five years in a row

    Net result has been positive in 2021–2025.

    How is this calculated?

    Net result is positive in the five latest annual reports in a row.

The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.

Annual reports

6 financial years
Annual reports for Seniorshop ApS
Financial yearPeriodPublishedFigures forDocuments
202501/01/2025 – 31/12/202509/06/2026The companyPDF not statedXBRL
202401/01/2024 – 31/12/202420/06/2025The companyPDFXBRL
202301/01/2023 – 31/12/202330/05/2024The companyPDFXBRL
202201/01/2022 – 31/12/202228/02/2023The companyPDFXBRL
202101/01/2021 – 31/12/202120/02/2022The companyPDFXBRL
202001/01/2020 – 31/12/202019/03/2021The companyPDFXBRL

The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.

Employees

monthly figures from CVR
051015202509/2310/2311/2312/2301/2402/2403/2404/2405/2406/2407/2408/2409/2410/2411/2412/2401/2502/2503/2504/2505/2506/2507/2508/2509/2510/2511/2512/2501/2602/2603/2604/2605/2606/2607/2608/26
Employees

Position in the industry

224 companies in the database

Comparison with the other companies in other specialised wholesale n.e.c. based on the latest financial year.

Gross profitDKK 10.4mNo. 48 of 224
Better than 79% of the companies in the industry
EquityDKK 9.3mNo. 54 of 224
Better than 76% of the companies in the industry
Number of employees24No. 33 of 224
Better than 86% of the companies in the industry

Industry median: gross profit DKK 3.1m, net profit DKK 439k, equity DKK 2.6m, 4 employees.

DKK 100kDKK 617kDKK 3.8mDKK 23.5mDKK 79.1mHere
Distribution of gross profit for 206 companies in the industry (latest financial year, logarithmic scale). Amber bar: where this company sits.

Compared with similar companies

size, age and company form
Rank among similar companies
GroupGross profitEquity
Companies with 20–49 employees9,922 companies in the comparison
No. 5,617of 9,892
Better than 43%
No. 3,274of 9,922
Better than 67%
Same industry and 20–49 employees18 companies in the comparison
No. 17of 18
Better than 6%
No. 14of 18
Better than 24%
Companies that are between 15 and 29 years old24,910 companies in the comparison
No. 5,803of 24,791
Better than 77%
No. 7,012of 24,909
Better than 72%
All companies of type ApS66,508 companies in the comparison
No. 5,786of 66,379
Better than 91%
No. 7,278of 66,505
Better than 89%

The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.

Compare with the industry

Other specialised wholesale n.e.c.
Gross profit
  1. Seniorshop ApSDKK 10.4m
  2. L. Øland Ventilation A/SDKK 145.1m
  3. Grundfos DK A/SDKK 140.1m
Net profit
  1. Seniorshop ApSDKK 1.8m
  2. L. Øland Ventilation A/SDKK 17.2m
  3. Grundfos DK A/SDKK 26.9m
Equity
  1. Seniorshop ApSDKK 9.3m
  2. L. Øland Ventilation A/SDKK 46m
  3. Grundfos DK A/SDKK 62m
Employees
  1. Seniorshop ApS24
  2. L. Øland Ventilation A/S206
  3. Grundfos DK A/S133

Latest financial year per company. Choose up to three companies from the largest in the industry.

Owners and group

from the Public Ownership Register
Owners
  • Telborg Holding ApS33.33%
  • Brothers Capital Holding ApS33.33%
  • S. Wedege Holding ApS25%
Seniorshop ApS

Management

4 active registrations

Executive management

Executive management at Seniorshop ApS
NameRoleAppointed
Steffen WedegeCEO01/04/2018

Board of directors

Board of directors at Seniorshop ApS
NameRoleAppointed
Philip BaruchChair of the board11/05/2018
Jan GrubakBoard member03/08/2020
Kim Elmose EriksenBoard member03/08/2020
Founders
Wedege Holding ApS
Former management (5)
Former management at Seniorshop ApS
NameRoleAppointedResigned
Bobbie WedegeDirector11/04/200807/06/2017
Lone WedegeDirector07/06/201731/03/2018
Lone WedegeBoard member31/03/201803/08/2020
Susan Friis GrueBoard member31/03/201811/05/2018
Nathan BaruchBoard member31/03/201803/08/2020

Signing rule: Selskabet tegnes af en direktør i forening med bestyrelsesformanden

Address and production units

1 active production units

Hørkær 32
2730 Herlev

Herlev Municipality · Postcode 2730

Production units
Production unitAddressEmployeesP number
SENIORSHOP ApSHørkær 32, st. th, 2730 Herlev241014357528

Purpose

Selskabets formål er at drive virksomhed med handel, detail og en gros samt al virksomhed, som efter direktionens skøn er beslægtet hermed.

The purpose is quoted from the register in Danish.

Changes year by year

41 registered events
20261 changeaccounts 1
  • Annual report for 2025 published
20252 changesaccounts 1 · industry 1
  • Annual report for 2024 published
  • Industry changed to Other specialised wholesale n.e.c. (468900)
20241 changeaccounts 1
  • Annual report for 2023 published
20236 changesownership 5 · accounts 1
  • S. Wedege Holding ApS registered as owner (25%)
  • S. Wedege Holding ApS is no longer registered as owner
  • Telborg Holding ApS registered as owner (33.33%)
  • Brothers Capital Holding ApS registered as owner (33.33%)
  • RENTAS ApS is no longer registered as owner
  • Annual report for 2022 published
20223 changesownership 1 · address 1 · accounts 1
  • S. Wedege Holding ApS registered as owner (20%)
  • Moved to Hørkær 32, st. th, 2730 Herlev
  • Annual report for 2021 published
20212 changesownership 1 · accounts 1
  • WEDEGE HOLDING ApS is no longer registered as owner
  • Annual report for 2020 published
20204 changesmanagement 4
  • Jan Grubak appointed board member
  • Kim Elmose Eriksen appointed board member
  • Nathan Baruch stepped down as board member
  • Lone Wedege stepped down as board member
201814 changesaddress 2 · management 7 · ownership 3 · capital 1 · merger 1
  • Moved to Hørkær 32, st. th, 2730 Herlev
  • Moved to Hørkær 32, 2730 Herlev
  • Philip Baruch appointed chair of the board
  • Susan Friis Grue stepped down as board member
  • Steffen Wedege appointed ceo
  • Nathan Baruch appointed board member
  • Lone Wedege appointed board member
  • Susan Friis Grue appointed board member
  • Lone Wedege stepped down as director
  • WEDEGE HOLDING ApS registered as owner (20%)
  • RENTAS ApS registered as owner (66.67%)
  • WEDEGE HOLDING ApS is no longer registered as owner
  • Share capital changed from 125,000 DKK to 135,400 DKK
  • Merger registered in CVR
20172 changesmanagement 2
  • Lone Wedege appointed director
  • Bobbie Wedege stepped down as director
20141 changeaddress 1
  • Moved to Hørkær 32, 2730 Herlev
20131 changeaddress 1
  • Moved to Søborg Hovedgade 44, 2860 Søborg
20121 changemerger 1
  • Merger registered in CVR
20083 changesfounded 1 · management 1 · ownership 1
  • Registered as SENIORSHOP ApS
  • Bobbie Wedege appointed director
  • WEDEGE HOLDING ApS registered as owner (100%)

Related companies

Same industry in Herlev

See all →

Same people in management

Source and updates

The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026.

View in CVRReport a correction