Sands Mad ApS

Private limited companyCVR 43959441SøborgActive

Sands Mad ApS is a private limited company, based in Søborg, active in contract catering and other food service activities, founded in 2023. Net profit rose 82% from 2024 to 2025, ending at DKK 5.6m. Profit has grown three years in a row. With 34 employees, the company is about 7 times larger than the industry median.

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Key figures · financial year 2025

Gross profitDKK 17.5m+36.6% vs. 2024
Net profitDKK 5.6m+82.2% vs. 2024
EquityDKK 6.5m+67.7% vs. 2024
Employees34latest month from CVR

What has changed

calculated from recorded figures and dates

Financials: 2025 against 2024

  • Gross profit rose 37% (2024 → 2025), to DKK 17.5m.
  • Net profit rose 82% (2024 → 2025), to DKK 5.6m.
  • Equity rose 68% (2024 → 2025), to DKK 6.5m.

Employees

  • 8 more employees than a year earlier: 34 (07/2026) against 26 (07/2025).

Registrations, last 24 months

  • 01/01/2025: Industry changed to Contract catering and other food service activities (562200)

Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.

Financial statements

Financial years 2023–2025 · amounts in DKK thousand

Equity and net profit

DKK 0DKK 1mDKK 2mDKK 3mDKK 4mDKK 5mDKK 6m202320242025
EquityNet profit
Financial figures for Sands Mad ApS
202320242025Change
Revenuenot statednot statednot stated–
Gross profit4,92112,78317,460+36.6%
Operating profit (EBIT)1,0364,0077,206+79.9%
Profit before tax9533,9557,205+82.2%
Net profit7433,0845,617+82.2%
Total assets6,6777,00210,636+51.9%
Equity7833,8666,484+67.7%
Liabilities5,8943,0804,069+32.1%
Cash and cash equivalents1,8252,7241,368−49.8%
Average number of employees132124+14.3%

Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.

Download the figures as CSV · free with an account, amounts in whole DKK

DKK 0DKK 2mDKK 4mDKK 6mDKK 8mDKK 10mDKK 12mDKK 14mDKK 16mDKK 18m202320242025
Gross profitMedian, the industry (227 companies)

Annual reports

3 financial years
Annual reports for Sands Mad ApS
Financial yearPeriodPublishedFigures forDocuments
202501/01/2025 – 31/12/202506/02/2026The companyPDF not statedXBRL
202401/01/2024 – 31/12/202421/03/2025The companyPDFXBRL
202301/04/2023 – 31/12/202326/04/2024The companyPDFXBRL

The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.

Employees

monthly figures from CVR
0510152025303508/2309/2310/2311/2312/2301/2402/2403/2404/2405/2406/2407/2408/2409/2410/2411/2412/2401/2502/2503/2504/2505/2506/2507/2508/2509/2510/2511/2512/2501/2602/2603/2604/2605/2606/2607/26
Employees

Position in the industry

227 companies in the database

Comparison with the other companies in contract catering and other food service activities based on the latest financial year.

Gross profitDKK 17.5mNo. 16 of 227
Better than 93% of the companies in the industry
EquityDKK 6.5mNo. 20 of 227
Better than 92% of the companies in the industry
Number of employees34No. 27 of 227
Better than 88% of the companies in the industry

Industry median: gross profit DKK 2.3m, net profit DKK 113k, equity DKK 384k, 5 employees.

DKK 100kDKK 1.1mDKK 12.6mDKK 141.3mDKK 708.3mHere
Distribution of gross profit for 219 companies in the industry (latest financial year, logarithmic scale). Amber bar: where this company sits.

Compared with similar companies

size, age and company form
Rank among similar companies
GroupGross profitEquity
Companies with 20–49 employees9,922 companies in the comparison
No. 3,491of 9,892
Better than 65%
No. 4,087of 9,922
Better than 59%
Same industry and 20–49 employees44 companies in the comparison
No. 3of 44
Better than 95%
No. 5of 44
Better than 91%
Companies that are founded within the last five years16,662 companies in the comparison
No. 498of 16,614
Better than 97%
No. 1,103of 16,661
Better than 93%
All companies of type ApS66,508 companies in the comparison
No. 2,946of 66,379
Better than 96%
No. 9,364of 66,505
Better than 86%

The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.

Compare with the industry

Contract catering and other food service activities
Gross profit
  1. Sands Mad ApSDKK 17.5m
  2. Compass Group Danmark A/SDKK 1.6bn
  3. Meyers Contract Catering A/SDKK 280.8m
Net profit
  1. Sands Mad ApSDKK 5.6m
  2. Compass Group Danmark A/SDKK 73.3m
  3. Meyers Contract Catering A/SDKK 14.4m
Equity
  1. Sands Mad ApSDKK 6.5m
  2. Compass Group Danmark A/SDKK 494.8m
  3. Meyers Contract Catering A/SDKK 29.7m

Latest financial year per company. Choose up to three companies from the largest in the industry.

Owners and group

from the Public Ownership Register
Owners
  • Hersougs Holding ApS66.67%
  • Zuguang Holding ApS25%
Sands Mad ApS

Management

1 active registrations

Executive management

Executive management at Sands Mad ApS
NameRoleAppointed
Bo Sand HersougDirector01/04/2023
Founders
Hersougs Holding ApS, Zuguang Holding ApS

Signing rule: Selskabet tegnes af direktøren.

Address and production units

1 active production units

Telefonvej 6
2860 Søborg

Gladsaxe Municipality · Postcode 2860

Other companies at the address (1)

Production units
Production unitAddressEmployeesP number
Sands Mad ApSTelefonvej 6, 2860 Søborg351029184123

Purpose

Selskabets formål er at drive virksomhed med produktion af frokostmåltider samt hermed, efter ledelsens skøn, beslægtet virksomhed.

The purpose is quoted from the register in Danish.

Changes year by year

9 registered events
20261 changeaccounts 1
  • Annual report for 2025 published
20252 changesaccounts 1 · industry 1
  • Annual report for 2024 published
  • Industry changed to Contract catering and other food service activities (562200)
20242 changesaccounts 1 · address 1
  • Annual report for 2023 published
  • Moved to Telefonvej 6, 2860 Søborg
20234 changesfounded 1 · management 1 · ownership 2
  • Registered as Sands Mad ApS
  • Bo Sand Hersoug appointed director
  • Hersougs Holding ApS registered as owner (66.67%)
  • Zuguang Holding ApS registered as owner (25%)

Related companies

Source and updates

The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.

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