SalesComm ApS

Private limited companyCVR 43080938SøborgActive

SalesComm ApS is a private limited company, based in Søborg, active in computer programming activities, founded in 2022. Equity was negative at the end of 2025 (−DKK 231k). The company went from a profit in 2024 to a loss of DKK 97,081 in 2025.

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Key figures · financial year 2025

Gross profit−DKK 15,467+28.5% vs. 2024
Net profit−DKK 97,081−416% vs. 2024
Equity−DKK 231k−72.2% vs. 2024
Employees2latest month from CVR

What has changed

calculated from recorded figures and dates

Financials: 2025 against 2024

  • Net profit went from a profit of DKK 30,719 to a loss of DKK 97,081 (2024 → 2025).

Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.

Financial statements

Financial years 2022–2025 · amounts in DKK thousand

Equity and net profit

−DKK 250k−DKK 200k−DKK 150k−DKK 100k−DKK 50,000DKK 0DKK 50,0002022202320242025
EquityNet profit
Financial figures for SalesComm ApS
2022202320242025Change
Revenuenot statednot statednot statednot stated–
Gross profit−20960−22−15+28.5%
Operating profit (EBIT)−30259−22––
Profit before tax−30845−35−32+9.1%
Net profit−2403531−97−416%
Total assets70283269191−29.1%
Equity−200−165−134−231−72.2%
Liabilities270448403422+4.7%
Cash and cash equivalents–222202188−7%
Average number of employees1000–

Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.

Download the figures as CSV · free with an account, amounts in whole DKK

−DKK 500kDKK 0DKK 500kDKK 1mDKK 1.5mDKK 2mDKK 2.5m2022202320242025
Gross profitMedian, the industry (1,661 companies)

Signals from the financial statements

calculated from the 2025 figures
  • Negative equity

    Equity was −DKK 231k at the end of 2025.

    How is this calculated?

    Equity in the latest annual report is below zero.

The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.

Annual reports

4 financial years
Annual reports for SalesComm ApS
Financial yearPeriodPublishedFigures forDocuments
202501/01/2025 – 31/12/202530/06/2026The companyPDF not statedXBRL
202401/01/2024 – 31/12/202407/07/2025The companyPDFXBRL
202301/01/2023 – 31/12/202328/06/2024The companyPDFXBRL
202223/02/2022 – 31/12/202202/07/2023The companyPDFXBRL

The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.

Position in the industry

1,661 companies in the database

Comparison with the other companies in computer programming activities based on the latest financial year.

Gross profit−DKK 15,467No. 1506 of 1,656
Better than 9% of the companies in the industry
Equity−DKK 231kNo. 1401 of 1,661
Better than 16% of the companies in the industry
Number of employees2No. 1547 of 1,661
Better than 7% of the companies in the industry

Industry median: gross profit DKK 2.6m, net profit DKK 93,491, equity DKK 1m, 4 employees.

DKK 100kDKK 978kDKK 9.6mDKK 93.7mDKK 428.6m
Distribution of gross profit for 1,474 companies in the industry (latest financial year, logarithmic scale). Amber bar: where this company sits.

Compared with similar companies

size, age and company form
Rank among similar companies
GroupGross profitEquity
Companies with fewer than 20 employees69,967 companies in the comparison
No. 63,855of 69,742
Better than 8%
No. 63,957of 69,964
Better than 9%
Same industry and fewer than 20 employees1,365 companies in the comparison
No. 1,227of 1,363
Better than 10%
No. 1,142of 1,365
Better than 16%
Companies that are founded within the last five years16,662 companies in the comparison
No. 15,282of 16,614
Better than 8%
No. 14,680of 16,661
Better than 12%
All companies of type ApS66,508 companies in the comparison
No. 61,391of 66,379
Better than 8%
No. 60,351of 66,505
Better than 9%

The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.

Compare with the industry

Computer programming activities
Gross profit
  1. SalesComm ApS−DKK 15,467
  2. Stibo Systems A/SDKK 916.6m
  3. Trackunit ApSDKK 897.1m
Net profit
  1. SalesComm ApS−DKK 97,081
  2. Stibo Systems A/SDKK 155.9m
  3. Trackunit ApSDKK 206.3m
Equity
  1. SalesComm ApS−DKK 231k
  2. Stibo Systems A/SDKK 309.7m
  3. Trackunit ApSDKK 1.7bn
Employees
  1. SalesComm ApS2
  2. Stibo Systems A/S201
  3. Trackunit ApS249

Latest financial year per company. Choose up to three companies from the largest in the industry.

Owners and group

from the Public Ownership Register
Owners
  • Saroneh Investments ApS50%
  • DASA Invest ApS50%
SalesComm ApS

Management

2 active registrations

Executive management

Executive management at SalesComm ApS
NameRoleAppointed
Salar SaronehDirector23/02/2022
Danial Saroneh-DavaniDirector23/02/2022
Founders
Saroneh Investments ApS, DASA Invest ApS

Signing rule: Selskabet tegnes af en direktør.

Address and production units

1 active production units

Klausdalsbrovej 89
2860 Søborg

Gladsaxe Municipality · Postcode 2860

Production units
Production unitAddressEmployeesP number
SalesComm ApSKlausdalsbrovej 89, 2860 Søborg21028028411

Purpose

Selskabets formål er at drive virksomhed indenfor salg, service og industri og anden virksomhed beslægtet hermed.

The purpose is quoted from the register in Danish.

Changes year by year

10 registered events
20261 changeaccounts 1
  • Annual report for 2025 published
20251 changeaccounts 1
  • Annual report for 2024 published
20241 changeaccounts 1
  • Annual report for 2023 published
20232 changesaddress 1 · accounts 1
  • Moved to Klausdalsbrovej 89, 2860 Søborg
  • Annual report for 2022 published
20225 changesfounded 1 · management 2 · ownership 2
  • Registered as SalesComm ApS
  • Salar Saroneh appointed director
  • Danial Saroneh-Davani appointed director
  • Saroneh Investments ApS registered as owner (50%)
  • DASA Invest ApS registered as owner (50%)

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Source and updates

The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.

View in CVRReport a correction