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Rush ApS

Private limited companyCVR 37655228HøjbjergActive

Rush ApS is a private limited company, based in Højbjerg, active in activities of amusement parks and theme parks, founded in 2016. Profit has grown three years in a row. With 41 employees, the company is about 8 times larger than the industry median. Equity fell to DKK 5.2m in 2025.

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Key figures · financial year 2025

Gross profitDKK 10m+1.1% vs. 2024
Net profitDKK 4.1m+1% vs. 2024
EquityDKK 5.2m−39.5% vs. 2024
Employees41latest month from CVR

What has changed

calculated from recorded figures and dates

Financials: 2025 against 2024

  • Gross profit rose 1% (2024 → 2025), to DKK 10m.
  • Net profit rose 1% (2024 → 2025), to DKK 4.1m.
  • Equity fell 40% (2024 → 2025), to DKK 5.2m.

Employees

  • 6 fewer employees than a year earlier: 41 (07/2026) against 47 (07/2025).

Registrations, last 24 months

  • 01/01/2025: Industry changed to Activities of amusement parks and theme parks (932100)

Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.

Financial statements

Financial years 2020–2025 · amounts in DKK thousand

Equity and net profit

−DKK 2mDKK 0DKK 2mDKK 4mDKK 6mDKK 8m202020212022202320242025
EquityNet profit
Financial figures for Rush ApS
202020212022202320242025Change
Revenuenot statednot statednot statednot statednot statednot stated–
Gross profit6,3096,3467,8068,8709,8879,991+1.1%
Operating profit (EBIT)1274572,7933,4634,7484,903+3.3%
Profit before tax−1162672,7123,5575,2005,253+1%
Net profit−912082,1152,7734,0544,096+1%
Total assets8,3614,9334,3577,50111,2197,878−29.8%
Equity−538−3291,7854,5598,6135,208−39.5%
Liabilities8,8995,2622,5722,9422,6062,669+2.4%
Cash and cash equivalents1,7511,2492,0235106864,819+602.9%
Average number of employees78111211110%

Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.

Download the figures as CSV · free with an account, amounts in whole DKK

DKK 0DKK 2mDKK 4mDKK 6mDKK 8mDKK 10m202020212022202320242025
Gross profitMedian, the industry (89 companies)

Signals from the financial statements

calculated from the 2025 figures

  • Equity fell sharply

    Equity fell 40% from 2024 to 2025 (DKK 8.6m to DKK 5.2m).

    How is this calculated?

    Equity has fallen by at least 30% from the previous annual report, and it was positive the year before.

  • Profit for five years in a row

    Net result has been positive in 2021–2025.

    How is this calculated?

    Net result is positive in the five latest annual reports in a row.

The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.

Annual reports

6 financial years
Annual reports for Rush ApS
Financial yearPeriodPublishedFigures forDocuments
202501/01/2025 – 31/12/202511/06/2026The companyPDF not statedXBRL
202401/01/2024 – 31/12/202427/05/2025The companyPDFXBRL
202301/01/2023 – 31/12/202330/04/2024The companyPDFXBRL
202201/01/2022 – 31/12/202209/04/2023The companyPDFXBRL
202101/01/2021 – 31/12/202108/04/2022The companyPDFXBRL
202001/01/2020 – 31/12/202008/04/2021The companyPDFXBRL

The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.

Employees

monthly figures from CVR
0102030405008/2309/2310/2311/2312/2301/2402/2403/2404/2405/2406/2407/2408/2409/2410/2411/2412/2401/2502/2503/2504/2505/2506/2507/2508/2509/2510/2511/2512/2501/2602/2603/2604/2605/2606/2607/26
Employees

Position in the industry

89 companies in the database

Comparison with the other companies in activities of amusement parks and theme parks based on the latest financial year.

Gross profitDKK 10mNo. 12 of 88
Better than 87% of the companies in the industry
EquityDKK 5.2mNo. 19 of 89
Better than 80% of the companies in the industry
Number of employees41No. 19 of 89
Better than 80% of the companies in the industry

Industry median: gross profit DKK 2m, net profit DKK 50,055, equity DKK 316k, 5 employees.

DKK 100kDKK 704kDKK 5mDKK 34.8mDKK 127.9mHere
Distribution of gross profit for 80 companies in the industry (latest financial year, logarithmic scale). Amber bar: where this company sits.

Compared with similar companies

size, age and company form
Rank among similar companies
GroupGross profitEquity
Companies with 20–49 employees9,922 companies in the comparison
No. 5,769of 9,892
Better than 42%
No. 4,630of 9,922
Better than 53%
Same industry and 20–49 employees30 companies in the comparison
No. 2of 30
Better than 97%
No. 7of 30
Better than 79%
Companies that are between 5 and 14 years old33,679 companies in the comparison
No. 4,378of 33,579
Better than 87%
No. 5,914of 33,678
Better than 82%
All companies of type ApS66,508 companies in the comparison
No. 6,102of 66,379
Better than 91%
No. 10,934of 66,505
Better than 84%

The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.

Compare with the industry

Activities of amusement parks and theme parks
Gross profit
  1. Rush ApSDKK 10m
  2. Legoland ApSDKK 245m
  3. Djurs Sommerland A/SDKK 151.5m
Net profit
  1. Rush ApSDKK 4.1m
  2. Legoland ApSDKK 186.3m
  3. Djurs Sommerland A/SDKK 32m
Equity
  1. Rush ApSDKK 5.2m
  2. Legoland ApSDKK 1.1bn
  3. Djurs Sommerland A/SDKK 323m
Employees
  1. Rush ApS41
  2. Legoland ApS1,702
  3. Djurs Sommerland A/S747

Latest financial year per company. Choose up to three companies from the largest in the industry.

Owners and group

from the Public Ownership Register
Owners
  • Parc Denmark ApS100%
Rush ApS

Management

2 active registrations

Executive management

Executive management at Rush ApS
NameRoleAppointed
Petter Ivar HaagaasDirector27/09/2019
Dag Eliasson MelhusDirector01/12/2021
Founders
Golden House Management Limited
Former management (2)
Former management at Rush ApS
NameRoleAppointedResigned
Arch Luther AdamsCEO20/04/201627/09/2019
Eivind SagaDirector03/10/201901/12/2021

Signing rule: Virksomheden tegnes af 2 direktører i forening

Address and production units

1 active production units

Søren Nymarks Vej 8F
8270 Højbjerg

Aarhus Municipality · Postcode 8270

Production units
Production unitAddressEmployeesP number
Rush ApSSøren Nymarks Vej 8F, 8270 Højbjerg421021383887

Purpose

Virksomhedens formål er at drive forlystelsesparker, herunder trambolinparker, samt investering i værdipapirer og fast ejendom.

The purpose is quoted from the register in Danish.

Changes year by year

21 registered events
20261 changeaccounts 1
  • Annual report for 2025 published
20252 changesaccounts 1 · industry 1
  • Annual report for 2024 published
  • Industry changed to Activities of amusement parks and theme parks (932100)
20242 changesaddress 1 · accounts 1
  • Moved to Søren Nymarks Vej 8F, 8270 Højbjerg
  • Annual report for 2023 published
20231 changeaccounts 1
  • Annual report for 2022 published
20221 changeaccounts 1
  • Annual report for 2021 published
20213 changesmanagement 2 · accounts 1
  • Dag Eliasson Melhus appointed director
  • Eivind Saga stepped down as director
  • Annual report for 2020 published
20198 changesmanagement 3 · address 1 · ownership 4
  • Eivind Saga appointed director
  • Moved to Søren Nymarks Vej 8F, 8270 Højbjerg
  • Petter Ivar Haagaas appointed director
  • Arch Luther Adams stepped down as ceo
  • Parc Denmark ApS registered as owner (100%)
  • The Arch Adams Trust is no longer registered as owner
  • The Arch Adams Trust registered as owner (100%)
  • Golden House Management Limited is no longer registered as owner
20163 changesfounded 1 · management 1 · ownership 1
  • Registered as Rush ApS
  • Arch Luther Adams appointed ceo
  • Golden House Management Limited registered as owner (100%)

Related companies

Largest in the industry

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Source and updates

The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.

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