Retail by MARY ApS

Private limited companyCVR 41305584IkastActive

Retail by MARY ApS is a private limited company, based in Ikast, active in retail sale of clothing, founded in 2020. Equity was negative at the end of 2025 (−DKK 11.8m). The company made a loss in both 2024 and 2025, most recently DKK 9.5m. Operations are spread over 7 production units in 7 towns.

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Key figures · financial year 2025

Gross profitDKK 1.6m−78.3% vs. 2024
Net profit−DKK 9.5m−247.2% vs. 2024
Equity−DKK 11.8m−402.3% vs. 2024
Employees17latest month from CVR

What has changed

calculated from recorded figures and dates

Financials: 2025 against 2024

  • Gross profit fell 78% (2024 → 2025), to DKK 1.6m.
  • The loss grew: from DKK 2.7m to DKK 9.5m (2024 → 2025).

Employees

  • 20 fewer employees than a year earlier: 17 (07/2026) against 37 (07/2025).

Management and owners, last 24 months

  • New in management: Thorsten Andy Madsen (director, 30/04/2026).
  • Stepped down: Claus Holm Zink (chair of the board, 01/04/2026), Mads Holm Zink (board member, 01/04/2026) and Michael Mehli Mikkelsen (director, 30/04/2026).
  • New owners registered: CMT Invest ApS (01/04/2026).
  • No longer registered as owner: MR1 Holding ApS (01/04/2026), MR2 Holding ApS (01/04/2026) and CMT Invest ApS (31/03/2026).

Registrations, last 24 months

  • 20/10/2026: Status changed to active
  • 24/09/2026: Status changed to under reconstruction
  • 20/04/2026: Moved to Navervej 16, 7430 Ikast
  • 16/05/2025: Moved to Søndergade 41A, st, 8700 Horsens
  • 01/01/2025: Industry changed to Retail sale of clothing (477110)

Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.

Financial statements

Financial years 2020–2025 · amounts in DKK thousand

Equity and net profit

−DKK 12m−DKK 10m−DKK 8m−DKK 6m−DKK 4m−DKK 2mDKK 0DKK 2m202020212022202320242025
EquityNet profit
Financial figures for Retail by MARY ApS
202020212022202320242025Change
Revenuenot statednot statednot statednot statednot statednot stated–
Gross profit7,02710,86910,0757,7447,4511,613−78.3%
Operating profit (EBIT)1,9801,381132−1,766−1,631−8,864−443.5%
Profit before tax1,8881,242−96−2,219−2,261−9,469−318.8%
Net profit1,470962−66−1,748−2,730−9,479−247.2%
Total assets6,3769,29710,67611,77411,1883,710−66.8%
Equity1,5262,4882,122374−2,356−11,835−402.3%
Liabilities4,8506,7788,55211,40013,54415,545+14.8%
Cash and cash equivalents4684104877444−40.8%
Average number of employees142628262825−10.7%

Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.

Download the figures as CSV · free with an account, amounts in whole DKK

DKK 0DKK 2mDKK 4mDKK 6mDKK 8mDKK 10m202020212022202320242025
Gross profitMedian, the industry (937 companies)

Signals from the financial statements

calculated from the 2025 figures
  • Negative equity

    Equity was −DKK 11.8m at the end of 2025.

    How is this calculated?

    Equity in the latest annual report is below zero.

  • Loss for 4 years in a row

    Net result has been negative in 2022–2025.

    How is this calculated?

    Net result is negative in the two or more latest annual reports in a row.

The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.

Annual reports

6 financial years
Annual reports for Retail by MARY ApS
Financial yearPeriodPublishedFigures forDocuments
202501/01/2025 – 31/12/202509/07/2026The companyPDF not statedXBRL
202401/01/2024 – 31/12/202431/07/2025The companyPDFXBRL
202301/01/2023 – 31/12/202315/07/2024The companyPDFXBRL
202201/01/2022 – 31/12/202208/08/2023The companyPDFXBRL
202101/01/2021 – 31/12/202130/05/2022The companyPDFXBRL
202020/04/2020 – 31/12/202011/06/2021The companyPDFXBRL

The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.

Employees

monthly figures from CVR
01020304008/2309/2310/2311/2312/2301/2402/2403/2404/2405/2406/2407/2408/2409/2410/2411/2412/2401/2502/2503/2504/2505/2506/2507/2508/2509/2510/2511/2512/2501/2602/2603/2604/2605/2606/2607/26
Employees

Position in the industry

937 companies in the database

Comparison with the other companies in retail sale of clothing based on the latest financial year.

Gross profitDKK 1.6mNo. 414 of 936
Better than 56% of the companies in the industry
Equity−DKK 11.8mNo. 932 of 937
Better than 1% of the companies in the industry
Number of employees17No. 45 of 937
Better than 95% of the companies in the industry

Industry median: gross profit DKK 1.3m, net profit DKK 76,336, equity DKK 784k, 3 employees.

DKK 100kDKK 921kDKK 8.5mDKK 78.1mDKK 343mHere
Distribution of gross profit for 870 companies in the industry (latest financial year, logarithmic scale). Amber bar: where this company sits.

Compared with similar companies

size, age and company form
Rank among similar companies
GroupGross profitEquity
Companies with fewer than 20 employees69,967 companies in the comparison
No. 35,388of 69,742
Better than 49%
No. 69,648of 69,964
Better than 0%
Same industry and fewer than 20 employees850 companies in the comparison
No. 332of 849
Better than 61%
No. 848of 850
Better than 0%
Companies that are between 5 and 14 years old33,688 companies in the comparison
No. 18,959of 33,588
Better than 44%
No. 33,400of 33,687
Better than 1%
All companies of type ApS66,508 companies in the comparison
No. 34,194of 66,379
Better than 48%
No. 66,189of 66,505
Better than 0%

The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.

Compare with the industry

Retail sale of clothing
Gross profit
  1. Retail by MARY ApSDKK 1.6m
  2. H & M Hennes & Mauritz A/SDKK 718.7m
  3. Pwt Group A/SDKK 407.4m
Net profit
  1. Retail by MARY ApS−DKK 9.5m
  2. H & M Hennes & Mauritz A/SDKK 106.2m
  3. Pwt Group A/SDKK 112.3m
Equity
  1. Retail by MARY ApS−DKK 11.8m
  2. H & M Hennes & Mauritz A/SDKK 299.3m
  3. Pwt Group A/SDKK 283.1m
Employees
  1. Retail by MARY ApS17
  2. H & M Hennes & Mauritz A/S2,767
  3. Pwt Group A/S522

Latest financial year per company. Choose up to three companies from the largest in the industry.

Owners and group

from the Public Ownership Register
Owners
  • CMT Invest ApS100%
Retail by MARY ApS

Management

1 active registrations

Executive management

Executive management at Retail by MARY ApS
NameRoleAppointed
Thorsten Andy MadsenDirector30/04/2026
Founders
MR1 Holding ApS, MR2 Holding ApS, MR3 Holding ApS
Former management (6)
Former management at Retail by MARY ApS
NameRoleAppointedResigned
Claus Holm ZinkChair of the board20/04/202001/04/2026
Rene Toft KristiansenDirector20/04/202003/04/2023
Rene Toft KristiansenBoard member20/04/202003/04/2023
Mads Holm ZinkBoard member20/04/202001/04/2026
Mads Holm ZinkDirector03/04/202326/05/2023
Michael Mehli MikkelsenDirector26/05/202330/04/2026

Signing rule: Selskabet tegnes af en direktør.

Address and production units

7 active production units

Navervej 16
7430 Ikast

Ikast-Brande Municipality · Postcode 7430

Other companies at the address (3)

Production units
Production unitAddressEmployeesP number
Boutique MARYNørregade 10, 7570 Vemb–1025835030
Boutique MARYSøndergade 50, 8740 Brædstrup–1025833852
Boutique MARYSøndergade 41A, st, 8700 Horsens–1025835464
Boutique MARYVestergade 2, 7200 Grindsted–1025834611
Boutique MARYSøndergade 19A, st. tv, 7100 Vejle–1025833860
Boutique MARYNørregade 9, 6740 Bramming–1025833879
Retail by MARY ApSNavervej 16, 7430 Ikast–1025753131

Purpose

Selskabets formål er at drive virksomhed ved drift af detailbutikker, herunder butikker med beklædningsgenstande samt anden aktivitet, der efter ledelsens skøn er beslægtet hermed.

The purpose is quoted from the register in Danish.

Changes year by year

35 registered events
202612 changesstatus 2 · accounts 1 · management 4 · address 1 · ownership 4
  • Status changed to active
  • Status changed to under reconstruction
  • Annual report for 2025 published
  • Thorsten Andy Madsen appointed director
  • Michael Mehli Mikkelsen stepped down as director
  • Moved to Navervej 16, 7430 Ikast
  • Claus Holm Zink stepped down as chair of the board
  • Mads Holm Zink stepped down as board member
  • CMT Invest ApS registered as owner (100%)
  • MR1 Holding ApS is no longer registered as owner
  • MR2 Holding ApS is no longer registered as owner
  • CMT Invest ApS is no longer registered as owner
20253 changesaccounts 1 · address 1 · industry 1
  • Annual report for 2024 published
  • Moved to Søndergade 41A, st, 8700 Horsens
  • Industry changed to Retail sale of clothing (477110)
20241 changeaccounts 1
  • Annual report for 2023 published
20239 changesaccounts 1 · management 5 · address 1 · ownership 2
  • Annual report for 2022 published
  • Michael Mehli Mikkelsen appointed director
  • Mads Holm Zink stepped down as director
  • Moved to Søndergade 30, 8700 Horsens
  • Mads Holm Zink appointed director
  • Rene Toft Kristiansen stepped down as director
  • Rene Toft Kristiansen stepped down as board member
  • CMT Invest ApS registered as owner (33.33%)
  • MR3 Holding ApS is no longer registered as owner
20221 changeaccounts 1
  • Annual report for 2021 published
20211 changeaccounts 1
  • Annual report for 2020 published
20208 changesfounded 1 · management 4 · ownership 3
  • Registered as Retail by MARY ApS
  • Claus Holm Zink appointed chair of the board
  • Mads Holm Zink appointed board member
  • Rene Toft Kristiansen appointed director
  • Rene Toft Kristiansen appointed board member
  • MR1 Holding ApS registered as owner (33.33%)
  • MR2 Holding ApS registered as owner (33.33%)
  • MR3 Holding ApS registered as owner (33.33%)

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Same industry in Ikast-Brande

See all →

Same people in management

Source and updates

The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026.

View in CVRReport a correction