PureWelt ApS
Private limited companyCVR 38600222HorsensActive
PureWelt ApS is a private limited company, based in Horsens, active in retail sale of other food, founded in 2017. Equity was negative at the end of 2025 (−DKK 2,126). The company went from a profit in 2024 to a loss of DKK 104k in 2025. 3 other companies in the database are registered at the same address.
Key figures · financial year 2025
What has changed
calculated from recorded figures and datesFinancials: 2025 against 2024
- Gross profit fell 17% (2024 → 2025), to DKK 510k.
- Net profit went from a profit of DKK 68,189 to a loss of DKK 104k (2024 → 2025).
- Equity turned negative: −DKK 2,126 (2024 → 2025).
Registrations, last 24 months
- 05/08/2026: Moved to Vågøvej 16, 8700 Horsens
- 01/01/2025: Industry changed to Retail sale of other food (472700)
Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.
Financial statements
Financial years 2020–2025 · amounts in DKK thousandEquity and net profit
| 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | Change | |
|---|---|---|---|---|---|---|---|
| Revenue | not stated | not stated | not stated | not stated | not stated | not stated | – |
| Gross profit | −51 | 32 | 223 | 373 | 617 | 510 | −17.3% |
| Operating profit (EBIT) | – | – | – | −77 | 95 | −100 | −206% |
| Net profit | −54 | −6 | −52 | −88 | 68 | −104 | −252% |
| Total assets | 265 | 391 | 415 | 401 | 544 | 615 | +13.1% |
| Equity | −251 | 173 | 122 | 33 | 101 | −2 | −102.1% |
| Liabilities | 516 | 218 | 293 | 368 | 442 | 617 | +39.5% |
| Cash and cash equivalents | 84 | 122 | 17 | 21 | 20 | 27 | +34.1% |
| Average number of employees | – | – | 1 | 2 | 2 | 2 | 0% |
Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.
Download the figures as CSV · free with an account, amounts in whole DKK
Signals from the financial statements
calculated from the 2025 figuresNegative equity
Equity was −DKK 2,126 at the end of 2025.
How is this calculated?
Equity in the latest annual report is below zero.
The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.
Annual reports
6 financial years| Financial year | Period | Published | Figures for | Documents |
|---|---|---|---|---|
| 2025 | 01/01/2025 – 31/12/2025 | 29/06/2026 | The company | PDF not statedXBRL |
| 2024 | 01/01/2024 – 31/12/2024 | 30/06/2025 | The company | PDFXBRL |
| 2023 | 01/01/2023 – 31/12/2023 | 28/06/2024 | The company | PDFXBRL |
| 2022 | 01/01/2022 – 31/12/2022 | 27/06/2023 | The company | PDFXBRL |
| 2021 | 01/01/2021 – 31/12/2021 | 05/08/2022 | The company | PDFXBRL |
| 2020 | 01/01/2020 – 31/12/2020 | 21/10/2021 | The company | PDFXBRL |
The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.
Employees
monthly figures from CVRPosition in the industry
213 companies in the databaseComparison with the other companies in retail sale of other food based on the latest financial year.
Industry median: gross profit DKK 866k, net profit DKK 31,434, equity DKK 230k, 3 employees.
Compared with similar companies
size, age and company form| Group | Gross profit | Equity |
|---|---|---|
| Companies with fewer than 20 employees69,967 companies in the comparison | No. 54,063of 69,742 Better than 22% | No. 60,047of 69,964 Better than 14% |
| Same industry and fewer than 20 employees189 companies in the comparison | No. 117of 189 Better than 38% | No. 134of 189 Better than 29% |
| Companies that are between 5 and 14 years old33,688 companies in the comparison | No. 27,531of 33,588 Better than 18% | No. 28,363of 33,687 Better than 16% |
| All companies of type ApS66,508 companies in the comparison | No. 52,024of 66,379 Better than 22% | No. 56,351of 66,505 Better than 15% |
The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.
Compare with the industry
Retail sale of other food- PureWelt ApSDKK 510k
- KaffeK ApSDKK 95m
- A.c. Perch's Thehandels Eftf. ApSDKK 42m
- PureWelt ApS−DKK 104k
- KaffeK ApSDKK 35.3m
- A.c. Perch's Thehandels Eftf. ApSDKK 8.8m
- PureWelt ApS−DKK 2,126
- KaffeK ApSDKK 45.1m
- A.c. Perch's Thehandels Eftf. ApSDKK 34.3m
- PureWelt ApS2
- KaffeK ApS148
- A.c. Perch's Thehandels Eftf. ApS121
Latest financial year per company. Choose up to three companies from the largest in the industry.
Owners and group
from the Public Ownership Register- Torben Søe100%
Management
1 active registrationsExecutive management
| Name | Role | Appointed |
|---|---|---|
| Torben Søe | CEO | 14/10/2021 |
- Founders
- Torben Søe
Former management (1)
| Name | Role | Appointed | Resigned |
|---|---|---|---|
| Torben Søe | CEO | 01/05/2017 | 19/08/2021 |
Signing rule: Selskabet tegnes af en direktør
Address and production units
2 active production unitsVågøvej 16
8700 Horsens
Horsens Municipality · Postcode 8700
Other companies at the address (3)
- EEbyg ApSDevelopment of building projects
- Tipa ApSOffice administrative and support activities
- Solutn ApSEngineering consultancy in production and mechanical engineering
| Production unit | Address | Employees | P number |
|---|---|---|---|
| PureWelt ApS | Vågøvej 16, 8700 Horsens | – | 1028229735 |
| PureWelt ApS | Højvangen 4, 8700 Horsens | – | 1022396222 |
Purpose
Virksomhedens formål er at sælge kosttilskud, kropspleje og fødevarer
The purpose is quoted from the register in Danish.
Changes year by year
18 registered events20262 changesaddress 1 · accounts 1
- AddressMoved to Vågøvej 16, 8700 Horsens
- AccountsAnnual report for 2025 published
20252 changesaccounts 1 · industry 1
- AccountsAnnual report for 2024 published
- IndustryIndustry changed to Retail sale of other food (472700)
20241 changeaccounts 1
- AccountsAnnual report for 2023 published
20231 changeaccounts 1
- AccountsAnnual report for 2022 published
20221 changeaccounts 1
- AccountsAnnual report for 2021 published
20217 changesaccounts 1 · name 1 · status 2 · capital 1 · management 2
- AccountsAnnual report for 2020 published
- NameName changed from PureWelt IVS to PureWelt ApS
- StatusStatus changed to active
- CapitalShare capital changed from 10,000 DKK to 40,000 DKK
- ManagementTorben Søe appointed ceo
- StatusStatus changed to under compulsory dissolution
- ManagementTorben Søe stepped down as ceo
20174 changesstatus 1 · management 1 · ownership 1 · founded 1
- StatusStatus changed to active
- ManagementTorben Søe appointed ceo
- OwnershipTorben Søe registered as owner (100%)
- FoundedRegistered as PureWelt IVS
Related companies
Same industry in Horsens
- Casual Day ApS21 employees
- Spisekammeret ApS7 employees
- Horsens Asian Marked ApS5 employees
Largest in the industry
- KaffeK ApSDKK 95m
- A.c. Perch's Thehandels Eftf. ApSDKK 42m
- Skagenfood A/SDKK 40.3m
- Melcom A/SDKK 21.5m
- Gartnergården Djurs ApSDKK 17.8m
- Casual Day ApSDKK 14.3m
Source and updates
The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.