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Promal A/S

Public limited companyCVR 20669438HolstebroActive

Promal A/S is a public limited company, based in Holstebro, active in manufacture of paints, varnishes and similar coatings, printing ink and mastics, founded in 1998. Net profit rose 7% from 2024 to 2025, ending at DKK 3.2m. Measured by gross profit, it ranks no. 10 of 30 companies in the industry in the database. Profit has grown three years in a row.

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Key figures · financial year 2025

Gross profitDKK 14m−9.8% vs. 2024
Net profitDKK 3.2m+6.8% vs. 2024
EquityDKK 25.7m+14.4% vs. 2024
Employees20latest month from CVR

What has changed

calculated from recorded figures and dates

Financials: 2025 against 2024

  • Gross profit fell 10% (2024 → 2025), to DKK 14m.
  • Net profit rose 7% (2024 → 2025), to DKK 3.2m.
  • Equity rose 14% (2024 → 2025), to DKK 25.7m.

Employees

  • 1 more employees than a year earlier: 20 (08/2026) against 19 (08/2025).

Management and owners, last 24 months

  • New in management: Preben Sundgård Laugesen (ceo, 23/04/2026), Preben Sundgård Laugesen (director, 20/06/2025) and Morten Lindberg (ceo, 20/06/2025).
  • Stepped down: Preben Sundgård Laugesen (ceo, 19/06/2025), Preben Sundgård Laugesen (director, 22/04/2026) and Morten Lindberg (ceo, 24/04/2026).

Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.

Financial statements

Financial years 2020–2025 · amounts in DKK thousand

Equity and net profit

DKK 0DKK 5mDKK 10mDKK 15mDKK 20mDKK 25m202020212022202320242025
EquityNet profit
Financial figures for Promal A/S
202020212022202320242025Change
Revenuenot statednot statednot statednot statednot statednot stated–
Gross profit12,92213,74012,51311,05715,48813,972−9.8%
Operating profit (EBIT)3,3074,3802,106−1012,8673,055+6.5%
Profit before tax3,2414,3682,3462962,9093,244+11.5%
Net profit3,2565,0682,3462963,0383,244+6.8%
Total assets21,92422,83731,63428,30729,33732,185+9.7%
Equity16,72418,79219,13819,43422,47325,717+14.4%
Liabilities5,2014,04512,4968,8726,8646,468−5.8%
Cash and cash equivalents2,499910251299500+67.3%
Average number of employees–––202219−13.6%

Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.

Download the figures as CSV · free with an account, amounts in whole DKK

DKK 0DKK 2mDKK 4mDKK 6mDKK 8mDKK 10mDKK 12mDKK 14mDKK 16m202020212022202320242025
Gross profitMedian, the industry (30 companies)

Signals from the financial statements

calculated from the 2025 figures

  • Profit for five years in a row

    Net result has been positive in 2021–2025.

    How is this calculated?

    Net result is positive in the five latest annual reports in a row.

The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.

Annual reports

6 financial years
Annual reports for Promal A/S
Financial yearPeriodPublishedFigures forDocuments
202501/01/2025 – 31/12/202518/03/2026The companyPDF not statedXBRL
202401/01/2024 – 31/12/202417/03/2025The companyPDFXBRL
202301/01/2023 – 31/12/202313/05/2024The companyPDFXBRL
202201/01/2022 – 31/12/202218/04/2023The companyPDFXBRL
202101/01/2021 – 31/12/202104/03/2022The companyPDFXBRL
202001/01/2020 – 31/12/202001/03/2021The companyPDFXBRL

The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.

Employees

monthly figures from CVR
051015202509/2310/2311/2312/2301/2402/2403/2404/2405/2406/2407/2408/2409/2410/2411/2412/2401/2502/2503/2504/2505/2506/2507/2508/2509/2510/2511/2512/2501/2602/2603/2604/2605/2606/2607/2608/26
Employees

Position in the industry

30 companies in the database

Comparison with the other companies in manufacture of paints, varnishes and similar coatings, printing ink and mastics based on the latest financial year.

Gross profitDKK 14mNo. 10 of 30
Better than 69% of the companies in the industry
EquityDKK 25.7mNo. 9 of 30
Better than 72% of the companies in the industry
Number of employees20No. 11 of 30
Better than 66% of the companies in the industry

Industry median: gross profit DKK 2.9m, net profit DKK 563k, equity DKK 3.8m, 5 employees.

DKK 144kDKK 853kDKK 5mDKK 29.9mDKK 97.7mHere
Distribution of gross profit for 29 companies in the industry (latest financial year, logarithmic scale). Amber bar: where this company sits.

Compared with similar companies

size, age and company form
Rank among similar companies
GroupGross profitEquity
Companies with 20–49 employees9,922 companies in the comparison
No. 4,465of 9,892
Better than 55%
No. 1,389of 9,922
Better than 86%
Companies that are between 15 and 29 years old24,910 companies in the comparison
No. 4,590of 24,791
Better than 81%
No. 3,775of 24,909
Better than 85%
All companies of type A/S18,025 companies in the comparison
No. 7,506of 17,786
Better than 58%
No. 5,383of 18,024
Better than 70%

The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.

Compare with the industry

Manufacture of paints, varnishes and similar coatings, printing ink and mastics
Gross profit
  1. Promal A/SDKK 14m
  2. Dana Lim A/SDKK 176.7m
  3. Beck & Jørgensen A/SDKK 98.2m
Net profit
  1. Promal A/SDKK 3.2m
  2. Dana Lim A/SDKK 16m
  3. Beck & Jørgensen A/SDKK 15.8m
Equity
  1. Promal A/SDKK 25.7m
  2. Dana Lim A/SDKK 175m
  3. Beck & Jørgensen A/SDKK 125.9m
Employees
  1. Promal A/S20
  2. Dana Lim A/S220
  3. Beck & Jørgensen A/S133

Latest financial year per company. Choose up to three companies from the largest in the industry.

Owners and group

from the Public Ownership Register
Owners
  • Promal Holding A/S100%
Promal A/S

Management

6 active registrations

Executive management

Executive management at Promal A/S
NameRoleAppointed
Preben Sundgård LaugesenCEO23/04/2026

Board of directors

Board of directors at Promal A/S
NameRoleAppointed
Steen Røjkjær MadsenBoard member09/01/2013
Stefan JessenBoard member29/05/2013
Preben Sundgård LaugesenBoard member15/08/2013
Niels Jørgen LodahlChair of the board28/11/2014
Erling Jensen KristensenBoard member28/11/2014
Founders
Erik Ingemann Jørgensen, Michael Christian Duus
Former management (15)
Former management at Promal A/S
NameRoleAppointedResigned
Erik Ingemann JørgensenDirector05/02/199823/06/1998
Michael Christian DuusDirector05/02/199818/09/2008
Erik de FønssBoard member06/10/199910/07/2008
Cornelis den BravenBoard member06/10/199902/02/2011
Willem den bravenBoard member06/10/199927/10/2009
Vincent ImbosChair of the board18/09/200809/01/2013
Gerard Johan JansenDirector18/09/200809/01/2013
Bodil HolmBoard member27/10/200930/06/2011
Jan Emerek ClausenBoard member02/02/201109/01/2013
Gerard Johan JansenBoard member28/11/201109/01/2013
Niels Stengaard VaseBoard member09/01/201320/10/2023
Erling Jensen KristensenCEO09/01/201315/08/2013
Preben Sundgård LaugesenCEO15/08/201319/06/2025
Preben Sundgård LaugesenDirector20/06/202522/04/2026
Morten LindbergCEO20/06/202524/04/2026

Signing rule: Virksomheden tegnes af to direktører i forening, af bestyrelsens formand og en direktør eller af den samlede bestyrelse

Address and production units

1 active production units

Joachim Wellers Vej 27
7500 Holstebro

Holstebro Municipality · Postcode 7500

Production units
Production unitAddressEmployeesP number
PROMAL A/SJoachim Wellers Vej 27, 7500 Holstebro201004054804

Purpose

Selskabets formål er salg og produktion af fuge-, lim- og tætningsmaterialer, samt produkter, der er beslægtet hermed. Selskabets formål er tillige salg og produktion af maling og træbeskyttelsesmidler samt investering.

The purpose is quoted from the register in Danish.

Changes year by year

59 registered events
20264 changesmanagement 3 · accounts 1
  • Morten Lindberg stepped down as ceo
  • Preben Sundgård Laugesen appointed ceo
  • Preben Sundgård Laugesen stepped down as director
  • Annual report for 2025 published
20254 changesmanagement 3 · accounts 1
  • Preben Sundgård Laugesen appointed director
  • Morten Lindberg appointed ceo
  • Preben Sundgård Laugesen stepped down as ceo
  • Annual report for 2024 published
20241 changeaccounts 1
  • Annual report for 2023 published
20232 changesmanagement 1 · accounts 1
  • Niels Stengaard Vase stepped down as board member
  • Annual report for 2022 published
20221 changeaccounts 1
  • Annual report for 2021 published
20211 changeaccounts 1
  • Annual report for 2020 published
20142 changesmanagement 2
  • Erling Jensen Kristensen appointed board member
  • Niels Jørgen Lodahl appointed chair of the board
201315 changesmanagement 11 · industry 1 · address 1 · name 1 · ownership 1
  • Preben Sundgård Laugesen appointed board member
  • Preben Sundgård Laugesen appointed ceo
  • Erling Jensen Kristensen stepped down as ceo
  • Stefan Jessen appointed board member
  • Industry changed to Manufacture of paints, varnishes and similar coatings, printing ink and mastics (203000)
  • Moved to Joachim Wellers Vej 27, 7500 Holstebro
  • Name changed from DEN BRAVEN, SCANDINAVIA A/S to PROMAL A/S
  • Niels Stengaard Vase appointed board member
  • Erling Jensen Kristensen appointed ceo
  • Steen Røjkjær Madsen appointed board member
  • Gerard Johan Jansen stepped down as board member
  • Jan Emerek Clausen stepped down as board member
  • Vincent Imbos stepped down as chair of the board
  • Gerard Johan Jansen stepped down as director
  • Promal Holding A/S registered as owner (100%)
20115 changesmanagement 4 · capital 1
  • Gerard Johan Jansen appointed board member
  • Bodil Holm stepped down as board member
  • Share capital changed from 1,002,500 DKK to 1,004,000 DKK
  • Jan Emerek Clausen appointed board member
  • Cornelis den Braven stepped down as board member
20101 changecapital 1
  • Share capital changed from 1,002,000 DKK to 1,002,500 DKK
20093 changesmanagement 2 · capital 1
  • Bodil Holm appointed board member
  • Willem den braven stepped down as board member
  • Share capital changed from 1,001,500 DKK to 1,002,000 DKK
20087 changescapital 2 · management 4 · industry 1
  • Share capital changed from 1,001,000 DKK to 1,001,500 DKK
  • Vincent Imbos appointed chair of the board
  • Gerard Johan Jansen appointed director
  • Michael Christian Duus stepped down as director
  • Erik de Fønss stepped down as board member
  • Share capital changed from 1,000,000 DKK to 1,001,000 DKK
  • Industry changed to Engroshandel med lak, maling, tapet, gulvbelægning mv. (467320)
20072 changesaddress 1 · industry 1
  • Moved to Bavnevej 10-12, 6580 Vamdrup
  • Industry changed to Engroshandel med lak, maling, tapet, malerpensler mv. (515320)
20051 changeindustry 1
  • Industry changed to Engroshandel med kemiske produkter (515500)
20003 changesname 1 · capital 1 · address 1
  • Name changed from FARVEMØLLEN ApS to DEN BRAVEN, SCANDINAVIA A/S
  • Share capital changed from 125,000 DKK to 1,000,000 DKK
  • Moved to Bavnevej 10-12, 6580 Vamdrup
19993 changesmanagement 3
  • Erik de Fønss appointed board member
  • Willem den braven appointed board member
  • Cornelis den Braven appointed board member
19984 changesmanagement 3 · founded 1
  • Erik Ingemann Jørgensen stepped down as director
  • Registered as FARVEMØLLEN ApS
  • Michael Christian Duus appointed director
  • Erik Ingemann Jørgensen appointed director

Related companies

Same people in management

Largest in the industry

See all →

Source and updates

The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026.

View in CVRReport a correction