Proem Parades ApS
Private limited companyCVR 40149325BrønshøjActive
Proem Parades ApS is a private limited company, based in Brønshøj, active in retail sale of clothing, founded in 2019. The company made a loss in both 2024 and 2025, most recently DKK 522k. Equity grew to DKK 2.4m in 2025.
Key figures · financial year 2025
What has changed
calculated from recorded figures and datesFinancials: 2025 against 2024
- Gross profit fell 15% (2024 → 2025), to DKK 581k.
- The loss got smaller: from DKK 834k to DKK 522k (2024 → 2025).
- Equity rose 154% (2024 → 2025), to DKK 2.4m.
Management and owners, last 24 months
- New owners registered: Collective Ideas ApS (04/03/2025), Stine Brynjolf Holding ApS (31/03/2025) and Lærke Nikolajsen Holding ApS (31/03/2025) (+3).
- No longer registered as owner: Collective Ideas ApS (03/03/2025), Stine Brynjolf Holding ApS (30/03/2025) and Lærke Nikolajsen Holding ApS (30/03/2025) (+2).
Registrations, last 24 months
- 30/09/2026: Moved to Mellemvangen 42, 2700 Brønshøj
- 24/02/2026: Share capital changed from 78,860 DKK to 79,912 DKK
- 31/03/2025: Share capital changed from 73,100 DKK to 78,860 DKK
- 04/03/2025: Share capital changed from 55,556 DKK to 73,100 DKK
- 01/01/2025: Industry changed to Retail sale of clothing (477110)
Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.
Financial statements
Financial years 2020–2025 · amounts in DKK thousandEquity and net profit
| 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | Change | |
|---|---|---|---|---|---|---|---|
| Revenue | not stated | not stated | not stated | not stated | not stated | not stated | – |
| Gross profit | 1,077 | 1,166 | 1,326 | 1,185 | 685 | 581 | −15.2% |
| Operating profit (EBIT) | 365 | 51 | −128 | −186 | −1,060 | −665 | +37.2% |
| Profit before tax | 357 | 41 | −138 | −198 | −1,065 | −667 | +37.4% |
| Net profit | 275 | 25 | −108 | −156 | −834 | −522 | +37.4% |
| Total assets | 1,435 | 1,084 | 2,676 | 4,395 | 1,243 | 2,602 | +109.3% |
| Equity | 323 | 348 | 1,941 | 1,785 | 951 | 2,415 | +153.9% |
| Liabilities | 1,112 | 733 | 735 | 2,610 | 292 | 187 | −36% |
| Cash and cash equivalents | 1,342 | 787 | 1,399 | 1,357 | 210 | 1,447 | +589.7% |
| Average number of employees | 2 | 3 | 4 | 3 | 4 | 3 | −25% |
Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.
Download the figures as CSV · free with an account, amounts in whole DKK
Signals from the financial statements
calculated from the 2025 figuresLoss for 4 years in a row
Net result has been negative in 2022–2025.
How is this calculated?
Net result is negative in the two or more latest annual reports in a row.
The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.
Annual reports
6 financial years| Financial year | Period | Published | Figures for | Documents |
|---|---|---|---|---|
| 2025 | 01/01/2025 – 31/12/2025 | 29/06/2026 | The company | PDF not statedXBRL |
| 2024 | 01/01/2024 – 31/12/2024 | 20/05/2025 | The company | PDFXBRL |
| 2023 | 01/01/2023 – 31/12/2023 | 30/06/2024 | The company | PDFXBRL |
| 2022 | 01/01/2022 – 31/12/2022 | 22/06/2023 | The company | PDFXBRL |
| 2021 | 01/01/2021 – 31/12/2021 | 23/05/2022 | The company | PDFXBRL |
| 2020 | 01/01/2020 – 31/12/2020 | 08/06/2021 | The company | PDFXBRL |
The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.
Employees
monthly figures from CVRPosition in the industry
937 companies in the databaseComparison with the other companies in retail sale of clothing based on the latest financial year.
Industry median: gross profit DKK 1.3m, net profit DKK 76,336, equity DKK 784k, 3 employees.
Compared with similar companies
size, age and company form| Group | Gross profit | Equity |
|---|---|---|
| Companies with fewer than 20 employees69,967 companies in the comparison | No. 52,774of 69,742 Better than 24% | No. 21,935of 69,964 Better than 69% |
| Same industry and fewer than 20 employees850 companies in the comparison | No. 649of 849 Better than 24% | No. 160of 850 Better than 81% |
| Companies that are between 5 and 14 years old33,688 companies in the comparison | No. 26,984of 33,588 Better than 20% | No. 9,684of 33,687 Better than 71% |
| All companies of type ApS66,508 companies in the comparison | No. 50,778of 66,379 Better than 24% | No. 18,265of 66,505 Better than 73% |
The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.
Compare with the industry
Retail sale of clothing- Proem Parades ApSDKK 581k
- H & M Hennes & Mauritz A/SDKK 718.7m
- Pwt Group A/SDKK 407.4m
- Proem Parades ApS−DKK 522k
- H & M Hennes & Mauritz A/SDKK 106.2m
- Pwt Group A/SDKK 112.3m
- Proem Parades ApSDKK 2.4m
- H & M Hennes & Mauritz A/SDKK 299.3m
- Pwt Group A/SDKK 283.1m
- Proem Parades ApS7
- H & M Hennes & Mauritz A/S2,767
- Pwt Group A/S522
Latest financial year per company. Choose up to three companies from the largest in the industry.
Owners and group
from the Public Ownership Register- Collective Ideas ApS5%
- Stine Brynjolf Holding ApS25%
- Lærke Nikolajsen Holding ApS25%
- Polarbear Invest ApS25%
Management
2 active registrationsExecutive management
| Name | Role | Appointed |
|---|---|---|
| Stine Brynjolf Pedersen | Director | 02/01/2019 |
| Lærke Nikolajsen | Director | 02/01/2019 |
- Founders
- Stine Brynjolf Holding ApS, Lærke Nikolajsen Holding ApS
Signing rule: Selskabet tegnes af én direktør.
Address and production units
1 active production unitsMellemvangen 42
2700 Brønshøj
| Production unit | Address | Employees | P number |
|---|---|---|---|
| Proem Parades ApS | Mellemvangen 42, 2700 Brønshøj | 6 | 1024278332 |
Purpose
Selskabets formål er blandt andet i sin virksomhed og drift at have en væsentlig positiv indvirkning på samfundet og miljøet som helhed i form af at drive en modevirksomhed der producerer tøj.
The purpose is quoted from the register in Danish.
Changes year by year
37 registered events20266 changesaddress 1 · accounts 1 · capital 1 · ownership 3
- AddressMoved to Mellemvangen 42, 2700 Brønshøj
- AccountsAnnual report for 2025 published
- CapitalShare capital changed from 78,860 DKK to 79,912 DKK
- OwnershipPolarbear Invest ApS registered as owner (25%)
- OwnershipDitte Søndergaard Holding ApS is no longer registered as owner
- OwnershipPolarbear Invest ApS is no longer registered as owner
202512 changesaccounts 1 · capital 2 · ownership 8 · industry 1
- AccountsAnnual report for 2024 published
- CapitalShare capital changed from 73,100 DKK to 78,860 DKK
- OwnershipDitte Søndergaard Holding ApS registered as owner (5%)
- OwnershipLærke Nikolajsen Holding ApS registered as owner (25%)
- OwnershipStine Brynjolf Holding ApS registered as owner (25%)
- OwnershipLærke Nikolajsen Holding ApS is no longer registered as owner
- OwnershipStine Brynjolf Holding ApS is no longer registered as owner
- CapitalShare capital changed from 55,556 DKK to 73,100 DKK
- OwnershipPolarbear Invest ApS registered as owner (20%)
- OwnershipCollective Ideas ApS registered as owner (5%)
- OwnershipCollective Ideas ApS is no longer registered as owner
- IndustryIndustry changed to Retail sale of clothing (477110)
20242 changesaccounts 1 · address 1
- AccountsAnnual report for 2023 published
- AddressMoved to Gothersgade 39, st. th, 1123 København K
20233 changesaccounts 1 · address 1 · industry 1
- AccountsAnnual report for 2022 published
- AddressMoved to Bredgade 65A, 2, 1260 København K
- IndustryIndustry changed to Detailhandel med tøj, sko, lædervarer, ure eller babyudstyr via internet (479116)
20227 changesaccounts 1 · capital 1 · ownership 5
- AccountsAnnual report for 2021 published
- CapitalShare capital changed from 50,000 DKK to 55,556 DKK
- OwnershipLærke Nikolajsen Holding ApS registered as owner (33.33%)
- OwnershipStine Brynjolf Holding ApS registered as owner (33.33%)
- OwnershipCollective Ideas ApS registered as owner (10%)
- OwnershipLærke Nikolajsen Holding ApS is no longer registered as owner
- OwnershipStine Brynjolf Holding ApS is no longer registered as owner
20211 changeaccounts 1
- AccountsAnnual report for 2020 published
20201 changeaddress 1
- AddressMoved to Indiakaj 2, 2100 København Ø
20195 changesfounded 1 · management 2 · ownership 2
- FoundedRegistered as Proem Parades ApS
- ManagementStine Brynjolf Pedersen appointed director
- ManagementLærke Nikolajsen appointed director
- OwnershipLærke Nikolajsen Holding ApS registered as owner (50%)
- OwnershipStine Brynjolf Holding ApS registered as owner (50%)
Related companies
Same industry in København
- H & M Hennes & Mauritz A/S2,767 employees
- INDITEX Danmark A/S481 employees
- Lager 157 ApS220 employees
- Hunkemöller Danmark A/S209 employees
- Gina Tricot A/S198 employees
- Newyorker Danmark ApS105 employees
Largest in the industry
- H & M Hennes & Mauritz A/SDKK 718.7m
- Pwt Group A/SDKK 407.4m
- BESTSELLER Stores Denmark A/SDKK 279.7m
- INDITEX Danmark A/SDKK 239.9m
- Only Stores Denmark A/SDKK 135.2m
- Axel Kaufmann ApSDKK 123.7m
Source and updates
The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.