Pica Pica ApS

Private limited companyCVR 33248741Aarhus CActive

Pica Pica ApS is a private limited company, based in Aarhus C, active in serving of non-alcoholic beverages, founded in 2010. After a loss in 2024, the company made a profit of DKK 24,247 in 2025. With 14 employees, the company is about 5 times larger than the industry median.

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Key figures · financial year 2025

Gross profitDKK 1.2m+37.7% vs. 2024
Net profitDKK 24,247+117% vs. 2024
EquityDKK 249k+10.8% vs. 2024
Employees14latest month from CVR

What has changed

calculated from recorded figures and dates

Financials: 2025 against 2024

  • Gross profit rose 38% (2024 → 2025), to DKK 1.2m.
  • Net profit went from a loss of DKK 142k to a profit of DKK 24,247 (2024 → 2025).
  • Equity rose 11% (2024 → 2025), to DKK 249k.

Employees

  • 3 more employees than a year earlier: 14 (08/2026) against 11 (08/2025).

Management and owners, last 24 months

  • New owners registered: Castenskiold & Katborg ApS (01/04/2025) and ISSA Holding ApS (01/04/2025).
  • No longer registered as owner: Castenskiold & Katborg ApS (31/03/2025), ISSA Holding ApS (31/03/2025) and Malthe Bøgh Holding ApS (01/04/2025).

Registrations, last 24 months

  • 01/01/2025: Industry changed to Serving of non-alcoholic beverages (563010)

Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.

Financial statements

Financial years 2020–2025 · amounts in DKK thousand

Equity and net profit

−DKK 200kDKK 0DKK 200kDKK 400kDKK 600k202020212022202320242025
EquityNet profit
Financial figures for Pica Pica ApS
202020212022202320242025Change
Revenuenot statednot statednot statednot statednot statednot stated–
Gross profit1,0171,2339897488811,213+37.7%
Operating profit (EBIT)416354150−182−15940+125.3%
Profit before tax416356146−175−14733+122.7%
Net profit320275114−181−14224+117%
Total assets1,1941,7621,2321,169715810+13.2%
Equity385660624367225249+10.8%
Liabilities670967473472473543+14.9%
Cash and cash equivalents6801,11262824613936−74.3%
Average number of employees222230−100%

Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.

Download the figures as CSV · free with an account, amounts in whole DKK

DKK 0DKK 200kDKK 400kDKK 600kDKK 800kDKK 1mDKK 1.2m202020212022202320242025
Gross profitMedian, the industry (147 companies)

Annual reports

6 financial years
Annual reports for Pica Pica ApS
Financial yearPeriodPublishedFigures forDocuments
202501/10/2024 – 30/09/202504/11/2025The companyPDF not statedXBRL
202401/10/2023 – 30/09/202419/12/2024The companyPDFXBRL
202301/10/2022 – 30/09/202314/12/2023The companyPDF not statedXBRL
202201/10/2021 – 30/09/202222/12/2022The companyPDF not statedXBRL
202101/10/2020 – 30/09/202117/12/2021The companyPDF not statedXBRL
202001/10/2019 – 30/09/202019/01/2021The companyPDF not statedXBRL

The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.

Employees

monthly figures from CVR
0246810121409/2310/2311/2312/2301/2402/2403/2404/2405/2406/2407/2408/2409/2410/2411/2412/2401/2502/2503/2504/2505/2506/2507/2508/2509/2510/2511/2512/2501/2602/2603/2604/2605/2606/2607/2608/26
Employees

Position in the industry

147 companies in the database

Comparison with the other companies in serving of non-alcoholic beverages based on the latest financial year.

Gross profitDKK 1.2mNo. 65 of 145
Better than 56% of the companies in the industry
EquityDKK 249kNo. 55 of 147
Better than 63% of the companies in the industry
Number of employees14No. 131 of 147
Better than 11% of the companies in the industry

Industry median: gross profit DKK 1m, net profit DKK 45,997, equity DKK 107k, 3 employees.

DKK 100kDKK 815kDKK 6.6mDKK 54.1mDKK 219mHere
Distribution of gross profit for 134 companies in the industry (latest financial year, logarithmic scale). Amber bar: where this company sits.

Compared with similar companies

size, age and company form
Rank among similar companies
GroupGross profitEquity
Companies with fewer than 20 employees69,967 companies in the comparison
No. 41,175of 69,742
Better than 41%
No. 48,806of 69,964
Better than 30%
Same industry and fewer than 20 employees113 companies in the comparison
No. 34of 111
Better than 70%
No. 31of 113
Better than 73%
Companies that are between 15 and 29 years old24,910 companies in the comparison
No. 18,164of 24,791
Better than 27%
No. 21,920of 24,909
Better than 12%
All companies of type ApS66,508 companies in the comparison
No. 39,665of 66,379
Better than 40%
No. 44,825of 66,505
Better than 33%

The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.

Compare with the industry

Serving of non-alcoholic beverages
Gross profit
  1. Pica Pica ApSDKK 1.2m
  2. Joe & The Juice A/SDKK 440.6m
  3. Espresso House Denmark A/SDKK 158.9m
Net profit
  1. Pica Pica ApSDKK 24,247
  2. Joe & The Juice A/SDKK 14.5m
  3. Espresso House Denmark A/SDKK 2.5m
Equity
  1. Pica Pica ApSDKK 249k
  2. Joe & The Juice A/SDKK 161.3m
  3. Espresso House Denmark A/SDKK 46.3m
Employees
  1. Pica Pica ApS14
  2. Joe & The Juice A/S1,075
  3. Espresso House Denmark A/S852

Latest financial year per company. Choose up to three companies from the largest in the industry.

Owners and group

from the Public Ownership Register
Owners
Pica Pica ApS

Management

2 active registrations

Executive management

Executive management at Pica Pica ApS
NameRoleAppointed
Christian Castenskiold-KlixbüllDirector28/09/2018
Mads Falsner PoulsenDirector06/11/2018
Founders
Mads Poulsen Holding ApS
Former management (3)
Former management at Pica Pica ApS
NameRoleAppointedResigned
Mads Falsner PoulsenDirector11/10/201024/02/2015
Christian Castenskiold-KlixbüllDirector24/02/201523/03/2015
Mads Falsner PoulsenDirector23/03/201528/09/2018

Signing rule: Selskabet tegnes af direktionen

Address and production units

1 active production units

Vester Allé 15
8000 Aarhus C

Aarhus Municipality · Postcode 8000

Production units
Production unitAddressEmployeesP number
Pica Pica ApSVester Allé 15, 8000 Aarhus C141016380926

Purpose

Selskabets formål er at drive restaurations- og cafévirksomhed samt dermed beslægtet virksomhed.

The purpose is quoted from the register in Danish.

Changes year by year

35 registered events
20257 changesaccounts 1 · ownership 5 · industry 1
  • Annual report for 2025 published
  • ISSA Holding ApS registered as owner (50%)
  • Castenskiold & Katborg ApS registered as owner (50%)
  • Malthe Bøgh Holding ApS is no longer registered as owner
  • ISSA Holding ApS is no longer registered as owner
  • Castenskiold & Katborg ApS is no longer registered as owner
  • Industry changed to Serving of non-alcoholic beverages (563010)
20241 changeaccounts 1
  • Annual report for 2024 published
20231 changeaccounts 1
  • Annual report for 2023 published
20221 changeaccounts 1
  • Annual report for 2022 published
20212 changesaccounts 2
  • Annual report for 2021 published
  • Annual report for 2020 published
20203 changesaddress 3
  • Moved to Vester Allé 15, 8000 Aarhus C
  • Moved to Vester Allé 15, 8000 Aarhus C
  • Moved to Vester Allé 15, 8000 Aarhus C
20183 changesmanagement 3
  • Mads Falsner Poulsen appointed director
  • Christian Castenskiold-Klixbüll appointed director
  • Mads Falsner Poulsen stepped down as director
20175 changesownership 5
  • Malthe Bøgh Holding ApS registered as owner (33.33%)
  • Malthe Bøgh Holding ApS is no longer registered as owner
  • ISSA Holding ApS registered as owner (33.33%)
  • Castenskiold & Katborg ApS registered as owner (33.33%)
  • Castenskiold & Katborg ApS is no longer registered as owner
20158 changesname 1 · management 4 · ownership 3
  • Name changed from RÅBAR ApS to Pica Pica ApS
  • Mads Falsner Poulsen appointed director
  • Christian Castenskiold-Klixbüll stepped down as director
  • Malthe Bøgh Holding ApS registered as owner (20%)
  • Castenskiold & Katborg ApS registered as owner (66.67%)
  • Castenskiold & Katborg ApS is no longer registered as owner
  • Christian Castenskiold-Klixbüll appointed director
  • Mads Falsner Poulsen stepped down as director
20141 changeownership 1
  • Castenskiold & Katborg ApS registered as owner (100%)
20103 changesaddress 1 · founded 1 · management 1
  • Moved to Vester Allé 15, 8000 Aarhus C
  • Registered as RÅBAR ApS
  • Mads Falsner Poulsen appointed director

Related companies

Same industry in Aarhus

See all →

Same people in management

Source and updates

The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026.

View in CVRReport a correction