New Loop ApS
Private limited companyCVR 41469021København KActive
New Loop ApS is a private limited company, based in København K, active in industrial design and fashion design, founded in 2020. The company made a loss in both 2024 and 2025, most recently DKK 2.7m. Equity grew to DKK 3.3m in 2025.
Key figures · financial year 2025
Gross profitDKK 557k+16.7% vs. 2024
Net profit−DKK 2.7m−64.3% vs. 2024
EquityDKK 3.3m+59.4% vs. 2024
Employees7latest month from CVR
What has changed
calculated from recorded figures and datesFinancials: 2025 against 2024
- Gross profit rose 17% (2024 → 2025), to DKK 557k.
- The loss grew: from DKK 1.7m to DKK 2.7m (2024 → 2025).
- Equity rose 59% (2024 → 2025), to DKK 3.3m.
Management and owners, last 24 months
- New in management: Lisa Lolk Hauge (board member, 11/05/2026).
- Stepped down: Simon Gade (board member, 25/03/2025) and Jacob Jelsing (board member, 12/02/2025).
- New owners registered: Tscherning Invest ApS (11/05/2026), Morgenthaler Office ApS (11/05/2026) and Nld Hld ApS (11/05/2026) (+11).
- No longer registered as owner: New Loop ApS (15/07/2025), Jokey SE (14/07/2025) and Morgenthaler Office ApS (14/07/2025) (+11).
Registrations, last 24 months
- 11/05/2026: Share capital changed from 119,704 DKK to 137,583 DKK
- 14/07/2025: Share capital changed from 107,906 DKK to 119,704 DKK
- 01/01/2025: Industry changed to Industrial design and fashion design (741100)
Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.
Financial statements
Financial years 2021–2025 · amounts in DKK thousandEquity and net profit
| 2021 | 2022 | 2023 | 2024 | 2025 | Change | |
|---|---|---|---|---|---|---|
| Revenue | not stated | not stated | not stated | not stated | not stated | – |
| Gross profit | 7 | −845 | 29 | 477 | 557 | +16.7% |
| Operating profit (EBIT) | 7 | −1,471 | −2,115 | −2,099 | −2,674 | −27.4% |
| Profit before tax | 6 | −1,480 | −2,167 | −2,143 | −2,752 | −28.4% |
| Net profit | 5 | −1,153 | −1,690 | −1,672 | −2,746 | −64.3% |
| Total assets | 118 | 1,407 | 2,556 | 5,596 | 7,370 | +31.7% |
| Equity | 55 | 647 | −987 | 2,092 | 3,334 | +59.4% |
| Liabilities | 62 | 760 | 3,173 | 3,277 | 3,967 | +21% |
| Cash and cash equivalents | 3 | 8 | 12 | 1,315 | 888 | −32.5% |
| Average number of employees | – | 4 | 4 | 4 | 5 | +25% |
Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.
Download the figures as CSV · free with an account, amounts in whole DKK
Signals from the financial statements
calculated from the 2025 figuresLoss for 4 years in a row
Net result has been negative in 2022–2025.
How is this calculated?
Net result is negative in the two or more latest annual reports in a row.
The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.
Annual reports
5 financial years| Financial year | Period | Published | Figures for | Documents |
|---|---|---|---|---|
| 2025 | 01/01/2025 – 31/12/2025 | 06/07/2026 | The company | PDF not statedXBRL |
| 2024 | 01/01/2024 – 31/12/2024 | 27/06/2025 | The company | PDFXBRL |
| 2023 | 01/01/2023 – 31/12/2023 | 27/06/2024 | The company | PDFXBRL |
| 2022 | 01/07/2021 – 30/06/2022 | 30/06/2023 | The company | PDFXBRL |
| 2021 | 26/06/2020 – 30/06/2021 | 03/12/2021 | The company | PDFXBRL |
The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.
Employees
monthly figures from CVRPosition in the industry
226 companies in the databaseComparison with the other companies in industrial design and fashion design based on the latest financial year.
Gross profitDKK 557kNo. 166 of 226
Better than 27% of the companies in the industry
EquityDKK 3.3mNo. 64 of 226
Better than 72% of the companies in the industry
Number of employees7No. 64 of 226
Better than 72% of the companies in the industry
Industry median: gross profit DKK 1.7m, net profit DKK 142k, equity DKK 987k, 3 employees.
Compared with similar companies
size, age and company form| Group | Gross profit | Equity |
|---|---|---|
| Companies with fewer than 20 employees69,967 companies in the comparison | No. 53,202of 69,742 Better than 24% | No. 18,187of 69,964 Better than 74% |
| Same industry and fewer than 20 employees200 companies in the comparison | No. 141of 200 Better than 30% | No. 41of 200 Better than 80% |
| Companies that are between 5 and 14 years old33,679 companies in the comparison | No. 27,158of 33,579 Better than 19% | No. 7,911of 33,678 Better than 77% |
| All companies of type ApS66,508 companies in the comparison | No. 51,191of 66,379 Better than 23% | No. 14,793of 66,505 Better than 78% |
The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.
Compare with the industry
Industrial design and fashion designGross profit
- New Loop ApSDKK 557k
- Muuto A/SDKK 309.3m
- Maileg ApSDKK 134.6m
Net profit
- New Loop ApS−DKK 2.7m
- Muuto A/SDKK 106.2m
- Maileg ApSDKK 93.6m
Equity
- New Loop ApSDKK 3.3m
- Muuto A/SDKK 473.1m
- Maileg ApSDKK 182m
Employees
- New Loop ApS7
- Muuto A/S140
- Maileg ApS37
Latest financial year per company. Choose up to three companies from the largest in the industry.
Owners and group
from the Public Ownership RegisterOwners
- Tscherning Invest ApS5%
- Morgenthaler Office ApS15%
- Nld Hld ApS5%
- No Name Counseling ApS15%
- Saaby Kjær Holding ApS15%
- Sct. Clara Invest ApS10%
- Jokey SE15%
New Loop ApS
Management
6 active registrationsExecutive management
| Name | Role | Appointed |
|---|---|---|
| Anders Barsøe | CEO | 17/05/2024 |
Board of directors
| Name | Role | Appointed |
|---|---|---|
| Anders Edmund Morgenthaler | Board member | 26/06/2020 |
| Anders Barsøe | Chair of the board | 26/06/2020 |
| Gitte Saaby Kjær | Board member | 26/06/2020 |
| Christof Kölschbach | Board member | 02/10/2023 |
| Lisa Lolk Hauge | Board member | 11/05/2026 |
- Founders
- Morgenthaler Office ApS, Saaby Kjær Holding ApS
Former management (9)
| Name | Role | Appointed | Resigned |
|---|---|---|---|
| Gitte Saaby Kjær | CEO | 26/06/2020 | 01/01/2022 |
| Anders Thygesen Thingholm | Board member | 27/12/2021 | 30/08/2022 |
| Kim Christian Meurs-Gerken | Board member | 27/12/2021 | 08/04/2022 |
| Simon Gade | Board member | 27/12/2021 | 25/03/2025 |
| Katrine Bak Primdahl | Board member | 27/12/2021 | 01/12/2022 |
| Katrine Bak Primdahl | Director | 01/01/2022 | 01/12/2022 |
| Gitte Saaby Kjær | CEO | 01/12/2022 | 17/05/2024 |
| Anders Barsøe | Director | 27/04/2023 | 16/05/2024 |
| Jacob Jelsing | Board member | 02/10/2023 | 12/02/2025 |
Signing rule: Selskabet tegnes af den samlede bestyrelse eller en direktør i forening med et bestyrelsesmedlem.
Address and production units
1 active production unitsBryghuspladsen 8
1473 København K
København Municipality · Postcode 1473
Other companies at the address (2)
- PayEx Danmark A/SActivities of collection agencies and credit bureaus
- Steensen Varming ApSEngineering consultancy in construction and civil engineering
| Production unit | Address | Employees | P number |
|---|---|---|---|
| New Loop ApS | Bryghuspladsen 8, 2, 1473 København K | 7 | 1025971872 |
Purpose
selskabets formål er at drive virksomhed med emballageløsninger og dermed beslægtet virksomhed, herunder gøre bæredygtig livsstil mulig samt bibeholder forbrugernes trivsel, således at selskabet bliver en social økonomisk virksomhed.Se
The purpose is quoted from the register in Danish.
Changes year by year
85 registered events72020
152021
102022
112023
62024
202025
162026
202616 changesaccounts 1 · capital 1 · management 1 · ownership 13
- AccountsAnnual report for 2025 published
- CapitalShare capital changed from 119,704 DKK to 137,583 DKK
- ManagementLisa Lolk Hauge appointed board member
- OwnershipTSCHERNING INVEST ApS registered as owner (5%)
- OwnershipJokey SE registered as owner (15%)
- OwnershipSct. Clara Invest ApS registered as owner (10%)
- OwnershipSaaby Kjær Holding ApS registered as owner (15%)
- OwnershipNo Name Counseling ApS registered as owner (15%)
- OwnershipNLD HLD ApS registered as owner (5%)
- OwnershipMORGENTHALER OFFICE ApS registered as owner (15%)
- OwnershipTSCHERNING INVEST ApS is no longer registered as owner
- OwnershipMORGENTHALER OFFICE ApS is no longer registered as owner
- OwnershipNLD HLD ApS is no longer registered as owner
- OwnershipNo Name Counseling ApS is no longer registered as owner
- OwnershipSaaby Kjær Holding ApS is no longer registered as owner
- OwnershipJokey SE is no longer registered as owner
202520 changesownership 15 · capital 1 · accounts 1 · management 2 · industry 1
- OwnershipTSCHERNING INVEST ApS registered as owner (10%)
- OwnershipBrian Christensen registered as owner (5%)
- OwnershipBrian Christensen is no longer registered as owner
- OwnershipMORGENTHALER OFFICE ApS registered as owner (15%)
- OwnershipNLD HLD ApS registered as owner (5%)
- OwnershipNo Name Counseling ApS registered as owner (15%)
- OwnershipSaaby Kjær Holding ApS registered as owner (15%)
- OwnershipJokey SE registered as owner (15%)
- OwnershipNew Loop ApS is no longer registered as owner
- CapitalShare capital changed from 107,906 DKK to 119,704 DKK
- OwnershipZJ Group ApS is no longer registered as owner
- OwnershipNo Name Counseling ApS is no longer registered as owner
- OwnershipSaaby Kjær Holding ApS is no longer registered as owner
- OwnershipbyHomo Holding ApS is no longer registered as owner
- OwnershipMORGENTHALER OFFICE ApS is no longer registered as owner
- OwnershipJokey SE is no longer registered as owner
- AccountsAnnual report for 2024 published
- ManagementSimon Gade stepped down as board member
- ManagementJacob Jelsing stepped down as board member
- IndustryIndustry changed to Industrial design and fashion design (741100)
20246 changesaccounts 1 · management 3 · capital 1 · ownership 1
- AccountsAnnual report for 2023 published
- ManagementAnders Barsøe appointed ceo
- ManagementGitte Saaby Kjær stepped down as ceo
- ManagementAnders Barsøe stepped down as director
- CapitalShare capital changed from 94,849 DKK to 107,906 DKK
- OwnershipZJ Group ApS registered as owner (10%)
202311 changesmanagement 3 · accounts 1 · capital 1 · ownership 6
- ManagementJacob Jelsing appointed board member
- ManagementChristof Kölschbach appointed board member
- AccountsAnnual report for 2022 published
- CapitalShare capital changed from 74,234 DKK to 94,849 DKK
- ManagementAnders Barsøe appointed director
- OwnershipNo Name Counseling ApS registered as owner (20%)
- OwnershipSaaby Kjær Holding ApS registered as owner (20%)
- OwnershipbyHomo Holding ApS registered as owner (10%)
- OwnershipMORGENTHALER OFFICE ApS registered as owner (20%)
- OwnershipSaaby Kjær Holding ApS is no longer registered as owner
- OwnershipMORGENTHALER OFFICE ApS is no longer registered as owner
202210 changesmanagement 7 · capital 1 · ownership 1 · address 1
- ManagementGitte Saaby Kjær appointed ceo
- ManagementKatrine Bak Primdahl stepped down as director
- ManagementKatrine Bak Primdahl stepped down as board member
- CapitalShare capital changed from 49,383 DKK to 74,234 DKK
- ManagementAnders Thygesen Thingholm stepped down as board member
- OwnershipTHINGHOLM HOLDING ApS is no longer registered as owner
- ManagementKim Christian Meurs-Gerken stepped down as board member
- AddressMoved to Bryghuspladsen 8, 2, 1473 København K
- ManagementKatrine Bak Primdahl appointed director
- ManagementGitte Saaby Kjær stepped down as ceo
202115 changescapital 2 · management 4 · ownership 7 · accounts 1 · address 1
- CapitalShare capital changed from 44,445 DKK to 49,383 DKK
- ManagementAnders Thygesen Thingholm appointed board member
- ManagementKatrine Bak Primdahl appointed board member
- ManagementSimon Gade appointed board member
- ManagementKim Christian Meurs-Gerken appointed board member
- OwnershipJokey SE registered as owner (10%)
- AccountsAnnual report for 2021 published
- CapitalShare capital changed from 40,000 DKK to 44,445 DKK
- OwnershipNew Loop ApS registered as owner (5%)
- OwnershipSaaby Kjær Holding ApS registered as owner (33.33%)
- OwnershipTHINGHOLM HOLDING ApS registered as owner (5%)
- OwnershipMORGENTHALER OFFICE ApS registered as owner (25%)
- OwnershipSaaby Kjær Holding ApS is no longer registered as owner
- OwnershipMORGENTHALER OFFICE ApS is no longer registered as owner
- AddressMoved to Enghavevej 80, 4, 2450 København SV
20207 changesfounded 1 · management 4 · ownership 2
- FoundedRegistered as New Loop ApS
- ManagementGitte Saaby Kjær appointed board member
- ManagementGitte Saaby Kjær appointed ceo
- ManagementAnders Edmund Morgenthaler appointed board member
- ManagementAnders Barsøe appointed chair of the board
- OwnershipSaaby Kjær Holding ApS registered as owner (50%)
- OwnershipMORGENTHALER OFFICE ApS registered as owner (33.33%)
Related companies
Same industry in København
- Muuto A/S140 employees
- Arhoj ApS60 employees
- Vipp A/S56 employees
- Munthe A/S45 employees
- Frama ApS40 employees
- Julie Sandlau A/S36 employees
Same people in management
- Gubra A/Svia Jacob Jelsing
- Rørt Kbh ApSvia Anders Barsøe
- 360 Law Firm Advokatpartnerselskabvia Kim Christian Meurs-Gerken
- Søuld ApSvia Jacob Jelsing
- System Audio A/Svia Jacob Jelsing
- Searine A/Svia Jacob Jelsing
Largest in the industry
- Muuto A/SDKK 309.3m
- Maileg ApSDKK 134.6m
- Vipp A/SDKK 73.4m
- Fusion ApSDKK 50.1m
- By ACRE ApsDKK 42.4m
- Arhoj ApSDKK 40.6m
Source and updates
The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.