Motivu ApS

Private limited companyCVR 38590022GentofteActive

Motivu ApS is a private limited company, based in Gentofte, active in other software publishing, founded in 2017. Equity was negative at the end of 2026 (−DKK 160k). Net profit rose 105% from 2025 to 2026, ending at DKK 302k. Profit has grown three years in a row.

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Key figures · financial year 2026

Gross profitDKK 978k+8.7% vs. 2025
Net profitDKK 302k+104.7% vs. 2025
Equity−DKK 160k+65.4% vs. 2025
Employees2latest month from CVR

What has changed

calculated from recorded figures and dates

Financials: 2026 against 2025

  • Gross profit rose 9% (2025 → 2026), to DKK 978k.
  • Net profit rose 105% (2025 → 2026), to DKK 302k.

Management and owners, last 24 months

  • Stepped down: Morten Boiden Nørsten (board member, 28/07/2026) and Piotr Fryze (chair of the board, 28/07/2026).

Registrations, last 24 months

  • 30/07/2026: Industry changed to Other software publishing (582900)

Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.

Financial statements

Financial years 2021–2026 · amounts in DKK thousand

Equity and net profit

−DKK 800k−DKK 600k−DKK 400k−DKK 200kDKK 0DKK 200kDKK 400k202120222023202420252026
EquityNet profit
Financial figures for Motivu ApS
202120222023202420252026Change
Revenuenot statednot statednot statednot statednot statednot stated–
Gross profit7532,078171816899978+8.7%
Operating profit (EBIT)−41221−68136242408+68.4%
Profit before tax−25715−68131233392+67.8%
Net profit−25715−53124148302+104.7%
Total assets304807341536211528+150.6%
Equity−79−63−500−619−462−160+65.4%
Liabilities3838718411,155673688+2.3%
Cash and cash equivalents24480218638865391+505.1%
Average number of employees44–––2–

Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2021, 2022, 2023, 2024, 2025, 2026: smaller companies may omit it, and we do not derive it from other figures.

Download the figures as CSV · free with an account, amounts in whole DKK

DKK 0DKK 500kDKK 1mDKK 1.5mDKK 2mDKK 2.5mDKK 3mDKK 3.5m202120222023202420252026
Gross profitMedian, the industry (499 companies)

Signals from the financial statements

calculated from the 2026 figures
  • Negative equity

    Equity was −DKK 160k at the end of 2026.

    How is this calculated?

    Equity in the latest annual report is below zero.

The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.

Annual reports

6 financial years
Annual reports for Motivu ApS
Financial yearPeriodPublishedFigures forDocuments
202601/03/2025 – 28/02/202630/08/2026The companyPDF not statedXBRL
202501/03/2024 – 28/02/202531/08/2025The companyPDF not statedXBRL
202401/03/2023 – 29/02/202430/08/2024The companyPDF not statedXBRL
202301/03/2022 – 28/02/202331/08/2023The companyPDF not statedXBRL
202201/03/2021 – 28/02/202204/08/2022The companyPDF not statedXBRL
202101/03/2020 – 28/02/202102/08/2021The companyPDF not statedXBRL

The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.

Employees

monthly figures from CVR
0123408/2309/2310/2311/2312/2301/2402/2403/2404/2405/2406/2407/2408/2409/2410/2411/2412/2401/2502/2503/2504/2505/2506/2507/2508/2509/2510/2511/2512/2501/2602/2603/2604/2605/2606/2607/26
Employees

Position in the industry

499 companies in the database

Comparison with the other companies in other software publishing based on the latest financial year.

Gross profitDKK 978kNo. 343 of 494
Better than 31% of the companies in the industry
Equity−DKK 160kNo. 402 of 499
Better than 19% of the companies in the industry
Number of employees2No. 331 of 499
Better than 34% of the companies in the industry

Industry median: gross profit DKK 2.9m, net profit DKK 42,450, equity DKK 1.1m, 4 employees.

DKK 100kDKK 1.2mDKK 14.1mDKK 168.1mDKK 875.9mHere
Distribution of gross profit for 427 companies in the industry (latest financial year, logarithmic scale). Amber bar: where this company sits.

Compared with similar companies

size, age and company form
Rank among similar companies
GroupGross profitEquity
Companies with fewer than 20 employees69,967 companies in the comparison
No. 45,166of 69,742
Better than 35%
No. 63,139of 69,964
Better than 10%
Same industry and fewer than 20 employees406 companies in the comparison
No. 255of 404
Better than 37%
No. 318of 406
Better than 22%
Companies that are between 5 and 14 years old33,688 companies in the comparison
No. 23,500of 33,588
Better than 30%
No. 29,774of 33,687
Better than 12%
All companies of type ApS66,508 companies in the comparison
No. 43,497of 66,379
Better than 34%
No. 59,509of 66,505
Better than 11%

The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.

Compare with the industry

Other software publishing
Gross profit
  1. Motivu ApSDKK 978k
  2. Milestone Systems A/SDKK 2bn
  3. Visma e-conomic A/SDKK 880.2m
Net profit
  1. Motivu ApSDKK 302k
  2. Milestone Systems A/SDKK 183.4m
  3. Visma e-conomic A/SDKK 456.2m
Equity
  1. Motivu ApS−DKK 160k
  2. Milestone Systems A/SDKK 1.7bn
  3. Visma e-conomic A/SDKK 471.5m

Latest financial year per company. Choose up to three companies from the largest in the industry.

Owners and group

from the Public Ownership Register
Owners
  • Fryze Holding ApS5%
  • Morten Noersten Holding ApS50%
  • APO Invest ApS20%
  • Bitblocks Srl10%
Motivu ApS

Management

1 active registrations

Executive management

Executive management at Motivu ApS
NameRoleAppointed
Morten Boiden NørstenDirector24/04/2017
Founders
Morten Noersten Holding ApS
Former management (4)
Former management at Motivu ApS
NameRoleAppointedResigned
Sajid LatifDirector24/04/201724/10/2017
Ole ÆrthøjBoard member26/12/201721/02/2020
Morten Boiden NørstenBoard member26/12/201728/07/2026
Piotr FryzeChair of the board26/12/201728/07/2026

Signing rule: Selskabet tegnes af direktøren.

Address and production units

1 active production units

Toftekærsvej 13
2820 Gentofte

Gentofte Municipality · Postcode 2820

Production units
Production unitAddressEmployeesP number
Motivu ApSToftekærsvej 13, 2820 Gentofte21022384674

Purpose

Selskabets formål er at udvikle og udbyde digitale løsninger, herunder softwareplatforme og tilknyttede ydelser, samt enhver hermed beslægtet virksomhed.

The purpose is quoted from the register in Danish.

Changes year by year

44 registered events
20264 changesaccounts 1 · industry 1 · management 2
  • Annual report for 2026 published
  • Industry changed to Other software publishing (582900)
  • Morten Boiden Nørsten stepped down as board member
  • Piotr Fryze stepped down as chair of the board
20251 changeaccounts 1
  • Annual report for 2025 published
20241 changeaccounts 1
  • Annual report for 2024 published
20231 changeaccounts 1
  • Annual report for 2023 published
20223 changesownership 2 · accounts 1
  • BITBLOCKS SRL registered as owner (10%)
  • Crisan Holding ApS is no longer registered as owner
  • Annual report for 2022 published
20211 changeaccounts 1
  • Annual report for 2021 published
20207 changesaddress 1 · ownership 5 · management 1
  • Moved to Toftekærsvej 13, 2820 Gentofte
  • Morten Noersten Holding ApS registered as owner (50%)
  • APO Invest ApS registered as owner (20%)
  • Getting There Faster ApS is no longer registered as owner
  • Morten Noersten Holding ApS is no longer registered as owner
  • APO Invest ApS is no longer registered as owner
  • Ole Ærthøj stepped down as board member
20197 changescapital 1 · ownership 5 · address 1
  • Share capital changed from 62,500 DKK to 68,681 DKK
  • Morten Noersten Holding ApS registered as owner (33.33%)
  • APO Invest ApS registered as owner (15%)
  • Getting There Faster ApS registered as owner (5%)
  • Morten Noersten Holding ApS is no longer registered as owner
  • APO Invest ApS is no longer registered as owner
  • Moved to Fruebjergvej 3, 2100 København Ø
201719 changescapital 1 · management 6 · ownership 10 · address 1 · founded 1
  • Share capital changed from 50,000 DKK to 62,500 DKK
  • Ole Ærthøj appointed board member
  • Morten Boiden Nørsten appointed board member
  • Piotr Fryze appointed chair of the board
  • Fryze Holding ApS registered as owner (5%)
  • Morten Noersten Holding ApS registered as owner (50%)
  • Crisan Holding ApS registered as owner (10%)
  • APO Invest ApS registered as owner (20%)
  • Fryze Holding ApS is no longer registered as owner
  • Crisan Holding ApS is no longer registered as owner
  • Morten Noersten Holding ApS is no longer registered as owner
  • Fryze Holding ApS registered as owner (10%)
  • Crisan Holding ApS registered as owner (15%)
  • Sajid Latif stepped down as director
  • Moved to Njalsgade 19D, 1, 2300 København S
  • Registered as Motivu ApS
  • Sajid Latif appointed director
  • Morten Boiden Nørsten appointed director
  • Morten Noersten Holding ApS registered as owner (66.67%)

Related companies

Same industry in Gentofte

See all →

Same people in management

Source and updates

The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.

View in CVRReport a correction