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MM personale ApS

Private limited companyCVR 43522744KoldingActive

MM personale ApS is a private limited company, based in Kolding, active in temporary employment agency activities and other staff provision, founded in 2022. Net profit fell 66% from 2024 to 2025, ending at DKK 8,283. Operations are spread over 3 production units in 3 towns. With 25 employees, the company is about 3 times larger than the industry median.

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Key figures · financial year 2025

Gross profitDKK 4.4m+10.7% vs. 2024
Net profitDKK 8,283−66.3% vs. 2024
EquityDKK 217k+4% vs. 2024
Employees25latest month from CVR

What has changed

calculated from recorded figures and dates

Financials: 2025 against 2024

  • Gross profit rose 11% (2024 → 2025), to DKK 4.4m.
  • Net profit fell 66% (2024 → 2025), to DKK 8,283.
  • Equity rose 4% (2024 → 2025), to DKK 217k.

Employees

  • 10 more employees than a year earlier: 25 (07/2026) against 15 (07/2025).

Management and owners, last 24 months

  • New owners registered: Multimarketing A/S (05/01/2025).
  • No longer registered as owner: Multimarketing Holding ApS (05/01/2025).

Registrations, last 24 months

  • 06/01/2025: Name changed from LetsPackit ApS to MM personale ApS
  • 01/01/2025: Industry changed to Temporary employment agency activities and other staff provision (782000)

Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.

Financial statements

Financial years 2023–2025 · amounts in DKK thousand

Equity and net profit

DKK 0DKK 50,000DKK 100kDKK 150kDKK 200k202320242025
EquityNet profit
Financial figures for MM personale ApS
202320242025Change
Revenuenot statednot statednot stated–
Gross profit3,2023,9644,390+10.7%
Operating profit (EBIT)1843116−47.8%
Profit before tax1843212−62.4%
Net profit144258−66.3%
Total assets6487271,019+40.1%
Equity184208217+4%
Liabilities464519802+54.7%
Cash and cash equivalents8423547+29.4%
Average number of employees91011+10%

Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.

Download the figures as CSV · free with an account, amounts in whole DKK

DKK 0DKK 1mDKK 2mDKK 3mDKK 4mDKK 5m202320242025
Gross profitMedian, the industry (472 companies)

Annual reports

3 financial years
Annual reports for MM personale ApS
Financial yearPeriodPublishedFigures forDocuments
202501/01/2025 – 31/12/202519/05/2026The companyPDF not statedXBRL
202401/01/2024 – 31/12/202402/06/2025The companyPDFXBRL
202314/09/2022 – 31/12/202318/06/2024The companyPDFXBRL

The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.

Employees

monthly figures from CVR
051015202508/2309/2310/2311/2312/2301/2402/2403/2404/2405/2406/2407/2408/2409/2410/2411/2412/2401/2502/2503/2504/2505/2506/2507/2508/2509/2510/2511/2512/2501/2602/2603/2604/2605/2606/2607/26
Employees

Position in the industry

472 companies in the database

Comparison with the other companies in temporary employment agency activities and other staff provision based on the latest financial year.

Gross profitDKK 4.4mNo. 240 of 472
Better than 49% of the companies in the industry
EquityDKK 217kNo. 295 of 472
Better than 38% of the companies in the industry
Number of employees25No. 191 of 472
Better than 60% of the companies in the industry

Industry median: gross profit DKK 4.5m, net profit DKK 136k, equity DKK 424k, 8 employees.

DKK 100kDKK 1.2mDKK 14mDKK 165.9mDKK 861.5mHere
Distribution of gross profit for 444 companies in the industry (latest financial year, logarithmic scale). Amber bar: where this company sits.

Compared with similar companies

size, age and company form
Rank among similar companies
GroupGross profitEquity
Companies with 20–49 employees9,922 companies in the comparison
No. 7,992of 9,892
Better than 19%
No. 8,670of 9,922
Better than 13%
Same industry and 20–49 employees87 companies in the comparison
No. 58of 87
Better than 34%
No. 56of 87
Better than 36%
Companies that are founded within the last five years16,662 companies in the comparison
No. 2,621of 16,614
Better than 84%
No. 8,279of 16,661
Better than 50%
All companies of type ApS66,508 companies in the comparison
No. 15,667of 66,379
Better than 76%
No. 46,002of 66,505
Better than 31%

The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.

Compare with the industry

Temporary employment agency activities and other staff provision
Gross profit
  1. MM personale ApSDKK 4.4m
  2. Carelink Gruppen A/SDKK 2bn
  3. Jks A/SDKK 1.7bn
Net profit
  1. MM personale ApSDKK 8,283
  2. Carelink Gruppen A/SDKK 49.1m
  3. Jks A/SDKK 18.7m
Equity
  1. MM personale ApSDKK 217k
  2. Carelink Gruppen A/SDKK 153.7m
  3. Jks A/SDKK 108.4m
Employees
  1. MM personale ApS25
  2. Carelink Gruppen A/S7,353
  3. Jks A/S10,306

Latest financial year per company. Choose up to three companies from the largest in the industry.

Owners and group

from the Public Ownership Register
Owners
MM personale ApS

Management

1 active registrations

Executive management

Executive management at MM personale ApS
NameRoleAppointed
Palle ØstergaardDirector14/09/2022
Founders
Multimarketing Holding ApS

Signing rule: Selskabet tegnes af direktionen.

Address and production units

3 active production units

Gejlhavegård 7
6000 Kolding

Kolding Municipality · Postcode 6000

Other companies at the address (1)

Production units
Production unitAddressEmployeesP number
LetspackitÅvænget 9, 6823 Ansager171028749828
MM personale ApSGejlhavegård 7, 6000 Kolding41028586643
VesterlundvejVesterlundvej 68, 7323 Give41031327543

Purpose

Selskabets formål er at være serviceselskab for de øvrige selskaber i Multimarketingkoncernen samt eventuelt afledte opgaver tilknyttet hertil efter direktionens skøn.

The purpose is quoted from the register in Danish.

Changes year by year

11 registered events
20261 changeaccounts 1
  • Annual report for 2025 published
20255 changesaccounts 1 · name 1 · ownership 2 · industry 1
  • Annual report for 2024 published
  • Name changed from LetsPackit ApS to MM personale ApS
  • Multimarketing A/S registered as owner (100%)
  • Multimarketing Holding ApS is no longer registered as owner
  • Industry changed to Temporary employment agency activities and other staff provision (782000)
20241 changeaccounts 1
  • Annual report for 2023 published
20224 changesaddress 1 · founded 1 · management 1 · ownership 1
  • Moved to Gejlhavegård 7, 6000 Kolding
  • Registered as LetsPackit ApS
  • Palle Østergaard appointed director
  • Multimarketing Holding ApS registered as owner (100%)

Related companies

Same industry in Kolding

See all →

Same people in management

Largest in the industry

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Source and updates

The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.

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