Meer ApS
Private limited companyCVR 20738073HenneActive
Meer ApS is a private limited company, based in Henne, active in retail sale of clothing, founded in 1998. Net profit fell 46% from 2024 to 2025, ending at DKK 6,205. Operations are spread over 5 production units in 5 towns. With 16 employees, the company is about 5 times larger than the industry median.
Key figures · financial year 2025
What has changed
calculated from recorded figures and datesFinancials: 2025 against 2024
- Gross profit rose 17% (2024 → 2025), to DKK 2.8m.
- Net profit fell 46% (2024 → 2025), to DKK 6,205.
Registrations, last 24 months
- 01/01/2025: Industry changed to Retail sale of clothing (477110)
Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.
Financial statements
Financial years 2020–2025 · amounts in DKK thousandEquity and net profit
| 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | Change | |
|---|---|---|---|---|---|---|---|
| Revenue | not stated | not stated | not stated | not stated | not stated | not stated | – |
| Gross profit | 1,157 | 2,143 | 3,183 | 2,434 | 2,395 | 2,807 | +17.2% |
| Operating profit (EBIT) | 1 | – | 1,560 | 86 | 130 | 143 | +10.1% |
| Profit before tax | 22 | 764 | 1,567 | 28 | 15 | 8 | −44.4% |
| Net profit | 15 | 597 | 1,214 | 20 | 11 | 6 | −45.7% |
| Total assets | 2,100 | 3,240 | 4,023 | 3,096 | 3,929 | 5,624 | +43.1% |
| Equity | 1,391 | 1,988 | 2,602 | 1,622 | 1,634 | 1,640 | +0.4% |
| Liabilities | 709 | 1,252 | 1,421 | 1,474 | 2,290 | 3,980 | +73.8% |
| Cash and cash equivalents | 5 | 345 | 984 | 15 | 17 | 22 | +25.3% |
| Average number of employees | 4 | 4 | 6 | 6 | 6 | 7 | +16.7% |
Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.
Download the figures as CSV · free with an account, amounts in whole DKK
Signals from the financial statements
calculated from the 2025 figuresProfit for five years in a row
Net result has been positive in 2021–2025.
How is this calculated?
Net result is positive in the five latest annual reports in a row.
The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.
Annual reports
6 financial years| Financial year | Period | Published | Figures for | Documents |
|---|---|---|---|---|
| 2025 | 01/01/2025 – 31/12/2025 | 29/06/2026 | The company | PDF not statedXBRL |
| 2024 | 01/01/2024 – 31/12/2024 | 23/05/2025 | The company | PDFXBRL |
| 2023 | 01/01/2023 – 31/12/2023 | 14/06/2024 | The company | PDFXBRL |
| 2022 | 01/01/2022 – 31/12/2022 | 18/03/2023 | The company | PDFXBRL |
| 2021 | 01/01/2021 – 31/12/2021 | 13/05/2022 | The company | PDFXBRL |
| 2020 | 01/01/2020 – 31/12/2020 | 23/06/2021 | The company | PDFXBRL |
The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.
Employees
monthly figures from CVRPosition in the industry
937 companies in the databaseComparison with the other companies in retail sale of clothing based on the latest financial year.
Industry median: gross profit DKK 1.3m, net profit DKK 76,336, equity DKK 784k, 3 employees.
Compared with similar companies
size, age and company form| Group | Gross profit | Equity |
|---|---|---|
| Companies with fewer than 20 employees69,967 companies in the comparison | No. 24,007of 69,742 Better than 66% | No. 26,964of 69,964 Better than 61% |
| Same industry and fewer than 20 employees850 companies in the comparison | No. 126of 849 Better than 85% | No. 238of 850 Better than 72% |
| Companies that are between 15 and 29 years old24,910 companies in the comparison | No. 13,454of 24,791 Better than 46% | No. 15,639of 24,909 Better than 37% |
| All companies of type ApS66,508 companies in the comparison | No. 23,605of 66,379 Better than 64% | No. 22,965of 66,505 Better than 65% |
The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.
Compare with the industry
Retail sale of clothing- Meer ApSDKK 2.8m
- H & M Hennes & Mauritz A/SDKK 718.7m
- Pwt Group A/SDKK 407.4m
- Meer ApSDKK 6,205
- H & M Hennes & Mauritz A/SDKK 106.2m
- Pwt Group A/SDKK 112.3m
- Meer ApSDKK 1.6m
- H & M Hennes & Mauritz A/SDKK 299.3m
- Pwt Group A/SDKK 283.1m
- Meer ApS16
- H & M Hennes & Mauritz A/S2,767
- Pwt Group A/S522
Latest financial year per company. Choose up to three companies from the largest in the industry.
Owners and group
from the Public Ownership Register- Meer Holding, Ansager ApS100%
Management
1 active registrationsExecutive management
| Name | Role | Appointed |
|---|---|---|
| Lene Sønderby Knudsen | Director | 09/03/1998 |
- Founders
- Lene Sønderby Knudsen, Westwind Vejers ApS
Former management (3)
| Name | Role | Appointed | Resigned |
|---|---|---|---|
| Frank Møller | Board member | 09/03/1998 | 03/03/2015 |
| Jens Astrup Madsen | Board member | 09/03/1998 | 03/03/2015 |
| Lene Sønderby Knudsen | Board member | 09/03/1998 | 15/04/2015 |
Signing rule: Selskabet tegnes af en direktør.
Address and production units
5 active production unitsStrandvejen 427
6854 Henne
| Production unit | Address | Employees | P number |
|---|---|---|---|
| MEER ApS | Strandvejen 427, Henne Strand, 6854 Henne | 9 | 1004479865 |
| Meer Blåvand | Blåvandvej 18, 6857 Blåvand | 4 | 1027272874 |
| Meer Huset Agnes | Bredgade 26, 7400 Herning | 3 | 1031856147 |
| Hapa | Morsbøl Skolevej 1, 7200 Grindsted | 0 | 1021799307 |
| Meer Vejers | Vejers Havvej 85, 6853 Vejers Strand | – | 1028433200 |
Purpose
Selskabets formål er køb og salg af manufaktur- og sportsartikler.
The purpose is quoted from the register in Danish.
Changes year by year
25 registered events20261 changeaccounts 1
- AccountsAnnual report for 2025 published
20252 changesaccounts 1 · industry 1
- AccountsAnnual report for 2024 published
- IndustryIndustry changed to Retail sale of clothing (477110)
20241 changeaccounts 1
- AccountsAnnual report for 2023 published
20231 changeaccounts 1
- AccountsAnnual report for 2022 published
20221 changeaccounts 1
- AccountsAnnual report for 2021 published
20211 changeaccounts 1
- AccountsAnnual report for 2020 published
20191 changeaddress 1
- AddressMoved to Strandvejen 427, Henne Strand, 6854 Henne
20159 changesaddress 2 · ownership 1 · management 3 · capital 2 · name 1
- AddressMoved to Strandvejen 427, Henne Strand, 6854 Henne
- OwnershipMeer Holding, Ansager ApS registered as owner (100%)
- ManagementLene Sønderby Knudsen stepped down as board member
- CapitalShare capital changed from 187,500 DKK to 125,000 DKK
- AddressMoved to Østergade 44A, 6823 Ansager
- NameName changed from WEST WIND. HENNE ApS to MEER ApS
- CapitalShare capital changed from 125,000 DKK to 187,500 DKK
- ManagementFrank Møller stepped down as board member
- ManagementJens Astrup Madsen stepped down as board member
20081 changeindustry 1
- IndustryIndustry changed to Retail sale of clothing (477110)
20071 changeaddress 1
- AddressMoved to Hammeren 16, 6800 Varde
20011 changeindustry 1
- IndustryIndustry changed to Dametøjsforretninger (524210)
19985 changesfounded 1 · management 4
- FoundedRegistered as WEST WIND. HENNE ApS
- ManagementFrank Møller appointed board member
- ManagementJens Astrup Madsen appointed board member
- ManagementLene Sønderby Knudsen appointed board member
- ManagementLene Sønderby Knudsen appointed director
Related companies
Same industry in Varde
- Westwind Vejers ApS115 employees
- West-wind. Søndervig ApS69 employees
- Ulrik-P Retail ApS16 employees
- On The Peak ApS11 employees
- Søs Girls Fashion ApS9 employees
- P.s. Bechsgaard A/S6 employees
Same people in management
- N1 A/Svia Jens Astrup Madsen
- Norlys Group A/Svia Jens Astrup Madsen
- Norlys Energi A/Svia Jens Astrup Madsen
- Westwind Vejers ApSvia Frank Møller
- West-wind. Søndervig ApSvia Frank Møller
- WestWind Watersport ApSvia Jens Astrup Madsen
Largest in the industry
- H & M Hennes & Mauritz A/SDKK 718.7m
- Pwt Group A/SDKK 407.4m
- BESTSELLER Stores Denmark A/SDKK 279.7m
- INDITEX Danmark A/SDKK 239.9m
- Only Stores Denmark A/SDKK 135.2m
- Axel Kaufmann ApSDKK 123.7m
Source and updates
The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026.