MediaMax ApS
Private limited companyCVR 43055593BorupActive
MediaMax ApS is a private limited company, based in Borup, active in computer programming activities, founded in 2022. Equity was negative at the end of 2025 (−DKK 19,563). The company made a loss in both 2024 and 2025, most recently DKK 22,920.
Key figures · financial year 2025
What has changed
calculated from recorded figures and datesFinancials: 2025 against 2024
- Gross profit fell 82% (2024 → 2025), to DKK 12,465.
- Revenue fell 60% (2024 → 2025), to DKK 89,138.
- The loss grew: from DKK 7,211 to DKK 22,920 (2024 → 2025).
- Equity turned negative: −DKK 19,563 (2024 → 2025).
Employees
- 1 more employees than a year earlier: 2 (07/2026) against 1 (07/2025).
Registrations, last 24 months
- 28/12/2025: Moved to Græsmarken 24, 4140 Borup
Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.
Financial statements
Financial years 2022–2025 · amounts in DKK thousandEquity and net profit
| 2022 | 2023 | 2024 | 2025 | Change | |
|---|---|---|---|---|---|
| Revenue | 599 | 781 | 225 | 89 | −60.3% |
| Gross profit | 248 | 385 | 69 | 12 | −82% |
| Operating profit (EBIT) | −148 | 118 | −7 | −23 | −217.8% |
| Profit before tax | 4 | 11 | −7 | −23 | −217.8% |
| Net profit | 4 | 11 | −7 | −23 | −217.8% |
| Total assets | 44 | 11 | 3 | 3 | +0.4% |
| Equity | 44 | 11 | 3 | −20 | −682.8% |
| Liabilities | – | – | – | 23 | – |
| Cash and cash equivalents | 44 | 11 | 3 | 3 | +0.4% |
Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report.
Download the figures as CSV · free with an account, amounts in whole DKK
Signals from the financial statements
calculated from the 2025 figuresNegative equity
Equity was −DKK 19,563 at the end of 2025.
How is this calculated?
Equity in the latest annual report is below zero.
Loss for 2 years in a row
Net result has been negative in 2024–2025.
How is this calculated?
Net result is negative in the two or more latest annual reports in a row.
The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.
Annual reports
4 financial years| Financial year | Period | Published | Figures for | Documents |
|---|---|---|---|---|
| 2025 | 01/01/2025 – 31/12/2025 | 30/06/2026 | The company | PDF not statedXBRL |
| 2024 | 01/01/2024 – 31/12/2024 | 30/06/2025 | The company | PDF not statedXBRL |
| 2023 | 01/01/2023 – 31/12/2023 | 28/06/2024 | The company | PDF not statedXBRL |
| 2022 | 14/02/2022 – 31/12/2022 | 30/06/2023 | The company | PDF not statedXBRL |
The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.
Employees
monthly figures from CVRPosition in the industry
1,661 companies in the databaseComparison with the other companies in computer programming activities based on the latest financial year.
Industry median: gross profit DKK 2.6m, net profit DKK 93,491, equity DKK 1m, 4 employees.
Compared with similar companies
size, age and company form| Group | Gross profit | Equity |
|---|---|---|
| Companies with fewer than 20 employees69,967 companies in the comparison | No. 62,488of 69,742 Better than 10% | No. 60,621of 69,964 Better than 13% |
| Same industry and fewer than 20 employees1,365 companies in the comparison | No. 1,187of 1,363 Better than 13% | No. 1,086of 1,365 Better than 20% |
| Companies that are founded within the last five years16,662 companies in the comparison | No. 14,873of 16,614 Better than 10% | No. 13,203of 16,661 Better than 21% |
| All companies of type ApS66,508 companies in the comparison | No. 60,057of 66,379 Better than 10% | No. 56,935of 66,505 Better than 14% |
The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.
Compare with the industry
Computer programming activities- MediaMax ApSDKK 12,465
- Stibo Systems A/SDKK 916.6m
- Trackunit ApSDKK 897.1m
- MediaMax ApS−DKK 22,920
- Stibo Systems A/SDKK 155.9m
- Trackunit ApSDKK 206.3m
- MediaMax ApS−DKK 19,563
- Stibo Systems A/SDKK 309.7m
- Trackunit ApSDKK 1.7bn
- MediaMax ApS2
- Stibo Systems A/S201
- Trackunit ApS249
Latest financial year per company. Choose up to three companies from the largest in the industry.
Owners and group
from the Public Ownership Register- Tolho ApS100%
Management
1 active registrationsExecutive management
| Name | Role | Appointed |
|---|---|---|
| Tomas Larsen | CEO | 14/02/2022 |
- Founders
- Tolho ApS
Signing rule: Selskabet tegnes af én direktør
Address and production units
1 active production unitsGræsmarken 24
4140 Borup
| Production unit | Address | Employees | P number |
|---|---|---|---|
| MediaMax ApS | Græsmarken 24, 4140 Borup | 2 | 1027995973 |
Purpose
Selskabets formål er at drive virksomhed med handel og service, samt enhver i forbindelse hermed stående virksomhed.
The purpose is quoted from the register in Danish.
Changes year by year
11 registered events20261 changeaccounts 1
- AccountsAnnual report for 2025 published
20252 changesaddress 1 · accounts 1
- AddressMoved to Græsmarken 24, 4140 Borup
- AccountsAnnual report for 2024 published
20242 changesaddress 1 · accounts 1
- AddressMoved to Spækhuggeren 48, 8960 Randers SØ
- AccountsAnnual report for 2023 published
20232 changesaddress 1 · accounts 1
- AddressMoved to Gyldenlundsvej 1, Assentoft, 8960 Randers SØ
- AccountsAnnual report for 2022 published
20224 changesaddress 1 · founded 1 · management 1 · ownership 1
- AddressMoved to Maglebjergvej 6, 2800 Kongens Lyngby
- FoundedRegistered as MediaMax ApS
- ManagementTomas Larsen appointed ceo
- OwnershipTolho ApS registered as owner (100%)
Related companies
Same industry in Køge
- Industriel Systemhandel ApS6 employees
- Vianomo ApS5 employees
- Yoku ApS4 employees
- Datcol ApS3 employees
- Bonavent Invest A/S3 employees
- Wicked Media ApS2 employees
Largest in the industry
- Stibo Systems A/SDKK 916.6m
- Trackunit ApSDKK 897.1m
- twoday Danmark A/SDKK 672.1m
- SAS Institute A/SDKK 544.2m
- Dalux ApSDKK 505m
- Fellowmind Denmark A/SDKK 480m
Source and updates
The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.