CVRdatabase
Menu

Maxplay ApS

Private limited companyCVR 38141783KøgeActive

Maxplay ApS is a private limited company, based in Køge, active in wholesale of wood, construction materials and sanitary equipment, founded in 2016. Net profit fell 20% from 2024 to 2025, ending at DKK 788k.

Follow
PDF reportCompare

Key figures · financial year 2025

Gross profitDKK 10.4m−12.6% vs. 2024
Net profitDKK 788k−20.1% vs. 2024
EquityDKK 6.9m+12.9% vs. 2024
Employees17latest month from CVR

What has changed

calculated from recorded figures and dates

Financials: 2025 against 2024

  • Gross profit fell 13% (2024 → 2025), to DKK 10.4m.
  • Net profit fell 20% (2024 → 2025), to DKK 788k.
  • Equity rose 13% (2024 → 2025), to DKK 6.9m.

Employees

  • 2 more employees than a year earlier: 17 (07/2026) against 15 (07/2025).

Registrations, last 24 months

  • 01/01/2025: Industry changed to Wholesale of wood, construction materials and sanitary equipment (468300)

Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.

Financial statements

Financial years 2020–2025 · amounts in DKK thousand

Equity and net profit

DKK 0DKK 1mDKK 2mDKK 3mDKK 4mDKK 5mDKK 6mDKK 7m202020212022202320242025
EquityNet profit
Financial figures for Maxplay ApS
202020212022202320242025Change
Revenuenot statednot statednot statednot statednot statednot stated–
Gross profit8,4119,40911,55713,24711,95210,442−12.6%
Operating profit (EBIT)9751,1022,0712,5691,9901,483−25.5%
Profit before tax6761,0341,6441,9921,2211,031−15.6%
Net profit5177941,2681,519986788−20.1%
Total assets14,56418,52627,60925,23817,35720,813+19.9%
Equity2,2813,0754,0935,3626,0986,886+12.9%
Liabilities11,58714,71822,36918,58610,38212,806+23.4%
Cash and cash equivalents1,399204555310000%
Average number of employees131315191613−18.8%

Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.

Download the figures as CSV · free with an account, amounts in whole DKK

DKK 0DKK 2mDKK 4mDKK 6mDKK 8mDKK 10mDKK 12mDKK 14m202020212022202320242025
Gross profitMedian, the industry (430 companies)

Signals from the financial statements

calculated from the 2025 figures

  • Profit for five years in a row

    Net result has been positive in 2021–2025.

    How is this calculated?

    Net result is positive in the five latest annual reports in a row.

The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.

Annual reports

6 financial years
Annual reports for Maxplay ApS
Financial yearPeriodPublishedFigures forDocuments
202501/01/2025 – 31/12/202501/07/2026The companyPDF not statedXBRL
202401/01/2024 – 31/12/202401/07/2025The companyPDFXBRL
202301/01/2023 – 31/12/202324/06/2024The companyPDFXBRL
202201/01/2022 – 31/12/202222/03/2023The companyPDFXBRL
202101/01/2021 – 31/12/202126/04/2022The companyPDFXBRL
202001/01/2020 – 31/12/202009/04/2021The companyPDFXBRL

The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.

Employees

monthly figures from CVR
051015202508/2309/2310/2311/2312/2301/2402/2403/2404/2405/2406/2407/2408/2409/2410/2411/2412/2401/2502/2503/2504/2505/2506/2507/2508/2509/2510/2511/2512/2501/2602/2603/2604/2605/2606/2607/26
Employees

Position in the industry

430 companies in the database

Comparison with the other companies in wholesale of wood, construction materials and sanitary equipment based on the latest financial year.

Gross profitDKK 10.4mNo. 147 of 429
Better than 66% of the companies in the industry
EquityDKK 6.9mNo. 204 of 430
Better than 53% of the companies in the industry
Number of employees17No. 130 of 430
Better than 70% of the companies in the industry

Industry median: gross profit DKK 5.9m, net profit DKK 623k, equity DKK 6.3m, 7 employees.

DKK 100kDKK 1.2mDKK 13.3mDKK 152.6mDKK 778.2mHere
Distribution of gross profit for 416 companies in the industry (latest financial year, logarithmic scale). Amber bar: where this company sits.

Compared with similar companies

size, age and company form
Rank among similar companies
GroupGross profitEquity
Companies with fewer than 20 employees69,967 companies in the comparison
No. 4,479of 69,742
Better than 94%
No. 11,595of 69,964
Better than 83%
Same industry and fewer than 20 employees334 companies in the comparison
No. 62of 334
Better than 82%
No. 120of 334
Better than 64%
Companies that are between 5 and 14 years old33,679 companies in the comparison
No. 4,161of 33,579
Better than 88%
No. 4,883of 33,678
Better than 86%
All companies of type ApS66,508 companies in the comparison
No. 5,779of 66,379
Better than 91%
No. 8,986of 66,505
Better than 86%

The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.

Compare with the industry

Wholesale of wood, construction materials and sanitary equipment
Gross profit
  1. Maxplay ApSDKK 10.4m
  2. Stark Danmark A/SDKK 1.8bn
  3. Bygma A/SDKK 1.4bn
Net profit
  1. Maxplay ApSDKK 788k
  2. Stark Danmark A/SDKK 238m
  3. Bygma A/SDKK 228m
Equity
  1. Maxplay ApSDKK 6.9m
  2. Stark Danmark A/SDKK 2bn
  3. Bygma A/SDKK 2.3bn
Employees
  1. Maxplay ApS17
  2. Stark Danmark A/S2,792
  3. Bygma A/S1,891

Latest financial year per company. Choose up to three companies from the largest in the industry.

Owners and group

from the Public Ownership Register
Owners
  • Mittag Holding ApS100%
Maxplay ApS

Management

4 active registrations

Executive management

Executive management at Maxplay ApS
NameRoleAppointed
Søren MittagCEO01/01/2017
Rikke RomeyDirector01/02/2017

Board of directors

Board of directors at Maxplay ApS
NameRoleAppointed
Søren MittagChair of the board01/08/2019
Rikke RomeyBoard member01/08/2019
Founders
Søren Mittag
Former management (3)
Former management at Maxplay ApS
NameRoleAppointedResigned
Søren MittagDirector15/10/201631/12/2016
Søren MittagBoard member13/02/201731/07/2019
Kim NielsenChair of the board13/02/201731/07/2019

Signing rule: Selskabet tegnes af  direktøren.

Address and production units

1 active production units

Falkevej 5
4600 Køge

Køge Municipality · Postcode 4600

Other companies at the address (2)

Production units
Production unitAddressEmployeesP number
Maxplay ApSFalkevej 5, 4600 Køge201021878967

Purpose

Selskabets formål er at udøve virksomhed med handel og service samt anden dermed beslægtet virksomhed m.v.

The purpose is quoted from the register in Danish.

Changes year by year

24 registered events
20261 changeaccounts 1
  • Annual report for 2025 published
20252 changesaccounts 1 · industry 1
  • Annual report for 2024 published
  • Industry changed to Wholesale of wood, construction materials and sanitary equipment (468300)
20241 changeaccounts 1
  • Annual report for 2023 published
20231 changeaccounts 1
  • Annual report for 2022 published
20222 changesindustry 1 · accounts 1
  • Industry changed to Engroshandel med træ, trælast og byggematerialer (467310)
  • Annual report for 2021 published
20211 changeaccounts 1
  • Annual report for 2020 published
20195 changesmanagement 4 · address 1
  • Søren Mittag appointed chair of the board
  • Rikke Romey appointed board member
  • Søren Mittag stepped down as board member
  • Kim Nielsen stepped down as chair of the board
  • Moved to Falkevej 5, 4600 Køge
20175 changesname 1 · management 4
  • Name changed from Maxplay 2016 ApS to Maxplay ApS
  • Søren Mittag appointed board member
  • Kim Nielsen appointed chair of the board
  • Rikke Romey appointed director
  • Søren Mittag appointed ceo
20166 changesmanagement 2 · ownership 3 · founded 1
  • Søren Mittag stepped down as director
  • Mittag Holding ApS registered as owner (100%)
  • Søren Mittag is no longer registered as owner
  • Registered as Maxplay 2016 ApS
  • Søren Mittag appointed director
  • Søren Mittag registered as owner (100%)

Related companies

Same people in management

Largest in the industry

See all →

Source and updates

The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.

View in CVRReport a correction