Max Skov Hansen, 950 Holbæk ApS
Private limited companyCVR 26855756HolbækActive
Max Skov Hansen, 950 Holbæk ApS is a private limited company, based in Holbæk, active in retail sale of groceries in discount supermarkets, founded in 2002. Net profit fell 18% from 2024 to 2025, ending at DKK 791k. With 61 employees, the company is about 9 times larger than the industry median. Equity fell to DKK 1m in 2025.
Key figures · financial year 2025
What has changed
calculated from recorded figures and datesFinancials: 2025 against 2024
- Gross profit rose 24% (2024 → 2025), to DKK 8.5m.
- Net profit fell 18% (2024 → 2025), to DKK 791k.
- Equity fell 40% (2024 → 2025), to DKK 1m.
Employees
- 2 fewer employees than a year earlier: 61 (08/2026) against 63 (08/2025).
Registrations, last 24 months
- 01/01/2025: Industry changed to Retail sale of groceries in discount supermarkets (471130)
Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.
Financial statements
Financial years 2020–2025 · amounts in DKK thousandEquity and net profit
| 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | Change | |
|---|---|---|---|---|---|---|---|
| Revenue | not stated | not stated | not stated | not stated | not stated | not stated | – |
| Gross profit | 8,580 | 7,967 | 6,826 | 6,325 | 6,869 | 8,498 | +23.7% |
| Operating profit (EBIT) | 3,168 | 2,519 | 1,510 | 1,022 | 1,465 | 1,305 | −11% |
| Profit before tax | 2,899 | 2,241 | 1,226 | 769 | 1,237 | 1,015 | −17.9% |
| Net profit | 2,260 | 1,750 | 956 | 595 | 962 | 791 | −17.8% |
| Total assets | 6,668 | 5,071 | 6,557 | 5,828 | 5,700 | 5,937 | +4.2% |
| Equity | 2,537 | 1,807 | 1,762 | 727 | 1,690 | 1,012 | −40.1% |
| Liabilities | – | – | – | – | – | 4,893 | – |
| Cash and cash equivalents | 3,179 | 1,282 | 1,731 | 1,559 | 2,334 | 2,463 | +5.5% |
| Average number of employees | 11 | 11 | 9 | 6 | 6 | 8 | +33.3% |
Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.
Download the figures as CSV · free with an account, amounts in whole DKK
Signals from the financial statements
calculated from the 2025 figuresEquity fell sharply
Equity fell 40% from 2024 to 2025 (DKK 1.7m to DKK 1m).
How is this calculated?
Equity has fallen by at least 30% from the previous annual report, and it was positive the year before.
Profit for five years in a row
Net result has been positive in 2021–2025.
How is this calculated?
Net result is positive in the five latest annual reports in a row.
The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.
Annual reports
6 financial years| Financial year | Period | Published | Figures for | Documents |
|---|---|---|---|---|
| 2025 | 01/01/2025 – 31/12/2025 | 23/04/2026 | The company | PDF not statedXBRL |
| 2024 | 01/01/2024 – 31/12/2024 | 01/05/2025 | The company | PDFXBRL |
| 2023 | 01/01/2023 – 31/12/2023 | 18/04/2024 | The company | PDFXBRL |
| 2022 | 01/01/2022 – 31/12/2022 | 14/04/2023 | The company | PDFXBRL |
| 2021 | 01/01/2021 – 31/12/2021 | 12/05/2022 | The company | PDFXBRL |
| 2020 | 01/01/2020 – 31/12/2020 | 22/04/2021 | The company | PDFXBRL |
The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.
Employees
monthly figures from CVRPosition in the industry
442 companies in the databaseComparison with the other companies in retail sale of groceries in discount supermarkets based on the latest financial year.
Industry median: gross profit DKK 4.3m, net profit DKK 336k, equity DKK 872k, 7 employees.
Compared with similar companies
size, age and company form| Group | Gross profit | Equity |
|---|---|---|
| Companies with 50–199 employees4,467 companies in the comparison | No. 3,931of 4,412 Better than 11% | No. 3,954of 4,466 Better than 11% |
| Same industry and 50–199 employees114 companies in the comparison | No. 17of 114 Better than 86% | No. 66of 114 Better than 42% |
| Companies that are between 15 and 29 years old24,910 companies in the comparison | No. 6,761of 24,791 Better than 73% | No. 18,048of 24,909 Better than 28% |
| All companies of type ApS66,508 companies in the comparison | No. 7,472of 66,379 Better than 89% | No. 29,403of 66,505 Better than 56% |
The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.
Compare with the industry
Retail sale of groceries in discount supermarkets- Max Skov Hansen, 950 Holbæk ApSDKK 8.5m
- 365discount A/SDKK 668.3m
- Dennis Holm, 413 Ørestad Syd ApSDKK 15m
- Max Skov Hansen, 950 Holbæk ApSDKK 791k
- 365discount A/S−DKK 249.9m
- Dennis Holm, 413 Ørestad Syd ApSDKK 2.9m
- Max Skov Hansen, 950 Holbæk ApSDKK 1m
- 365discount A/SDKK 667.6m
- Dennis Holm, 413 Ørestad Syd ApSDKK 186k
- Max Skov Hansen, 950 Holbæk ApS61
- 365discount A/S9,108
- Dennis Holm, 413 Ørestad Syd ApS74
Latest financial year per company. Choose up to three companies from the largest in the industry.
Owners and group
from the Public Ownership Register- MSH Holding 2015 ApS100%
Management
1 active registrationsExecutive management
| Name | Role | Appointed |
|---|---|---|
| Max Skov Hansen | Director | 07/02/2012 |
- Founders
- René Højer Plougman
Former management (3)
| Name | Role | Appointed | Resigned |
|---|---|---|---|
| René Højer Plougman | Director | 01/11/2002 | 01/11/2006 |
| Heinrich Jensen Vammen | Director | 01/11/2006 | 20/03/2011 |
| Torben Lennart Sørensen | Director | 20/03/2011 | 07/02/2012 |
Signing rule: Selskabet tegnes af en direktør.
Address and production units
1 active production unitsKalundborgvej 202
4300 Holbæk
| Production unit | Address | Employees | P number |
|---|---|---|---|
| Max Skov Hansen, 950 Holbæk ApS | Kalundborgvej 202, Allerup, 4300 Holbæk | 61 | 1009432988 |
Purpose
Selskabets formål er at drive detailhandel som franchisetager af en Rema 1000 butik med Rema 1000 Danmark A/S som franchisegiver.
The purpose is quoted from the register in Danish.
Changes year by year
30 registered events20261 changeaccounts 1
- AccountsAnnual report for 2025 published
20252 changesaccounts 1 · industry 1
- AccountsAnnual report for 2024 published
- IndustryIndustry changed to Retail sale of groceries in discount supermarkets (471130)
20241 changeaccounts 1
- AccountsAnnual report for 2023 published
20233 changesname 1 · address 1 · accounts 1
- NameName changed from MAX SKOV HANSEN, 997 Valby ApS to Max Skov Hansen, 950 Holbæk ApS
- AddressMoved to Kalundborgvej 202, Allerup, 4300 Holbæk
- AccountsAnnual report for 2022 published
20221 changeaccounts 1
- AccountsAnnual report for 2021 published
20211 changeaccounts 1
- AccountsAnnual report for 2020 published
20163 changesname 1 · address 1 · ownership 1
- NameName changed from MAX SKOV HANSEN, 922 CARLSBERG ApS to MAX SKOV HANSEN, 997 Valby ApS
- AddressMoved to Søndre Fasanvej 92, 2500 Valby
- OwnershipMax Skov Hansen is no longer registered as owner
20151 changeownership 1
- OwnershipMSH Holding 2015 ApS registered as owner (100%)
20141 changeownership 1
- OwnershipMax Skov Hansen registered as owner (100%)
20125 changesaddress 2 · name 1 · management 2
- AddressMoved to Pasteursvej 61, 1799 København V
- NameName changed from HEINRICH VAMMEN, 795 SVENSTRUP ApS to MAX SKOV HANSEN, 922 CARLSBERG ApS
- AddressMoved to Ny Carlsberg Vej 100, 1799 København V
- ManagementMax Skov Hansen appointed director
- ManagementTorben Lennart Sørensen stepped down as director
20112 changesmanagement 2
- ManagementTorben Lennart Sørensen appointed director
- ManagementHeinrich Jensen Vammen stepped down as director
20101 changename 1
- NameName changed from HEINRICH VAMMEN, SVENSTRUP ApS to HEINRICH VAMMEN, 795 SVENSTRUP ApS
20071 changecapital 1
- CapitalShare capital changed from 250,000 DKK to 300,000 DKK
20063 changesname 1 · management 2
- NameName changed from RENE PLOUGMAN OLSEN ApS to HEINRICH VAMMEN, SVENSTRUP ApS
- ManagementHeinrich Jensen Vammen appointed director
- ManagementRené Højer Plougman stepped down as director
20031 changeindustry 1
- IndustryIndustry changed to Discountforretninger (521140)
20023 changesindustry 1 · founded 1 · management 1
- IndustryIndustry changed to Kolonialhandel (521110)
- FoundedRegistered as RENE PLOUGMAN OLSEN ApS
- ManagementRené Højer Plougman appointed director
Related companies
Same industry in Holbæk
- Rasmus Klæbel, 979 Svinninge ApS55 employees
- Martin Hansen, 886 Jyderup ApS34 employees
- Kasper Kristiansen, 834 Holbæk ApS34 employees
- Kasper Kehlet, 501 Holbæk ApS29 employees
- Jürgen Schugardt, 946 Holbæk ApS29 employees
Same people in management
- Jacobsens Bakery Ltd A/Svia Torben Lennart Sørensen
- Mikkel Holdt, 997 Valby ApSvia Torben Lennart Sørensen
- Niclas Just, 851 Rosenørnsallé ApSvia Torben Lennart Sørensen
- Kasper Hvass, 402 Risskov ApSvia Torben Lennart Sørensen
- Jesper Nielsen, 440 Helsingør ApSvia Torben Lennart Sørensen
- Christian De Castro, 984 Kvistgård ApSvia Torben Lennart Sørensen
Largest in the industry
- 365discount A/SDKK 668.3m
- Dennis Holm, 413 Ørestad Syd ApSDKK 15m
- Kenneth Holde, 443 Virum ApSDKK 13.9m
- Tania Klæbel, 917 Fårevejle ApSDKK 12.8m
- Frederik Obelitz, 936 Kokkedal ApSDKK 10.8m
- Christian De Castro, 984 Kvistgård ApSDKK 10.7m
Source and updates
The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026.