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Jesper Møller, 894 Seden ApS

Private limited companyCVR 29788421Odense NØActive

Jesper Møller, 894 Seden ApS is a private limited company, based in Odense NØ, active in retail sale of groceries in discount supermarkets, founded in 2006. Net profit fell 39% from 2024 to 2025, ending at DKK 710k. With 40 employees, the company is about 6 times larger than the industry median. Gross profit is higher than that of 83% of the companies in the industry in the database.

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Key figures · financial year 2025

Gross profitDKK 6.3m+4.7% vs. 2024
Net profitDKK 710k−39.2% vs. 2024
EquityDKK 1.1m−11.6% vs. 2024
Employees40latest month from CVR

What has changed

calculated from recorded figures and dates

Financials: 2025 against 2024

  • Gross profit rose 5% (2024 → 2025), to DKK 6.3m.
  • Net profit fell 39% (2024 → 2025), to DKK 710k.
  • Equity fell 12% (2024 → 2025), to DKK 1.1m.

Employees

  • 1 fewer employees than a year earlier: 40 (08/2026) against 41 (08/2025).

Management and owners, last 24 months

  • New owners registered: AN2 Holding ApS (20/06/2025).
  • No longer registered as owner: Jesper Edrén Møller (20/06/2025).

Registrations, last 24 months

  • 01/01/2025: Industry changed to Retail sale of groceries in discount supermarkets (471130)

Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.

Financial statements

Financial years 2020–2025 · amounts in DKK thousand

Equity and net profit

DKK 0DKK 200kDKK 400kDKK 600kDKK 800kDKK 1mDKK 1.2m202020212022202320242025
EquityNet profit
Financial figures for Jesper Møller, 894 Seden ApS
202020212022202320242025Change
Revenuenot statednot statednot statednot statednot statednot stated–
Gross profit4,4325,4155,4735,8346,0626,350+4.7%
Operating profit (EBIT)8431,1601,0441,1661,7481,161−33.6%
Profit before tax6499498229301,499911−39.2%
Net profit5007406417261,169710−39.2%
Total assets5,1934,4465,4105,5396,2136,289+1.2%
Equity6561,0021,0438691,2321,089−11.6%
Liabilities–––––5,200–
Cash and cash equivalents2,0599441,5301,3142,4682,542+3%
Average number of employees101111121110−9.1%

Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.

Download the figures as CSV · free with an account, amounts in whole DKK

DKK 0DKK 1mDKK 2mDKK 3mDKK 4mDKK 5mDKK 6m202020212022202320242025
Gross profitMedian, the industry (442 companies)

Signals from the financial statements

calculated from the 2025 figures

  • Profit for five years in a row

    Net result has been positive in 2021–2025.

    How is this calculated?

    Net result is positive in the five latest annual reports in a row.

The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.

Annual reports

6 financial years
Annual reports for Jesper Møller, 894 Seden ApS
Financial yearPeriodPublishedFigures forDocuments
202501/01/2025 – 31/12/202523/04/2026The companyPDF not statedXBRL
202401/01/2024 – 31/12/202407/05/2025The companyPDFXBRL
202301/01/2023 – 31/12/202319/04/2024The companyPDFXBRL
202201/01/2022 – 31/12/202214/04/2023The companyPDFXBRL
202101/01/2021 – 31/12/202110/03/2022The companyPDFXBRL
202001/01/2020 – 31/12/202010/05/2021The companyPDFXBRL

The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.

Employees

monthly figures from CVR
010203040506009/2310/2311/2312/2301/2402/2403/2404/2405/2406/2407/2408/2409/2410/2411/2412/2401/2502/2503/2504/2505/2506/2507/2508/2509/2510/2511/2512/2501/2602/2603/2604/2605/2606/2607/2608/26
Employees

Position in the industry

442 companies in the database

Comparison with the other companies in retail sale of groceries in discount supermarkets based on the latest financial year.

Gross profitDKK 6.3mNo. 76 of 442
Better than 83% of the companies in the industry
EquityDKK 1.1mNo. 169 of 442
Better than 62% of the companies in the industry
Number of employees40No. 49 of 442
Better than 89% of the companies in the industry

Industry median: gross profit DKK 4.3m, net profit DKK 336k, equity DKK 872k, 7 employees.

DKK 682kDKK 3.8mDKK 21.4mDKK 119.5mDKK 376.5mHere
Distribution of gross profit for 438 companies in the industry (latest financial year, logarithmic scale). Amber bar: where this company sits.

Compared with similar companies

size, age and company form
Rank among similar companies
GroupGross profitEquity
Companies with 20–49 employees9,922 companies in the comparison
No. 7,092of 9,892
Better than 28%
No. 7,419of 9,922
Better than 25%
Same industry and 20–49 employees324 companies in the comparison
No. 23of 324
Better than 93%
No. 107of 324
Better than 67%
Companies that are between 15 and 29 years old24,910 companies in the comparison
No. 8,339of 24,791
Better than 66%
No. 17,702of 24,909
Better than 29%
All companies of type ApS66,508 companies in the comparison
No. 10,672of 66,379
Better than 84%
No. 28,427of 66,505
Better than 57%

The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.

Compare with the industry

Retail sale of groceries in discount supermarkets
Gross profit
  1. Jesper Møller, 894 Seden ApSDKK 6.3m
  2. 365discount A/SDKK 668.3m
  3. Dennis Holm, 413 Ørestad Syd ApSDKK 15m
Net profit
  1. Jesper Møller, 894 Seden ApSDKK 710k
  2. 365discount A/S−DKK 249.9m
  3. Dennis Holm, 413 Ørestad Syd ApSDKK 2.9m
Equity
  1. Jesper Møller, 894 Seden ApSDKK 1.1m
  2. 365discount A/SDKK 667.6m
  3. Dennis Holm, 413 Ørestad Syd ApSDKK 186k
Employees
  1. Jesper Møller, 894 Seden ApS40
  2. 365discount A/S9,108
  3. Dennis Holm, 413 Ørestad Syd ApS74

Latest financial year per company. Choose up to three companies from the largest in the industry.

Owners and group

from the Public Ownership Register
Owners
  • AN2 Holding ApS100%
Jesper Møller, 894 Seden ApS

Management

1 active registrations

Executive management

Executive management at Jesper Møller, 894 Seden ApS
NameRoleAppointed
Jesper Edrén MøllerDirector04/01/2011
Founders
Kenneth Laigaard Olsson
Former management (1)
Former management at Jesper Møller, 894 Seden ApS
NameRoleAppointedResigned
Kenneth Laigaard OlssonDirector09/11/200604/01/2011

Signing rule: Selskabet tegnes af en direktør.

Address and production units

1 active production units

Svendsagervej 2C
5240 Odense NØ

Odense Municipality · Postcode 5240

Production units
Production unitAddressEmployeesP number
Jesper Møller, 894 Seden ApSSvendsagervej 2C, Seden, 5240 Odense NØ401012760090

Purpose

Selskabets formål er at drive detailhandel som franchisetager af en Rema 1000 butik med Rema 1000 Danmark A/S som franchisegiver.

The purpose is quoted from the register in Danish.

Changes year by year

20 registered events
20261 changeaccounts 1
  • Annual report for 2025 published
20254 changesownership 2 · accounts 1 · industry 1
  • AN2 Holding ApS registered as owner (100%)
  • Jesper Edrén Møller is no longer registered as owner
  • Annual report for 2024 published
  • Industry changed to Retail sale of groceries in discount supermarkets (471130)
20241 changeaccounts 1
  • Annual report for 2023 published
20231 changeaccounts 1
  • Annual report for 2022 published
20221 changeaccounts 1
  • Annual report for 2021 published
20211 changeaccounts 1
  • Annual report for 2020 published
20202 changesname 1 · address 1
  • Name changed from JESPER MØLLER, 853 MIDDELFART ApS to Jesper Møller, 894 Seden ApS
  • Moved to Svendsagervej 2C, Seden, 5240 Odense NØ
20141 changeownership 1
  • Jesper Edrén Møller registered as owner (100%)
20113 changesname 1 · management 2
  • Name changed from KENNETH OLSSON, 853 MIDDELFART ApS to JESPER MØLLER, 853 MIDDELFART ApS
  • Jesper Edrén Møller appointed director
  • Kenneth Laigaard Olsson stepped down as director
20101 changename 1
  • Name changed from KENNETH OLSSON, MIDDELFART ApS to KENNETH OLSSON, 853 MIDDELFART ApS
20071 changeaddress 1
  • Moved to Brovejen 191, 5500 Middelfart
20063 changesindustry 1 · founded 1 · management 1
  • Industry changed to Discountforretninger (521140)
  • Registered as KENNETH OLSSON, MIDDELFART ApS
  • Kenneth Laigaard Olsson appointed director

Related companies

Source and updates

The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.

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