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Instore Excellence ApS

Private limited companyCVR 36470771SøborgActive

Instore Excellence ApS is a private limited company, based in Søborg, active in other software publishing, founded in 2014. Equity was negative at the end of 2025 (−DKK 65,968). After a loss in 2024, the company made a profit of DKK 41,156 in 2025.

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Key figures · financial year 2025

Gross profitDKK 1.3m+20.5% vs. 2024
Net profitDKK 41,156+145.6% vs. 2024
Equity−DKK 65,968+38.4% vs. 2024
Employees11latest month from CVR

What has changed

calculated from recorded figures and dates

Financials: 2025 against 2024

  • Gross profit rose 20% (2024 → 2025), to DKK 1.3m.
  • Net profit went from a loss of DKK 90,300 to a profit of DKK 41,156 (2024 → 2025).

Employees

  • 2 more employees than a year earlier: 11 (07/2026) against 9 (07/2025).

Registrations, last 24 months

  • 01/01/2025: Industry changed to Other software publishing (582900)

Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.

Financial statements

Financial years 2020–2025 · amounts in DKK thousand

Equity and net profit

−DKK 300k−DKK 200k−DKK 100kDKK 0DKK 100kDKK 200kDKK 300kDKK 400kDKK 500k202020212022202320242025
EquityNet profit
Financial figures for Instore Excellence ApS
202020212022202320242025Change
Revenuenot statednot statednot statednot statednot statednot stated–
Gross profit1,8269569521,0501,0701,289+20.5%
Operating profit (EBIT)70−250−195−35−9372+177%
Profit before tax53−272−224−60−11653+145.9%
Net profit40−212−175−125−9041+145.6%
Total assets1,4851,010817832672328−51.1%
Equity495284108−17−107−66+38.4%
Liabilities870666697788746383−48.6%
Cash and cash equivalents110264303483466180−61.4%
Average number of employees4422220%

Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.

Download the figures as CSV · free with an account, amounts in whole DKK

DKK 0DKK 500kDKK 1mDKK 1.5mDKK 2mDKK 2.5mDKK 3m202020212022202320242025
Gross profitMedian, the industry (499 companies)

Signals from the financial statements

calculated from the 2025 figures

  • Negative equity

    Equity was −DKK 65,968 at the end of 2025.

    How is this calculated?

    Equity in the latest annual report is below zero.

The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.

Annual reports

6 financial years
Annual reports for Instore Excellence ApS
Financial yearPeriodPublishedFigures forDocuments
202501/07/2024 – 30/06/202501/01/2026The companyPDF not statedXBRL
202401/07/2023 – 30/06/202427/12/2024The companyPDFXBRL
202301/07/2022 – 30/06/202324/11/2023The companyPDFXBRL
202201/07/2021 – 30/06/202230/12/2022The companyPDFXBRL
202101/07/2020 – 30/06/202120/12/2021The companyPDFXBRL
202001/07/2019 – 30/06/202030/11/2020The companyPDFXBRL

The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.

Employees

monthly figures from CVR
0246810121408/2309/2310/2311/2312/2301/2402/2403/2404/2405/2406/2407/2408/2409/2410/2411/2412/2401/2502/2503/2504/2505/2506/2507/2508/2509/2510/2511/2512/2501/2602/2603/2604/2605/2606/2607/26
Employees

Position in the industry

499 companies in the database

Comparison with the other companies in other software publishing based on the latest financial year.

Gross profitDKK 1.3mNo. 316 of 494
Better than 36% of the companies in the industry
Equity−DKK 65,968No. 394 of 499
Better than 21% of the companies in the industry
Number of employees11No. 331 of 499
Better than 34% of the companies in the industry

Industry median: gross profit DKK 2.9m, net profit DKK 42,450, equity DKK 1.1m, 4 employees.

DKK 100kDKK 1.2mDKK 14.1mDKK 168.1mDKK 875.9mHere
Distribution of gross profit for 427 companies in the industry (latest financial year, logarithmic scale). Amber bar: where this company sits.

Compared with similar companies

size, age and company form
Rank among similar companies
GroupGross profitEquity
Companies with fewer than 20 employees69,967 companies in the comparison
No. 39,958of 69,742
Better than 43%
No. 61,705of 69,964
Better than 12%
Same industry and fewer than 20 employees406 companies in the comparison
No. 229of 404
Better than 43%
No. 310of 406
Better than 24%
Companies that are between 5 and 14 years old33,688 companies in the comparison
No. 21,071of 33,588
Better than 37%
No. 29,094of 33,687
Better than 14%
All companies of type ApS66,508 companies in the comparison
No. 38,514of 66,379
Better than 42%
No. 58,043of 66,505
Better than 13%

The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.

Compare with the industry

Other software publishing
Gross profit
  1. Instore Excellence ApSDKK 1.3m
  2. Milestone Systems A/SDKK 2bn
  3. Visma e-conomic A/SDKK 880.2m
Net profit
  1. Instore Excellence ApSDKK 41,156
  2. Milestone Systems A/SDKK 183.4m
  3. Visma e-conomic A/SDKK 456.2m
Equity
  1. Instore Excellence ApS−DKK 65,968
  2. Milestone Systems A/SDKK 1.7bn
  3. Visma e-conomic A/SDKK 471.5m
Employees
  1. Instore Excellence ApS11
  2. Milestone Systems A/S531
  3. Visma e-conomic A/S456

Latest financial year per company. Choose up to three companies from the largest in the industry.

Owners and group

from the Public Ownership Register
Owners
Instore Excellence ApS

Management

2 active registrations

Executive management

Executive management at Instore Excellence ApS
NameRoleAppointed
Morten Munch-AndersenDirector15/12/2014
Claus MortensenDirector15/12/2014
Founders
Mmd ApS, Lombag Holding ApS, Ckm Holding af 28.07.11 ApS
Former management (1)
Former management at Instore Excellence ApS
NameRoleAppointedResigned
Stig Lommer BaggerDirector15/12/201431/03/2021

Signing rule: Selskabet tegnes af en direktør.

Address and production units

1 active production units

Ærtemarken 120
2860 Søborg

Gladsaxe Municipality · Postcode 2860

Other companies at the address (1)

Production units
Production unitAddressEmployeesP number
INSTORE EXCELLENCE ApSÆrtemarken 120, 2860 Søborg131020003053

Purpose

Selskabet formål er at drive virksomhed med salg af software, samt enhver i forbindelse hermed stående virksomhed.

The purpose is quoted from the register in Danish.

Changes year by year

17 registered events
20261 changeaccounts 1
  • Annual report for 2025 published
20251 changeindustry 1
  • Industry changed to Other software publishing (582900)
20241 changeaccounts 1
  • Annual report for 2024 published
20231 changeaccounts 1
  • Annual report for 2023 published
20221 changeaccounts 1
  • Annual report for 2022 published
20214 changesaccounts 1 · address 1 · management 1 · ownership 1
  • Annual report for 2021 published
  • Moved to Ærtemarken 120, 2860 Søborg
  • Stig Lommer Bagger stepped down as director
  • LOMBAG HOLDING ApS is no longer registered as owner
20201 changeaccounts 1
  • Annual report for 2020 published
20147 changesfounded 1 · management 3 · ownership 3
  • Registered as INSTORE EXCELLENCE ApS
  • Stig Lommer Bagger appointed director
  • Morten Munch-Andersen appointed director
  • Claus Mortensen appointed director
  • LOMBAG HOLDING ApS registered as owner (20%)
  • MMD ApS registered as owner (50%)
  • CKM HOLDING AF 28.07.11 ApS registered as owner (50%)

Related companies

Same industry in Gladsaxe

See all →

Same people in management

Source and updates

The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026.

View in CVRReport a correction