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HK Koncept og Produkt ApS

Private limited companyCVR 35399852København KActive

HK Koncept og Produkt ApS is a private limited company, based in København K, active in wholesale of perfume and cosmetics, founded in 2013. Equity was negative at the end of 2025 (−DKK 7.1m). The company made a loss in both 2024 and 2025, most recently DKK 43.4m.

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Key figures · financial year 2025

Gross profit−DKK 16.6m+62% vs. 2024
Net profit−DKK 43.4m+28.6% vs. 2024
Equity−DKK 7.1m−122% vs. 2024
Employees16latest month from CVR

What has changed

calculated from recorded figures and dates

Financials: 2025 against 2024

  • The loss got smaller: from DKK 60.8m to DKK 43.4m (2024 → 2025).
  • Equity turned negative: −DKK 7.1m (2024 → 2025).

Employees

  • 5 more employees than a year earlier: 16 (07/2026) against 11 (07/2025).

Management and owners, last 24 months

  • New in management: Kasper Markussen (ceo, 05/03/2025).
  • Stepped down: Malte Holm (ceo, 01/01/2025) and Stuart Alexander Millar (ceo, 05/03/2025).

Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.

Financial statements

Financial years 2020–2025 · amounts in DKK thousand

Equity and net profit

−DKK 80m−DKK 60m−DKK 40m−DKK 20mDKK 0DKK 20mDKK 40mDKK 60mDKK 80mDKK 100mDKK 120m202020212022202320242025
EquityNet profit
Financial figures for HK Koncept og Produkt ApS
202020212022202320242025Change
Revenuenot statednot statednot statednot statednot statednot stated–
Gross profit20,28613,98612,286−42,923−43,690−16,585+62%
Operating profit (EBIT)6,268−13,829−9,199−71,365−64,105−37,697+41.2%
Profit before tax1,545−7,190–––––
Net profit1,545−7,190−5,117−71,584−60,792−43,423+28.6%
Total assets129,285124,320123,93593,95345,36470,598+55.6%
Equity126,615119,425117,41588,83732,361−7,127−122%
Liabilities2,6704,8946,5205,11613,00377,725+497.8%
Cash and cash equivalents1,1031,8806,0674,2161,6782,633+56.9%
Average number of employees511131312120%

Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.

Download the figures as CSV · free with an account, amounts in whole DKK

−DKK 50m−DKK 40m−DKK 30m−DKK 20m−DKK 10mDKK 0DKK 10mDKK 20m202020212022202320242025
Gross profitMedian, the industry (126 companies)

Signals from the financial statements

calculated from the 2025 figures

  • Negative equity

    Equity was −DKK 7.1m at the end of 2025.

    How is this calculated?

    Equity in the latest annual report is below zero.

  • Loss for 5 years in a row

    Net result has been negative in 2021–2025.

    How is this calculated?

    Net result is negative in the two or more latest annual reports in a row.

The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.

Annual reports

6 financial years
Annual reports for HK Koncept og Produkt ApS
Financial yearPeriodPublishedFigures forDocuments
202501/01/2025 – 31/12/202513/07/2026The companyPDF not statedXBRL
202401/01/2024 – 31/12/202408/07/2025The companyPDFXBRL
202301/01/2023 – 31/12/202305/07/2024The companyPDFXBRL
202201/01/2022 – 31/12/202218/07/2023The companyPDFXBRL
202101/01/2021 – 31/12/202112/07/2022The companyPDFXBRL
202001/01/2020 – 31/12/202005/07/2021The companyPDFXBRL

The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.

Employees

monthly figures from CVR
024681012141608/2309/2310/2311/2312/2301/2402/2403/2404/2405/2406/2407/2408/2409/2410/2411/2412/2401/2502/2503/2504/2505/2506/2507/2508/2509/2510/2511/2512/2501/2602/2603/2604/2605/2606/2607/26
Employees

Position in the industry

126 companies in the database

Comparison with the other companies in wholesale of perfume and cosmetics based on the latest financial year.

Gross profit−DKK 16.6mNo. 126 of 126
Better than 0% of the companies in the industry
Equity−DKK 7.1mNo. 123 of 126
Better than 2% of the companies in the industry
Number of employees16No. 37 of 126
Better than 71% of the companies in the industry

Industry median: gross profit DKK 3.4m, net profit DKK 191k, equity DKK 2.6m, 6 employees.

DKK 100kDKK 1.1mDKK 12.2mDKK 134.3mDKK 665.5m
Distribution of gross profit for 117 companies in the industry (latest financial year, logarithmic scale). Amber bar: where this company sits.

Compared with similar companies

size, age and company form
Rank among similar companies
GroupGross profitEquity
Companies with fewer than 20 employees69,967 companies in the comparison
No. 69,692of 69,742
Better than 0%
No. 69,419of 69,964
Better than 1%
Same industry and fewer than 20 employees98 companies in the comparison
No. 98of 98
Better than 0%
No. 95of 98
Better than 3%
Companies that are between 5 and 14 years old33,688 companies in the comparison
No. 33,541of 33,588
Better than 0%
No. 33,239of 33,687
Better than 1%
All companies of type ApS66,508 companies in the comparison
No. 66,327of 66,379
Better than 0%
No. 65,961of 66,505
Better than 1%

The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.

Compare with the industry

Wholesale of perfume and cosmetics
Gross profit
  1. HK Koncept og Produkt ApS−DKK 16.6m
  2. L'oréal Danmark A/SDKK 1.5bn
  3. Estee Lauder Cosmetics A/SDKK 311.8m
Net profit
  1. HK Koncept og Produkt ApS−DKK 43.4m
  2. L'oréal Danmark A/SDKK 635.6m
  3. Estee Lauder Cosmetics A/SDKK 113.1m
Equity
  1. HK Koncept og Produkt ApS−DKK 7.1m
  2. L'oréal Danmark A/SDKK 897.7m
  3. Estee Lauder Cosmetics A/SDKK 673.6m
Employees
  1. HK Koncept og Produkt ApS16
  2. L'oréal Danmark A/S660
  3. Estee Lauder Cosmetics A/S171

Latest financial year per company. Choose up to three companies from the largest in the industry.

Owners and group

from the Public Ownership Register
Owners
  • Hairclinic Group ApS100%
HK Koncept og Produkt ApS

Management

3 active registrations

Executive management

Executive management at HK Koncept og Produkt ApS
NameRoleAppointed
Kasper MarkussenCEO05/03/2025

Board of directors

Board of directors at HK Koncept og Produkt ApS
NameRoleAppointed
Lars SkjøthChair of the board10/07/2020
Mette Marie Louise StougaardDeputy chair10/07/2020
Founders
Hairclinic Group ApS
Former management (8)
Former management at HK Koncept og Produkt ApS
NameRoleAppointedResigned
Lars SkjøthCEO07/07/201310/07/2020
Mette Marie Louise StougaardDirector07/07/201310/07/2020
Lars SkjøthBoard member03/07/201909/07/2020
Michael GaarmannBoard member03/07/201910/07/2020
René André Dyhring MikkelsenChair of the board03/07/201910/07/2020
Malte HolmCEO10/07/202001/01/2025
Danny DiduchDirector14/06/202130/06/2024
Stuart Alexander MillarCEO01/01/202405/03/2025

Signing rule: Selskabet tegnes af en direktør i forening med bestyrelsens formand eller næstformand eller af den samlede bestyrelse.

Address and production units

1 active production units

Amaliegade 42
1256 København K

København Municipality · Postcode 1256

Production units
Production unitAddressEmployeesP number
HK KONCEPT OG PRODUKT ApSAmaliegade 42, st, 1256 København K161018629018

Purpose

Selskabets formål er at foretage investering og finansiering, at eje og udvikle recepturer, koncepter, varemærker, og immaterielle rettigheder, samt at varetage fremstilling, licensering og salg af produkter, HK Koncepter, varemærker og rettigheder samt udøve anden virksomhed, der står i forbindelse hermed.

The purpose is quoted from the register in Danish.

Changes year by year

29 registered events
20261 changeaccounts 1
  • Annual report for 2025 published
20254 changesaccounts 1 · management 3
  • Annual report for 2024 published
  • Kasper Markussen appointed ceo
  • Stuart Alexander Millar stepped down as ceo
  • Malte Holm stepped down as ceo
20243 changesaccounts 1 · management 2
  • Annual report for 2023 published
  • Danny Diduch stepped down as director
  • Stuart Alexander Millar appointed ceo
20231 changeaccounts 1
  • Annual report for 2022 published
20221 changeaccounts 1
  • Annual report for 2021 published
20213 changesaddress 1 · accounts 1 · management 1
  • Moved to Amaliegade 42, st, 1256 København K
  • Annual report for 2020 published
  • Danny Diduch appointed director
20208 changesmanagement 8
  • Malte Holm appointed ceo
  • Lars Skjøth appointed chair of the board
  • Mette Marie Louise Stougaard appointed deputy chair
  • Michael Gaarmann stepped down as board member
  • René André Dyhring Mikkelsen stepped down as chair of the board
  • Mette Marie Louise Stougaard stepped down as director
  • Lars Skjøth stepped down as ceo
  • Lars Skjøth stepped down as board member
20193 changesmanagement 3
  • Michael Gaarmann appointed board member
  • Lars Skjøth appointed board member
  • René André Dyhring Mikkelsen appointed chair of the board
20141 changeownership 1
  • HAIRCLINIC GROUP ApS registered as owner (100%)
20134 changesindustry 1 · founded 1 · management 2
  • Industry changed to Wholesale of perfume and cosmetics (464500)
  • Registered as HK KONCEPT OG PRODUKT ApS
  • Mette Marie Louise Stougaard appointed director
  • Lars Skjøth appointed ceo

Related companies

Same industry in København

See all →

Same people in management

Source and updates

The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.

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