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Hello Shopping ApS

Private limited companyCVR 41222093Odense MActive

Hello Shopping ApS is a private limited company, based in Odense M, active in brokerage activities in specialised retail sale, founded in 2020. Net profit fell 85% from 2024 to 2025, ending at DKK 227k. Measured by gross profit, it ranks no. 9 of 22 companies in the industry in the database.

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Key figures · financial year 2025

Gross profitDKK 2.9m−39.8% vs. 2024
Net profitDKK 227k−84.9% vs. 2024
EquityDKK 10.3m−0.2% vs. 2024
Employees8latest month from CVR

What has changed

calculated from recorded figures and dates

Financials: 2025 against 2024

  • Gross profit fell 40% (2024 → 2025), to DKK 2.9m.
  • Net profit fell 85% (2024 → 2025), to DKK 227k.

Employees

  • 2 fewer employees than a year earlier: 8 (07/2026) against 10 (07/2025).

Registrations, last 24 months

  • 01/01/2025: Industry changed to Brokerage activities in specialised retail sale (479200)

Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.

Financial statements

Financial years 2020–2025 · amounts in DKK thousand

Equity and net profit

−DKK 2mDKK 0DKK 2mDKK 4mDKK 6mDKK 8mDKK 10m202020212022202320242025
EquityNet profit
Financial figures for Hello Shopping ApS
202020212022202320242025Change
Revenuenot statednot statednot statednot statednot statednot stated–
Gross profit4,3728,3853,9894,8014,8192,900−39.8%
Operating profit (EBIT)3,8386,0141,8902,5061,963305−84.5%
Profit before tax3,8125,961−5262,7452,029290−85.7%
Net profit2,9734,613−4412,1121,508227−84.9%
Total assets8,83715,0788,18413,41816,91517,048+0.8%
Equity3,0137,5166,7758,88810,27310,251−0.2%
Liabilities5,8247,5621,4094,5236,6306,797+2.5%
Cash and cash equivalents7,11510,3957845,9845,5904,115−26.4%
Average number of employees28–796−33.3%

Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.

Download the figures as CSV · free with an account, amounts in whole DKK

DKK 0DKK 2mDKK 4mDKK 6mDKK 8m202020212022202320242025
Gross profitMedian, the industry (22 companies)

Annual reports

6 financial years
Annual reports for Hello Shopping ApS
Financial yearPeriodPublishedFigures forDocuments
202501/01/2025 – 31/12/202510/07/2026The companyPDF not statedXBRL
202401/01/2024 – 31/12/202428/05/2025The companyPDFXBRL
202301/01/2023 – 31/12/202322/03/2024The companyPDFXBRL
202201/01/2022 – 31/12/202216/06/2023The companyPDFXBRL
202101/01/2021 – 31/12/202110/05/2022The companyPDFXBRL
202006/03/2020 – 31/12/202022/04/2021The companyPDFXBRL

The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.

Employees

monthly figures from CVR
02468101208/2309/2310/2311/2312/2301/2402/2403/2404/2405/2406/2407/2408/2409/2410/2411/2412/2401/2502/2503/2504/2505/2506/2507/2508/2509/2510/2511/2512/2501/2602/2603/2604/2605/2606/2607/26
Employees

Position in the industry

22 companies in the database

Comparison with the other companies in brokerage activities in specialised retail sale based on the latest financial year.

Gross profitDKK 2.9mNo. 9 of 22
Better than 62% of the companies in the industry
EquityDKK 10.3mNo. 5 of 22
Better than 81% of the companies in the industry
Number of employees8No. 8 of 22
Better than 67% of the companies in the industry

Industry median: gross profit DKK 2.2m, net profit DKK 15,525, equity DKK 586k, 4 employees.

DKK 100kDKK 711kDKK 5.1mDKK 36mDKK 133.1mHere
Distribution of gross profit for 20 companies in the industry (latest financial year, logarithmic scale). Amber bar: where this company sits.

Compared with similar companies

size, age and company form
Rank among similar companies
GroupGross profitEquity
Companies with fewer than 20 employees69,967 companies in the comparison
No. 23,318of 69,742
Better than 67%
No. 8,927of 69,964
Better than 87%
Same industry and fewer than 20 employees15 companies in the comparison
No. 2of 15
Better than 93%
No. 1of 15
Better than 100%
Companies that are between 5 and 14 years old33,688 companies in the comparison
No. 13,390of 33,588
Better than 60%
No. 3,689of 33,687
Better than 89%
All companies of type ApS66,508 companies in the comparison
No. 22,970of 66,379
Better than 65%
No. 6,768of 66,505
Better than 90%

The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.

Compare with the industry

Brokerage activities in specialised retail sale
Gross profit
  1. Hello Shopping ApSDKK 2.9m
  2. Too Good To Go ApSDKK 256m
  3. Bjørn Caning's Eftf. A/SDKK 62.3m
Net profit
  1. Hello Shopping ApSDKK 227k
  2. Too Good To Go ApS−DKK 36.4m
  3. Bjørn Caning's Eftf. A/SDKK 15.8m
Equity
  1. Hello Shopping ApSDKK 10.3m
  2. Too Good To Go ApSDKK 19.8m
  3. Bjørn Caning's Eftf. A/SDKK 34.2m
Employees
  1. Hello Shopping ApS8
  2. Too Good To Go ApS272
  3. Bjørn Caning's Eftf. A/S76

Latest financial year per company. Choose up to three companies from the largest in the industry.

Owners and group

from the Public Ownership Register
Owners
  • it-point Holding ApS100%
Hello Shopping ApS

Management

1 active registrations

Executive management

Executive management at Hello Shopping ApS
NameRoleAppointed
Ibrahim Ahmad Abou HusseinDirector06/03/2020
Founders
Ibrahim Ahmad Abou Hussein

Signing rule: Selskabet tegnes af en direktør.

Address and production units

1 active production units

Billedskærervej 16
5230 Odense M

Odense Municipality · Postcode 5230

Other companies at the address (1)

Production units
Production unitAddressEmployeesP number
Hello Shopping ApSBilledskærervej 16, 5230 Odense M81025638480

Purpose

Selskabets formål er at drive virksomhed med nethandel, samt enhver i forbindelse hermed.

The purpose is quoted from the register in Danish.

Changes year by year

17 registered events
20261 changeaccounts 1
  • Annual report for 2025 published
20252 changesaccounts 1 · industry 1
  • Annual report for 2024 published
  • Industry changed to Brokerage activities in specialised retail sale (479200)
20242 changesaddress 1 · accounts 1
  • Moved to Billedskærervej 16, 5230 Odense M
  • Annual report for 2023 published
20234 changesname 1 · industry 1 · accounts 1 · address 1
  • Name changed from 365-Logistik ApS to Hello Shopping ApS
  • Industry changed to Detailhandel med andre varer i.a.n. via internet (479119)
  • Annual report for 2022 published
  • Moved to Tagtækkervej 9, 5230 Odense M
20222 changesaddress 1 · accounts 1
  • Moved to Tagtækkervej 9, 5230 Odense M
  • Annual report for 2021 published
20211 changeaccounts 1
  • Annual report for 2020 published
20205 changesfounded 1 · management 1 · ownership 3
  • Registered as 365-Logistik ApS
  • Ibrahim Ahmad Abou Hussein appointed director
  • Ibrahim Ahmad Abou Hussein registered as owner (100%)
  • Ibrahim Ahmad Abou Hussein is no longer registered as owner
  • it-point Holding ApS registered as owner (100%)

Related companies

Same industry in Odense

See all →

Same people in management

Source and updates

The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.

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