Happy New Hair ApS
Private limited companyCVR 35247203HerlevActive
Happy New Hair ApS is a private limited company, based in Herlev, active in hairdressing and barber salons, founded in 2013. Equity was negative at the end of 2025 (−DKK 180k). Net profit fell 33% from 2019 to 2025, ending at DKK 32,845.
Key figures · financial year 2025
What has changed
calculated from recorded figures and datesEmployees
- 1 more employees than a year earlier: 2 (07/2026) against 1 (07/2025).
Registrations, last 24 months
- 01/01/2025: Industry changed to Hairdressing and barber salons (962100)
Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.
Financial statements
Financial years 2018–2025 · amounts in DKK thousandEquity and net profit
| 2018 | 2019 | 2025 | Change | |
|---|---|---|---|---|
| Revenue | not stated | not stated | not stated | – |
| Gross profit | 191 | 118 | 296 | +150.6% |
| Operating profit (EBIT) | 106 | 64 | 58 | −9.7% |
| Profit before tax | 106 | 63 | 52 | −17% |
| Net profit | 82 | 49 | 33 | −32.6% |
| Total assets | 301 | 200 | 207 | +3.1% |
| Equity | 232 | 172 | −180 | −204.7% |
| Liabilities | 70 | 28 | – | – |
| Cash and cash equivalents | 250 | 200 | 88 | −56% |
| Average number of employees | – | 1 | 1 | 0% |
Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2018, 2019, 2025: smaller companies may omit it, and we do not derive it from other figures. The register has no financial statements for 2020, 2021, 2022, 2023, 2024 (changed financial year or not filed).
Download the figures as CSV · free with an account, amounts in whole DKK
Signals from the financial statements
calculated from the 2025 figuresNegative equity
Equity was −DKK 180k at the end of 2025.
How is this calculated?
Equity in the latest annual report is below zero.
The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.
Annual reports
3 financial years| Financial year | Period | Published | Figures for | Documents |
|---|---|---|---|---|
| 2025 | 01/10/2024 – 30/09/2025 | 28/02/2026 | The company | PDF not statedXBRL |
| 2019 | 01/10/2018 – 30/09/2019 | 15/01/2020 | The company | PDFXBRL |
| 2018 | 01/10/2017 – 30/09/2018 | 09/01/2019 | The company | PDFXBRL |
The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.
Employees
monthly figures from CVRPosition in the industry
495 companies in the databaseComparison with the other companies in hairdressing and barber salons based on the latest financial year.
Industry median: gross profit DKK 1.3m, net profit DKK 31,822, equity DKK 142k, 3 employees.
Compared with similar companies
size, age and company form| Group | Gross profit | Equity |
|---|---|---|
| Companies with fewer than 20 employees69,967 companies in the comparison | No. 57,829of 69,742 Better than 17% | No. 63,418of 69,964 Better than 9% |
| Same industry and fewer than 20 employees481 companies in the comparison | No. 442of 481 Better than 8% | No. 436of 481 Better than 9% |
| Companies that are between 5 and 14 years old33,688 companies in the comparison | No. 29,087of 33,588 Better than 13% | No. 29,921of 33,687 Better than 11% |
| All companies of type ApS66,508 companies in the comparison | No. 55,635of 66,379 Better than 16% | No. 59,798of 66,505 Better than 10% |
The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.
Compare with the industry
Hairdressing and barber salons- Happy New Hair ApSDKK 296k
- Rodeo ApSDKK 35m
- Frisør Hos Peter ApSDKK 29.6m
- Happy New Hair ApSDKK 32,845
- Rodeo ApSDKK 341k
- Frisør Hos Peter ApSDKK 2.4m
- Happy New Hair ApS−DKK 180k
- Rodeo ApSDKK 4m
- Frisør Hos Peter ApSDKK 5.5m
- Happy New Hair ApS2
- Rodeo ApS99
- Frisør Hos Peter ApS78
Latest financial year per company. Choose up to three companies from the largest in the industry.
Owners and group
from the Public Ownership Register- Gert Kronkvist100%
Management
1 active registrationsExecutive management
| Name | Role | Appointed |
|---|---|---|
| Gert Kronkvist | Director | 24/05/2013 |
- Founders
- Gert Kronkvist
Signing rule: Selskabet tegnes af en direktør
Address and production units
1 active production unitsLidsøvej 22
2730 Herlev
| Production unit | Address | Employees | P number |
|---|---|---|---|
| Happy New Hair ApS | Lidsøvej 22, 2730 Herlev | 2 | 1018509969 |
Purpose
Selskabets formål er at drive frisørforretning samt dermed beslægtede aktiviteter.
The purpose is quoted from the register in Danish.
Changes year by year
10 registered events20261 changeaccounts 1
- AccountsAnnual report for 2025 published
20251 changeindustry 1
- IndustryIndustry changed to Hairdressing and barber salons (962100)
20212 changesname 1 · industry 1
- NameName changed from GEKON ApS to Happy New Hair ApS
- IndustryIndustry changed to Frisørsaloner (960210)
20201 changeaccounts 1
- AccountsAnnual report for 2019 published
20191 changeaccounts 1
- AccountsAnnual report for 2018 published
20181 changeaddress 1
- AddressMoved to Lidsøvej 22, 2730 Herlev
20133 changesfounded 1 · management 1 · ownership 1
- FoundedRegistered as GEKON ApS
- ManagementGert Kronkvist appointed director
- OwnershipGert Kronkvist registered as owner (100%)
Related companies
Same industry in Herlev
- L.Stender ApS5 employees
- Frisør Tibi ApS4 employees
- MD Salon ApS2 employees
Largest in the industry
- Rodeo ApSDKK 35m
- Frisør Hos Peter ApSDKK 29.6m
- Hair by MBS Denmark ApSDKK 17.1m
- PM Salon Group A/SDKK 16m
- Stuhr ApSDKK 15.9m
- Frisør Drop In Z ApSDKK 12.7m
Source and updates
The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.